<h2>First Purchase Reward for WooCommerce Features</h2>
Flexible Reward Rules
<ul class="wccom-tick-list-primary">
<li>Rule Types: Fixed Discount, Percentage Discount, Free Shipping, Discounted Price, Free Product as a Gift</li>
<li>Applied On: Full Shop, Multiple Categories, Multiple Products</li>
<li>Applicable User Roles: Admin can select multiple user roles</li>
<li>Guest User Activation: Enable/disable rewards for guest users and first purchase discount WooCommerce</li>
<li>Disable Rule Automatically: Checkbox option, with date & time picker if enabled</li>
</ul>
Dynamic Notifications & Display Settings
<ul class="wccom-tick-list-primary">
<li>Enable/Disable Top & Bottom Notifications</li>
<li>Flash Notifications for urgency</li>
<li>Customizable messages & labels for first-time buyer reward plugin WooCommerce</li>
<li>Display messages in Shop Page, Product Page, Cart, and Checkout</li>
<li>Editable price display with first purchase discount applied</li>
</ul>
Automated Rule Management
<ul class="wccom-tick-list-primary">
<li>Set start & end date/time for automatic rule activation/deactivation</li>
<li>One-click enable/disable rewards from the admin panel</li>
</ul>
Styling & Customization
<ul class="wccom-tick-list-primary">
<li>Customizable colors, fonts, and borders for notification bars & messages</li>
<li>Flash sale-style banners for first purchase rewards WooCommerce promotions</li>
<li>Full control over text customization for better branding</li>
</ul>
Performance & Compatibility
<ul class="wccom-tick-list-primary">
<li>Compatible with multi-currency & multilingual stores</li>
<li>Optimized for speed & performance</li>
<li>Mobile-friendly & responsive design</li>
</ul>
<h2>How to Create a Reward Rule: Step-by-Step Guide</h2>
First Purchase Reward for WooCommerce allows store owners to create customized reward rules to encourage first-time buyers. To set up a reward, navigate to the WooCommerce menu in your WordPress dashboard and select ‘All Reward Rules.’ From there, you can add a new rule and configure conditions based on specific customer actions, such as placing their first order, purchasing selected products, or reaching a spending milestone. This plugin offers various options like first purchase discount WooCommerce and WooCommerce first order coupon to tailor the reward system for your store.
<img class="alignnone size-medium wp-image-18734004998021" style="border: 2px solid #ccc" src="https://woocommerce.com/wp-content/uploads/2025/03/reward-rule-1.png?w=896" alt="First Purchase Reward for WooCommerce Reward Rule setting" width="896" height="597" />
<img class="alignnone size-medium wp-image-18734004998021" style="border: 2px solid #ccc" src="https://woocommerce.com/wp-content/uploads/2025/03/reward-rule-2.png?w=896" alt="Reward On your first purchse fixed discount rule" width="896" height="597" />
<h2>Reward Listing</h2>
The Reward Rules listing page in WooCommerce provides an overview of all configured reward rules. Each rule is displayed in a tabular format with the following columns:
<ul class="wccom-tick-list-primary">
<li>Rule Name: The title of the reward rule.</li>
<li>Rule Status: Indicates whether the rule is active or inactive.</li>
<li>Rule Type: Specifies the type of reward, such as a fixed discount or a percentage discount.</li>
<li>Applied On: Shows where the rule is applicable, such as specific products or the entire shop.</li>
<li>Applied on Roles: Lists the user roles eligible for the reward, such as Administrator, Editor, Author, etc.</li>
<li>Date: Displays the publication date and time of the rule.</li>
</ul>
<img class="alignnone size-medium wp-image-18734004998021" style="border: 2px solid #ccc" src="https://woocommerce.com/wp-content/uploads/2025/03/reward-listing.png?w=896" alt="First Purchase discount rule listing" width="896" height="597" />
<h2>Frontend Display of Applied Rules</h2>
Based on the configured reward rules, if notification messages are enabled for the shop page, customers will see a message displaying the actual price, the discount amount, and the final price after the discount. Additionally, if the top and bottom notification bars are enabled, they will also be displayed with custom messages set by the admin. These notifications highlight available discounts and promotional offers, such as the first purchase discount WooCommerce, encouraging customers to make a purchase. The admin can fully customize these messages from the settings to align with their branding and marketing strategy.
<img class="alignnone size-medium wp-image-18734004998085" style="border: 2px solid #ccc" src="https://woocommerce.com/wp-content/uploads/2025/03/shop-without-flash.png?w=896" alt="First Purchase Reward for WooCommerce Notification on Shop" width="896" height="544" />
<h2>Flash Notification Display on Shop Page and Product Page</h2>
Flash notifications are dynamic messages that briefly appear on the shop page and product pages to highlight discounts, rewards, or special offers. These notifications automatically disappear after a few seconds, creating a sense of urgency and encouraging customers to act quickly. The admin can fully customize the flash message, set the display duration in seconds, and upload a custom flash image through the plugin settings. This ensures a visually engaging, time-sensitive notification system that helps drive conversions and promote first-time purchase rewards, such as the first purchase reward plugin WooCommerce.
<h4>Flash Notification Display on Product Page</h4>
<img class="alignnone size-medium wp-image-18734004998086" style="border: 2px solid #ccc" src="https://woocommerce.com/wp-content/uploads/2025/03/shop-with-flash.png?w=896" alt=" WooCommerce discount notification on product page" width="896" height="498" />
<h4>Flash Notification Display on Shop Page</h4>
<img class="alignnone size-medium wp-image-18734004998086" style="border: 2px solid #ccc" src="https://woocommerce.com/wp-content/uploads/2025/03/full-product-page-with-flash.png?w=896" alt="First Purchase Reward shop page notification" width="896" height="498" />
<h2>How Product Variation Prices Work with the First Purchase Reward Plugin</h2>
For variable products, the First Purchase Reward Plugin initially displays the lowest possible price in the notification before the user selects any variation. Once a variation is selected, the notification dynamically updates in real-time to reflect the selected variation’s actual price, the discount amount, and the final price. This interactive pricing display helps users understand how discounts, such as the first purchase discount WooCommerce, are applied based on their product selections, ensuring a seamless and engaging shopping experience.
<img class="alignnone size-medium wp-image-18734004998086" style="border: 2px solid #ccc" src="https://woocommerce.com/wp-content/uploads/2025/03/product-page-variation.png?w=896" alt="Reward rule on single product page" width="896" height="498" />
<div style="width: 980px" class="wp-video"><video class="wp-video-shortcode" id="video-0-3" width="980" height="717" preload="metadata" controls="controls"><a href="https://woocommerce.com/wp-content/uploads/2025/03/forgif.mp4">https://woocommerce.com/wp-content/uploads/2025/03/forgif.mp4</a></video></div>
<h3>Key Advantages of First Purchase Reward for WooCommerce</h3>
<ul class="wccom-tick-list-primary">
<li>🚀 Boosts Conversions & Sales – Encourages first-time buyers with discounts and urgency-driven flash notifications, driving more sales.</li>
<li>🎯 Flexible Discount Rules – Offers percentage, fixed, free shipping, or free product rewards, making it easy to tailor rewards for your store.</li>
<li>💡 Dynamic Pricing & Notifications – Updates price and discount messages in real-time with variation selection, providing a seamless experience for customers.</li>
<li>📢 Enhanced User Engagement – Customizable flash sale-style notifications that auto-disappear, creating urgency and boosting customer engagement.</li>
<li>⚙️ Easy Rule Management – One-click enable/disable with scheduled discount activation, giving admins full control over reward timings.</li>
<li>🔗 Seamless Integration – Works across the Shop, Product, Cart, and Checkout pages, supporting multi-currency and multilingual stores for a global reach.</li>
<li>🎨 Better Branding – Fully customizable notification styles and messages, allowing you to match the rewards system with your store’s branding.</li>
<li>💎 Improved Customer Retention – Builds trust and loyalty by rewarding first-time shoppers, increasing customer lifetime value.</li>
</ul>

First Purchase Reward

Give new users a First Purchase Discount in WooCommerce and boost retention with our first-time buyer reward plugin.

<ul class="wccom-tick-list-primary">
<li>Award points for actions like first sign-up, daily login, or even writing a review.</li>
<li>Digital member card that is fully customizable to match your brand identity.</li>
<li>Send personalized emails for earned points, upcoming expirations, and rewards.</li>
<li>Fully customizable styling (cards, badges, pop-ups).</li>
<li>Track customer loyalty activity, top earners, and expiring points for smarter engagement.</li>
<li>Control the maximum discount that a user can use within a fixed amount or a percentage discount.</li>
<li>Define how many points are earned from and flexibly adjust the point balance.</li>
<li>Create marketing materials with QR codes that let customers instantly join your membership program.</li>
</ul>
With the Digital Member Card
Offer a branded digital card to enhance loyalty program recognition and exclusivity. There are 12 ready-to-use digital member card templates designed to fit your business, but you can fully brand or personalize the visual elements freely by yourself.
<img class="alignnone wp-image-18734006087699 size-full" src="https://woocommerce.com/wp-content/uploads/2025/12/04-Feature-Member-card.png" alt="" width="897" height="489" />
<img class="alignnone wp-image-18734006087701 size-full" src="https://woocommerce.com/wp-content/uploads/2025/12/05-Feature-Member-card.png" alt="" width="897" height="865" />
Badges for earning points
Make your point system visually noticeable with eye-catching reward badges. This badge can create a sense of achievement and gamification in your store, customers feel motivated when they can see how many rewards they will get while purchasing a product. The badge will be shown on the product card and the product detail page. You can change all badge’s elements, including text, color, and icon.
<img class="alignnone wp-image-18734006087703 size-full" src="https://woocommerce.com/wp-content/uploads/2025/12/06A-Badges-for-earning-points.jpg" alt="" width="633" height="463" />    <img class="alignnone size-full wp-image-18734006088140" src="https://woocommerce.com/wp-content/uploads/2025/12/06B-Badges-for-earning-points.jpg" alt="" width="242" height="464" />
<img class="alignnone wp-image-18734006087731 size-full" src="https://woocommerce.com/wp-content/uploads/2025/12/07-styling-setting.jpg" alt="" width="898" height="500" />
Earn Points When First Signing Up
Reward new customers right from the start, giving them an immediate reason to register and shop with your store. When a customer creates a new account, they automatically receive point rewards. You can set the point’s value and custom the point expire period.
<img class="alignnone size-full wp-image-18734006087734" src="https://woocommerce.com/wp-content/uploads/2025/12/08-extra-earn-point-setting.jpg" alt="" width="898" height="296" />
Earn Points for Daily Login
Encourage customers to return to your store every day. Each day a customer logs in, they earn a small number of points. Over time, this daily reward builds excitement and develops shopping habits. The daily login quest will shown on account page, you can set the point’s amount or styling the pop-up messages according to your business needs.
<img class="alignnone size-full wp-image-18734006087709" src="https://woocommerce.com/wp-content/uploads/2025/12/09-earn-points-for-daily-login.jpg" alt="" width="898" height="473" />
Earn Points on User’s Birthday
Add a personal touch by surprising customers with birthday points. Customers who have entered their birthdate will automatically receive bonus points on their birthday.
<img class="alignnone size-full wp-image-18734006087712" src="https://woocommerce.com/wp-content/uploads/2025/12/12-setting-earn-points-on-user-birthday.jpg" alt="" width="898" height="636" />
Earn Points for Special Events
Seasonal campaigns (like holidays, store anniversaries, or flash sales) become more engaging with extra point rewards. You can create special events (e.g., “Double Points Weekend”) and set its period through the Admin dashboard. Customers shopping during these events earn extra points you have set before automatically.
<img class="alignnone size-full wp-image-18734006087713" src="https://woocommerce.com/wp-content/uploads/2025/12/13-earn-points-on-special-events.jpg" alt="" width="898" height="444" />
<img class="alignnone size-full wp-image-18734006087715" src="https://woocommerce.com/wp-content/uploads/2025/12/14-setting-earn-points-on-special-events.jpg" alt="" width="898" height="636" />
Earn Points When Shopping
Encourage higher spending by rewarding points for every purchase. For every product purchased, customers earn points based on conversion rates you set before (e.g., $1 spent = 1 point). Points earned are displayed on the product card, product page, cart page and on the checkout page.
<img class="alignnone size-full wp-image-18734006087717" src="https://woocommerce.com/wp-content/uploads/2025/12/15-earn-points-on-shopping.jpg" alt="" width="898" height="485" />
<img class="alignnone size-full wp-image-18734006087718" src="https://woocommerce.com/wp-content/uploads/2025/12/16-setting-earn-points-on-shopping.jpg" alt="" width="898" height="627" />
Earn Points for Submitting Reviews 
More reviews mean better trust, which can improve conversion rates. Each time a customer submits a product review, they receive points as a reward.
<img class="alignnone size-full wp-image-18734006087719" src="https://woocommerce.com/wp-content/uploads/2025/12/17-earn-points-on-review.jpg" alt="" width="898" height="620" />
Email Template Customization
Maintain your brand identity and improve customer communication with fully customizable email notifications. You can edit email subjects, body text, banners, and CTAs. Emails are automatically sent for key actions like earning points or expiring points.
<img class="alignnone size-full wp-image-18734006087720" src="https://woocommerce.com/wp-content/uploads/2025/12/18-email-template-customization.jpg" alt="" width="898" height="525" />
QR Code Customization
Promote your loyalty program offline with professional-looking flyers. QR codes make it easy for customers to join instantly. You can flexibly customize flyer design elements (image, text, icon) with a QR code linked to the membership registration page
<img class="alignnone size-full wp-image-18734006087721" src="https://woocommerce.com/wp-content/uploads/2025/12/19-qr-code-customization.png" alt="" width="898" height="749" />

Loyalty Points and Rewards with Member Card

Attract, engage, and retain your customers through a seamless points and rewards program.

First Purchase Reward vs Loyalty Points and Rewards with Member Card