<h3>Track Once Send Everywhere</h3>
<p>This extension pushes complete ecommerce events and data – <strong>GA4 eCommerce compatible </strong>– to Google Tag Manager Data Layer. Once this information is available in your GTM workspace you can plug in and use virtually any marketing tool. This ensures the same data quality and tracking coverage across all connected platforms.</p>
<p>Make your data flow diagnostics and troubleshooting easier.</p>
<figure id="attachment_18734003719534" aria-describedby="caption-attachment-18734003719534" style="width: 390px" class="wp-caption aligncenter"><img class="wp-image-18734003719534" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-flow-bad.jpg" alt="" width="390" height="195" /><figcaption id="caption-attachment-18734003719534" class="wp-caption-text">Tracking with multiple tools using separate extensions can make dataflow complex and difficult to troubleshoot.</figcaption></figure>
<figure id="attachment_18734003719399" aria-describedby="caption-attachment-18734003719399" style="width: 388px" class="wp-caption aligncenter"><img class="wp-image-18734003719399" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-flow.jpg" alt="" width="388" height="194" /><figcaption id="caption-attachment-18734003719399" class="wp-caption-text">Introducing GTM solution streamlines the dataflow making it more reliable and easier to debug.</figcaption></figure>
<p> </p>
<p>With a single extension you can fuel data for multiple platforms offering solutions for:</p>
<ul>
<li>reporting & analytics</li>
<li>advertising</li>
<li>personalisation</li>
</ul>
<h3>Packaged GTM Presets</h3>
<p>GTM setup can be time-consuming – this extension comes with packaged presets post popular tools and platforms in the market. that allow you to set up and run the integration in few simple steps without creating every single GTM Variable and Trigger yourself.</p>
<p><img class="alignnone wp-image-18734003793868 size-medium" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-presets@2x.jpg?w=896" alt="" width="896" height="689" /></p>
<p> </p>
<h3>Full Events Coverage & Compatibility</h3>
<p>This extension focus on best possible eCommerce coverage for WooCommerce, ensuring top compatibility with most popular WooCommerce Themes and Extensions. Including <strong>Quick-view</strong>, <strong>Multi-lingual</strong> and <strong>Wish-lists</strong> plugins. It offers complete coverage of sales funnel giving precise insights with following events:</p>
<ul>
<li>view_item_list</li>
<li>select_item</li>
<li>view_item</li>
<li>add_to_cart</li>
<li>view_cart</li>
<li>remove_from_cart</li>
<li>begin_checkout</li>
<li>add_billing_info</li>
<li>add_payment_info</li>
<li>add_shipping_info</li>
<li>purchase</li>
<li>user_data</li>
</ul>
<p>See all detail in <a href="https://woocommerce.com/document/gtm-ecommerce-woo-pro/#section-15"><strong>documentation</strong></a>.</p>
<p> </p>
<p>Exhaustive list of events with high quality of data allows you to fully leverage connected tools with precise reporting and conversion tracking.</p>
<p><img class="wp-image-18734003719363 size-full aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-purchase-journey.png" alt="" width="2044" height="1298" /></p>
<p>No matter what’s the destination tool:</p>
<p><img class="aligncenter wp-image-18734003719444 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-facebook.jpg" alt="" width="971" height="562" /></p>
<h3></h3>
<h3>Consent Mode v2</h3>
<p>Another reason why using Google Tag Manager helps you keep your eCommerce tracking standardise is native compatibility with Google Consent Mode v2 that become a requirement when processing data of users coming from certain regions.</p>
<p><img class="aligncenter wp-image-18734003719453 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-consent-mode.png" alt="" width="864" height="594" /></p>
<h3></h3>
<p> </p>
<p> </p>
<p> </p>
<h3>Full Control in Tag Manager</h3>
<p>Google Tag Manager serves as a configurable orchestrator of all events and tagging services. With this extension you can leverage all GTM functionalities to tailor your tracking setup my adding more precise Triggers, Additional tags and Variables.</p>
<p><img class="aligncenter wp-image-18734003719345 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-full-control.jpg" alt="" width="1083" height="720" /></p>
<p> </p>
<p>See <a href="https://woocommerce.com/document/gtm-ecommerce-woo-pro/">our documentation</a> for the details.</p>
<p> </p>
<h3>Benefits</h3>
<ol>
<li>A single plugin to install that tracks all relevant eCommerce events</li>
<li>Virtually any analytical, advertising and optimization tool can be integrated via GTM in order to improve WooCommerce sales</li>
<li>Build full end-to-end integration with selected tools (Google Analytics GA4, Facebook Pixel, Google Ads) with a few simple clicks thanks to packaged GTM presets</li>
<li>Supports legally required user consent before sending out any data out (requires manual setup)</li>
<li>Ensures data consistency – data won’t be sent twice thanks to streamlined integration</li>
</ol>

Tag Pilot PRO GTM Integration

<p>Improve data quality and unify events tracking across channels with this premium Google Tag Manager integration.</p>

<h2>Get Actionable Metrics for Your WooCommerce Store with Kissmetrics</h2>
<p>Add Kissmetrics tracking to your WooCommerce store with one click and start getting actionable metrics today. Easily build a customized dashboard that shows you the metrics you care about, visualize your checkout funnel with sales funnel reports, and watch visitors interact with your store in real-time.</p>
<p>No need to manually add javascript and read through the Kissmetrics integration guides for hours – this plugin does all setup for event tracking for your store and sends the correct data to your Kissmetrics account.</p>
<h3>Designed for Kissmetrics</h3>
<p><a href="https://www.kissmetrics.io/" target="_blank" rel="noopener noreferrer">Kissmetrics</a> is the premier analytics tool that shows you actionable metrics for your business. Use this extension to integrate Kissmetrics with your WooCommerce store and save 20+ hours (and a guaranteed headache) in setup time! If you don’t already have a Kissmetrics account, <a href="https://www.kissmetrics.io/ecommerce/" target="_blank" rel="noopener noreferrer">sign up here</a>.</p>
<figure id="attachment_2068037" aria-describedby="caption-attachment-2068037" style="width: 620px" class="wp-caption aligncenter"><img class="size-medium wp-image-2068037" src="https://woocommerce.com/wp-content/uploads/2012/07/kissmetrics-dashboard.jpg?w=620" alt="" width="620" height="321" /><figcaption id="caption-attachment-2068037" class="wp-caption-text">Kissmetrics dashboard – drag and drop metrics to display only the ones you need.</figcaption></figure>
<h3>Get Insight into Revenue</h3>
<p>Track your revenue over time and easily segment by product, category, and more. See the average number of customers over time combined with average revenue per customer to give you better insight into how your store is performing.</p>
<figure id="attachment_151494" aria-describedby="caption-attachment-151494" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/07/woocommerce-kissmetrics-revenue-screenshot.png"><img class="size-medium wp-image-151494" src="https://woocommerce.com/wp-content/uploads/2012/07/woocommerce-kissmetrics-revenue-screenshot.png" alt="WooCommerce KissMetrics Revenue" width="550" height="401" /></a><figcaption id="caption-attachment-151494" class="wp-caption-text">Get better insight into your revenue by segmenting it over time and category.</figcaption></figure>
<h3>Visualize Your Sales Funnel</h3>
<p>See the percentage of people in each step of your checkout funnel so you can improve your checkout process. You can even segment the sales funnel by category or product!</p>
<figure id="attachment_2068038" aria-describedby="caption-attachment-2068038" style="width: 620px" class="wp-caption aligncenter"><img class="wp-image-2068038 size-medium" src="https://woocommerce.com/wp-content/uploads/2012/07/kissmetrics-salesfunnel.png?w=620" width="620" height="474" /><figcaption id="caption-attachment-2068038" class="wp-caption-text">Improve your sales funnels to increase your store’s revenue.</figcaption></figure>
<h3>Real-Time Analytics</h3>
<p>Running a one-day sale or advertising campaign and want to see how your customers are using your site? Use the built-in Live view within Kissmetrics to see activity on your site in real time.</p>
<figure id="attachment_151492" aria-describedby="caption-attachment-151492" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/07/woocommerce-kissmetrics-live-screenshot.png"><img class="size-medium wp-image-151492" src="https://woocommerce.com/wp-content/uploads/2012/07/woocommerce-kissmetrics-live-screenshot.png" alt="WooCommerce KissMetrics Live Screenshot" width="550" height="396" /></a><figcaption id="caption-attachment-151492" class="wp-caption-text">Watch customers interact with your store in real-time.</figcaption></figure>
<h3>Powerful Customization</h3>
<p>All event and property names are customizable through the admin interface and can be individually disabled. Customers are automatically aliased to their WordPress username or email address when logging in. Custom events can be tracked by adding a snippet to your theme.</p>
<figure id="attachment_152614" aria-describedby="caption-attachment-152614" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/07/woocommerce-kissmetrics-admin-settings.png"><img class="size-medium wp-image-152614" src="https://woocommerce.com/wp-content/uploads/2012/07/woocommerce-kissmetrics-admin-settings.png" alt="WooCommerce KISSmetrics integration admin settings" width="550" height="422" /></a><figcaption id="caption-attachment-152614" class="wp-caption-text">Already using Kissmetrics? Easily customize the event and property names sent to match your existing data.</figcaption></figure>
<h3>Supports WooCommerce Subscriptions</h3>
<p>Selling <a href="https://woocommerce.com/woocommerce-subscriptions/" target="_blank" rel="noopener noreferrer">subscriptions</a> on your store? Great! Get insight into your subscribers by automatically tracking when subscriptions are activated, suspended, cancelled, renewed, and even when free trials expire. Kissmetrics can then display churn rate, average subscription length, and your cancellation rate without any extra configuration required.</p>
<p>When WooCommerce Subscriptions is active, this plugin automatically adds the appropriate Subscription events to your tracking data.</p>
<h3>How to Get Started (in 5 minutes or less)</h3>
<ol>
<li>Download and install into your WooCommerce store.</li>
<li>Login to your Kissmetrics account (<a href="https://www.kissmetrics.io/ecommerce/" target="_blank" rel="noopener noreferrer">sign up here</a> if you don’t already have an account) and grab your API key.</li>
<li>Save your API key on the settings page.</li>
</ol>
<p>Read the <a href="https://woocommerce.com/document/kiss-metrics/">plugin documentation</a> to see a full list of tracked events and properties, and to learn how to customize event / property names, track custom events, and more!</p>
<p><em>Need any more reason to buy? When you purchase a SkyVerge-developed extension, you’re getting the highest quality extensions for your WooCommerce store. Gain peace of mind by knowing that when you purchase our products, your store’s performance is as important to us as it is to you.</em></p>

Kissmetrics

<p>Easily add Kissmetrics event tracking to your WooCommerce store with one click.</p>

Tag Pilot PRO GTM Integration vs Kissmetrics