<h3>Track Once Send Everywhere</h3>
<p>This extension pushes complete ecommerce events and data – <strong>GA4 eCommerce compatible </strong>– to Google Tag Manager Data Layer. Once this information is available in your GTM workspace you can plug in and use virtually any marketing tool. This ensures the same data quality and tracking coverage across all connected platforms.</p>
<p>Make your data flow diagnostics and troubleshooting easier.</p>
<figure id="attachment_18734003719534" aria-describedby="caption-attachment-18734003719534" style="width: 390px" class="wp-caption aligncenter"><img class="wp-image-18734003719534" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-flow-bad.jpg" alt="" width="390" height="195" /><figcaption id="caption-attachment-18734003719534" class="wp-caption-text">Tracking with multiple tools using separate extensions can make dataflow complex and difficult to troubleshoot.</figcaption></figure>
<figure id="attachment_18734003719399" aria-describedby="caption-attachment-18734003719399" style="width: 388px" class="wp-caption aligncenter"><img class="wp-image-18734003719399" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-flow.jpg" alt="" width="388" height="194" /><figcaption id="caption-attachment-18734003719399" class="wp-caption-text">Introducing GTM solution streamlines the dataflow making it more reliable and easier to debug.</figcaption></figure>
<p> </p>
<p>With a single extension you can fuel data for multiple platforms offering solutions for:</p>
<ul>
<li>reporting & analytics</li>
<li>advertising</li>
<li>personalisation</li>
</ul>
<h3>Packaged GTM Presets</h3>
<p>GTM setup can be time-consuming – this extension comes with packaged presets post popular tools and platforms in the market. that allow you to set up and run the integration in few simple steps without creating every single GTM Variable and Trigger yourself.</p>
<p><img class="alignnone wp-image-18734003793868 size-medium" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-presets@2x.jpg?w=896" alt="" width="896" height="689" /></p>
<p> </p>
<h3>Full Events Coverage & Compatibility</h3>
<p>This extension focus on best possible eCommerce coverage for WooCommerce, ensuring top compatibility with most popular WooCommerce Themes and Extensions. Including <strong>Quick-view</strong>, <strong>Multi-lingual</strong> and <strong>Wish-lists</strong> plugins. It offers complete coverage of sales funnel giving precise insights with following events:</p>
<ul>
<li>view_item_list</li>
<li>select_item</li>
<li>view_item</li>
<li>add_to_cart</li>
<li>view_cart</li>
<li>remove_from_cart</li>
<li>begin_checkout</li>
<li>add_billing_info</li>
<li>add_payment_info</li>
<li>add_shipping_info</li>
<li>purchase</li>
<li>user_data</li>
</ul>
<p>See all detail in <a href="https://woocommerce.com/document/gtm-ecommerce-woo-pro/#section-15"><strong>documentation</strong></a>.</p>
<p> </p>
<p>Exhaustive list of events with high quality of data allows you to fully leverage connected tools with precise reporting and conversion tracking.</p>
<p><img class="wp-image-18734003719363 size-full aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-purchase-journey.png" alt="" width="2044" height="1298" /></p>
<p>No matter what’s the destination tool:</p>
<p><img class="aligncenter wp-image-18734003719444 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-facebook.jpg" alt="" width="971" height="562" /></p>
<h3></h3>
<h3>Consent Mode v2</h3>
<p>Another reason why using Google Tag Manager helps you keep your eCommerce tracking standardise is native compatibility with Google Consent Mode v2 that become a requirement when processing data of users coming from certain regions.</p>
<p><img class="aligncenter wp-image-18734003719453 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-consent-mode.png" alt="" width="864" height="594" /></p>
<h3></h3>
<p> </p>
<p> </p>
<p> </p>
<h3>Full Control in Tag Manager</h3>
<p>Google Tag Manager serves as a configurable orchestrator of all events and tagging services. With this extension you can leverage all GTM functionalities to tailor your tracking setup my adding more precise Triggers, Additional tags and Variables.</p>
<p><img class="aligncenter wp-image-18734003719345 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-full-control.jpg" alt="" width="1083" height="720" /></p>
<p> </p>
<p>See <a href="https://woocommerce.com/document/gtm-ecommerce-woo-pro/">our documentation</a> for the details.</p>
<p> </p>
<h3>Benefits</h3>
<ol>
<li>A single plugin to install that tracks all relevant eCommerce events</li>
<li>Virtually any analytical, advertising and optimization tool can be integrated via GTM in order to improve WooCommerce sales</li>
<li>Build full end-to-end integration with selected tools (Google Analytics GA4, Facebook Pixel, Google Ads) with a few simple clicks thanks to packaged GTM presets</li>
<li>Supports legally required user consent before sending out any data out (requires manual setup)</li>
<li>Ensures data consistency – data won’t be sent twice thanks to streamlined integration</li>
</ol>

Tag Pilot PRO GTM Integration

<p>Improve data quality and unify events tracking across channels with this premium Google Tag Manager integration.</p>

<div class="woo-sc-box normal" style="margin-top: 0px">Klaviyo for WooCommerce is compatible with <a href="https://woocommerce.com/checkout-blocks/">Cart and Checkout blocks</a> – a customizable, conversion-optimized checkout experience available in WooCommerce core.</div>
<p><a href="https://www.klaviyo.com/platform"><span style="font-weight: 400">Klaviyo B2C CRM</span></a><span style="font-weight: 400"> consolidates marketing and analytics in one seamless platform. With real-time insights, AI-powered recommendations, and a vast partner ecosystem, over <strong>15,000 Woo merchants</strong> can personalize at scale, optimize effortlessly, and drive revenue without complexity. In fact, our most successful Woo customers <strong>drive 46x return on investment</strong> (ROI).</span></p>
<ul>
<li><a href="https://www.klaviyo.com/solutions/marketing-automation"><b>Marketing Automation</b></a><b>: </b><span style="font-weight: 400">Engage every customer in the moment with a built-in data platform and AI to drive revenue and loyalty </span></li>
<li style="font-weight: 400"><a href="https://www.klaviyo.com/products/email-marketing"><b>Email Marketing</b></a><b>:</b> <span style="font-weight: 400">Drive immediate sales and lasting loyalty with smarter email that’s powered by real-time data and AI</span></li>
<li style="font-weight: 400"><a href="https://www.klaviyo.com/products/sms-marketing"><b>SMS Marketing</b></a><b>:</b><span style="font-weight: 400"> Drive growth with timely, data-driven SMS marketing that integrates seamlessly across channels</span></li>
<li style="font-weight: 400"><a href="https://www.klaviyo.com/products/mobile-app-marketing"><b>Mobile App Marketing:</b></a> <span style="font-weight: 400">Drive mobile app engagement and retention with mobile push.</span></li>
<li style="font-weight: 400"><a href="https://www.klaviyo.com/products/review-management"><b>Product Reviews</b></a><b>: </b><span style="font-weight: 400">Create seamless, connected marketing experiences with your reviews data.</span></li>
<li style="font-weight: 400"><a style="font-family: var(--wccom-font-family-default);letter-spacing: -0.011em" href="https://www.klaviyo.com/solutions/ai"><b>Klaviyo AI</b></a><b style="font-family: var(--wccom-font-family-default);letter-spacing: -0.011em">: </b><span style="font-weight: 400">Get strategic insights, create faster, and optimize performance with peer benchmarks, predictive analytics, and AI-based recommendations.</span></li>
</ul>
<h3><b>Data-Driven Empowerment</b></h3>
<p><span style="font-weight: 400">Klaviyo gives WooCommerce full control over store and customer data with real-time insights from 350+ integrations.</span></p>
<p><img class="wp-image-18734005058192 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Frame-01.jpg?w=896" alt="" width="600" height="393" /></p>
<h6></h6>
<h3><b>Flexible and Effortless Personalization</b></h3>
<p><span style="font-weight: 400">Like WooCommerce, Klaviyo is flexible without being complicated. Advanced segmentation and automated flows deliver personalized experiences that convert.</span></p>
<p><img class="wp-image-18734005058197 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Frame-01-1.jpg?w=896" alt="" width="600" height="393" /></p>
<h6></h6>
<h3><b>All-in-One Marketing and Analytics</b></h3>
<p><span style="font-weight: 400">Unify customer touchpoints with real-time insights across channels to optimize the customer journey.</span></p>
<p><img class="wp-image-18734005058200 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Option-B-All-in-One-Marketing-and-Analytics.png?w=896" alt="" width="600" height="393" /></p>
<h3></h3>
<h3><b>Smarter Growth with More Control</b></h3>
<p><span style="font-weight: 400">Leverage AI-powered analytics, benchmarks, and recommendations from leading B2C brands to drive profitability.</span></p>
<p><img class="wp-image-18734005058204 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Option-A-Smarter-Growth-with-More-Control.jpg?w=896" alt="" width="600" height="393" /></p>
<p> </p>
<h3><strong>See why 15,000+ WooCommerce brands choose to <a href="https://www.klaviyo.com/platform-integrations/woocommerce">grow with Klaviyo</a>.</strong></h3>

Klaviyo

<p><span style="font-weight: 400">As Woo’s preferred marketing automation platform, Klaviyo unifies email and SMS marketing, customer analytics, and product reviews to help your brand achieve better marketing ROI.</span></p>

Tag Pilot PRO GTM Integration vs Klaviyo