<h3>Track Once Send Everywhere</h3>
<p>This extension pushes complete ecommerce events and data – <strong>GA4 eCommerce compatible </strong>– to Google Tag Manager Data Layer. Once this information is available in your GTM workspace you can plug in and use virtually any marketing tool. This ensures the same data quality and tracking coverage across all connected platforms.</p>
<p>Make your data flow diagnostics and troubleshooting easier.</p>
<figure id="attachment_18734003719534" aria-describedby="caption-attachment-18734003719534" style="width: 390px" class="wp-caption aligncenter"><img class="wp-image-18734003719534" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-flow-bad.jpg" alt="" width="390" height="195" /><figcaption id="caption-attachment-18734003719534" class="wp-caption-text">Tracking with multiple tools using separate extensions can make dataflow complex and difficult to troubleshoot.</figcaption></figure>
<figure id="attachment_18734003719399" aria-describedby="caption-attachment-18734003719399" style="width: 388px" class="wp-caption aligncenter"><img class="wp-image-18734003719399" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-flow.jpg" alt="" width="388" height="194" /><figcaption id="caption-attachment-18734003719399" class="wp-caption-text">Introducing GTM solution streamlines the dataflow making it more reliable and easier to debug.</figcaption></figure>
<p> </p>
<p>With a single extension you can fuel data for multiple platforms offering solutions for:</p>
<ul>
<li>reporting & analytics</li>
<li>advertising</li>
<li>personalisation</li>
</ul>
<h3>Packaged GTM Presets</h3>
<p>GTM setup can be time-consuming – this extension comes with packaged presets post popular tools and platforms in the market. that allow you to set up and run the integration in few simple steps without creating every single GTM Variable and Trigger yourself.</p>
<p><img class="alignnone wp-image-18734003793868 size-medium" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-presets@2x.jpg?w=896" alt="" width="896" height="689" /></p>
<p> </p>
<h3>Full Events Coverage & Compatibility</h3>
<p>This extension focus on best possible eCommerce coverage for WooCommerce, ensuring top compatibility with most popular WooCommerce Themes and Extensions. Including <strong>Quick-view</strong>, <strong>Multi-lingual</strong> and <strong>Wish-lists</strong> plugins. It offers complete coverage of sales funnel giving precise insights with following events:</p>
<ul>
<li>view_item_list</li>
<li>select_item</li>
<li>view_item</li>
<li>add_to_cart</li>
<li>view_cart</li>
<li>remove_from_cart</li>
<li>begin_checkout</li>
<li>add_billing_info</li>
<li>add_payment_info</li>
<li>add_shipping_info</li>
<li>purchase</li>
<li>user_data</li>
</ul>
<p>See all detail in <a href="https://woocommerce.com/document/gtm-ecommerce-woo-pro/#section-15"><strong>documentation</strong></a>.</p>
<p> </p>
<p>Exhaustive list of events with high quality of data allows you to fully leverage connected tools with precise reporting and conversion tracking.</p>
<p><img class="wp-image-18734003719363 size-full aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-purchase-journey.png" alt="" width="2044" height="1298" /></p>
<p>No matter what’s the destination tool:</p>
<p><img class="aligncenter wp-image-18734003719444 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-facebook.jpg" alt="" width="971" height="562" /></p>
<h3></h3>
<h3>Consent Mode v2</h3>
<p>Another reason why using Google Tag Manager helps you keep your eCommerce tracking standardise is native compatibility with Google Consent Mode v2 that become a requirement when processing data of users coming from certain regions.</p>
<p><img class="aligncenter wp-image-18734003719453 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-consent-mode.png" alt="" width="864" height="594" /></p>
<h3></h3>
<p> </p>
<p> </p>
<p> </p>
<h3>Full Control in Tag Manager</h3>
<p>Google Tag Manager serves as a configurable orchestrator of all events and tagging services. With this extension you can leverage all GTM functionalities to tailor your tracking setup my adding more precise Triggers, Additional tags and Variables.</p>
<p><img class="aligncenter wp-image-18734003719345 size-full" src="https://woocommerce.com/wp-content/uploads/2021/02/gtm-ecommerce-woo-full-control.jpg" alt="" width="1083" height="720" /></p>
<p> </p>
<p>See <a href="https://woocommerce.com/document/gtm-ecommerce-woo-pro/">our documentation</a> for the details.</p>
<p> </p>
<h3>Benefits</h3>
<ol>
<li>A single plugin to install that tracks all relevant eCommerce events</li>
<li>Virtually any analytical, advertising and optimization tool can be integrated via GTM in order to improve WooCommerce sales</li>
<li>Build full end-to-end integration with selected tools (Google Analytics GA4, Facebook Pixel, Google Ads) with a few simple clicks thanks to packaged GTM presets</li>
<li>Supports legally required user consent before sending out any data out (requires manual setup)</li>
<li>Ensures data consistency – data won’t be sent twice thanks to streamlined integration</li>
</ol>

Tag Pilot PRO GTM Integration

<p>Improve data quality and unify events tracking across channels with this premium Google Tag Manager integration.</p>

<h2>Get The Most Advanced Analytics For Your WooCommerce Store with Mixpanel</h2>
<p>Add Mixpanel tracking to your WooCommerce store with one click and start getting actionable metrics today. Easily segment your data to easily perform complex analysis, visualize your checkout funnel with sales funnel reports, and watch visitors interact with your store in real-time.</p>
<figure id="attachment_151507" aria-describedby="caption-attachment-151507" style="width: 543px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-segmentation-builder.png"><img class="size-full wp-image-151507" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-segmentation-builder.png" alt="WooCommerce Mixpanel Segmentation Builder" width="543" height="302" /></a><figcaption id="caption-attachment-151507" class="wp-caption-text">Build complex queries with ease</figcaption></figure>
<h3>Designed for Mixpanel</h3>
<p>This extension is designed to work with <a href="http://mixpanel.com">Mixpanel</a>, the most advanced web and mobile analytics tool that gives you actionable metrics for your business. You’ll need to <a href="https://mixpanel.com/register/">sign up</a> for a free Mixpanel account if you don’t already have one. Mixpanel is <strong>free for a limited number of data points per month</strong>.</p>
<h3>Get Insight into Your Revenue and Customers</h3>
<p>Track your revenue over time and easily segment by product, category, and more. See the average number of customers over time combined with average revenue per customer to give you better insight into how your store is performing.</p>
<figure id="attachment_151509" aria-describedby="caption-attachment-151509" style="width: 463px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-trends.png"><img class="size-full wp-image-151509" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-trends.png" alt="WooCommerce Mixpanel Trends" width="463" height="294" /></a><figcaption id="caption-attachment-151509" class="wp-caption-text">See trends to help you identify ways to increase revenue and customer happiness.</figcaption></figure>
<h3>Visualize Your Sales Funnel</h3>
<p>See the percentage of people in each step of your checkout funnel so you can improve your checkout process. You can even segment the sales funnel by category or product!</p>
<figure id="attachment_151506" aria-describedby="caption-attachment-151506" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-funnel-visualization.png"><img class="size-medium wp-image-151506" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-funnel-visualization.png" alt="WooCommerce Mixpanel Funnel Visualization" width="550" height="189" /></a><figcaption id="caption-attachment-151506" class="wp-caption-text">Improve your sales funnels to increase your store’s revenue</figcaption></figure>
<p>Easily build your visualizations and see exactly the information you want.</p>
<figure id="attachment_151505" aria-describedby="caption-attachment-151505" style="width: 466px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-funnel-builder.png"><img class="size-full wp-image-151505" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-funnel-builder.png" alt="WooCommerce Mixpanel Funnel Builder" width="466" height="327" /></a><figcaption id="caption-attachment-151505" class="wp-caption-text">The funnel tool makes building complex funnels a snap.</figcaption></figure>
<p>Once you’ve built your visualization, use the the funnel analysis tools to perform a deep data analysis.</p>
<figure id="attachment_151504" aria-describedby="caption-attachment-151504" style="width: 461px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-deep-funnel-analysis.png"><img class="size-full wp-image-151504" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-deep-funnel-analysis.png" alt="WooCommerce Mixpanel Deep Funnel Analysis" width="461" height="284" /></a><figcaption id="caption-attachment-151504" class="wp-caption-text">Analyze your funnel visualization with tools to help you find actionable data.</figcaption></figure>
<h3>Real-Time Analytics</h3>
<p>Running a one-day sale or advertising campaign and want to see how your customers are using your site? Use the built-in Stream view to see activity on your site in real-time.</p>
<figure id="attachment_151508" aria-describedby="caption-attachment-151508" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-stream.png"><img class="size-medium wp-image-151508" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-stream.png" alt="WooCommerce Mixpanel Stream" width="550" height="437" /></a><figcaption id="caption-attachment-151508" class="wp-caption-text">Watch your customers interact with your store in real-time</figcaption></figure>
<h3>Powerful Customization</h3>
<p>All event and property names are customizable through the admin interface and can be individually disabled. Customers are automatically tied to their WordPress username or email address when logged in. Custom events can be tracked by adding a snippet to your theme.</p>
<figure id="attachment_152633" aria-describedby="caption-attachment-152633" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-admin-settings-page.png"><img class="size-medium wp-image-152633" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-admin-settings-page.png" alt="WooCommerce Mixpanel Admin Settings" width="550" height="492" /></a><figcaption id="caption-attachment-152633" class="wp-caption-text">Already using Mixpanel? Easily customize event & property names to match your existing data</figcaption></figure>
<h3>Supports WooCommerce Subscriptions</h3>
<p>Selling subscriptions on your store? Great! Get insight into your subscribers by automatically tracking when subscriptions are activated, suspended, cancelled, renewed, and even when free trials expire. Mixpanel can show you average subscription length, cancellation rate, and more subscription metrics without any extra configuration required.</p>
<h3>How to Get Started (in 5 minutes or less)</h3>
<ol>
<li>Buy this extension 🙂</li>
<li>Download and install into your WooCommerce store.</li>
<li>Login to your Mixpanel account (<a href="https://mixpanel.com/register/">sign up</a> for free if you don’t already have an account) and grab your project token.</li>
<li>Save your token on the settings page.</li>
<li>That’s it! Sit back and enjoy easy but powerful store analytics!</li>
</ol>
<p>Read the <a href="https://woocommerce.com/document/mixpanel/">full documentation</a> to see a full list of tracked events and properties, and to learn how to customize event / property names, track custom events, and more!</p>
<p><em>Need any more reason to buy? When you purchase a SkyVerge-developed extension, you’re getting the highest quality extensions for your WooCommerce store. Gain peace of mind by knowing that when you purchase our products, your store’s performance is as important to us as it is to you.</em></p>

Mixpanel

<p>Add event tracking powered by Mixpanel to your WooCommerce store.</p>

Tag Pilot PRO GTM Integration vs Mixpanel