WooCommerce Hide Price & Show Custom Button extension gives store owners full control over product visibility. Easily hide price in WooCommerce and remove Add to Cart button for guests, specific user roles, by country, or for individual products. Replace hidden prices with a custom link or popup form, such as Contact Form 7, to capture leads, route enquiries, or protect B2B pricing. Quick to set up, flexible, and designed to convert product views into actionable opportunities.
<h2>Use Case Examples</h2>
<ul>
<li>Show prices to logged-in users only: Use the WooCommerce Hide Price extension to hide product prices for guest users and display them only to logged-in customers. This ensures that different user roles or countries see the correct pricing once logged in.</li>
<li>Turn your shop into an online catalog: Hide prices and remove the Add to Cart button using the WooCommerce Hide Price extension, allowing visitors to browse your products without making purchases. Perfect for merchants who want a catalog-style store.</li>
<li>Customized or personalized products: With the WooCommerce Hide Price extension, you can hide prices for custom products and replace the Add to Cart button with a Contact Form 7 or WPForms popup. This allows customers to submit requirements directly.</li>
<li>Wholesale or B2B pricing control: Use the WooCommerce Hide Price extension to hide prices and remove Add to Cart for guest users or specific roles, ensuring that only authorized customers can see prices and make purchases.</li>
<li>Geo-specific or IP-based restrictions: Control product visibility with the WooCommerce Hide Price extension by hiding prices and Add to Cart buttons for users from selected countries or IP addresses, useful for regional pricing or delivery restrictions.<a href="https://woocommerce.com/wp-content/uploads/2025/08/Hide-Price-Frontend.png"><img class="aligncenter size-full wp-image-18734005993864" src="https://woocommerce.com/wp-content/uploads/2025/08/Hide-Price-Frontend.png" alt="WooCommerce Hide Price" width="980" height="955" /></a></li>
</ul>
<h2>Features of Hide Price & Show Custom Button</h2>
<ul>
<li>Unlimited Rule Sets: Create as many rules as you need, each with its own unique settings and name, such as “Wholesale EU” or “VIP Customers.” This provides full flexibility in controlling who can see product prices and who can purchase.<a href="https://woocommerce.com/wp-content/uploads/2025/08/Hide-Price-Rules.png"><img class="aligncenter size-full wp-image-18734005989717" src="https://woocommerce.com/wp-content/uploads/2025/08/Hide-Price-Rules.png" alt="WooCommerce Hide Price" width="980" height="295" /></a></li>
<li>4‑Tab Rule Builder: Each rule set is organized into four intuitive tabs for precise configuration:
<ul>
<li>General: Hide price, replace it with custom text, or remove the Add to Cart button for guest users or specific logged-in roles.<a href="https://woocommerce.com/wp-content/uploads/2025/08/General-Tab.png"><img class="aligncenter size-full wp-image-18734005989726" src="https://woocommerce.com/wp-content/uploads/2025/08/General-Tab.png" alt="WooCommerce Hide Price" width="980" height="318" /></a></li>
<li>Include/Exclude: Apply rules globally to all products or selectively to categories, tags, or individual products for fine-grained control.<a href="https://woocommerce.com/wp-content/uploads/2025/08/IncludeExclude.png"><img class="aligncenter size-full wp-image-18734005989730" src="https://woocommerce.com/wp-content/uploads/2025/08/IncludeExclude.png" alt="WooCommerce Hide Price" width="980" height="372" /></a></li>
<li>Custom Button: Replace the standard Add to Cart button with a custom label. Choose whether it redirects to a URL or opens a popup, offering a smooth user experience for enquiries or lead capture.<a href="https://woocommerce.com/wp-content/uploads/2025/08/Custom-Button.png"><img class="aligncenter size-full wp-image-18734005989732" src="https://woocommerce.com/wp-content/uploads/2025/08/Custom-Button.png" alt="WooCommerce Hide Price" width="980" height="609" /></a></li>
<li>Limitations: Restrict rules by country, user role, or IP address, and set rule priority to ensure correct behavior when multiple rules overlap.<a href="https://woocommerce.com/wp-content/uploads/2025/08/Limitation.png"><img class="aligncenter size-full wp-image-18734005989736" src="https://woocommerce.com/wp-content/uploads/2025/08/Limitation.png" alt="WooCommerce Hide Price" width="980" height="335" /></a></li>
</ul>
</li>
<li>Popup & Shortcode Support: Embed popular form plugins like Contact Form 7, Gravity Forms, or WPForms inside popups. Any shortcode can be added to enable lead capture, quotes, or custom messages when prices are hidden.</li>
<li>Priority Handling: Deterministic rule precedence ensures that rules with lower priority numbers take effect first, so you can control exactly which rules override others when multiple rules apply to a product or user.</li>
<li>Instant Activation & Lightweight: All changes are applied immediately on the front end without delays, and the plugin is optimized for performance, ensuring no impact on page load speed or WooCommerce performance.</li>
<li>Flexible Use Cases: From hiding prices for non-logged-in users to running wholesale or B2B workflows, geo-specific restrictions, or temporary promotions, the plugin adapts to virtually any store scenario.</li>
<li>Smart Control of WooCommerce Visibility: With WooCommerce Hide Price functionality, you can manage both product visibility and purchasing options while maintaining a professional storefront and user-friendly shopping experience.</li>
</ul>
<h2>Quick Setup for WooCommerce Hide Price Plugin</h2>
<ol>
<li>Install and activate the extension.</li>
<li>Go to WooCommerce → Hide Price Rules → Add New Rule from your WP Admin dashboard.</li>
<li>Configure the “General”, “Include/Exclude”, “Custom Button”, and “Limitations” tabs to define your rule.</li>
<li>Save the rule and test it on the frontend.</li>
<li>For more help, refer to our <a href="https://woocommerce.com/document/hide-price-button/">detailed documentation</a>.</li>
</ol>
<h2>Frequently Asked Questions</h2>
Q: How can I hide prices for non-logged-in users and show a contact form for wholesale customers? 
A: The WooCommerce Hide Price plugin offers rule-based management. You can create one rule to hide prices for non-logged-in users and another rule to hide prices and replace the Add to Cart button with a contact form for wholesale customers only.
Q: Can I hide Add to Cart for users from certain countries? 
A: Yes. The WooCommerce Hide Price plugin lets you hide prices and remove the Add to Cart button for users in specific countries, helping you control product visibility and access based on location.
Q: How can I show prices only to approved customers or roles? 
A: With the WooCommerce Hide Price plugin, you can hide prices by default and then create rules to show prices and Add to Cart buttons only for approved users or specific roles. This ensures controlled access to product pricing.
<h2>Explore Other WooCommerce Extensions</h2>
Extend your store’s capabilities with our powerful suite of plugins:
<ul>
<li><a href="https://woocommerce.com/products/multistep-product-bundles/">MultiStep Product Bundles:</a> Build step-by-step bundles for a guided shopping experience.</li>
<li><a href="https://woocommerce.com/products/donations-fundraising/">Donations & Fundraising:</a> Accept donations and run fundraising campaigns directly on your store.</li>
<li><a href="https://woocommerce.com/products/restrict-checkout/">Restrict Checkout:</a> Control who can complete purchases based on roles, products, or other conditions.</li>
</ul>

Hide Price & Show Custom Button

Hide price in WooCommerce and remove Add to Cart button. Control who can see product prices, hide products, and replace hidden prices with a custom link or contact form. Perfect for WooCommerce stores looking to manage product visibility, protect pricing, and increase conversions.

Deliver a seamless, one-page shopping experience and give a boost to conversions with Product Tables plugin for WooCommerce!
Extend B2B – Product tables for WooCommerce is a plugin that lets you add fully-customizable product tables on your online store so your customers can enjoy a simple, one-page shopping experience. 
With product tables, you can display your products in an intuitive table layout as opposed to the default grid format of WooCommerce. 
<h2>Create a One-Page Shopping Experience</h2>
With options like Add to Cart buttons, checkboxes that allow multiple Add to Cart events with one click and full control on what product data is displayed, you can enable a one-page checkout experience your customers will surely enjoy. With support for variable products, your customers can even select product variations right from the product table and proceed to checkout. 
<img class="size-full wp-image-5538842 alignnone" src="https://woocommerce.com/wp-content/uploads/2020/02/3.gif" alt="Product table one page experience" width="838" height="668" />
<h2>Optimize your WooCommerce Store</h2>
Product Tables make it easy for customers to find what they need and buy multiple products without visiting separate product pages. The easier and quicker it is, the higher the conversion rate. 
<h2>Lots of Customization Options</h2>
The WooCommerce Product Table plugin lets you customize your product tables with a number of different options and settings so that you can perfectly streamline your customer experience and tailor it according to your business needs. 
<h2>Great for B2B and Many Other B2C Stores!</h2>
Product Tables can optimize a lot of online stores including wholesale B2B stores, restaurant sites, stores selling audio tracks and downloadable products, auto-parts stores, book stores, and more!
<ul>
<li>Light-weight and well-optimized with minimal impact on your site’s performance</li>
<li>Receive regular updates</li>
<li>Fully compatible with other popular plugins and themes</li>
<li>Works with B2B eCommerce plugin by Codup and supports custom pricing, pricing visibility, and quotation functionality</li>
<li>Powerful features with lots of customization options</li>
</ul>
<hr />
<h2>Core Features of Product Tables for WooCommerce 
</h2>
<h2>🧩 Flexible Product Display</h2>
You’re not limited to a single global table. You can create multiple product tables and choose exactly what each one displays:
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<li data-start="2624" data-end="2652">
All products in your store
</li>
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Selected products only
</li>
<li data-start="2678" data-end="2714">
Specific categories
</li>
</ul>
Each table can have its own layout, filters, and behavior — making it easy to build targeted buying experiences for different audiences, campaigns, or pages.
<img class="aligncenter size-medium wp-image-18734006176554" src="https://woocommerce.com/wp-content/uploads/2020/02/product-selection.png?w=896" alt="" width="896" height="414" />
<h2>🔍 Powerful Search, Filtering & Sorting</h2>
Large catalogs become easy to navigate with built-in tools that work instantly without page reloads:
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<li data-start="3026" data-end="3047">
Keyword search
</li>
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Filter by category, price, or attributes
</li>
</ul>
Customers can find exactly what they’re looking for in seconds — even in stores with hundreds or thousands of products.
<img class="aligncenter size-medium wp-image-18734006176546" src="https://woocommerce.com/wp-content/uploads/2020/02/filters.png?w=896" alt="" width="896" height="222" />
<img class="aligncenter size-medium wp-image-18734006176595" src="https://woocommerce.com/wp-content/uploads/2020/02/search.png?w=896" alt="" width="896" height="491" />
<h2>🔄 Smart Variation Handling</h2>
Not all stores handle variations the same way, so Extend B2B – Product Table gives you control. Choose how variants appear:
Grouped — Variants stay grouped under their parent product, keeping the table clean and compact while still allowing selection.
Ungrouped — Each variant appears as its own row, making it perfect for B2B, SKU-based ordering, or catalogs where each variant has meaningful differences in price or stock.
This ensures the product table works the way your customers expect.
<img class="aligncenter" src="https://woocommerce.com/wp-content/uploads/2020/02/product-variant-display.png?w=896" alt="" width="896" height="165" />
<h1>Embed Anywhere with Shortcodes</h1>
You can embed a product table on landing pages, category pages, content pages, or even inside blog posts — without touching code. Each shortcode represents a unique product table with its own layout, filters, and product selection rules.
This allows you to create tailored buying experiences for different audiences; for example, one table for wholesale buyers, another for seasonal promotions, and another for specific product categories.
<img class="wp-image-18734006176542 aligncenter" src="https://woocommerce.com/wp-content/uploads/2020/02/Product-table-shortcode.png?w=336" alt="" width="287" height="394" />
 
<h2>🛒 Built for One-Click and Bulk Ordering</h2>
Extend B2B – Product Table is designed for speed and scale.
Customers can:
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<li data-start="3913" data-end="3962">
Add products using inline “Add to Cart” buttons
</li>
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Select multiple products via checkboxes and add them all at once
</li>
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Choose variations directly inside the table
</li>
</ul>
This makes bulk ordering fast, intuitive, and frustration-free — ideal for wholesale, food suppliers, and repeat buyers.
<img class="aligncenter size-medium wp-image-18734006176651" src="https://woocommerce.com/wp-content/uploads/2020/02/add-to-cart-2.png?w=896" alt="" width="896" height="396" />
<h2>Choose Exactly What Product Data to Display</h2>
Choose which products you want to display on the product table, it can be either all products or you can choose which product or product categories to display. With a multiple shortcode generator, you can create multiple product tables – each displaying different products.  
<img class="size-full wp-image-6136966 aligncenter" src="https://woocommerce.com/wp-content/uploads/2020/02/product-table-image-5.png" alt="" width="650" height="134" />
<h2>Filter by Variation Attributes</h2>
Allow your customers to filter products by variation attributes such as size, color, or any custom attribute you define.
Instead of scrolling through long lists, customers can quickly narrow down the table to exactly what they need — for example, only “Large” sizes, only “Red” products, or only a specific format or specification.
<img class="aligncenter size-medium wp-image-18734006176592" src="https://woocommerce.com/wp-content/uploads/2020/02/variation-product-table.png?w=896" alt="" width="896" height="408" />
<hr />
 
Grab the plugin now and enjoy watching your conversions grow!
Watch this demo video to see the plugin in action:

Extend B2B – Product Tables

Display your products in an intuitive table layout to deliver a one-page shopping experience to your customers.

Hide Price & Show Custom Button vs Extend B2B – Product Tables