<p>This extension is ideal for any <strong>private membership, b2b, or wholesale store</strong> that needs to <strong>hide prices, products, content, or enable quote requests</strong> and set up a personalized customer experience. Easy to use and packed with features, it’s the ultimate private store plugin for WooCommerce.</p>
<p>Here are some of the things you can do with this plugin:</p>
<ul>
<li>Hide prices until logged in and prevent checkout</li>
<li>Hide shop and products</li>
<li>Hide website and force login (ideal for fully private stores)</li>
<li>Request a quote system for guests or logged-in users</li>
<li>Receive quotes via email and enable/disable quote form fields</li>
<li>Show different content to different users with the plugin’s content shortcode</li>
<li>Hide prices by product, by category, and even by individual variation</li>
<li>Hide prices by user role</li>
<li>Hide prices by country (IP based)</li>
<li>Hide Add to Cart button</li>
<li>Customize messages (e.g. “Login to view prices” )</li>
</ul>
<h2>Features in Detail</h2>
<h3>Hide prices functionality</h3>
<p>You can hide prices for all guest users with a simple setting, or alternatively choose specific products, categories, countries, and user roles in complex dynamic rules. Users see a customizable text (defaults to “Login to View Prices”) or a link to the login page instead of prices.</p>
<p><img class="wp-image-6723499 size-full" src="https://woocommerce.com/wp-content/uploads/2020/11/hideproducts.png" alt="hide prices" width="1418" height="636" /></p>
<h3>Hide shop and products</h3>
<p>The plugin also allows stores to hide all products for guest users with one simple setting. By enabling it, users cannot access the site without first logging in or registering. A customizable message prompting the user to “Login to access the B2B portal” is displayed.</p>
<p><img class="wp-image-6723506 size-full" src="https://woocommerce.com/wp-content/uploads/2020/11/hideshopproducts.png" alt="hideshopproducts" width="1448" height="800" /></p>
<h3>Quote request system</h3>
<p>You can enable the quote request system for either logged-out or logged-in users, or by user role or country.</p>
<p>Enabling quote requests hides all prices in the shop, and replaces the cart with a quote basket. Through a customizable form, customers can request a quote and leave their name, email, phone, and a message. Quote requests are sent by email to the address of your choice.</p>
<p><img class="aligncenter wp-image-6723510 size-full" src="https://woocommerce.com/wp-content/uploads/2020/11/addtoquote.png" alt="" width="1127" height="605" /></p>
<p><strong>Customizable quote request form:</strong></p>
<p><img class="aligncenter wp-image-6723511 size-full" src="https://woocommerce.com/wp-content/uploads/2020/11/quotecart.png" alt="" width="1395" height="891" /></p>
<h3>Dynamic rules system</h3>
<p>Through the rule management system you can set up complex and versatile configurations: hide products, categories, or variations by logged-in status, user role, or country in various combinations.</p>
<p><img class="aligncenter wp-image-6723518 size-full" src="https://woocommerce.com/wp-content/uploads/2020/11/hiddenpricerule.png" alt="" width="1305" height="391" /></p>
<p> </p>
<p>In the example above, the price is hidden for the product “Beanie,” for the blue variation of “Box of Hoodies,” and for items in the “Box Category,” for all guest users, all users with the role contributor, and all users from Italy.</p>
<h3>Content Restriction and Dynamic Content</h3>
<p>By wrapping content with the plugin’s shortcode, you can <strong>show different content to different users</strong>, guests, logged-in users, user roles, and even specific users by username. For example, you can have <strong>2 different product descriptions</strong>, one for guest users, and another for approved member users.</p>
<h3></h3>
<p><img class="alignnone size-full wp-image-7209096" src="https://woocommerce.com/wp-content/uploads/2020/12/moneyback-support.png" alt="" width="740" height="114" /></p>
<h3>Pre-Sales & Questions</h3>
<p>For more details on functionality and how the extension works, please see the <a href="https://woocommerce.com/document/hide-prices-private-store-for-woocommerce">documentation</a>.</p>
<p>For technical pre-sales questions you can contact the development team directly at: <img class="alignnone size-medium wp-image-6943499" src="https://woocommerce.com/wp-content/uploads/2020/11/contact3.png?w=153" alt="" width="153" height="17" /></p>
<p> </p>
<h3>Looking for More? – B2B & Wholesale Suite</h3>
<p>This plugin (Hide Prices & Private Store) is part of the <a href="https://woocommerce.com/products/b2b-wholesale-suite/">B2B & Wholesale Suite</a> (the only differences are that role is replaced with group, and hide by country is not available).</p>
<p>If you are looking for a complete wholesale or B2B solution for your store, our <a href="https://woocommerce.com/products/b2b-wholesale-suite/">B2B & Wholesale Suite</a> has it all:</p>
<ul>
<li>Wholesale Bulk Order Form</li>
<li>Wholesale Prices</li>
<li>Tiered Price and Tiered Price Table</li>
<li>Invoice Payment Gateway</li>
<li>Tax Exemptions and VAT Validation</li>
<li>Business Registration with Custom Fields</li>
<li>Messaging System</li>
<li>Shopping Lists</li>
<li>Payment and Shipping Methods Control</li>
<li>Rules for Quantity Step, Minimum Order, Discounts, and more</li>
<li>Different Content for Different Users</li>
<li>90+ other features across 20 plugin modules.</li>
</ul>
<p><img class="alignnone size-full wp-image-7011038" src="https://woocommerce.com/wp-content/uploads/2020/12/wholesaleSuiteMockupBox.jpg" alt="" width="700" height="770" /></p>
<p> </p>

Hide Prices & Private Store

<p>Set up a private store, hide prices, and allows customers to request a quote.</p>

<h2>User Role Pricing Manager for WooCommerce</h2>
<p><strong>User Role Pricing Manager for WooCommerce</strong> gives store owners complete control over pricing based on user roles. Whether you’re selling to wholesale customers, members, staff, or guest users, you can set unique prices per product or per variation with ease. Both simple and variable products are fully supported, ensuring flexibility for any store setup.</p>
<p>The plugin comes with powerful tools to save time and reduce manual work. Quickly update prices across multiple products using the bulk editor, import or export role-based pricing data, and apply percentage-based discounts. You can also hide prices or the “Add to Cart” button when no price is set, improving the shopping experience and preventing confusion for customers.</p>
<p>With smart shortcodes and custom notifications, you can display role-specific prices anywhere on your store and provide personalized messages for different customer groups. <strong>User Role Pricing Manager</strong> simplifies pricing management, improves conversions, and offers a professional, flexible solution for WooCommerce stores of any size.</p>
<h2>Key Benefits of User Role Pricing Manager for WooCommerce</h2>
<ul class="wccom-tick-list-primary">
<li><strong>Flexible Role-Based Pricing</strong> – Offer unique prices for wholesale, members, staff, or guest users to target the right customers.</li>
<li><strong>Per-Product & Variation Control</strong> – Set prices individually for each product or variation, ensuring accurate pricing everywhere.</li>
<li><strong>Save Time & Reduce Errors</strong> – Use the bulk editor and import/export tools to manage large product catalogs efficiently.</li>
<li><strong>Customizable Price Visibility</strong> – Hide prices or the “Add to Cart” button when no price is set to improve shopping experience.</li>
<li><strong>Automated Discounts</strong> – Apply percentage-based discounts for specific user roles without manual calculation.</li>
<li><strong>Enhanced Customer Experience</strong> – Display personalized pricing and messages using shortcodes and notifications for different user roles.</li>
</ul>
<h2>Features</h2>
<h3>User Role-Based Pricing</h3>
<ul class="wccom-tick-list-primary">
<li>Set unique prices for different user roles like <strong>wholesale, members, staff, or guests</strong>, giving you full control over pricing.</li>
</ul>
<h3>Product & Variation Pricing Control</h3>
<ul class="wccom-tick-list-primary">
<li>Configure prices per <strong>product and variation</strong>, ensuring accurate pricing for simple and variable products alike.</li>
</ul>
<h3>Custom Price Visibility</h3>
<ul class="wccom-tick-list-primary">
<li>Hide <strong>prices or the “Add to Cart” button</strong> when no price is set, improving customer experience and store flexibility.</li>
</ul>
<h3>Advanced Bulk Pricing Editor</h3>
<ul class="wccom-tick-list-primary">
<li>Quickly <strong>add, update, or remove prices</strong> across multiple products using the bulk editor for faster management.</li>
</ul>
<h3>Import & Export Role Pricing</h3>
<ul class="wccom-tick-list-primary">
<li>Seamlessly <strong>import or export role-based pricing data</strong> to streamline updates, migrations, or store setup.</li>
</ul>
<h3>Percentage-Based Discounts</h3>
<ul class="wccom-tick-list-primary">
<li>Apply <strong>percentage-based pricing adjustments</strong> for specific user roles to automate discounts.</li>
</ul>
<h3>Custom Notification Messages</h3>
<ul class="wccom-tick-list-primary">
<li>Display <strong>personalized messages</strong> to customers based on their role and pricing setup.</li>
</ul>
<h3>Shortcodes for Pricing Display</h3>
<ul class="wccom-tick-list-primary">
<li>Use <strong>shortcodes</strong> to display role-based pricing or full pricing anywhere on your store for better visibility.</li>
</ul>
<h2>How User Role Pricing Manager Works</h2>
<p>User Role Pricing Manager seamlessly integrates with WooCommerce, allowing you to set and manage prices directly from the product edit screen. Once activated, simply choose a user role and assign custom prices for each product or variation.</p>
<p>For larger catalogs, use the powerful bulk editor to add or update prices in seconds, or import/export role-based pricing data in one click. The plugin automatically displays the correct price to each customer based on their role, and hides prices or Add to Cart buttons when no pricing is set.</p>
<p>With flexible options, percentage-based discounts, and shortcode support, you can fully control how pricing appears across your store. <strong>The result is</strong> a smarter, more personalized shopping experience for every user role.</p>
<h3>Display Prices on Shop, Category, Archive, and Product Pages</h3>
<p>You can display user role prices in a table format using the shortcode below, which works for both simple and variable products:</p>
<pre><code>[mrbp_prices_per_role product_id="74"]</code></pre>
<p>If you prefer a single-line display instead of a table, the plugin will automatically show prices based on your backend settings, where you can easily manage and customize display strings.</p>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/shop.png" alt="User Role Prices on Shop Page" /></p>
<h3>Simple Product Page User Role Pricing</h3>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/product-page-simple.png" alt="Simple Product Role Pricing Backend" /></p>
<h3>Variable Product User Role Pricing</h3>
<p>Each variation of a variable product has the same pricing wizard as the main product. Set <strong>Regular</strong> and <strong>Sale</strong> prices for every user role per variation. Enable the switch to activate role-based pricing for the variation, optionally apply percentage-based pricing, and save changes. Prices will automatically reflect on the frontend for the respective user roles.</p>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/varaible-product-page-backend.png" alt="Variable Product Role Pricing Backend" /></p>
<h3>Manage Prices with Bulk Editor and Import/Export</h3>
<p>The plugin includes a powerful <strong>Bulk Editor</strong> to quickly add, update, or remove prices for multiple products at once. You can also <strong>import or export role-based pricing data</strong> using a CSV file, making it easy to migrate data, perform bulk updates, or back up your pricing information.</p>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/Bulk-Editor.png" alt="User Role Pricing Bulk Editor" /></p>
<h3>Plugin Settings Options</h3>
<p>The plugin provides flexible settings to control its behavior across your store:</p>
<ul class="wccom-tick-list-primary">
<li><strong>Enable Plugin:</strong> Turn the plugin on or off globally.</li>
<li><strong>Enable Item-Wise Setting:</strong> Show role-based pricing fields on individual product pages.</li>
<li><strong>Exclude User Roles:</strong> Choose roles you don’t want to display in the product backend.</li>
<li><strong>Display Notifications:</strong> Enable or disable notifications when role-based prices are applied.</li>
<li><strong>Product Page Notification Message:</strong> Set custom messages to display for each user role.</li>
</ul>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/settings_0012d3.png" alt="User Role Pricing Settings Options" /></p>

User Role Pricing Manager

<p>Set custom WooCommerce prices for different user roles, manage per-product and per-variation pricing, apply discounts, and hide prices or Add to Cart when needed. Easily update pricing with bulk editor, import/export data, and shortcodes, giving you full control and a professional, flexible WooCommerce pricing solution.</p>

Hide Prices & Private Store vs User Role Pricing Manager