<ul class="wccom-tick-list-primary">
<li>Award points for actions like first sign-up, daily login, or even writing a review.</li>
<li>Digital member card that is fully customizable to match your brand identity.</li>
<li>Send personalized emails for earned points, upcoming expirations, and rewards.</li>
<li>Fully customizable styling (cards, badges, pop-ups).</li>
<li>Track customer loyalty activity, top earners, and expiring points for smarter engagement.</li>
<li>Control the maximum discount that a user can use within a fixed amount or a percentage discount.</li>
<li>Define how many points are earned from and flexibly adjust the point balance.</li>
<li>Create marketing materials with QR codes that let customers instantly join your membership program.</li>
</ul>
With the Digital Member Card
Offer a branded digital card to enhance loyalty program recognition and exclusivity. There are 12 ready-to-use digital member card templates designed to fit your business, but you can fully brand or personalize the visual elements freely by yourself.
<img class="alignnone wp-image-18734006087699 size-full" src="https://woocommerce.com/wp-content/uploads/2025/12/04-Feature-Member-card.png" alt="" width="897" height="489" />
<img class="alignnone wp-image-18734006087701 size-full" src="https://woocommerce.com/wp-content/uploads/2025/12/05-Feature-Member-card.png" alt="" width="897" height="865" />
Badges for earning points
Make your point system visually noticeable with eye-catching reward badges. This badge can create a sense of achievement and gamification in your store, customers feel motivated when they can see how many rewards they will get while purchasing a product. The badge will be shown on the product card and the product detail page. You can change all badge’s elements, including text, color, and icon.
<img class="alignnone wp-image-18734006087703 size-full" src="https://woocommerce.com/wp-content/uploads/2025/12/06A-Badges-for-earning-points.jpg" alt="" width="633" height="463" />    <img class="alignnone size-full wp-image-18734006088140" src="https://woocommerce.com/wp-content/uploads/2025/12/06B-Badges-for-earning-points.jpg" alt="" width="242" height="464" />
<img class="alignnone wp-image-18734006087731 size-full" src="https://woocommerce.com/wp-content/uploads/2025/12/07-styling-setting.jpg" alt="" width="898" height="500" />
Earn Points When First Signing Up
Reward new customers right from the start, giving them an immediate reason to register and shop with your store. When a customer creates a new account, they automatically receive point rewards. You can set the point’s value and custom the point expire period.
<img class="alignnone size-full wp-image-18734006087734" src="https://woocommerce.com/wp-content/uploads/2025/12/08-extra-earn-point-setting.jpg" alt="" width="898" height="296" />
Earn Points for Daily Login
Encourage customers to return to your store every day. Each day a customer logs in, they earn a small number of points. Over time, this daily reward builds excitement and develops shopping habits. The daily login quest will shown on account page, you can set the point’s amount or styling the pop-up messages according to your business needs.
<img class="alignnone size-full wp-image-18734006087709" src="https://woocommerce.com/wp-content/uploads/2025/12/09-earn-points-for-daily-login.jpg" alt="" width="898" height="473" />
Earn Points on User’s Birthday
Add a personal touch by surprising customers with birthday points. Customers who have entered their birthdate will automatically receive bonus points on their birthday.
<img class="alignnone size-full wp-image-18734006087712" src="https://woocommerce.com/wp-content/uploads/2025/12/12-setting-earn-points-on-user-birthday.jpg" alt="" width="898" height="636" />
Earn Points for Special Events
Seasonal campaigns (like holidays, store anniversaries, or flash sales) become more engaging with extra point rewards. You can create special events (e.g., “Double Points Weekend”) and set its period through the Admin dashboard. Customers shopping during these events earn extra points you have set before automatically.
<img class="alignnone size-full wp-image-18734006087713" src="https://woocommerce.com/wp-content/uploads/2025/12/13-earn-points-on-special-events.jpg" alt="" width="898" height="444" />
<img class="alignnone size-full wp-image-18734006087715" src="https://woocommerce.com/wp-content/uploads/2025/12/14-setting-earn-points-on-special-events.jpg" alt="" width="898" height="636" />
Earn Points When Shopping
Encourage higher spending by rewarding points for every purchase. For every product purchased, customers earn points based on conversion rates you set before (e.g., $1 spent = 1 point). Points earned are displayed on the product card, product page, cart page and on the checkout page.
<img class="alignnone size-full wp-image-18734006087717" src="https://woocommerce.com/wp-content/uploads/2025/12/15-earn-points-on-shopping.jpg" alt="" width="898" height="485" />
<img class="alignnone size-full wp-image-18734006087718" src="https://woocommerce.com/wp-content/uploads/2025/12/16-setting-earn-points-on-shopping.jpg" alt="" width="898" height="627" />
Earn Points for Submitting Reviews 
More reviews mean better trust, which can improve conversion rates. Each time a customer submits a product review, they receive points as a reward.
<img class="alignnone size-full wp-image-18734006087719" src="https://woocommerce.com/wp-content/uploads/2025/12/17-earn-points-on-review.jpg" alt="" width="898" height="620" />
Email Template Customization
Maintain your brand identity and improve customer communication with fully customizable email notifications. You can edit email subjects, body text, banners, and CTAs. Emails are automatically sent for key actions like earning points or expiring points.
<img class="alignnone size-full wp-image-18734006087720" src="https://woocommerce.com/wp-content/uploads/2025/12/18-email-template-customization.jpg" alt="" width="898" height="525" />
QR Code Customization
Promote your loyalty program offline with professional-looking flyers. QR codes make it easy for customers to join instantly. You can flexibly customize flyer design elements (image, text, icon) with a QR code linked to the membership registration page
<img class="alignnone size-full wp-image-18734006087721" src="https://woocommerce.com/wp-content/uploads/2025/12/19-qr-code-customization.png" alt="" width="898" height="749" />

Loyalty Points and Rewards with Member Card

Attract, engage, and retain your customers through a seamless points and rewards program.

<h2>For a shopping experience as unique as your customers</h2>
From adding a personal engraving, to upgrading to premium fabric, customizing products can keep your customers coming back. With Product Add-Ons, you can offer special options to your customers in a snap.
Product Add-Ons allow your customers to personalize products while they’re shopping on your online store. No more follow-up email requests—customers get what they want, before they’re done checking out.
<img class="alignleft wp-image-18734005148655 size-full" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce_product-addons_single-product-addon-example.png" alt="" width="1822" height="886" />
 
Add options via text boxes, dropdowns, text areas, checkboxes, custom price inputs, even sample images. Add-ons can be added globally or per-product from the edit product page.
<h2>Give your customers the options they want</h2>
Product Add-Ons is one of the most popular extensions available for WooCommerce. It gives you and your customers even more options, including (but definitely not limited to):
<h3>Image-based selections</h3>
<img class="alignnone size-large wp-image-18734005148756" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce_product-addons_single-product-images.png?w=980" alt="WooCommerce Product Add-ons, image-based product add-on selection." width="980" height="741" />
A picture is worth a thousand words, so why describe a customer’s personalization options when you can show them? With image-based selections, customers can see what they’re getting before they buy.
<h3>Flat fees</h3>
<img class="aligncenter size-large wp-image-18734005148960" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-addons_example-gift-options-configured-1.png?w=980" alt="" width="980" height="536" />
Charge customers a flat fee regardless of how many products they ordered. Perfect for a one-time set-up charge or a rush fee.
<h3>Percentage fees</h3>
Charge a fee for the add-on based on a percent of the total price—this is especially useful for service-based add-ons that can be tougher to boil down to a flat fee.
<h3>Text input</h3>
Let your customers enter custom text to create a custom t-shirt, add a monogram or personalize a card.
<h3>Dropdown</h3>
Customer can choose between a few pre-defined options with a drop-down field for your add-on.
Checkboxes
<img class="aligncenter size-large wp-image-18734005148765" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce_product-addons_single-product-gift-options.png?w=980" alt="An example of checkbox-based options for Product Add-ons." width="980" height="749" />
Make customization as simple and satisfying as checking a checkbox. Great for add-on services, like gift wrapping or express shipping.
<h3>Custom price</h3>
Let your customers name their price, perfect for tips, donations, and gratuities!
Add-ons can be named, described, reordered, and (optionally) given prices.
The extension also works with:
<ul class="wccom-tick-list">
<li><a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a> – add additional options to subscription products.</li>
<li><a href="https://woocommerce.com/products/woocommerce-bookings/">WooCommerce Bookings</a> – offer upgrades like an oil treatment for a massage, priority seats for their tour or a rush fee for their rental.</li>
</ul>
Once set up, add-ons appear on product pages just above the add to cart button.
Ready to increase your store’s flexibility? Start using Product Add-Ons today.

Product Add-Ons

Offer add-ons like gift wrapping, special messages or other special options for your products.

Loyalty Points and Rewards with Member Card vs Product Add-Ons