Connect your WooCommerce store with Mailchimp’s marketing and automation tools to send personalized messages that drive repeat purchases to better engage and build relationships with your customers.
Use personalization to optimize every campaign
Mailchimp’s easy-to-use, AI-powered tools and recommendations let you design next-level emails that reflect your brand and give customers a personalized experience.
<ul>
<li style="font-weight: 400"><a href="https://mailchimp.com/help/design-an-email-new-builder/">Email Builder</a>: Send highly-targeted emails that help drive repeat purchases using intuitive drag-and-drop editors and robust automations.</li>
<li style="font-weight: 400"><a href="https://mailchimp.com/help/use-product-recommendation-content-blocks/">Product Recommendations & Dynamic Content</a>: Leverage customer behavior and purchase data to tailor content and drive conversions.</li>
<li style="font-weight: 400"><a href="https://mailchimp.com/help/use-creative-assistant/">Content Generator & Creative Assistant</a>: Harness generative AI to craft personalized content faster and test variants to deliver more personalized emails to your customers.</li>
<li style="font-weight: 400"><a href="https://mailchimp.com/help/content-optimizer/">Content Optimizer</a>: Compare your email content with top-performing campaigns and get actionable suggestions for enhancement.</li>
<li style="font-weight: 400"><a style="font-family: var(--wccom-font-family-default);letter-spacing: -0.011em" href="https://mailchimp.com/help/create-ab-tests/">AB/MV Testing</a>: Measure the impact of your content on crucial engagement and revenue metrics.</li>
</ul>
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Build better relationships that drive traffic and increase sales
Mailchimp offers WooCommerce merchants the right tools to drive sales and customer loyalty. Connect with customers when it matters most, turn browsers into repeat customers, and <a href="https://mailchimp.com/features/automations/?utm_source=woo_integration&utm_medium=integration_page&utm_campaign=woocommerce&utm_content=automations">send automated emails</a> and SMS based on real-time interactions like:
<ul>
<li>Abandoned cart reminders: Recover lost sales by sending reminder emails to customers who left items in their cart but didn’t complete the purchase.</li>
<li>Personalized product recommendations: Increase sales by showcasing relevant items to individual customers based on their browsing and purchase history.</li>
<li>Predictive segmentation: Sharpen your targeting strategies with predictive segmentation to understand your customers’ lifetime value, demographics, and likelihood to purchase.</li>
</ul>
<img class="alignnone size-medium wp-image-18734003667137" src="https://woocommerce.com/wp-content/uploads/2017/09/Woo-Commerce_02.png?w=896" alt="" width="896" height="504" />
Engage your visitors and convert more customers
Mailchimp tools not only help you increase traffic to your site, but with our <a href="https://mailchimp.com/features/crm/">Customer Relationship Management </a>features, you can start building stronger relationships with your customers with personalized content that means something to them.
<ul>
<li>Centralize audience insights: Get to know your audience and find new ways to market to them using Mailchimp’s <a href="https://mailchimp.com/features/crm/">CRM tools</a>. Organizing your audience with tags and segments allows for more targeted communication that can resonate with your customers, ultimately driving stronger conversion opportunities and repeat purchases.</li>
<li>Get a holistic view of your audience: Mailchimp’s <a style="font-family: var(--wccom-font-family-default);letter-spacing: -0.011em" href="https://mailchimp.com/features/audience-dashboard/">audience dashboard</a> can help you get to know your audience at a glance by visually showing segments within your audience data that you can send targeted campaigns to with just a few clicks.</li>
<li>Gain insights on how to engage with your audience: Create <a style="font-family: var(--wccom-font-family-default);letter-spacing: -0.011em" href="https://mailchimp.com/features/contact-profiles/">contact profiles</a> to  better understand your customers behind the numbers.Dive into their data and learn what actions have led to a purchase, leave notes about individual preferences, and discover patterns in audience behavior.</li>
</ul>
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Get the insights you need to optimize your marketing strategy
Connect your WooCommerce store with Mailchimp’s <a href="https://mailchimp.com/features/reports-and-analytics/?utm_source=woo_integration&utm_medium=integration_page&utm_campaign=woocommerce&utm_content=reports_analytics">analytics platform </a>to monitor trends, track performance, and create better campaigns that reach more customers who are likely to engage and convert.
<ul>
<li>Make smart decisions quickly with data all in one place: Get real-time stats for all your marketing campaigns—including emails, automation, social ads, and more—to quickly identify what’s working and make informed decisions about next steps</li>
<li>Make your email content more engaging: Mailchimp’s <a href="https://mailchimp.com/features/content-optimizer/">Content Optimizer</a> gives additional guidance with analysis based on industry best practices. Access this feature in the new email builder or your email campaign reports before sending your next email.</li>
</ul>
<img class="alignnone size-medium wp-image-18734003667147" src="https://woocommerce.com/wp-content/uploads/2017/09/Woo-Commerce_04.png?w=896" alt="" width="896" height="504" />
Resource Articles
Mailchimp knows the value of providing e-commerce retailers with content that helps drive sales.  To view a library of articles to help you optimize your marketing efforts, <a href="https://mailchimp.com/resources/e-commerce/">click here</a>. 
Requirements:
<ul>
<li>The WooCommerce plugin should already be installed and activated in WordPress.</li>
<li>Your hosting environment must meet WooCommerce’s minimum requirements, including <a href="https://woocommerce.com/document/server-requirements/">PHP 7.4 or greater</a>.</li>
<li>A staging environment should be used prior to installation on production servers. Customer’s first name, last name, email address, and orders are needed for Mailchimp for WooCommerce to sync.</li>
</ul>
<h3></h3>
To connect your WooCommerce store to Mailchimp
<ol>
<li>Download the plugin</li>
<li>Install the plugin on your WordPress Admin site</li>
<li>Connect the plugin with your Mailchimp API Key</li>
<li>Configure your list settings to complete the data sync process</li>
<li>For more information on settings and configuration, visit <a href="http://kb.mailchimp.com/integrations/e-commerce/connect-or-disconnect-mailchimp-for-woocommerce">Mailchimp’s Knowledge Base</a></li>
</ol>
A note for current integration users:
This plugin supports our most powerful API 3.0 features and is intended for users who have not yet integrated their WooCommerce stores with Mailchimp. 
You can run this new integration at the same time as your current WooCommerce integration for Mailchimp. However, data from the older integration will display separately in subscriber profiles, and can’t be used with e-commerce features that require API 3.0.

Mailchimp

Increase traffic, drive repeat purchases, and send personalized emails and SMS campaigns using Mailchimp’s AI marketing tools.

<ul class="wccom-tick-list-primary">
<li>Send welcome emails</li>
<li>Send newsletter broadcasts</li>
<li>Automate follow-up sequence mails</li>
<li>Maintain product-specific audience lists</li>
<li>Unsubscribe customers if they refund or cancel</li>
<li>Access high-converting email design templates</li>
</ul>
<hr />
Nurture leads, retain customers and optimize customer communication with marketing automation for WooCommerce. Welcome emails, automated triggers, list segments, campaigns and more…this extension has all the required tools to make you more money.
<h2>Automate Your Marketing Communications</h2>
Put your marketing activities on autopilot with automatic emails, workflows, broadcasts and others that communicate directly with your audience, effectively.
This extension packs the power you need
And it’s not just an extension. This is a smart combination of a extension backed by supportive services. There are things that extensions can’t do reliably without additional support. We cover these challenges for you from our servers. We manage spam checks, improve security levels, perform list cleanups, automate email delivery chrons, and much more.
Powerful tools and benefits into an easy-to-use package
<ul class="wccom-tick-list-secondary">
<li style="font-weight: 400">Autoresponders, automated Woo action triggers, workflows, segments, and campaigns</li>
<li style="font-weight: 400">Easy setup, subscription forms, multi-list subscriptions, UTM parameters, link/open/click/view tracking, single or double opt-in, different campaign types, reports, access control, batch sending, scheduled delivery, premium design templates, GDPR compliance, import/export, and SMTP support</li>
<li style="font-weight: 400">Automatic sync with WooCommerce customers as well as many popular WordPress plugins</li>
<li style="font-weight: 400">Run campaigns such as onboarding emails, promotional or recommendation emails; educate customers about your products with drip sequences, etc.</li>
<li style="font-weight: 400">Unlimited contacts, unlimited lists, unlimited campaigns, unlimited forms</li>
<li style="font-weight: 400">You own your data, carry your branding and benefit from tight integration with WooCommerce</li>
<li style="font-weight: 400">Can easily run autoresponder and follow up sequences with people who purchase specific products</li>
<li style="font-weight: 400">Much lower running costs with professional SMTP/email delivery services</li>
<li style="font-weight: 400">An easier system means you will run more campaigns, save time and get much better results</li>
</ul>
Our server-side systems ensure your automations keep working even if you’re on shared hosting
<h2>Why you should use this extension</h2>
We are a trusted WooCommerce developer
Marketing Automation is a WooCommerce-specific extension from Icegram. Icegram’s extension are used on over 230,000 sites and we have lots of experience in this field. 
 
Icegram is a sister brand of StoreApps – developers of top-selling WooCommerce extensions like WooCommerce Smart Coupons and Affiliate for WooCommerce.
You get the best of both SaaS and self-hosted alternatives from a trusted WooCommerce developer.
Automation means the system will continue marketing for you while you sleep!
The extension and service combination solves resource problems with shared hosting. Support for SMTP and professional email sending services improves email deliverability. We also take care of spam checks, CSS inlining, list cleanup, and many other benefits from server-side components. So users get the best of an extension and SaaS.
Improve results and save costs with email marketing automation for WooCommerce. We’ve built a powerful platform that works to accomplish automation for your store in order to scale your business.

Marketing Automation

Lower costs, higher conversions with powerful email marketing and automation for WooCommerce — autoresponders, workflows, campaigns, broadcasts and more.

Mailchimp vs Marketing Automation