<h3>Promote your business, sell more products, and enhance your customer service with MailPoet.</h3>
Email marketing is one of the most powerful marketing tools available to store owners. MailPoet provides the functionality you need to grow your business, straight from your WordPress dashboard.
<h3>Increase sales with automated follow-up emails</h3>
<img class="size-medium wp-image-7855065 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Screenshot-2021-04-16-at-15.53.49.png?w=620" alt="" width="620" height="400" />
Creating a series of automated follow-up emails is a great opportunity to introduce your brand, upsell products, ask for customer feedback, or deliver important instructions relating to a customer’s specific order. 
Personalize your follow-up emails for new customers, based on the exact product they purchased, or by the product’s category. Then schedule your emails to be automatically sent immediately or X days/weeks following purchase.
<h3>Recover abandoned carts</h3>
Win back lost sales with a series of abandoned cart emails. 
Remind customers of the contents of their cart and encourage them to return to purchase – automatically. If a customer makes a purchase after the first email, all subsequent reminders will be stopped.
<h3>Build long-lasting customer relationships with tailored content</h3>
The more personalized you can make your email campaigns, the higher engagement levels you can expect to see.
Use the list segmentation options in MailPoet to create email campaigns that have been personalized to your customers’ purchase history and behavior.
You’ll be able to segment by total spent, number of orders, customer’s country, if they have an active subscription (powered by WooCommerce Subscriptions), and if they have an active membership (powered by WooCommerce Memberships), in addition to non-WooCommerce specific criteria such as email opens or links clicked.
And if you opt for a paid MailPoet plan, you’ll unlock the power of multi-condition segments in order to get even more targeted.
<h3>Customize your WooCommerce emails</h3>
<img class="size-medium wp-image-7855064 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Screenshot-2021-03-16-at-18.40.16.png?w=620" alt="" width="620" height="571" />
Prevent customer confusion and improve your brand awareness by customizing your WooCommerce emails to reflect your brand. 
Add your logo, change the color palette, and include any extra information about your business to make these emails work for your business. 
<h3>Create newsletters and promotional email campaigns</h3>
In addition to purchase follow-up emails, MailPoet enables you to send newsletters and promotional email campaigns to your subscribers. 
Using our drag-and-drop email editor or one of our many pre-built templates, you can quickly create an email marketing campaign that showcases your business and keeps subscribers in the loop about new product launches, promotions, blog posts, and more. 
<h3>Grow your email list</h3>
<img class="size-medium wp-image-7855063 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Screenshot-2021-04-16-at-17.03.53.png?w=620" alt="" width="620" height="358" />
Encourage visitors to join your mailing list by creating an eye-catching signup form using our built-in form editor.
Powered by Gutenberg, you can style one of our pre-built templates, or create your own form from scratch. Choose between a pop-up, slide-in, fixed bar, below post/pages, widget, and specify which products or pages you’d like your forms to appear on. 
Or why not encourage sign-ups at the checkout? Allow your customers to opt-in to receive your email marketing campaigns when they’re making their purchase.
<h3>All of your emails delivered to inboxes, not spam boxes</h3>
Sign up for a MailPoet plan (free if you have less than 500 subscribers!) to benefit from our best-in-class deliverability rate by using the built-in MailPoet Sending Service. Your emails will be delivered fast and securely to your subscribers, without the need for an extra plugin. 
And this doesn’t stop at email marketing campaigns – MailPoet can deliver your WooCommerce transactional emails too, ensuring your customers receive all of their order details. 
Prefer to use your own sending provider? No problem. You can also send your MailPoet emails using an SMTP service. 

<h3>Analyze and improve your campaigns</h3>
<img class="aligncenter wp-image-7867559 size-medium" src="https://woocommerce.com/wp-content/uploads/2021/04/revenue-v4.png?w=620" alt="MailPoet Email statistics and WooCommerce revenues generated from them" width="620" height="369" />
Assess how well your email campaigns are performing and continuously make them better, using email stats.
Discover your open rate, the number of clicks, and the revenue earned from each of your email campaigns, straight from the WordPress dashboard.
To optimize your email campaigns even further, sign up for a paid MailPoet plan, which will give you access to detailed engagement statistics.
<h3>Pricing</h3>
MailPoet is available to sign up for free for up to 500 subscribers. If you’re interested in using our advanced functionality (multi-condition segments, detailed engagement statistics, and Google Analytics integration), having access to priority support, or want to scale your email marketing list beyond 500 subscribers, sign up for a paid MailPoet plan – starting at just $10/month.
<h3>Send better emails with MailPoet</h3>
Need a hand getting started? Take a look at our <a href="https://kb.mailpoet.com/">Knowledge Base</a>. Or, for email marketing tips and trips, <a href="https://www.mailpoet.com/blog/">visit our blog</a>.

MailPoet – Newsletters, Email Marketing, and Automation

The official email marketing solution every new WooCommerce store needs to get started without a fuss. Make beautiful emails that reach the inbox, and get customers back!

Recent studies show that the average abandoned cart rate for various industries is 55-80%. Sending a followup email can help you recover at least 30% of sales that might otherwise be lost. The WooCommerce Abandoned Cart Recovery extension empowers you to do just that.
With the extension, you can create multiple follow-up emails and schedule to send them at specific intervals. You can include coupons and other incentives to improve conversion rates. And you can track your recovery performance using the extension’s built-in analytic dashboard.
<h2>Features:</h2>
<ul>
<li>Intuitive abandoned carts and recovery dashboard</li>
<li>Maintains a list of
<ul>
<li>all abandoned carts along with cart details</li>
<li>all recovered carts along with complete details</li>
<li>all pending orders along with details</li>
</ul>
</li>
<li>Email log to keep a record of all emails sent by extension</li>
<li>Create multiple email templates for different user roles</li>
<li>Tracking performance of email templates (Open rate, click rate and more)</li>
<li>Option to send emails manually or automatically as per schedule</li>
<li>Set a time delay for sending messages after cart abandonment</li>
<li>Customize email title, body and include coupon code (In fixed or percentage amount)</li>
<li>Utilize variables to personalize email such as name, direct cart link, coupon & more</li>
<li>Ability to set the time span after which a cart is considered abandoned</li>
<li>Enable/disable recovery emails for pending orders</li>
<li>Restrict pending cart recovery emails by user roles</li>
<li>Exclude specific products from recovery emails</li>
<li>Enable abandoned cart recovery emails for guest users</li>
<li>Option to pre-capture guest email using modal popup</li>
<li>Automatically delete abandoned carts after a specific time period</li>
<li>Create different recovery emails for different users roles and choose to include/exclude coupon codes</li>
<li>Rest API support – see documentation for details</li>
</ul>
<h2>Abandonments & recovery dashboard:</h2>
The WooCommerce Abandoned Cart extension comes with an intuitive dashboard that shows abandoned carts, pending orders, and their recovery details for the last 30 days.
<img class="size-full wp-image-6872064 alignnone" src="https://woocommerce.com/wp-content/uploads/2020/11/Dashboard-1.png" alt="Dashboard" width="980" height="1186" />
<h3>Abandoned carts listing:</h3>
The extension maintains a grid view of all abandoned carts along with their details. From the dropdown menu, you can choose to send any of the email templates that you’ve created using this extension.
<img class="size-full wp-image-6852759 alignnone" src="https://woocommerce.com/wp-content/uploads/2020/11/Abandoned-Carts.jpg" alt="" width="980" height="434" />
You can view cart details, customer names, and emails.
<img class="alignnone size-full wp-image-6806294" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Abandoned-Carts-Detail.png" alt="" width="980" height="492" />
<h3>Pending Orders:</h3>
A bonus feature allows you to recover pending orders. You can send follow up emails to ask your customers to make payments and complete their orders.
<img class="alignnone size-full wp-image-6806291" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Pending-Orders-List.png" alt="" width="980" height="296" />
<h3>Recovered Carts:</h3>
The extension keeps a record of your recovered carts. You can edit and view the cart details.
<img class="alignnone size-full wp-image-6806290" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Recovered-Carts.png" alt="" width="980" height="349" />
<h3>Emails Log</h3>
For future reference, the extension keeps a log of all abandoned cart emails sent via the extension.
<img class="alignnone size-full wp-image-6806289" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Email-Logs.png" alt="" width="980" height="401" />
<h2>Add Multiple Recovery Email Templates:</h2>
You can create multiple email templates and choose to send them manually or schedule them to send automatically after a certain amount of time.
<img class="alignnone size-full wp-image-6806288" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Abandoned-Cart-Email-Templates.png" alt="" width="980" height="332" />
When creating a new email template, you can customize the following:
<ul>
<li>Email template name</li>
<li>Customize email body using variables
<ul>
<li>First name</li>
<li>Last name</li>
<li>Full name</li>
<li>Cart subtotal</li>
<li>Coupon</li>
<li>Coupon expiry</li>
<li>Cart table</li>
<li>Recovery button</li>
<li>Recovery link</li>
</ul>
</li>
<li>Customize email subject</li>
<li>Select email type
<ul>
<li>Abandoned cart recovery</li>
<li>Pending order recovery</li>
</ul>
</li>
<li>Choose to send it automatically</li>
<li>Specify timespan after cart abandonment or pending order</li>
<li>Assign email template to specific user roles</li>
<li>Customize coupon
<ul>
<li>Coupon value</li>
<li>Discount in fixed or percentage amount</li>
<li>Coupon expiry date</li>
</ul>
</li>
<li>Exclude specific products and categories to avoid send cart recovery emails when any of these product is in cart</li>
<li>Add email address to send a test email</li>
</ul>
<img class="alignnone wp-image-18734001414502 size-full" src="https://woocommerce.com/wp-content/uploads/2020/11/Abandoned-Cart-Screenshot-new.jpg" alt="" width="3826" height="10754" />
The extension is smart—it will use your standard WooCommerce email header and footer.
<img class="size-full wp-image-6806313 alignnone" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Abandoned-Cart-Email-Frontend.png" alt="" width="980" height="1189" />
<h2>Configuration Options:</h2>
The extension offers multiple settings to customize various aspects. By using the general settings you can,
<ul>
<li>Active/deactivate abandoned cart functionality</li>
<li>Set time span after which a cart is considered as abandoned</li>
</ul>
<img class="size-full wp-image-6917117 alignnone" src="https://woocommerce.com/wp-content/uploads/2020/11/General-settings-abandoned-carts-1.png" alt="" width="980" height="706" />
You can enable or disable the recovery feature for pending orders and choose the order status that you want to recover.
<img class="size-full wp-image-6917116 alignnone" src="https://woocommerce.com/wp-content/uploads/2020/11/Pending-order-settings-1.png" alt="" width="980" height="678" />
You can restrict pending order emails by the user roles, so that only specific customers receive them.
You can enable or disable abandoned recovery settings for guest users (as opposed to ones who are logged in).
You can also choose to pre-capture email addresses or do so via the checkout page. You can include privacy text in the modal popup displayed to pre-capture guest emails.
<img class="alignnone size-full wp-image-6806283" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-User-Settings.png" alt="" width="980" height="898" />
A popup will appear to get the guest user email with or without privacy policy as per your settings. It appears as soon as the guest user add any product to the cart and visit the cart page. This helps you to pre-capture guest email.
<img class="alignnone size-full wp-image-7403466" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Pre-Capture-Guest-Recovery-Email.jpg" alt="" width="980" height="861" />
You can generate coupons for abandoned cart recovery and specify when they should delete.
<img class="alignnone size-full wp-image-6806281" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Abandoned-Cart-Coupon-Settings.png" alt="" width="980" height="636" />
Customize when to run the cron job to send scheduled emails. You can specify the time in minutes, hours, and days.
<img class="alignnone size-full wp-image-6806279" src="https://woocommerce.com/wp-content/uploads/2020/11/WooCommerce-Abandoned-Cart-CronJob-Settings.png" alt="" width="728" height="386" />
<h3>Frequently Asked Questions:</h3>
Can I recover other order status besides pending orders?
Yes, you can choose the order status that you want to recover and configure automatic follow-up emails to recover those orders.

Abandoned Cart Recovery

Recover abandoned carts and pending orders to improve your store’s revenue.

MailPoet – Newsletters, Email Marketing, and Automation vs Abandoned Cart Recovery