<h3><strong>Promote your business, sell more products, and enhance your customer service with MailPoet.</strong></h3>
<p><span style="font-weight: 400">Email marketing is one of the most powerful marketing tools available to store owners. MailPoet provides the functionality you need to grow your business, straight from your WordPress dashboard.</span></p>
<h3><strong>Increase sales with automated follow-up emails</strong></h3>
<p><img class="size-medium wp-image-7855065 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Screenshot-2021-04-16-at-15.53.49.png?w=620" alt="" width="620" height="400" /></p>
<p><span style="font-weight: 400">Creating a series of automated follow-up emails is a great opportunity to introduce your brand, upsell products, ask for customer feedback, or deliver important instructions relating to a customer’s specific order. </span></p>
<p><span style="font-weight: 400">Personalize your follow-up emails for new customers, based on the exact product they purchased, or by the product’s category. Then schedule your emails to be automatically sent immediately or X days/weeks following purchase.</span></p>
<h3><strong>Recover abandoned carts</strong></h3>
<p><span style="font-weight: 400">Win back lost sales with a series of abandoned cart emails. </span></p>
<p><span style="font-weight: 400">Remind customers of the contents of their cart and encourage them to return to purchase – automatically. If a customer makes a purchase after the first email, all subsequent reminders will be stopped.</span></p>
<h3><strong>Build long-lasting customer relationships with tailored content</strong></h3>
<p>The more personalized you can make your email campaigns, the higher engagement levels you can expect to see.</p>
<p>Use the list segmentation options in MailPoet to create email campaigns that have been personalized to your customers’ purchase history and behavior.</p>
<p>You’ll be able to segment by total spent, number of orders, customer’s country, if they have an active subscription (powered by WooCommerce Subscriptions), and if they have an active membership (powered by WooCommerce Memberships), in addition to non-WooCommerce specific criteria such as email opens or links clicked.</p>
<p>And if you opt for a paid MailPoet plan, you’ll unlock the power of multi-condition segments in order to get even more targeted.</p>
<h3><strong>Customize your WooCommerce emails</strong></h3>
<p><img class="size-medium wp-image-7855064 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Screenshot-2021-03-16-at-18.40.16.png?w=620" alt="" width="620" height="571" /></p>
<p><span style="font-weight: 400">Prevent customer confusion and improve your brand awareness by customizing your WooCommerce emails to reflect your brand. </span></p>
<p><span style="font-weight: 400">Add your logo, change the color palette, and include any extra information about your business to make these emails work for your business. </span></p>
<h3><strong>Create newsletters and promotional email campaigns</strong></h3>
<p><span style="font-weight: 400">In addition to purchase follow-up emails, MailPoet enables you to send newsletters and promotional email campaigns to your subscribers. </span></p>
<p><span style="font-weight: 400">Using our drag-and-drop email editor or one of our many pre-built templates, you can quickly create an email marketing campaign that showcases your business and keeps subscribers in the loop about new product launches, promotions, blog posts, and more. </span></p>
<h3><strong>Grow your email list</strong></h3>
<p><img class="size-medium wp-image-7855063 aligncenter" src="https://woocommerce.com/wp-content/uploads/2021/04/Screenshot-2021-04-16-at-17.03.53.png?w=620" alt="" width="620" height="358" /></p>
<p><span style="font-weight: 400">Encourage visitors to join your mailing list by creating an eye-catching signup form using our built-in form editor.</span></p>
<p><span style="font-weight: 400">Powered by Gutenberg, you can style one of our pre-built templates, or create your own form from scratch. Choose between a pop-up, slide-in, fixed bar, below post/pages, widget, and specify which products or pages you’d like your forms to appear on. </span></p>
<p><span style="font-weight: 400">Or why not encourage sign-ups at the checkout? Allow your customers to opt-in to receive your email marketing campaigns when they’re making their purchase.</span></p>
<h3><strong>All of your emails delivered to inboxes, not spam boxes</strong></h3>
<p><span style="font-weight: 400">Sign up for a MailPoet plan (free if you have less than 500 subscribers!) to benefit from our best-in-class deliverability rate by using the built-in MailPoet Sending Service. Your emails will be delivered fast and securely to your subscribers, without the need for an extra plugin. </span></p>
<p><span style="font-weight: 400">And this doesn’t stop at email marketing campaigns – MailPoet can deliver your WooCommerce transactional emails too, ensuring your customers receive all of their order details. </span></p>
<p><span style="font-weight: 400">Prefer to use your own sending provider? No problem. You can also send your MailPoet emails using an SMTP service.<br />
</span></p>
<h3><strong>Analyze and improve your campaigns</strong></h3>
<p><img class="aligncenter wp-image-7867559 size-medium" src="https://woocommerce.com/wp-content/uploads/2021/04/revenue-v4.png?w=620" alt="MailPoet Email statistics and WooCommerce revenues generated from them" width="620" height="369" /></p>
<p><span style="font-weight: 400">Assess how well your email campaigns are performing and continuously make them better, using email stats.</span></p>
<p><span style="font-weight: 400">Discover your open rate, the number of clicks, and the revenue earned from each of your email campaigns, straight from the WordPress dashboard.</span></p>
<p>To optimize your email campaigns even further, sign up for a paid MailPoet plan, which will give you access to detailed engagement statistics.</p>
<h3><strong>Pricing</strong></h3>
<p>MailPoet is available to sign up for free for up to 500 subscribers. If you’re interested in using our advanced functionality (multi-condition segments, detailed engagement statistics, and Google Analytics integration), having access to priority support, or want to scale your email marketing list beyond 500 subscribers, sign up for a paid MailPoet plan – <strong>starting at just $10/month</strong>.</p>
<h3><strong>Send better emails with MailPoet</strong></h3>
<p><span style="font-weight: 400">Need a hand getting started? Take a look at our </span><a href="https://kb.mailpoet.com/"><span style="font-weight: 400">Knowledge Base</span></a><span style="font-weight: 400">. Or, for email marketing tips and trips, </span><a href="https://www.mailpoet.com/blog/"><span style="font-weight: 400">visit our blog</span></a><span style="font-weight: 400">.</span></p>

MailPoet – Newsletters, Email Marketing, and Automation

<p>The official email marketing solution every new WooCommerce store needs to get started without a fuss. Make beautiful emails that reach the inbox, and get customers back!</p>

<ul class="wccom-tick-list-primary">
<li>Allow customers to be notified when they can purchase an item that is currently out of stock</li>
<li>Easily identify ‘most wanted’ products to prioritise re-stocking</li>
<li>Allow customers to easily review and edit their waiting lists</li>
<li>Maintain a record of users that have been emailed an in-stock notification</li>
<li>Easily manage your waitlists from the WordPress admin</li>
<li>Add the waitlist elements for any product anywhere you choose using our shortcode</li>
<li>Plug-and-play functionality – just install, activate and go!</li>
</ul>
<hr class="wccom-product-heading__hr" />
<h2>Keep customers happy with back-in-stock notifications</h2>
<p>Automatically notify customers when a product becomes available for purchase. The Waitlist for WooCommerce extension lets you track demand for out-of-stock items, making sure your customers feel informed, and therefore more likely to buy. Using a simple plugin, you can build up a waiting list of people wanting the unavailable item, then notify these customers automatically when products come back in stock.</p>
<h2>Set up in seconds</h2>
<p>It’s really easy to install and will instantly start turning missed opportunities into future sales. Customers register for an email alert to let them know when a product is back in stock, increasing the likelihood they’ll wait and shop with you instead of going to a competitor. It makes people feel valued by your business, and allows you to replenish stock intelligently based on demand.</p>
<h2>How it works</h2>
<p>It takes seconds for customers to join a waiting list via a button on the product listing of your WooCommerce store.</p>
<figure id="attachment_18734005296225" aria-describedby="caption-attachment-18734005296225" style="width: 796px" class="wp-caption aligncenter"><img class="wp-image-18734005296225 size-medium" src="https://woocommerce.com/wp-content/uploads/2012/10/Screenshot_20250514_162030.png?w=796" alt="An example of a single product showing the "Join Waitlist" option" width="796" height="738" /><figcaption id="caption-attachment-18734005296225" class="wp-caption-text">An out-of-stock product showing the option to join it’s waitlist</figcaption></figure>
<p> </p>
<p>As soon as you update your stock numbers on the site, everyone on the list automatically gets an email with a link to the product, making it super-simple for them to buy.</p>
<p>Waitlist for WooCommerce fully supports simple products, product variations and the children of grouped products.</p>
<h2>See who’s waiting for what</h2>
<p>With Waitlist for WooCommerce, shop managers can sort products by number of customers on their waiting list. This allows them to quickly prioritize which products to re-stock.</p>
<figure id="attachment_18734005296236" aria-describedby="caption-attachment-18734005296236" style="width: 896px" class="wp-caption aligncenter"><img class="wp-image-18734005296236 size-medium" src="https://woocommerce.com/wp-content/uploads/2012/10/Screenshot_20250514_162513.png?w=896" alt="The product listing screen showing the additional column for displaying waitlist counts" width="896" height="369" /><figcaption id="caption-attachment-18734005296236" class="wp-caption-text">An example of the added Waitlist column</figcaption></figure>
<p> </p>
<p>Shop managers can also view, manage and contact those on the waiting list for each product directly from the Edit Product screen through a custom product tab.</p>
<p><img class="wp-image-18734005296242 size-medium aligncenter" src="https://woocommerce.com/wp-content/uploads/2012/10/Screenshot_20250514_162551.png?w=896" alt="" width="896" height="313" /></p>
<p>Here, it is easy to add/remove users from the waiting list, see archived lists, export a CSV of users on a waiting list/archive and adjust the waiting list options for this product.</p>
<h2>Allow users to manage their own waiting lists</h2>
<p>Users can view any products they have joined the waiting list for on the “Your Waitlists” tab on their “My Account” page.  This allows users to conveniently manage all their waiting lists in one place</p>
<figure id="attachment_18734005296248" aria-describedby="caption-attachment-18734005296248" style="width: 812px" class="wp-caption aligncenter"><img class="wp-image-18734005296248 size-medium" src="https://woocommerce.com/wp-content/uploads/2012/10/Screenshot_20250514_162633.png?w=812" alt="waitlist tab shown on the WooCommerce my account page" width="812" height="606" /><figcaption id="caption-attachment-18734005296248" class="wp-caption-text">The default “Your Waitlists” tab shown on the “my account” page</figcaption></figure>
<p> </p>
<h2>Get it working your way</h2>
<p>Waitlist for WooCommerce comes with plenty of options for you to get the most from the plugin, including the following:</p>
<ul class="wccom-tick-list-secondary">
<li>options to display opt-in elements when users sign up to a waitlist</li>
<li>options to also display waitlist buttons on archive pages (e.g. the shop page/product category pages)</li>
<li>options to add google analytic tracking codes to Waitlist for WooCommerce emails</li>
<li>options to email a site administrator when a customer joins a waitlist</li>
<li>options to set a minimum stock before Waitlist for WooCommerce in-stock notifications are sent out</li>
<li>and more…</li>
</ul>
<h2>Extend and customize</h2>
<p>The default setup is ‘plug and play’, but Waitlist for WooCommerce adds a large number of WordPress action and filter hooks allowing you to customize it to suit your exact needs (See <a href="https://woocommerce.com/document/woocommerce-waitlist/#section-12">documentation</a> for more information). Customizations include:</p>
<ul class="wccom-tick-list-secondary">
<li>Choosing the wording for notification emails</li>
<li>Tweaking the design of ‘join waiting list’ buttons</li>
<li>Hooking in extra functionality when users are added to/removed from a waiting list</li>
<li>Altering the design of the “Your Waitlists” page added to the “My Account” section</li>
</ul>
<div class="woo-sc-box info" style="clear: left">
<p><em>Waitlist for WooCommerce</em> is now compatible with the following extensions:</p>
<ul>
<li>WooCommerce Subscriptions</li>
<li>WPML (The WordPress Multilingual Plugin)</li>
<li>The Events Calendar (from ModernTribe)</li>
<li>Product Bundles for WooCommerce (please see the FAQs on the documentation page for more information)</li>
</ul>
</div>

Waitlist

<p>With Waitlist for WooCommerce customers can register for email notifications when out-of-stock products become available.</p>

MailPoet – Newsletters, Email Marketing, and Automation vs Waitlist