<h2>Get The Most Advanced Analytics For Your WooCommerce Store with Mixpanel</h2>
<p>Add Mixpanel tracking to your WooCommerce store with one click and start getting actionable metrics today. Easily segment your data to easily perform complex analysis, visualize your checkout funnel with sales funnel reports, and watch visitors interact with your store in real-time.</p>
<figure id="attachment_151507" aria-describedby="caption-attachment-151507" style="width: 543px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-segmentation-builder.png"><img class="size-full wp-image-151507" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-segmentation-builder.png" alt="WooCommerce Mixpanel Segmentation Builder" width="543" height="302" /></a><figcaption id="caption-attachment-151507" class="wp-caption-text">Build complex queries with ease</figcaption></figure>
<h3>Designed for Mixpanel</h3>
<p>This extension is designed to work with <a href="http://mixpanel.com">Mixpanel</a>, the most advanced web and mobile analytics tool that gives you actionable metrics for your business. You’ll need to <a href="https://mixpanel.com/register/">sign up</a> for a free Mixpanel account if you don’t already have one. Mixpanel is <strong>free for a limited number of data points per month</strong>.</p>
<h3>Get Insight into Your Revenue and Customers</h3>
<p>Track your revenue over time and easily segment by product, category, and more. See the average number of customers over time combined with average revenue per customer to give you better insight into how your store is performing.</p>
<figure id="attachment_151509" aria-describedby="caption-attachment-151509" style="width: 463px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-trends.png"><img class="size-full wp-image-151509" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-trends.png" alt="WooCommerce Mixpanel Trends" width="463" height="294" /></a><figcaption id="caption-attachment-151509" class="wp-caption-text">See trends to help you identify ways to increase revenue and customer happiness.</figcaption></figure>
<h3>Visualize Your Sales Funnel</h3>
<p>See the percentage of people in each step of your checkout funnel so you can improve your checkout process. You can even segment the sales funnel by category or product!</p>
<figure id="attachment_151506" aria-describedby="caption-attachment-151506" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-funnel-visualization.png"><img class="size-medium wp-image-151506" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-funnel-visualization.png" alt="WooCommerce Mixpanel Funnel Visualization" width="550" height="189" /></a><figcaption id="caption-attachment-151506" class="wp-caption-text">Improve your sales funnels to increase your store’s revenue</figcaption></figure>
<p>Easily build your visualizations and see exactly the information you want.</p>
<figure id="attachment_151505" aria-describedby="caption-attachment-151505" style="width: 466px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-funnel-builder.png"><img class="size-full wp-image-151505" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-funnel-builder.png" alt="WooCommerce Mixpanel Funnel Builder" width="466" height="327" /></a><figcaption id="caption-attachment-151505" class="wp-caption-text">The funnel tool makes building complex funnels a snap.</figcaption></figure>
<p>Once you’ve built your visualization, use the the funnel analysis tools to perform a deep data analysis.</p>
<figure id="attachment_151504" aria-describedby="caption-attachment-151504" style="width: 461px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-deep-funnel-analysis.png"><img class="size-full wp-image-151504" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-deep-funnel-analysis.png" alt="WooCommerce Mixpanel Deep Funnel Analysis" width="461" height="284" /></a><figcaption id="caption-attachment-151504" class="wp-caption-text">Analyze your funnel visualization with tools to help you find actionable data.</figcaption></figure>
<h3>Real-Time Analytics</h3>
<p>Running a one-day sale or advertising campaign and want to see how your customers are using your site? Use the built-in Stream view to see activity on your site in real-time.</p>
<figure id="attachment_151508" aria-describedby="caption-attachment-151508" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-stream.png"><img class="size-medium wp-image-151508" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-stream.png" alt="WooCommerce Mixpanel Stream" width="550" height="437" /></a><figcaption id="caption-attachment-151508" class="wp-caption-text">Watch your customers interact with your store in real-time</figcaption></figure>
<h3>Powerful Customization</h3>
<p>All event and property names are customizable through the admin interface and can be individually disabled. Customers are automatically tied to their WordPress username or email address when logged in. Custom events can be tracked by adding a snippet to your theme.</p>
<figure id="attachment_152633" aria-describedby="caption-attachment-152633" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-admin-settings-page.png"><img class="size-medium wp-image-152633" src="https://woocommerce.com/wp-content/uploads/2012/09/woocommerce-mixpanel-admin-settings-page.png" alt="WooCommerce Mixpanel Admin Settings" width="550" height="492" /></a><figcaption id="caption-attachment-152633" class="wp-caption-text">Already using Mixpanel? Easily customize event & property names to match your existing data</figcaption></figure>
<h3>Supports WooCommerce Subscriptions</h3>
<p>Selling subscriptions on your store? Great! Get insight into your subscribers by automatically tracking when subscriptions are activated, suspended, cancelled, renewed, and even when free trials expire. Mixpanel can show you average subscription length, cancellation rate, and more subscription metrics without any extra configuration required.</p>
<h3>How to Get Started (in 5 minutes or less)</h3>
<ol>
<li>Buy this extension 🙂</li>
<li>Download and install into your WooCommerce store.</li>
<li>Login to your Mixpanel account (<a href="https://mixpanel.com/register/">sign up</a> for free if you don’t already have an account) and grab your project token.</li>
<li>Save your token on the settings page.</li>
<li>That’s it! Sit back and enjoy easy but powerful store analytics!</li>
</ol>
<p>Read the <a href="https://woocommerce.com/document/mixpanel/">full documentation</a> to see a full list of tracked events and properties, and to learn how to customize event / property names, track custom events, and more!</p>
<p><em>Need any more reason to buy? When you purchase a SkyVerge-developed extension, you’re getting the highest quality extensions for your WooCommerce store. Gain peace of mind by knowing that when you purchase our products, your store’s performance is as important to us as it is to you.</em></p>

Mixpanel

<p>Add event tracking powered by Mixpanel to your WooCommerce store.</p>

WooCommerce

<h3>WOOCOMMERCE ANALYTICS – TAKE CONTROL OF YOUR SALES STRATEGY</h3>
<p><strong>Note: This extension is currently in an early access (beta) stage, which means we’re actively working to improve it based on your feedback. While we strive to provide a seamless experience, please note that some features may still be under development, and occasional bugs may occur. This extension is designed for single-currency stores only. Multi-currency functionality is not supported, which may result in inaccurate analytics for stores operating in multiple currencies. Your input is invaluable in helping us enhance the product, so please don’t hesitate to share your feedback or report any issues.</strong></p>
<p>WooCommerce Analytics provides merchants with powerful order attribution data, helping identify which channels, sources, devices, and campaigns are driving sales. With advanced insights into customer behavior and marketing effectiveness, WooCommerce Analytics is designed to support data-driven decisions, whether you’re managing a new store or an extensive product catalog.</p>
<h4>Key Features</h4>
<ul>
<li><strong>Orders by Channel</strong>: Discover which marketing channels generate the most sales.</li>
<li><strong>Orders by Source</strong>: Identify top sources within each channel.</li>
<li><strong>Orders by Device</strong>: Track whether customers are shopping via mobile, desktop, or tablet.</li>
<li><strong>Orders by Campaign</strong>: Measure campaign performance and optimize accordingly.</li>
<li><strong>Orders by Channel & Source</strong>: Access combined views for deeper attribution insights.</li>
</ul>
<p><em>Additional premium features and customization options are in development to offer merchants even greater insights and flexibility.</em></p>
<h4>Merchant Benefits</h4>
<ul>
<li><strong>Optimize Marketing Spend</strong>: Focus budgets on high-ROI channels and sources.</li>
<li><strong>Improve Customer Targeting</strong>: Refine marketing strategies based on detailed customer behavior insights.</li>
<li><strong>Enhance the Shopping Experience</strong>: Improve user experience on top-performing devices and channels.</li>
<li><strong>Data-Driven Decisions</strong>: Make sales and marketing decisions with the support of real-time data.</li>
</ul>
<h4>Detailed Comparisons and Insights</h4>
<p>Filter your order attribution data across essential metrics like gross sales, net sales, refunds, number of orders, coupon usage, shipping costs, and customer demographics. Flexible timeframes allow merchants to analyze trends over promotional periods, holidays, or other significant times, supporting ongoing optimization.</p>
<h3>Privacy Policy</h3>
<p>WooCommerce Analytics takes privacy seriously and adheres to data protection standards. Learn more about the types of data collected, how it is securely stored, and how it is used: <a href="https://woocommerce.com/woocommerce-analytics-data-syncing/" rel="nofollow ugc">WooCommerce Analytics data syncing</a>.</p>
<h3>Support</h3>
<p>Get support, documentation, and submit feature requests directly through our support channels.</p>
<p>If you encounter issues or have feedback for this beta release, please also let us know via our support channels.</p>
<h3>Categories</h3>
<ul>
<li>Business Insights</li>
<li>Marketing</li>
<li>Reporting and Analytics</li>
<li>Store Management</li>
<li>WooCommerce Extensions</li>
</ul>
<h3>Developed by</h3>
<p>WooCommerce</p>


WooCommerce Analytics


been using it for a few months on multiple projects, for now it does it's job pretty well! Would like to see more and more options and combinations in the future!


works fine

Boost sales and maximize ROI with WooCommerce Analytics. Access order attribution data to optimize performance and drive business growth effectively.

Mixpanel vs WooCommerce Analytics