<h2>Display MSRP prices to your customers</h2>
<p><img class="alignright size-full wp-image-18201" title="msrp" src="https://woocommerce.com/wp-content/uploads/2012/08/msrp.png" alt="" width="250" height="70" />The WooCommerce MSRP plugin allows you to record Manufacturer Suggested Retail Prices / Recommended Retail Prices against your products, and have them displayed on the sales pages. This allows your customers to see why it’s a good idea to buy from you.</p>
<p>On your product edit screens you’ll now see an extra field in with the normal pricing information, labelled MSRP. You can enter the MSRP here and it will be shown on the front end to your customers. If you’re bulk importing products, then the MSRP can be imported by using meta: <code>_msrp</code>. By default the MSRP will be shown struck-out – much like a sale price. You can style these however you want, the whole content is within a div with a class of <code>woocommerce_msrp</code>, and the price itself is within a span with a class of <code>woocommerce_msrp_price</code>.</p>

MSRP Pricing

<p>Define and display MSRP prices (Manufacturer’s suggested retail price) to your customers.</p>

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<h3>New to Google Ads? Choose a sign-up offer to jumpstart your first campaign</h3>
<p>Getting started is easier with the help of a Google Ads credit. You have the flexibility to choose one of three offers that fits your monthly budget and grow at your own pace. Offer for new advertisers only.</p>
<p><a href="https://ads.google.com/home/terms-and-conditions/incentives/" target="_blank" rel="noopener"><i>Terms and conditions apply</i></a>.</p>
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<h2>Sync your WooCommerce products Google Merchant for free</h2>
<p>Seamlessly integrate your WooCommerce store with Google and set yourself up for success.</p>
<ul class="wccom-tick-list-secondary">
<li><b>Sync your WooCommerce product feed to Google</b> <b>Merchant Center</b>. With our API-integrated Product Sync feature, all the data and functionalities from your WooCommerce store will be linked to Google with seamless server-to-server connection.</li>
<li><b>Have your product listings automatically updated in real time</b> so your prices, promotions, inventories, and other product details stay accurate and synchronized across all your listings.</li>
<li><b>Access all the tools and features you need</b> to manage your WooCommerce store and grow your business — centralized in one place.</li>
</ul>
<h2>Reach more high-intent customers with Google Ads</h2>
<p>Now your WooCommerce store is discoverable on Google — and you’re ready to <b>launch a Google Ads campaign!</b></p>
<ul class="wccom-tick-list-secondary">
<li><b>Put Google AI to work for you</b> by launching a Google Ads Performance Max campaign. <span style="font-weight: 400">When creating or editing a campaign, you can now generate ad copy and product images using Google AI — directly within the extension. </span>Combined with your unique business insight, Performance Max can help you reach high-value customers using optimized placements, bidding, and more — all aligned with your budget and specific goals.</li>
<li><b>Showcase your products across Google Shopping, Search, YouTube, Gmail, Maps, Display, and Discover</b> — from a single campaign. Manage all your Google Ads campaigns from your WooCommerce dashboard and in the WooCommerce Mobile App.</li>
<li style="font-weight: 400"><span style="font-weight: 400"><strong>Built-in price benchmark reports</strong> let you compare your product prices against competitors. Spot pricing opportunities, stay competitive, and adjust your strategy in real time.</span></li>
<li style="font-weight: 400"><b>Get personalized budget recommendations</b><span style="font-weight: 400"> when setting up or editing your campaigns. Built-in budget guidance helps you invest with confidence and get the most from your ad spend.</span></li>
<li><b>Connect your store to YouTube Shopping </b><span style="font-weight: 400">and feature your products directly in videos and Shorts. Tag items from your WooCommerce catalog so viewers can browse and buy while they watch — then track performance from your dashboard. Tap into new audiences, new ad formats, and drive stronger Return on Ad Spend.</span></li>
</ul>
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<h3><b>Not selling physical products? Google for WooCommerce works for you too</b></h3>
<p><span style="font-weight: 400">Service-based merchants can now use Google for WooCommerce to run Performance Max campaigns without a product catalog. Set up campaigns, connect your Google Business Profile, and get discovered on Google Maps and across Google’s ad network.</span></p>
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<p><img class="alignnone size-medium wp-image-18734004008690" src="https://woocommerce.com/wp-content/uploads/2021/06/Woo_Landing_Page_PMaxBanner2.png?w=896" alt="" width="896" height="325" /></p>
<h2>Get custom insights and improve your conversions using Google tag</h2>
<p>Once you’re running Google Ads campaigns, the Google tag feature in the extension enables conversion tracking to give you insights — so you can test and learn what works, and fine-tune your strategy.</p>
<ul class="wccom-tick-list-secondary">
<li><b>Adjust your product listings in real time</b> to reflect your learnings and business expertise. While the extension maps product attributes by default, it’s simple to modify if you’d like more control.</li>
<li><b>Leverage automatic Google tagging and conversion tracking to measure what’s working and what’s not.</b> With insight into your customers’ purchase journey, you’ll be able to pinpoint how effectively your ads translate into valuable customer activity.</li>
<li><b>Take your conversion tracking further with enhanced conversions</b> — a feature designed to improve your measurement accuracy by collecting privacy-conscious data without the need for third-party cookies, so you have the right data to help make your campaign more effective.</li>
</ul>
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<h2>Trusted by 900,000+ stores</h2>
<div class="woo-sc-box"><span style="font-weight: 400">“The ease of use is incredible. Being able to manage my Google Ads and product feed in one place has saved me hours of work.” — </span><b>QK Telecom</b><span style="font-weight: 400"> (Rated 5/5 stars)</span></div>
<p><a href="https://woocommerce.com/posts/root-science-google-ads-success-story/"><img class="alignnone size-medium wp-image-18734005635375" src="https://woocommerce.com/wp-content/uploads/2021/06/Quote_B_16_9.png?w=896" alt="" width="896" height="203" /></a></p>
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<h2>Step-by-step guides</h2>
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<ol>
<li><i>Ad credit amounts vary by country and region. To learn more, please review the <a href="https://ads.google.com/home/terms-and-conditions/incentives/" target="_blank" rel="noopener">full terms and conditions</a>.</i></li>
<li><i>In the EEA and Switzerland, Merchant Center and Performance Max campaigns can both be used with any Comparison Shopping Service (CSS) you work with. The ads will show on general search results pages and on any other surfaces the CSS has opted into.</i></li>
<li><i><a href="https://support.google.com/google-ads/answer/10724817?hl=en" target="_blank" rel="noopener">Learn more</a> about Performance Max and <a href="https://support.google.com/merchants/answer/160637#countrytable" target="_blank" rel="noopener">view supported countries and currencies</a>.</i></li>
</ol>

Google for WooCommerce

<p><span style="font-weight: 400">Promote your products and services across Google — from Search to YouTube and beyond — </span><span style="font-weight: 400">supported by AI features that help you create ads and optimize budgets </span><span style="font-weight: 400">so you can reach the right customers.</span></p>

MSRP Pricing vs Google for WooCommerce