<h2>Display MSRP prices to your customers</h2>
<img class="alignright size-full wp-image-18201" title="msrp" src="https://woocommerce.com/wp-content/uploads/2012/08/msrp.png" alt="" width="250" height="70" />The WooCommerce MSRP plugin allows you to record Manufacturer Suggested Retail Prices / Recommended Retail Prices against your products, and have them displayed on the sales pages. This allows your customers to see why it’s a good idea to buy from you.
On your product edit screens you’ll now see an extra field in with the normal pricing information, labelled MSRP. You can enter the MSRP here and it will be shown on the front end to your customers. If you’re bulk importing products, then the MSRP can be imported by using meta: <code>_msrp</code>. By default the MSRP will be shown struck-out – much like a sale price. You can style these however you want, the whole content is within a div with a class of <code>woocommerce_msrp</code>, and the price itself is within a span with a class of <code>woocommerce_msrp_price</code>.

MSRP Pricing

Define and display MSRP prices (Manufacturer’s suggested retail price) to your customers.

<div class="woo-sc-box normal" style="margin-top: 0">
<h3>Grow your business with $500 USD in Google Ads credit</h3>
To help you get started running campaigns, you can get $500 USD in ad credit when you spend your first $500 on Google Ads within 60 days.
<a href="https://www.google.com/ads/coupons/terms/" target="_blank" rel="noopener">Terms and conditions apply</a>.
</div>
<h2>Sync your WooCommerce product feed to Google Merchant Center</h2>
Seamlessly integrate your WooCommerce store with Google and set yourself up for success.
<ul class="wccom-tick-list-secondary">
<li>Sync your WooCommerce product feed to Google Merchant Center. With our API-integrated Product Sync feature, all the data and functionalities from your WooCommerce store will be linked to Google with seamless server-to-server connection.</li>
<li>Have your product listings automatically updated in real time so your prices, promotions, inventories, and other product details stay accurate and synchronized across all your listings.</li>
<li>Access all the tools and features you need to manage your WooCommerce store and grow your business — centralized in one place.</li>
</ul>
 
<h2>Find the right audiences and sell to high-intent customers with Google Ads</h2>
Now your WooCommerce store is discoverable on Google — and you’re ready to launch a Google Ads campaign!
<ul class="wccom-tick-list-secondary">
<li>Put Google AI to work for you by launching a Google Ads Performance Max campaign. Combined with your unique business insight, Performance Max can help you reach high-value customers using optimized placements, bidding, and more — all aligned with your budget and specific goals.</li>
<li>Showcase your products across Google Shopping, Search, YouTube, Gmail, Maps, Display, and Discover — from a single campaign. Manage all your Google Ads campaigns from your WooCommerce dashboard and in the WooCommerce Mobile App.</li>
<li>Save time and effort by using Google AI to help scale your asset creation.Performance Max will not only create additional copy and images based on the creative you upload, but also mix and match them for the best performing ad combinations.</li>
</ul>
<img class="alignnone size-medium wp-image-18734004008690" src="https://woocommerce.com/wp-content/uploads/2021/06/Woo_Landing_Page_PMaxBanner2.png?w=896" alt="" width="896" height="325" />
<img class="alignnone size-medium wp-image-18734005627606" src="https://woocommerce.com/wp-content/uploads/2021/06/D2.png?w=896" alt="Section Banner with copy "Strengthen your campaigns with measurement and insights"" width="896" height="329" />
<h2>Get custom insights and improve your conversions using Google tag</h2>
Once you’re running Google Ads campaigns, the Google tag feature in the extension enables conversion tracking to give you insights — so you can test and learn what works, and fine-tune your strategy.
<ul class="wccom-tick-list-secondary">
<li>Adjust your product listings in real time to reflect your learnings and business expertise. While the extension maps product attributes by default, it’s simple to modify if you’d like more control.</li>
<li>Leverage automatic Google tagging and conversion tracking to measure what’s working and what’s not. With insight into your customers’ purchase journey, you’ll be able to pinpoint how effectively your ads translate into valuable customer activity.</li>
<li>Take your conversion tracking further with enhanced conversions — a feature designed to improve your measurement accuracy by collecting privacy-conscious data without the need for third-party cookies, so you have the right data to help make your campaign more effective.</li>
</ul>
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<a href="https://woocommerce.com/posts/domma-growth-with-woocommerce-google/"><img class="alignnone wp-image-18734005635357 size-medium" src="https://woocommerce.com/wp-content/uploads/2021/06/Quote_A_16_9-1.png?w=896" alt="" width="896" height="231" /></a>
<a href="https://woocommerce.com/posts/root-science-google-ads-success-story/"><img class="alignnone size-medium wp-image-18734005635375" src="https://woocommerce.com/wp-content/uploads/2021/06/Quote_B_16_9.png?w=896" alt="" width="896" height="203" /></a>
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<ol>
<li>Ad credit amounts vary by country and region. To learn more, please review the <a href="https://www.google.com/ads/coupons/terms/" target="_blank" rel="noopener">full terms and conditions</a>.</li>
<li>In the EEA and Switzerland, Merchant Center and Performance Max campaigns can both be used with any Comparison Shopping Service (CSS) you work with. The ads will show on general search results pages and on any other surfaces the CSS has opted into.</li>
<li><a href="https://support.google.com/google-ads/answer/10724817?hl=en" target="_blank" rel="noopener">Learn more</a> about Performance Max and <a href="https://support.google.com/merchants/answer/160637#countrytable" target="_blank" rel="noopener">view supported countries and currencies</a>.</li>
</ol>

Google for WooCommerce

Promote your products across Google — from Search to YouTube and beyond — so you can reach the right customers to make the most of your peak season.

MSRP Pricing vs Google for WooCommerce