<h2>Display MSRP prices to your customers</h2>
<p><img class="alignright size-full wp-image-18201" title="msrp" src="https://woocommerce.com/wp-content/uploads/2012/08/msrp.png" alt="" width="250" height="70" />The WooCommerce MSRP plugin allows you to record Manufacturer Suggested Retail Prices / Recommended Retail Prices against your products, and have them displayed on the sales pages. This allows your customers to see why it’s a good idea to buy from you.</p>
<p>On your product edit screens you’ll now see an extra field in with the normal pricing information, labelled MSRP. You can enter the MSRP here and it will be shown on the front end to your customers. If you’re bulk importing products, then the MSRP can be imported by using meta: <code>_msrp</code>. By default the MSRP will be shown struck-out – much like a sale price. You can style these however you want, the whole content is within a div with a class of <code>woocommerce_msrp</code>, and the price itself is within a span with a class of <code>woocommerce_msrp_price</code>.</p>

MSRP Pricing

<p>Define and display MSRP prices (Manufacturer’s suggested retail price) to your customers.</p>

<ul class="wccom-tick-list-primary">
<li>Define how many points are earned for purchases, and the value of points for discounts.</li>
<li>Control the maximum discount that can be earned using points at the cart, category, or product level.</li>
<li>Award points for actions like signing up or writing a product review.</li>
<li>Apply points earned to all previous orders so customers can start redeeming points for discounts immediately.</li>
<li>Quickly adjust the points balance for a customer.</li>
<li>View a log of all points changes made for customers</li>
</ul>
<hr class="wccom-product-heading__hr" />
<p>Reward your customers for purchases and other actions with points that can be redeemed for discounts. Easily set how many points customers should earn for each dollar spent and how many points can be redeemed for a specific discount amount. Points can be awarded by product, category, or global level, and you can also control the maximum discount available when redeeming points.</p>
<figure id="attachment_4210186" aria-describedby="caption-attachment-4210186" style="width: 1668px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_cart_pointsbanners.png"><img class="wp-image-4210186 size-full" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_cart_pointsbanners.png" alt="Reward Your Customers with Points-based Discounts!" width="1668" height="1112" /></a><figcaption id="caption-attachment-4210186" class="wp-caption-text">Reward customers with points-based discounts!</figcaption></figure>
<h3>Earn points for purchases and actions</h3>
<p>Points are earned for purchases based on the conversion rate you set. For example, customers could earn 1 point for every dollar spent. This conversion rate can be overridden at the category or product level, so you can encourage customers to purchase specific products. Points earned are displayed on the product page and on the cart/checkout page.</p>
<h3>Redeem points for discounts</h3>
<p>Customers can redeem points for discounts based on the conversion rate you set. For example, 100 points could be worth a $1 discount. You can set a maximum discount at the cart, product category, or product level that will limit the discount available.</p>
<figure id="attachment_4210189" aria-describedby="caption-attachment-4210189" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_cart_discountapplied.png"><img class="wp-image-4210189 size-full" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_cart_discountapplied.png" alt="Points and Rewards In-Cart Discount Applied" width="980" height="914" /></a><figcaption id="caption-attachment-4210189" class="wp-caption-text">Points and Rewards in-cart discount applied.</figcaption></figure>
<h3>Manage customer points</h3>
<p>Quickly update the points balance for a customer on the Manage page. Any changes to a customer’s points balance are then logged and displayed on the customer’s My Account page.</p>
<figure id="attachment_4210428" aria-describedby="caption-attachment-4210428" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_admin_managepoints.png"><img class="size-full wp-image-4210428" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_admin_managepoints.png" alt="Easily manage customer points" width="980" height="556" /></a><figcaption id="caption-attachment-4210428" class="wp-caption-text">Managing customer points is simple and straightforward.</figcaption></figure>
<figure id="attachment_4210431" aria-describedby="caption-attachment-4210431" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_admin_pointslog.png"><img class="size-full wp-image-4210431" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_admin_pointslog.png" alt="All points changes are logged" width="980" height="313" /></a><figcaption id="caption-attachment-4210431" class="wp-caption-text">All points changes are logged.</figcaption></figure>
<figure id="attachment_4210433" aria-describedby="caption-attachment-4210433" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_customer_mypoints.png"><img class="size-full wp-image-4210433" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_customer_mypoints.png" alt="Show customers their points history on the My Account page" width="980" height="554" /></a><figcaption id="caption-attachment-4210433" class="wp-caption-text">Show a customer’s points history on their My Account page.</figcaption></figure>
<h3>Powerful customization</h3>
<p>It’s simple to customize messages shown on the product page and the cart/checkout page. You can also change what points are called, so customers could earn “Coins” or “Tokens” instead.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_and_rewards_admin_allsettings.png"><img class="aligncenter size-full wp-image-4210436" src="https://woocommerce.com/wp-content/uploads/2013/06/points_and_rewards_admin_allsettings.png" alt="" width="980" height="1279" /></a></p>
<div class="woo-sc-box normal">Points and Rewards is compatible with the new <a href="https://woocommerce.com/checkout-blocks/">Cart and Checkout blocks</a> — a customizable, conversion-optimized checkout experience available in the core WooCommerce plugin.</div>

WooCommerce Points and Rewards

<p>Reward your customers for purchases and other actions with points which can be redeemed for discounts.</p>

MSRP Pricing vs WooCommerce Points and Rewards