<h2 class="wp-block-heading">Benefits</h2>
Low Operation Cost
In a Multi Vendor environment, the cost of operation would be less compared to a regular Online Shop because, the site Admin doesn’t have to maintain inventory since the product inventory will be handled by the Vendors.
Product Variety
When Multiple Vendors register themselves and add their products to the marketplace, the product list on the site will increase and hence the users will have a lot of products to choose from.
Offer Competitive Pricing to your Customers
When multiple Vendors sell the same product(s), the Vendors will start to price their products competitively and customers will purchase from the Vendor who is offering them the best price.
<h2 id="h-top-3-features">Key Features</h2>
1. Single Product Multiple Vendors
<figure id="attachment_18734004185851" aria-describedby="caption-attachment-18734004185851" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004185851 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/Single-Product-Multi-Vendors.png" alt="" width="980" height="981" /><figcaption id="caption-attachment-18734004185851" class="wp-caption-text">Product is Available from Multiple Vendors</figcaption></figure>
You can allow multiple vendors to sell a same product on your Multi Vendor Marketplace.
2. Frontend Vendor Dashboard
<figure id="attachment_18734004185862" aria-describedby="caption-attachment-18734004185862" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004185862 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/Vendor-Dashboard_Texture.png" alt="" width="980" height="1247" /><figcaption id="caption-attachment-18734004185862" class="wp-caption-text">Frontend Vendor Dashboard</figcaption></figure>
A dedicated frontend dashboard for your Vendors using which they can perform the following actions,
<ul>
<li>Create Products/Modify Products</li>
<li>Create/Modify Coupons</li>
<li>Manage Orders</li>
<li>Request for Payout</li>
</ul>
3. Vendor Profile management
<figure id="attachment_18734004186391" aria-describedby="caption-attachment-18734004186391" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186391 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/03_Vendor_Profile.png" alt="" width="980" height="903" /><figcaption id="caption-attachment-18734004186391" class="wp-caption-text">Customer Facing Vendor Profile</figcaption></figure>
Option for the Vendor to display the following information on their Dashboard,
<ul>
<li>Store Logo</li>
<li>Store Banner</li>
<li>Store Description</li>
<li>Terms & Conditions</li>
<li>Vendor Address</li>
<li>Vendor’s Social Profile Links</li>
</ul>
4. Staff Management for Vendors
<figure id="attachment_18734004186405" aria-describedby="caption-attachment-18734004186405" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186405 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/04_Vendor-Dashboard_Staff-01.png" alt="" width="980" height="1274" /><figcaption id="caption-attachment-18734004186405" class="wp-caption-text">Vendor Has Two Staff to Manage their Account </figcaption></figure> 
<figure id="attachment_18734004186409" aria-describedby="caption-attachment-18734004186409" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186409 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/04_Vendor-Dashboard_Staff-Account-02.png" alt="" width="980" height="886" /><figcaption id="caption-attachment-18734004186409" class="wp-caption-text">Staff’s Login has Limited Access to Vendor Dashboard</figcaption></figure>
Option for the Vendors to create Manage their Vendor Account by creating Staff Members.
5. Subscription Fee for Vendor
<figure id="attachment_18734004186415" aria-describedby="caption-attachment-18734004186415" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186415 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/05_Vendor-Dashboard_Subscription-Fee.png" alt="" width="980" height="1183" /><figcaption id="caption-attachment-18734004186415" class="wp-caption-text">Vendor has to Pay a Fee to Manage their Vendor Dashboard</figcaption></figure>
You can charge a recurring subscription fee from your Vendors for allowing them to sell products on your Marketplace. This feature requires WooCommerce Subscriptions Extension.
6. Additional Product Controls
<figure id="attachment_18734004186421" aria-describedby="caption-attachment-18734004186421" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186421 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/06_Vendor-Dashboard_Products.png" alt="" width="980" height="1227" /><figcaption id="caption-attachment-18734004186421" class="wp-caption-text">Product Controls on Frontend Vendor Dashboard</figcaption></figure>
You can offer/restrict the following product related capabilities to your vendors,
<ul>
<li>Product Creation</li>
<li>Product Modification</li>
<li>Published Product Modification</li>
<li>Manage Inventory</li>
<li>Product Deletion</li>
</ul>
7. Order Capabilities for Vendor
<figure id="attachment_18734004186436" aria-describedby="caption-attachment-18734004186436" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186436 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/07_Vendor-Dashboard_Orders-01.png" alt="" width="980" height="1265" /><figcaption id="caption-attachment-18734004186436" class="wp-caption-text">Order List from Vendor Dashboard</figcaption></figure> 
<figure id="attachment_18734004186438" aria-describedby="caption-attachment-18734004186438" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186438 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/07_Vendor-Dashboard-Order-Status-02.png" alt="" width="980" height="1310" /><figcaption id="caption-attachment-18734004186438" class="wp-caption-text">Order Management from Vendor Dashboard</figcaption></figure>
You can allow your Vendors to Modify the Order status of the Orders.
8. Coupon Creation Capabilities for Vendor
<figure id="attachment_18734004186444" aria-describedby="caption-attachment-18734004186444" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186444 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/08_Vendor-Dashboard_Coupons.png" alt="" width="980" height="1254" /><figcaption id="caption-attachment-18734004186444" class="wp-caption-text">Coupon Creation and Management from Vendor Dashboard</figcaption></figure>
Option for the Vendors to Create/Manage WooCommerce Coupons which can be used by the users.
9. Product Enquiry
<figure id="attachment_18734004186445" aria-describedby="caption-attachment-18734004186445" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186445 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/09_Enquiry_Customer-Side-01.png" alt="" width="980" height="967" /><figcaption id="caption-attachment-18734004186445" class="wp-caption-text">Enquiry Form on Customer Facing Vendor Profile</figcaption></figure> 
<figure id="attachment_18734004186448" aria-describedby="caption-attachment-18734004186448" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186448 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/09_Enquiry_Vendor-Dashboard-02.png" alt="" width="980" height="1256" /><figcaption id="caption-attachment-18734004186448" class="wp-caption-text">Vendors can View the Enquiry Posted from their Vendor Dashboard</figcaption></figure>
Customers can directly post their questions to the Vendors and can receive a reply.
10. Store Reviews
<figure id="attachment_18734004186466" aria-describedby="caption-attachment-18734004186466" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186466 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/10_Review-Customer-Side-01.png" alt="" width="980" height="1050" /><figcaption id="caption-attachment-18734004186466" class="wp-caption-text">Store Review on Customer Facing Vendor Profile</figcaption></figure> 
<figure id="attachment_18734004186481" aria-describedby="caption-attachment-18734004186481" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186481 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/10_Vendor-Dashboard_Review-02.png" alt="" width="980" height="1264" /><figcaption id="caption-attachment-18734004186481" class="wp-caption-text">Vendors can View the Review Posted from their Vendor Dashboard</figcaption></figure>
Customers can post their reviews about the stores from which they purchase the products.
11. Commission Withdrawal Charges
<figure id="attachment_18734004186487" aria-describedby="caption-attachment-18734004186487" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186487 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/11_Vendor-Dashboard_Withdraw-Request-with-charges.png" alt="" width="980" height="1275" /><figcaption id="caption-attachment-18734004186487" class="wp-caption-text">Withdrawal Charges</figcaption></figure>
You can charge a fee from the Vendors for withdrawing their money to their account.
12. Generate Payout and Payout Log
<figure id="attachment_18734004186501" aria-describedby="caption-attachment-18734004186501" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186501 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/12_Vendor-Dashboard_Payout-Preference-01.png" alt="" width="980" height="1255" /><figcaption id="caption-attachment-18734004186501" class="wp-caption-text">Payout Type and Schedule Configuration</figcaption></figure> 
<figure id="attachment_18734004186503" aria-describedby="caption-attachment-18734004186503" style="width: 980px" class="wp-caption alignnone"><img class="wp-image-18734004186503 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/12_Vendor-Dashboard_Transactions-Log-02.png" alt="" width="980" height="1293" /><figcaption id="caption-attachment-18734004186503" class="wp-caption-text">Payout Log</figcaption></figure>
Option for the Site Admin to Pay Multiple Vendors at once using the Generate Payout option and a Payout Log to keep track of the payments made to the vendors.
13. Option to Calculate Admin Commission on the Price after applying the Vendor and Site Admin coupon Discount.
<h2>Extensive Feature List</h2>
<ul>
<li>Vendor Application can be Submitted by,
<ul>
<li>Guest Users</li>
<li>Users with an existing account on the site</li>
</ul>
</li>
<li>An Option for the Site Admin to automatically approve the Vendor Application.</li>
<li>An Option for the Site Admin to customize the following capabilities,
<ul>
<li>Product Management</li>
<li>Order Management</li>
<li>Coupon Management</li>
</ul>
</li>
<li>An Option for the Site Admin to customize and display the details displayed on the Vendor Profile.</li>
<li>An Option for the Site Admin to customize the Order Status on which the Admin Commission is calculated.</li>
<li>An Option for the Site Admin to decide when they should start receiving commissions. The following options are available,
<ul>
<li>From Vendor’s First Order</li>
<li>After Vendor Reaching Specific Number of Orders</li>
<li>After Vendor has Earned more than a Specific Amount</li>
<li>If Vendor’s Product Price is more than a Specific Amount</li>
</ul>
</li>
<li>An Option for the Site Admin to set the commission value as,
<ul>
<li>Fixed</li>
<li>Percentage</li>
</ul>
</li>
<li>An Option for the Site Admin to decide who should be receiving the tax amount. The following options are possible,
<ul>
<li>Only for Vendor</li>
<li>Only for Admin</li>
<li>Shared between Admin and Vendor</li>
</ul>
</li>
<li>An Option for the Site Admin to Calculate the Commission after applying the Admin created coupons.</li>
<li>An Option for the Vendors to request for a Withdrawal. The following Payment Methods are supported,
<ul>
<li>Bank Transfer</li>
<li>PayPal</li>
</ul>
</li>
<li>An Option for the Site Admin to allow their Vendors to Automatically Withdraw their Earnings. The Withdrawal frequency can be customized.</li>
<li>An Option for the Site Admin to set the Minimum Commission Amount the Vendor should earn before requesting a Withdrawal.</li>
<li>An Option for the Site Admin to customize the number of days the vendor must wait to request for a Withdrawal after order completion.</li>
<li>An Option for the Site Admin to charge a withdrawal fee from the Vendor. The fee can be a fixed value or a percentage of the withdrawal amount.</li>
<li>An Option for the Site Admin to allow their Vendors to manage their shop by assigning Staff Members.</li>
<li>Separate Table for the Admin to Manage their Vendors. Site Admin can manually add new Vendors.</li>
<li>An Option for the Admin to allow users to post their queries directly to the vendor who is selling the product.</li>
<li>An Option for the Admin to allow users to post reviews about the store from which they purchased the product.</li>
<li>Highly customizable.</li>
<li>Email Notification for Vendor & Admin activities.</li>
<li>Translation Ready.</li>
</ul>

Multi Vendor Marketplace

Convert your existing WooCommerce Shop into a Multi Vendor Marketplace and allow users to register as vendors and sell their products.

<h2>WooCommerce Role Based Pricing Plugin – Set WooCommerce Prices by User Role</h2>
If you’re running a WooCommerce wholesale store, a B2B shop, or a membership-based website, this WooCommerce role based pricing plugin allows you to easily set WooCommerce prices by user role — no coding required.
With this powerful solution, you can configure WooCommerce role based prices for wholesalers, VIP members, resellers, or any custom customer role. Whether you want to apply wholesale discounts, membership pricing, or dynamic pricing rules, this plugin lets you manage WooCommerce role based pricing directly from the WooCommerce product editor.
Each user automatically sees their assigned WooCommerce prices by user role, ensuring accurate pricing for different customer groups.
<h2>Why Use WooCommerce Role Based Pricing?</h2>
This WooCommerce role based pricing plugin provides powerful tools to manage WooCommerce role based prices and dynamic WooCommerce prices by user role for wholesale and B2B stores.
<ul>
<li>Set Fixed WooCommerce Prices by User Role: Create different prices for wholesale, reseller, VIP, or custom roles.</li>
<li>Automatic Discounts: Apply percentage discounts to generate WooCommerce role based prices automatically.</li>
<li>Supports Variable Products: Configure WooCommerce prices by user role for both simple and variable products.</li>
<li>WooCommerce Block Theme Compatible: Fully compatible with modern block-based WooCommerce themes.</li>
<li>Clear Discount Display: Show discounted WooCommerce role based prices with strikethrough and badges.</li>
</ul>
<h2>Features</h2>
This plugin makes managing WooCommerce role based pricing simple and flexible.
<ul>
<li>Role-Based Pricing: Assign custom WooCommerce prices by user role for any WordPress role.</li>
<li>Flexible Pricing Options
<ul>
<li>Fixed Prices for each role</li>
<li>Percentage Discounts applied automatically</li>
</ul>
</li>
<li>Smart Price Display
<ul>
<li>Shows regular price with strikethrough</li>
<li>Displays discount percentage badge</li>
<li>Supports accurate decimal pricing</li>
</ul>
</li>
<li>Accordion Interface: Easily manage WooCommerce role based prices inside the product edit page.</li>
<li>Role Management: Create or edit user roles directly from plugin settings.</li>
<li>Cart & Checkout Integration: WooCommerce prices by user role apply automatically during cart and checkout.</li>
<li>Variable Product Pricing: Assign WooCommerce role based prices for each product variation.</li>
</ul>
<h2>Advantages</h2>
<ul>
<li>Increase Sales: Offer exclusive WooCommerce role based pricing to wholesalers and members.</li>
<li>Save Time: Manage WooCommerce prices by user role directly from product pages.</li>
<li>Automatic Discounts: Percentage discounts calculate automatically.</li>
<li>Professional Pricing Display: Show clear WooCommerce role based prices on the front end.</li>
<li>Flexible Pricing Strategy: Perfect for wholesale, B2B, and membership stores.</li>
</ul>
<h2>How It Works</h2>
<ol>
<li>Manage Roles: Create or edit user roles in WooCommerce → Role Pricing settings.</li>
<li>Set WooCommerce Role Based Prices: Open a product → Role Pricing tab → choose fixed price or percentage discount.</li>
<li>Save Product: Prices automatically apply to users based on their role.</li>
<li>Cart & Checkout: Customers automatically see their WooCommerce prices by user role.</li>
</ol>
<h2>Pricing Logic</h2>
<ul>
<li>Fixed Price: Apply direct WooCommerce role based prices for each role.</li>
<li>Percentage Discount: Automatically calculate discounted WooCommerce prices by user role.</li>
</ul>
<h2>Use Cases</h2>
This WooCommerce role based pricing plugin is perfect for:
<ul>
<li>B2B shops supplying retailers</li>
<li>Wholesale WooCommerce stores</li>
<li>Membership sites offering VIP discounts</li>
<li>Multi-tier pricing stores</li>
<li>Stores needing automated WooCommerce role based prices</li>
</ul>
<h2>WooCommerce Wholesale Pricing Features Comparison</h2>
<table>
<tbody>
<tr>
<th>Feature</th>
<th>User Role Based Price</th>
<th>Other Plugins</th>
</tr>
<tr>
<td>Fixed prices per user role</td>
<td>✅</td>
<td>Limited</td>
</tr>
<tr>
<td>Percentage discounts per role</td>
<td>✅</td>
<td>Some support</td>
</tr>
<tr>
<td>Supports block-based themes</td>
<td>✅</td>
<td>Often no</td>
</tr>
<tr>
<td>Front-end discount badges</td>
<td>✅</td>
<td>No</td>
</tr>
<tr>
<td>Custom user role creation</td>
<td>✅</td>
<td>Extra plugin required</td>
</tr>
<tr>
<td>Variable product pricing</td>
<td>✅</td>
<td>Limited</td>
</tr>
<tr>
<td>Cart & checkout integration</td>
<td>✅</td>
<td>Partial</td>
</tr>
</tbody>
</table>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/user-role-based-price-variable.png"> 
<img class="alignnone wp-image-18734005962867 size-full" src="https://woocommerce.com/wp-content/uploads/2025/11/user-role-based-price-variable.png" alt="Variable Product Role Pricing" width="1269" height="4301" /> 
</a>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/Edit-product-page.png"> 
<img class="alignnone wp-image-18734005962804 size-full" src="https://woocommerce.com/wp-content/uploads/2025/11/Edit-product-page.png" alt="Edit Product Role Pricing" width="1281" height="1554" /> 
</a>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/user-role-based-price_bd2077.png"> 
<img class="alignnone wp-image-18734005962817 size-medium" src="https://woocommerce.com/wp-content/uploads/2025/11/user-role-based-price_bd2077.png?w=896" alt="Front-end Role Price Display" width="896" height="462" /> 
</a>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/Cart-–-WooCommerce.png"> 
<img class="alignnone wp-image-18734005962834 size-medium" src="https://woocommerce.com/wp-content/uploads/2025/11/Cart-–-WooCommerce.png?w=896" alt="Cart Showing Role-Based Prices" width="896" height="462" /> 
</a>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/Role-Based-Pricing-Settings.png"> 
<img class="alignnone wp-image-18734005962841 size-medium" src="https://woocommerce.com/wp-content/uploads/2025/11/Role-Based-Pricing-Settings.png?w=896" alt="Role-Based Pricing Settings" width="896" height="777" /> 
</a>

User Roles Based Price

Create dynamic WooCommerce role based pricing and easily set WooCommerce prices by user role. Perfect for wholesale, B2B, and membership stores needing custom WooCommerce role based prices.

Multi Vendor Marketplace vs User Roles Based Price