<h2>Why PostHog Analytics?</h2>
<h3>See the full customer journey, not just pageviews</h3>
<p>PostHog gives you product‑grade analytics for your WooCommerce store, combining quantitative and qualitative data in one place.</p>
<ul class="wccom-tick-list-primary">
<li><strong>Generous free tier</strong>: Start with a strong free plan that’s more than enough for most small and growing stores.</li>
<li><strong>Visual funnel builder</strong>: Map every step from product view to purchase and instantly see where shoppers drop off.</li>
<li><strong>Built‑in A/B testing & feature flags</strong>: Experiment with pricing, layouts, and messages while safely rolling out changes.</li>
<li><strong>Advanced SQL and dashboards</strong>: Go beyond canned reports with powerful SQL queries, custom metrics, cohorts, and dashboards.</li>
<li><strong>Session replay and heatmaps</strong>: Watch real user sessions and see where customers click, scroll, and get stuck.</li>
<li><strong>Acquisition tracking</strong>: Understand which channels, campaigns, and UTMs are actually driving profitable sales.</li>
</ul>
<p>PostHog is a full analytics platform for product teams; this extension turns your WooCommerce store into a first‑class data source for it.</p>
<h2>Plug‑and‑play analytics for WooCommerce, powered by PostHog</h2>
<p>Connect your WooCommerce store to PostHog in minutes. Automatically track ecommerce events, power conversion funnels and A/B tests, and unlock deep customer insights — all without writing code.</p>
<ul class="wccom-tick-list-secondary">
<li>Zero‑code, plug‑and‑play WooCommerce-to-PostHog integration.</li>
<li>Automatic tracking for product views, carts, checkout, and purchases.</li>
<li>Clean event data for funnels, A/B tests, and advanced SQL analysis.</li>
<li>GDPR‑ready with privacy controls and admin exclusion.</li>
<li>Lightweight, performance‑friendly implementation.</li>
</ul>
<p><a href="https://woocommerce.com/wp-content/uploads/2025/11/Screenshot-2025-12-01-at-10.50.12.jpg"><img class="size-large wp-image-18734006052632" src="https://woocommerce.com/wp-content/uploads/2025/11/Screenshot-2025-12-01-at-10.50.12.jpg?w=980" alt="" width="980" height="380" /></a></p>
<h2>Why this extension?</h2>
<p>Turning WooCommerce into a truly data‑driven growth engine usually means hand‑rolling tracking code, deciding which events to send, and keeping everything up to date as your store changes. This extension removes that friction by wiring your store directly into PostHog with an opinionated, production‑ready event model. Key actions such as product views, add‑to‑cart events, checkout starts, completed orders, and coupon usage are all captured automatically and sent to PostHog in a clean, structured format.</p>
<p>Because everything is configured from a familiar WooCommerce settings screen, you don’t need to touch your theme or write JavaScript snippets. Simply connect your PostHog project, choose your tracking preferences, and your store begins streaming high‑quality analytics data that is immediately usable in funnels, A/B tests, dashboards, SQL queries, and reports.</p>
<h3>Key capabilities</h3>
<p>Once this extension is active, your WooCommerce store starts behaving like a first‑class product analytics source. Every important step in the customer journey, from browsing the shop and viewing categories to adding items to the cart and completing checkout, is recorded with rich context. Events carry detailed information about products, orders, carts, and customers, so you can analyze not just whether someone converted, but what they bought, how much they spent, and how their behavior compares to other segments.</p>
<p>This structured data flows straight into PostHog’s tools. Funnels show exactly where people drop off between viewing a product and placing an order. A/B tests help you compare different versions of product pages, pricing strategies, or checkout layouts. Cohorts and advanced SQL let you explore questions such as which campaigns bring in the highest‑value customers, how repeat buyers behave compared to first‑time purchasers, and which product categories drive the most revenue over time.</p>
<p>At the same time, this extension is careful about performance and privacy. Scripts are only loaded when needed, data collection is optimized to minimize overhead, and you can control what is tracked. Email addresses can be hashed for privacy, administrators are excluded from tracking by default, and you can selectively enable or disable specific event types or PostHog’s autocapture features to match your compliance requirements.</p>
<h2>How it works</h2>
<p>Getting from installation to actionable insights is designed to be straightforward. After installing and activating the extension, open your WooCommerce settings and add your PostHog project API key and API host, whether you are using the US or EU cloud or a self‑hosted instance. Once those details are saved, the extension begins sending events from your store to PostHog without further configuration.</p>
<p>You can then fine‑tune the behavior to match your needs. Within the settings, you decide which events to track, how user identification should work for guests and logged‑in customers, and whether to enable features such as autocapture and page view tracking. From that point onward, you work entirely inside PostHog to build funnels, set up A/B tests, create dashboards, run SQL queries, and watch session replays powered by the data streaming from your store.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2025/11/Screenshot-2025-12-01-at-11.14.37.jpg"><img class="size-large wp-image-18734006052745" src="https://woocommerce.com/wp-content/uploads/2025/11/Screenshot-2025-12-01-at-11.14.37.jpg?w=980" alt="" width="980" height="720" /></a></p>
<h2>Practical use cases</h2>
<p>In day‑to‑day use, this integration opens up several high‑impact workflows. You can build a funnel from product view to add to cart to checkout start to order completed and immediately see where most shoppers abandon the process. You can then experiment with different checkout layouts, copy, or incentives using PostHog’s A/B testing and feature flags, relying on the extension’s events to measure which variation performs better.</p>
<p>Marketing teams can trace acquisition performance from first click to revenue by combining UTM parameters and traffic sources with order and customer data. It becomes easy to compare channels based on conversion rate, average order value, and lifetime value rather than just clicks. Store owners can identify high‑value segments, such as customers who repeatedly buy from certain categories or respond well to specific promotions, and then tailor campaigns accordingly.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2025/11/Screenshot-2025-12-01-at-10.55.07.jpg"><img class="size-large wp-image-18734006052725" src="https://woocommerce.com/wp-content/uploads/2025/11/Screenshot-2025-12-01-at-10.55.07.jpg?w=980" alt="" width="980" height="401" /></a></p>
<h2>Tracked events and what they mean</h2>
<ul>
<li><strong>Product and catalog views</strong>: Track when someone views a single product, the main shop page, category pages, or tag archives, along with product IDs, SKUs, names, prices, categories, tags, image URLs, and product URLs. This shows which products and sections attract attention and how browsing flows into product detail views.</li>
<li><strong>Cart views and cart state</strong>: Record visits to the cart page and capture a snapshot of the cart: items, quantities, prices, discounts, totals, and currency. This helps you understand how many users progress from browsing to cart review and what typical baskets look like.</li>
<li><strong>Add to cart actions</strong>: Capture every add‑to‑cart event, whether triggered by standard buttons, AJAX requests, or URL parameters. Each event includes the product and variation added, quantity, price, and the updated cart context so you can see what drives intent and where intent stalls.</li>
<li><strong>Checkout started</strong>: Fire an event when a customer begins checkout, including cart contents, order totals, shipping, taxes, discounts, and currency. This is the key step for building funnels that show the drop‑off between cart and checkout completion.</li>
<li><strong>Order/purchase completed</strong>: Send a rich purchase event when an order is successfully placed, with line items, totals, shipping method, tax amounts, applied coupons, and more. These events underpin your revenue analytics, conversion funnels, and cohort calculations.</li>
<li><strong>Coupon usage</strong>: Track when coupons are applied, including the coupon codes and their context, so you can evaluate which promotions actually drive incremental, profitable sales versus just discounting orders you would have received anyway.</li>
<li><strong>User identification events</strong>: Automatically identify logged‑in users and associate guest sessions once an email address is provided at checkout or in an order. This ties product views, cart actions, checkouts, and purchases into complete journeys you can explore in PostHog profiles, cohorts, and funnels.</li>
</ul>
<p><a href="https://woocommerce.com/wp-content/uploads/2025/11/Screenshot-2025-12-01-at-10.39.36.jpg"><img class="size-large wp-image-18734006052723" src="https://woocommerce.com/wp-content/uploads/2025/11/Screenshot-2025-12-01-at-10.39.36.jpg?w=980" alt="" width="980" height="805" /></a></p>

Posthog Integration

<p>Instantly connect WooCommerce to PostHog and get automatic event tracking, detailed conversion funnels, and A/B testing insights.</p>

wpazleen

Sabbir Sam

sambyte

wpxpertise

Function Deck

<p>Activity Guard is a free WordPress plugin that covers four things most plugins charge separately for: a complete activity log, an IP-based security firewall, a plugin vulnerability scanner, and WooCommerce abandoned cart analytics. Alerts go out in real time to Slack, Telegram, or email.</p>
<p>Most activity log plugins stop at logging. Most security plugins don’t touch WooCommerce. Activity Guard does all of it in one dashboard, so you’re not juggling four separate plugins or paying for features that should come standard.</p>
<span class="embed-youtube" style="text-align:center; display: block;"><iframe loading="lazy" class="youtube-player" width="750" height="422" src="https://www.youtube.com/embed/KXT0QcnFLOg?version=3&rel=1&showsearch=0&showinfo=1&iv_load_policy=1&fs=1&hl=en-US&autohide=2&wmode=transparent" allowfullscreen="true" style="border:0;" sandbox="allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox"></iframe></span>
<p><a href="https://wpazleen.com/notifier-to-slack/" rel="nofollow ugc">Activity Guard Website</a> | <a href="https://wpazleen.com/docs/" rel="nofollow ugc">Documentation</a> | <a href="https://wpazleen.com/support/" rel="nofollow ugc">Pro Support</a></p>
<h3>What Makes Activity Guard Different</h3>
<p>Other free activity log plugins make you upgrade for Slack alerts, security scanning, or WooCommerce tracking. Activity Guard ships all of it for free, including Telegram notifications, IP firewall with emergency session shutdown, plugin CVE scanning, and WooCommerce incomplete-order analytics.</p>
<p>No other free plugin on WordPress.org combines these four in one place:</p>
<ul>
<li>Complete activity log with charts and visual summaries</li>
<li>IP firewall with manual blocking, CIDR ranges, and conditional rules</li>
<li>Plugin vulnerability scanner cross-referencing NVD, WPVulnerability.net, and the WPAzleen private API</li>
<li>WooCommerce analytics including abandoned cart recovery rate tracking</li>
</ul>
<h3>WordPress Activity Log</h3>
<p>Activity Guard records every meaningful change on your site, including the IP address, username, timestamp, and the exact change made. The log covers:</p>
<ul>
<li>User logins, logouts, and failed login attempts</li>
<li>User registrations, role changes, and profile edits</li>
<li>Pages, posts, and custom post types: create, edit, delete, status changes</li>
<li>Plugin and theme activations, deactivations, updates, and deletions</li>
<li>WordPress core settings and configuration changes</li>
<li>Menu, widget, and sidebar modifications</li>
<li>Email delivery tracking (email log)</li>
<li>Form submissions from Contact Form 7, SimpleForm, and others</li>
<li>Admin settings changes and debug log events</li>
<li>Cron job scheduling and background process tracking</li>
<li>Script modification and file change detection</li>
<li>Visitor traffic monitoring with an on/off toggle</li>
</ul>
<p>Visual charts summarize your audit log at a glance. No need to scroll through raw log tables to understand what’s happening on your site.</p>
<h3>Security Firewall and IP Blocking</h3>
<p>Activity Guard actively blocks threats rather than just recording them after the fact.</p>
<ul>
<li>IP blocking by manual entry, CIDR range, or conditional rule</li>
<li>Emergency shutdown: force-logout every active session on your site with one click</li>
<li>Cloudflare Turnstile login protection against bots and brute force attacks</li>
<li>Login rate limiting to stop credential-stuffing</li>
<li>Bot detection and automatic IP blocking</li>
<li>Restrict or fully disable XML-RPC access</li>
<li>Core file integrity scanner to detect unauthorized file changes</li>
<li>File integrity monitoring across plugins and themes</li>
<li>Block TOR network access</li>
<li>Block vulnerability scanner user agents</li>
<li>HTTP security headers: custom, logged, and enforced</li>
<li>WordPress version hiding</li>
<li>404 error tracking and suspicious HTTP request alerts</li>
<li>Admin dashboard visitor tracking</li>
<li>Cron job failure and site downtime monitoring</li>
</ul>
<p>The Emergency Shutdown feature is specific to Activity Guard: one click and every logged-in session on your site ends immediately. Useful when you detect a breach in progress and need everyone out now.</p>
<h3>Plugin Vulnerability Scanner</h3>
<p>Activity Guard scans every installed plugin and theme against multiple vulnerability databases before problems develop:</p>
<ul>
<li>Detect plugins with known CVEs across NVD, WPVulnerability.net, and the WPAzleen private API</li>
<li>Flag outdated plugins not compatible with your WordPress version</li>
<li>Identify abandoned plugins (not updated in over a year)</li>
<li>Warn about plugins with low install counts or poor ratings</li>
</ul>
<p>No other free activity log plugin on WordPress.org includes a built-in multi-database vulnerability scanner.</p>
<h3>WooCommerce Activity Log and Analytics</h3>
<p>Activity Guard logs every WooCommerce event and adds analytics built specifically for store owners.</p>
<p>Order tracking covers status changes, payments, refunds, and cancellations. You also get stock level changes and low-stock events, coupon creation and usage, product pricing edits, billing and shipping address updates, customer registration changes, and real-time shipping status updates.</p>
<p>The abandoned cart and incomplete-order analytics go further than basic logging. The dashboard shows checkout drop-off rates, recovery potential, recovery rate, and how customers interact with their carts before leaving. This helps you understand where revenue is being lost, not just that it was lost.</p>
<p>WooCommerce abandoned cart analytics with recovery rate tracking is included free. No competing free activity log plugin on WordPress.org provides this.</p>
<h3>Slack and Telegram Notifications</h3>
<p>Activity Guard sends alerts the moment a critical event occurs, across four channels:</p>
<ul>
<li>Slack: route alerts to any channel, tag specific users or groups with @mentions</li>
<li>Telegram: real-time activity and security alerts direct to your Telegram chat</li>
<li>Email: configurable per event type</li>
<li>Admin dashboard: in-panel notification view</li>
</ul>
<p>Events that trigger alerts include core file changes, plugin and theme updates (with the username that triggered the update), WooCommerce orders, payments, coupon usage, incomplete order follow-ups, product edits, stock changes, login and registration events, page and post changes, form submissions, and admin settings changes. A daily digest and weekly plugin download summary are also available.</p>
<p>You can schedule notifications for specific times and control exactly which events send alerts.</p>
<h3>Admin and Developer Tools</h3>
<ul>
<li>Maintenance mode toggle from the dashboard</li>
<li>Menu and widget change tracking</li>
<li>Plugin and theme activation and deactivation logs</li>
<li>Script modification detection</li>
<li>HTTP security header change logging</li>
<li>Debug log and fatal error detection</li>
<li>Email log: full delivery history for all outgoing WordPress emails</li>
<li>Contact Form 7 and SimpleForm integration alerts</li>
</ul>
<h3>Who Uses Activity Guard</h3>
<p>WooCommerce store owners use it to track every order, coupon, product change, and shipping event, and to recover revenue with abandoned cart analytics. Site administrators use it to know exactly who changed what, instantly log out suspicious users, and maintain a clean audit trail. Agencies and developers use it to monitor plugin updates, configuration changes, fatal errors, and debug logs across client sites. Security-focused admins use it to block IPs, scan for CVEs, monitor file integrity, and trigger emergency shutdowns. Multi-author sites use it to hold contributors accountable with full user activity logging and role-change tracking.</p>
<p>Join us: <a href="https://www.facebook.com/wpazleens" rel="nofollow ugc">Facebook</a> | <a href="https://www.youtube.com/channel/UCqR5SPvn6N2ZBq7AyYKfEnA" rel="nofollow ugc">YouTube</a> | <a href="https://x.com/wpazleen" rel="nofollow ugc">X / Twitter</a></p>
<h3>External Services</h3>
<h4>Slack Webhook Integration</h4>
<p>Activity Guard sends notifications to your Slack workspace using a Slack incoming webhook URL that you provide. To set one up:</p>
<ol>
<li>Create a Slack app or use an existing one</li>
<li>Enable Incoming Webhooks in the app settings</li>
<li>Add a webhook to your workspace</li>
<li>Paste the webhook URL into Activity Guard settings</li>
</ol>
<h4>Cloudflare Turnstile</h4>
<p>Activity Guard uses <a href="https://www.cloudflare.com/application-services/products/turnstile/" rel="nofollow ugc">Cloudflare Turnstile</a> for login bot protection. See Cloudflare’s <a href="https://www.cloudflare.com/application-services/products/turnstile/" rel="nofollow ugc">privacy policy</a> for details.</p>
<h4>Plugin Vulnerability Scanner – Data Sources</h4>
<ul>
<li>WordPress.org Plugin API: retrieves plugin metadata including latest version, last updated date, rating, and active install count. <a href="https://wordpress.org/about/privacy/" rel="ugc">Privacy Policy</a></li>
<li>WPAzleen API: private endpoint for known vulnerabilities by plugin and version. No sensitive data is transmitted. <a href="https://wpazleen.com/privacy-policy/" rel="nofollow ugc">Privacy Policy</a></li>
<li>WPVulnerability.net: public API for CVE-based vulnerability data. <a href="https://www.wpvulnerability.com/privacy/" rel="nofollow ugc">Privacy Policy</a></li>
<li>National Vulnerability Database (NVD): official CVE data from NIST. <a href="https://www.nist.gov/oism/site-privacy" rel="nofollow ugc">Privacy Policy</a></li>
</ul>
<p>All scans run locally using public metadata and vulnerability feeds. Activity Guard does not collect, store, or transmit any personal information during scans.</p>
<h4>Freemius</h4>
<p>Activity Guard uses the <a href="https://freemius.com/" rel="nofollow ugc">Freemius</a> SDK for optional telemetry. No data is collected by default. Data collection only starts after you explicitly confirm in the admin notice. See the <a href="https://freemius.com/privacy/" rel="nofollow ugc">Freemius FAQ</a> for details.</p>
<h4>WPAzleen Settings API</h4>
<p>Loads display settings for the Pro upgrade modal in the plugin admin area.</p>
<p><a href="https://wpazleen.com/privacy-policy/" rel="nofollow ugc">WPAzleen Privacy Policy</a></p>
<h3>Source Code</h3>
<p>The source files for all compiled/minified JavaScript and CSS in this plugin are publicly available at:</p>
<p>https://github.com/wpazleen/activity-guard</p>
<p>Build instructions:</p>
<ol>
<li>Clone the repository or direct visit the src directory.</li>
<li>Run <code>npm install</code> in the root to install dependencies.</li>
<li>Run <code>npm run build</code> to compile the JavaScript and CSS assets.</li>
<li>The compiled files are output to <code>build/</code>.</li>
</ol>


Activity Guard – Security Scanner, Activity Log with IP blocking


Excellent plugin and easy to setup thanks for the video.


Original idea and super useful plugin!

WordPress activity log with IP blocking, plugin vulnerability scanner, WooCommerce abandoned cart analytics, and free Slack and Telegram alerts.

Posthog Integration vs Activity Guard – Security Scanner, Activity Log with IP blocking