<ul class="wccom-tick-list-primary">
<li><strong>Highlight product USPs in the text before & after the price</strong></li>
<li><strong>Grab customer’s attention using catchy phrases</strong></li>
<li><strong>Remind customers of discount offers and promotions</strong></li>
<li style="font-weight: 400"><strong>Create FOMO by mentioning stock status or promotion ending date</strong></li>
<li style="font-weight: 400"><strong>Reinforce brand identity by mentioning your brand’s qualities</strong></li>
<li><strong>Add catchy text to enforce impulsive buying in customers </strong></li>
</ul>
<hr />
<h1 style="text-align: center"><em>Share Crucial Price-Related Information</em></h1>
<p><span style="font-weight: 400">Sales, discounts, and special prices are great ways to attract customers, but if you don’t highlight them properly, you can miss out on a huge opportunity. To ensure your marketing efforts bring maximum returns, you can use the WooCommerce Price Text plugin to seamlessly add custom text before and/or after product prices. </span></p>
<p><span style="font-weight: 400">Show additional product information such as pricing units, retail price, wholesale price, discounts, sales, limited stock availability, etc. The clarity empowers customers to make informed purchasing decisions while also highlighting special offers and important product information directly on prices. </span></p>
<p><span style="font-weight: 400">Display custom text on all or specific products and categories and limit text visibility for undesired customers. With the user-friendly customization features, fully customize the font colors and add custom icons and badges to maximize the visual appeal.<br />
</span></p>
<div class="twocol-one">
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677214 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/marketing-2-e1715249721416.png" alt="" width="67" height="67" /></p>
<h3>Highlight Product USPs</h3>
<p>Highlighting the product’s unique selling proposition makes it easier for the customer to differentiate between similar products and increases the chances of conversion.</p>
<hr />
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677303 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/1121-e1715251169108.png" alt="" width="67" height="67" /></p>
<h3>Utilize Brand’s Strength</h3>
<p>Mentioning the brand’s known strengths with the product price makes it easier for customers to make a purchase decision, or it may provide the final push the customer is looking for to purchase the products</p>
<hr />
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003595266 size-full" src="https://woocommerce.com/wp-content/uploads/2020/07/earth-globe-tool-e1713881373180.png" alt="" width="68" height="68" /></p>
<h3>Translation Ready</h3>
<p>WPML support, with its multilingual capabilities, ensures ease of usage for users from all corners of the globe, catering to diverse linguistic preferences.</p>
<hr />
</div>
<div class="twocol-one last">
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677260 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/download-icon-price-131964743684156266_128-e1715250226491.png" alt="" width="67" height="67" /></p>
<h3>Convey Important Pricing Information</h3>
<p>Utilize the space before and after a price to communicate important pricing information, such as pricing units, price type, i.e., wholesale or retail price, discounted price, limited stock, etc.</p>
<hr />
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677372 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/252710-200-e1715252498345.png" alt="" width="67" height="67" /></p>
<h3><strong>Write Phrases That Convert More</strong></h3>
<p>Writing discount percentages and discount amounts can have a significant effect on conversions and can also trigger impulsive buying among customers while mention low stock can induce FOMO.</p>
<hr />
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677508 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/ty-dolar-sign-e1715255209558.png" alt="" width="67" height="71" /></p>
<h3><strong>Provide a Clear Understanding of Prices</strong></h3>
<p>Adding pricing units, price types, and tax information makes it easier for the customer to understand pricing, which results in decreased returns.</p>
<hr />
</div>
<h2><strong>Features:<br />
</strong></h2>
<ul>
<li>Add text before price.</li>
<li>Add text after price.</li>
<li>Add text for individual products from the product edit sheet.</li>
<li>Create rules to add text in bulk for:
<ul>
<li>Specific products.</li>
<li>Product categories.</li>
<li>Product tags.</li>
<li>Price range.</li>
<li>User roles.</li>
</ul>
</li>
<li>Customize text color, font family, and font size.</li>
<li>Show text on the product detail page and/or archive pages.</li>
<li class="changelog-entry-type entry-type__update" title="update" aria-label="update" data-type="u"><span class="wccom-product-changelog-modal__content">Add icons and badges with price text. (<strong>New</strong>)</span></li>
<li>Use short-code to automatically calculate the discount percentage and show before/after price <span class="wccom-product-changelog-modal__content">(<strong>New</strong>)</span></li>
<li>Use custom CSS for modification of price text even further <span class="wccom-product-changelog-modal__content">(<strong>New</strong>)</span></li>
</ul>
<h2><b>Examples of Text Before Product Price </b></h2>
<ul>
<li style="font-weight: 400"><span style="font-weight: 400">Buy Now for $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Starting from $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">VIP customers price $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Limited Time Offer $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Introductory Price $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Wholesale price $5</span></li>
</ul>
<h2><b>Examples of Text After Product Price </b></h2>
<ul>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 per unit</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 per sqm</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 per bottle</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 per box</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 with free delivery</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 only</span></li>
</ul>
<h2><strong><img class="alignnone size-full wp-image-18734003701156" src="https://woocommerce.com/wp-content/uploads/2020/10/product-image-with-all-tags.png" alt="price before and after text for woocommerce" width="980" height="517" /><br />
Add Text Before or After Prices</strong></h2>
<p><span style="font-weight: 400">Show text before and/or after products to convey important pricing information. Text before and after prices can be used to convey pricing details such as units, and currency, or it can also be used for marketing purposes such as sales, promotions, and discounts.</span></p>
<h2><img class="alignnone size-full wp-image-18734003701162" src="https://woocommerce.com/wp-content/uploads/2020/10/add-text-before-and-after.png" alt="price before and after text for woocommerce" width="884" height="479" /></h2>
<h3>Add Labels and Stickers Before & After Price (New)</h3>
<p>You can add custom stickers and labels at the product level. These enhance the product’s visual appeal and help you showcase key information, such as sales, limited stock, etc.</p>
<p><img class="alignnone wp-image-18734003701182 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/product-with-badge.png" alt="price before and after text for woocommerce" width="980" height="293" /></p>
<h3>Insert Icons Before or After Product Prices (New)</h3>
<p>Display custom icons on desired product pages. These icons can convey information e.g. the product brand, marketplace, etc. You can upload these icons using the font awesome class (HTML class).</p>
<h2><img class="alignnone size-full wp-image-18734003701192" src="https://woocommerce.com/wp-content/uploads/2020/10/product-with-font.png" alt="price before and after text for woocommerce" width="980" height="292" /></h2>
<p>Automatically Calculate Discounted Percentages (New)</p>
<p><span style="font-weight: 400">The plugin automatically calculates the percentage discount. When you wish to apply discounts to a product, simply choose the item and add regular and sale prices. To show automatically calculated percentages, use the shortcode: <strong>[Discount]</strong>.</span></p>
<p><img class="alignnone size-full wp-image-18734003701334" src="https://woocommerce.com/wp-content/uploads/2020/10/discount-feature.png" alt="price before and after text for woocommerce" width="980" height="292" /></p>
<h2>Create multiple rules to add text</h2>
<p>Price Text comes with a powerful rule-based management system to add different text for different products, categories, and user roles.</p>
<p><strong>While creating rules, you can specify following details:</strong></p>
<ul>
<li>Rule name.</li>
<li>Priority.</li>
<li>User roles restriction.</li>
<li>Specify products by:
<ul>
<li>Individual products.</li>
<li>Product categories.</li>
<li>Product tags.</li>
<li>Price range.</li>
</ul>
</li>
<li>Before and after price text.</li>
<li>Customize text color, font size, and font family.</li>
<li>Choose to show text only on shop or product pages.</li>
</ul>
<p><img class="alignnone size-full wp-image-18734003701346" src="https://woocommerce.com/wp-content/uploads/2020/10/2-edit-post.png" alt="price before and after text for woocommerce" width="980" height="799" /></p>
<h2>Add Text from the Product Edit Sheet</h2>
<p>Instead of adding text in products using price text rules, you can also add text before & after price to a specific product using the product edit sheet. Moreover, you can also add different text before & after prices for different variations of a single product.</p>
<p><img class="alignnone size-full wp-image-18734003701393" src="https://woocommerce.com/wp-content/uploads/2020/10/4-2.png" alt="price before and after text for woocommerce" width="980" height="334" /></p>
<h2>More Customization Options</h2>
<p>Price text for WooCommerce is a highly customizable extension in which from font color to its size and style everything is customizable. Yet if you want to style it a certain way which is not possible through extension, you can use the custom CSS field. The following customization options are available in General settings.</p>
<ul>
<li>Show text on listing pages.</li>
<li>Show text on product pages.</li>
<li>Select font size and color.</li>
<li>Select font family or specify your custom font family name.</li>
<li>Add custom CSS to style text before & after price</li>
</ul>
<p><img class="alignnone size-full wp-image-18734003701362" src="https://woocommerce.com/wp-content/uploads/2020/10/general-settings-screely.png" alt="price before and after text for woocommerce" width="873" height="656" /></p>

Price Text

<p><span style="font-weight: 400">Add custom text before and/or after the prices to inform users of additional product information, such as sales & discounts, limited stock, pricing units, etc. </span></p>

<h3>Top Features</h3>
<ul>
<li><strong>Rule-Based Pricing:</strong> Create multiple rules.</li>
<li><strong>Discount Types:</strong> Create <strong>simple discounts</strong> or <strong>tiered pricing</strong> (Role Based Pricing).</li>
<li><strong>Targeted Pricing:</strong> Apply discounts to specific products, categories, or tags.</li>
<li><strong>Customer Specific Pricing:</strong> Provide custom pricing for registered customers and different customer roles</li>
<li><strong>Schedule Pricing:</strong> Schedule discounts and surcharges to activate and deactivate automatically.</li>
<li><strong>Inventory-Based Pricing:</strong> Automatically disable discounts when inventory levels fall below a certain threshold.</li>
<li><strong>Surcharge Specific Customers:</strong> You can even surcharge specific customers or customer roles.</li>
<li><strong>Discount on Specific Quantities:</strong> Set minimum and maximum order quantities to unlock discounts.</li>
<li><strong>Discount Table: </strong>Customize and Display a pricing table on the products page.</li>
<li><strong>Pricing Based on Multiple Criteria:</strong> Calculate prices & discounts based on regular price, sale price, or default price.</li>
<li><strong>Hide Prices and Add to Cart Button:</strong> Hide prices and Add to Cart buttons for selected products, categories, or tags.</li>
<li><strong>Customize Price & Add to Cart:</strong> Replace price and add to cart button text with any message (like contact us for custom prices).</li>
<li><strong>Request a Quote Button:</strong> Replace Add to Cart Button with request for quote button for custom prices requests.</li>
<li data-sourcepos="1:1-1:37"><strong>Free Shipping Based on Cart Value: </strong>Encourage bigger orders by offering free shipping for carts within specific value ranges</li>
<li><strong>Import Prices:</strong> Bulk Import Product Prices via CSV.</li>
</ul>
<hr />
<h6 class="sr-only">ChatGPT said:</h6>
<div class="text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)">
<div class="[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn">
<div class="flex max-w-full flex-col grow">
<div class="min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&]:mt-5" dir="auto" data-message-author-role="assistant" data-message-id="a6b56f6f-2712-454c-ba0a-6ab3206e7b9a" data-message-model-slug="gpt-4o">
<div class="flex w-full flex-col gap-1 empty:hidden first:pt-[3px]">
<div class="markdown prose dark:prose-invert w-full break-words light">
<p data-start="0" data-end="424">Running a WooCommerce store means catering to different types of customers—wholesalers, retailers, logged-in members, and even guests. Not everyone should see the same price or receive the same offer. With the <strong data-start="210" data-end="244">Role Based Pricing & Discounts</strong> for WooCommerce, you can show the right price to the right customer. It lets you control pricing for different user roles and create flexible discount rules that match your sales strategy.</p>
<p data-start="426" data-end="849" data-is-last-node="" data-is-only-node="">Whether you want to offer exclusive discounts to loyal members, set higher prices for guest users, or show a complete pricing table on the product page, this plugin gives you the tools to do it. You can set up unlimited rules, apply them to specific products or categories, schedule promotions, offer free shipping, and even hide prices for certain users. It’s an easy way to manage personalized pricing without the hassle.</p>
</div>
</div>
</div>
</div>
</div>
</div>
<p><img class="alignnone size-full wp-image-18734005555462" src="https://woocommerce.com/wp-content/uploads/2024/12/Frame-18.png" alt="Different Prices for Different User Roles for WooCommerce" width="980" height="760" /></p>
<h3>Product and Customer Based Discounts</h3>
<ul>
<li data-sourcepos="1:1-1:84"><strong>Targeted Discounts:</strong> Apply discounts to specific products, categories, and tags.</li>
<li data-sourcepos="2:1-2:110"><strong>Role Based Discounts:</strong> Offer personalized discounts and pricing to different customer roles or specific registered customers.</li>
</ul>
<p><img class="alignnone size-full wp-image-18734005555448" src="https://woocommerce.com/wp-content/uploads/2024/12/Frame-19.png" alt="Different Prices for Different User Roles WooCommerce" width="980" height="703" /></p>
<h3>Scheduling Discounts and Pricing</h3>
<ul>
<li><strong>Schedule Discounts:</strong> Automatically activate or deactivate discounts and surcharges at specific times.</li>
<li><strong>Set Quantity Thresholds:</strong> Disable discounts when inventory levels fall below a set threshold.</li>
</ul>
<p><img class="alignnone size-full wp-image-18734005555451" src="https://woocommerce.com/wp-content/uploads/2024/12/Frame-20.png" alt="WooCommerce Role Based Pricing & Discounts" width="980" height="455" /></p>
<h3><strong>Simple Discounts</strong></h3>
<p>Offer fixed discounts or percentage discounts, and apply to specific products, categories, or tags. and restrict them to specific customer roles (e.g., Wholesaler, B2B) and specific registered customers with WooCommerce Role Based Pricing.</p>
<h4><b>Example</b></h4>
<ul>
<li>20% Discount on Shoes Category for B2B Customers.</li>
<li>$10 Discount on Shirts for not logged-in users.</li>
<li>10% Discount on New Arrivals (Tag) for Wholesalers.</li>
</ul>
<h3><strong>Tiered Pricing (Role Based Pricing)<br /></strong></h3>
<p>Using Price by User Role for WooCommerce, offer discounts or price increases based on the quantity. Set specific order quantities to trigger each price level.</p>
<h4>Example</h4>
<ul>
<li>10% Discount for Wholesaler, if buy 1-5 products in Shirts category.</li>
<li>$20 Fixed Discount for Wholesaler, if buy 6-10 products in the Shirts category.</li>
<li>30% Increase Price for Wholesaler, if buy 11-20 products in the Shirts category.</li>
<li>$100 Fixed Increase in price for Wholesaler, if buy 20-30 products in the Shirts category.</li>
</ul>
<p><img class="alignnone size-full wp-image-18734005555455" src="https://woocommerce.com/wp-content/uploads/2024/12/Frame-21.png" alt="Tiered & Role Based Pricing for WooCommerce" width="980" height="517" /></p>
<h3>Display Pricing & Discount Table on Product Page</h3>
<p>You can also display a discount table on product pages to showcase pricing tiers clearly with WooCommerce Role Based Pricing & Discounts.</p>
<p><img class="alignnone size-full wp-image-18734005555456" src="https://woocommerce.com/wp-content/uploads/2024/12/Frame-25.png" alt="Pricing Table for WooCommerce Role Based Pricing" width="980" height="580" /></p>
<h3>Hide Prices and Add to Cart Button</h3>
<p>Hide prices and the Add to Cart button for selected products, categories, or tags. Replace price text or button labels with custom messages, or use <strong>Request a Quote</strong> with Contact Form 7 integration for bulk orders or custom discounts WooCommerce Role Based Pricing.</p>
<p><img class="alignnone size-full wp-image-18734005555457" src="https://woocommerce.com/wp-content/uploads/2024/12/Frame-22.png" alt="Hide Price & Add to Cart for WooCommerce" width="980" height="867" /></p>
<h3>Offer a Free Shipping</h3>
<div class="flex max-w-full flex-col flex-grow">
<div class="min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start [.text-message+&]:mt-5" dir="auto" data-message-author-role="assistant" data-message-id="bdeec778-0273-4f50-9510-996f371d15e0" data-message-model-slug="gpt-4o">
<div class="flex w-full flex-col gap-1 empty:hidden first:pt-[3px]">
<div class="markdown prose w-full break-words dark:prose-invert light">
<p>Offer free shipping for orders within a specified cart value range. Set minimum and maximum cart amounts, display custom messages for free shipping thresholds, and show a congratulatory message when customers qualify for free shipping.</p>
<p><img class="alignnone size-full wp-image-18734005555459" src="https://woocommerce.com/wp-content/uploads/2024/12/Frame-23.png" alt="Offer Free Shipping in WooCommerce Role Based Pricing" width="980" height="582" /></p>
</div>
</div>
<div class="group/conversation-turn relative flex w-full min-w-0 flex-col agent-turn">
<div class="flex-col gap-1 md:gap-3">
<div class="flex max-w-full flex-col flex-grow">
<div class="min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start [.text-message+&]:mt-5" dir="auto" data-message-author-role="assistant" data-message-id="9c069ce7-378a-48dd-b9d4-8672b760a924" data-message-model-slug="gpt-4o">
<div class="flex w-full flex-col gap-1 empty:hidden first:pt-[3px]">
<h3 class="markdown prose w-full break-words dark:prose-invert light">Bulk Price Import via CSV</h3>
<div class="markdown prose w-full break-words dark:prose-invert light">Easily import product prices in bulk using the WooCommerce Discounts Plugin, streamlining large-scale price adjustments.</div>
<div><img class="alignnone size-full wp-image-18734005555460" src="https://woocommerce.com/wp-content/uploads/2024/12/Frame-24.png" alt="Import Export Prices for WooCommerce Role Based Pricing for WooCommerce" width="980" height="419" /></div>
<div>
<h3>Getting Started</h3>
<ul>
<li data-start="60" data-end="197"><strong data-start="60" data-end="67">Buy</strong> <em data-start="68" data-end="106">Role Based Discounts for WooCommerce</em> directly from <a class="" href="https://woocommerce.com/products/role-based-discounts/" target="_new" rel="noopener" data-start="121" data-end="194" data-is-only-node="">WooCommerce.com</a>.</li>
<li data-start="201" data-end="272"><strong data-start="201" data-end="213">Download</strong> the plugin and <strong data-start="229" data-end="240">install</strong> it on your WooCommerce store.</li>
<li data-start="276" data-end="331"><strong data-start="276" data-end="288">Activate</strong> the plugin from the WordPress dashboard.</li>
<li data-start="335" data-end="443">Go to <strong data-start="341" data-end="381">WooCommerce > Discounts Manager </strong>to set up rules and enable file uploads for your customers.</li>
<li data-start="447" data-end="509"><strong>Need help?</strong> View the complete<strong data-start="458" data-end="508"> installation & Configuration guide <a class="" href="https://woocommerce.com/document/role-based-discounts/" rel="noopener" data-start="497" data-end="506">here</a></strong>.</li>
</ul>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
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<p></p>
<p></p>

Role Based Discounts

<p>Create custom discounts, schedule promotions, role based pricing, hide price & add to cart and offer free shipping.</p>

Price Text vs Role Based Discounts