<ul class="wccom-tick-list-primary">
<li><strong>Highlight product USPs in the text before & after the price</strong></li>
<li><strong>Grab customer’s attention using catchy phrases</strong></li>
<li><strong>Remind customers of discount offers and promotions</strong></li>
<li style="font-weight: 400"><strong>Create FOMO by mentioning stock status or promotion ending date</strong></li>
<li style="font-weight: 400"><strong>Reinforce brand identity by mentioning your brand’s qualities</strong></li>
<li><strong>Add catchy text to enforce impulsive buying in customers </strong></li>
</ul>
<hr />
<h1 style="text-align: center"><em>Share Crucial Price-Related Information</em></h1>
<p><span style="font-weight: 400">Sales, discounts, and special prices are great ways to attract customers, but if you don’t highlight them properly, you can miss out on a huge opportunity. To ensure your marketing efforts bring maximum returns, you can use the WooCommerce Price Text plugin to seamlessly add custom text before and/or after product prices. </span></p>
<p><span style="font-weight: 400">Show additional product information such as pricing units, retail price, wholesale price, discounts, sales, limited stock availability, etc. The clarity empowers customers to make informed purchasing decisions while also highlighting special offers and important product information directly on prices. </span></p>
<p><span style="font-weight: 400">Display custom text on all or specific products and categories and limit text visibility for undesired customers. With the user-friendly customization features, fully customize the font colors and add custom icons and badges to maximize the visual appeal.<br />
</span></p>
<div class="twocol-one">
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677214 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/marketing-2-e1715249721416.png" alt="" width="67" height="67" /></p>
<h3>Highlight Product USPs</h3>
<p>Highlighting the product’s unique selling proposition makes it easier for the customer to differentiate between similar products and increases the chances of conversion.</p>
<hr />
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677303 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/1121-e1715251169108.png" alt="" width="67" height="67" /></p>
<h3>Utilize Brand’s Strength</h3>
<p>Mentioning the brand’s known strengths with the product price makes it easier for customers to make a purchase decision, or it may provide the final push the customer is looking for to purchase the products</p>
<hr />
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003595266 size-full" src="https://woocommerce.com/wp-content/uploads/2020/07/earth-globe-tool-e1713881373180.png" alt="" width="68" height="68" /></p>
<h3>Translation Ready</h3>
<p>WPML support, with its multilingual capabilities, ensures ease of usage for users from all corners of the globe, catering to diverse linguistic preferences.</p>
<hr />
</div>
<div class="twocol-one last">
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677260 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/download-icon-price-131964743684156266_128-e1715250226491.png" alt="" width="67" height="67" /></p>
<h3>Convey Important Pricing Information</h3>
<p>Utilize the space before and after a price to communicate important pricing information, such as pricing units, price type, i.e., wholesale or retail price, discounted price, limited stock, etc.</p>
<hr />
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677372 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/252710-200-e1715252498345.png" alt="" width="67" height="67" /></p>
<h3><strong>Write Phrases That Convert More</strong></h3>
<p>Writing discount percentages and discount amounts can have a significant effect on conversions and can also trigger impulsive buying among customers while mention low stock can induce FOMO.</p>
<hr />
<p style="margin-bottom: 1em"><img class="alignnone wp-image-18734003677508 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/ty-dolar-sign-e1715255209558.png" alt="" width="67" height="71" /></p>
<h3><strong>Provide a Clear Understanding of Prices</strong></h3>
<p>Adding pricing units, price types, and tax information makes it easier for the customer to understand pricing, which results in decreased returns.</p>
<hr />
</div>
<h2><strong>Features:<br />
</strong></h2>
<ul>
<li>Add text before price.</li>
<li>Add text after price.</li>
<li>Add text for individual products from the product edit sheet.</li>
<li>Create rules to add text in bulk for:
<ul>
<li>Specific products.</li>
<li>Product categories.</li>
<li>Product tags.</li>
<li>Price range.</li>
<li>User roles.</li>
</ul>
</li>
<li>Customize text color, font family, and font size.</li>
<li>Show text on the product detail page and/or archive pages.</li>
<li class="changelog-entry-type entry-type__update" title="update" aria-label="update" data-type="u"><span class="wccom-product-changelog-modal__content">Add icons and badges with price text. (<strong>New</strong>)</span></li>
<li>Use short-code to automatically calculate the discount percentage and show before/after price <span class="wccom-product-changelog-modal__content">(<strong>New</strong>)</span></li>
<li>Use custom CSS for modification of price text even further <span class="wccom-product-changelog-modal__content">(<strong>New</strong>)</span></li>
</ul>
<h2><b>Examples of Text Before Product Price </b></h2>
<ul>
<li style="font-weight: 400"><span style="font-weight: 400">Buy Now for $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Starting from $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">VIP customers price $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Limited Time Offer $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Introductory Price $5.00</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Wholesale price $5</span></li>
</ul>
<h2><b>Examples of Text After Product Price </b></h2>
<ul>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 per unit</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 per sqm</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 per bottle</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 per box</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 with free delivery</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">$5.00 only</span></li>
</ul>
<h2><strong><img class="alignnone size-full wp-image-18734003701156" src="https://woocommerce.com/wp-content/uploads/2020/10/product-image-with-all-tags.png" alt="price before and after text for woocommerce" width="980" height="517" /><br />
Add Text Before or After Prices</strong></h2>
<p><span style="font-weight: 400">Show text before and/or after products to convey important pricing information. Text before and after prices can be used to convey pricing details such as units, and currency, or it can also be used for marketing purposes such as sales, promotions, and discounts.</span></p>
<h2><img class="alignnone size-full wp-image-18734003701162" src="https://woocommerce.com/wp-content/uploads/2020/10/add-text-before-and-after.png" alt="price before and after text for woocommerce" width="884" height="479" /></h2>
<h3>Add Labels and Stickers Before & After Price (New)</h3>
<p>You can add custom stickers and labels at the product level. These enhance the product’s visual appeal and help you showcase key information, such as sales, limited stock, etc.</p>
<p><img class="alignnone wp-image-18734003701182 size-full" src="https://woocommerce.com/wp-content/uploads/2020/10/product-with-badge.png" alt="price before and after text for woocommerce" width="980" height="293" /></p>
<h3>Insert Icons Before or After Product Prices (New)</h3>
<p>Display custom icons on desired product pages. These icons can convey information e.g. the product brand, marketplace, etc. You can upload these icons using the font awesome class (HTML class).</p>
<h2><img class="alignnone size-full wp-image-18734003701192" src="https://woocommerce.com/wp-content/uploads/2020/10/product-with-font.png" alt="price before and after text for woocommerce" width="980" height="292" /></h2>
<p>Automatically Calculate Discounted Percentages (New)</p>
<p><span style="font-weight: 400">The plugin automatically calculates the percentage discount. When you wish to apply discounts to a product, simply choose the item and add regular and sale prices. To show automatically calculated percentages, use the shortcode: <strong>[Discount]</strong>.</span></p>
<p><img class="alignnone size-full wp-image-18734003701334" src="https://woocommerce.com/wp-content/uploads/2020/10/discount-feature.png" alt="price before and after text for woocommerce" width="980" height="292" /></p>
<h2>Create multiple rules to add text</h2>
<p>Price Text comes with a powerful rule-based management system to add different text for different products, categories, and user roles.</p>
<p><strong>While creating rules, you can specify following details:</strong></p>
<ul>
<li>Rule name.</li>
<li>Priority.</li>
<li>User roles restriction.</li>
<li>Specify products by:
<ul>
<li>Individual products.</li>
<li>Product categories.</li>
<li>Product tags.</li>
<li>Price range.</li>
</ul>
</li>
<li>Before and after price text.</li>
<li>Customize text color, font size, and font family.</li>
<li>Choose to show text only on shop or product pages.</li>
</ul>
<p><img class="alignnone size-full wp-image-18734003701346" src="https://woocommerce.com/wp-content/uploads/2020/10/2-edit-post.png" alt="price before and after text for woocommerce" width="980" height="799" /></p>
<h2>Add Text from the Product Edit Sheet</h2>
<p>Instead of adding text in products using price text rules, you can also add text before & after price to a specific product using the product edit sheet. Moreover, you can also add different text before & after prices for different variations of a single product.</p>
<p><img class="alignnone size-full wp-image-18734003701393" src="https://woocommerce.com/wp-content/uploads/2020/10/4-2.png" alt="price before and after text for woocommerce" width="980" height="334" /></p>
<h2>More Customization Options</h2>
<p>Price text for WooCommerce is a highly customizable extension in which from font color to its size and style everything is customizable. Yet if you want to style it a certain way which is not possible through extension, you can use the custom CSS field. The following customization options are available in General settings.</p>
<ul>
<li>Show text on listing pages.</li>
<li>Show text on product pages.</li>
<li>Select font size and color.</li>
<li>Select font family or specify your custom font family name.</li>
<li>Add custom CSS to style text before & after price</li>
</ul>
<p><img class="alignnone size-full wp-image-18734003701362" src="https://woocommerce.com/wp-content/uploads/2020/10/general-settings-screely.png" alt="price before and after text for woocommerce" width="873" height="656" /></p>

Price Text

<p><span style="font-weight: 400">Add custom text before and/or after the prices to inform users of additional product information, such as sales & discounts, limited stock, pricing units, etc. </span></p>

<ul class="wccom-tick-list-primary">
<li data-start="106" data-end="223">
<p data-start="108" data-end="223"><strong data-start="108" data-end="143">Wholesale & Role-Based Pricing:</strong> Set custom regular and sale prices for each user role, including guest users.</p>
</li>
<li data-start="224" data-end="333">
<p data-start="226" data-end="333"><strong data-start="226" data-end="263">Hide Price / Add-to-Cart Control:</strong> Hide product prices or Add-to-Cart buttons for specific user roles.</p>
</li>
<li data-start="334" data-end="440">
<p data-start="336" data-end="440"><strong data-start="336" data-end="367">Custom Role-Based Messages:</strong> Show personalized messages when prices or purchase options are hidden.</p>
</li>
<li data-start="441" data-end="544">
<p data-start="443" data-end="544"><strong data-start="443" data-end="466">Guest User Pricing:</strong> Assign specific pricing or display custom messages for non-logged-in users.</p>
</li>
<li data-start="545" data-end="635">
<p data-start="547" data-end="635"><strong data-start="547" data-end="569">Inventory Control:</strong> Manage and update product stock individually with full control.</p>
</li>
<li data-start="636" data-end="745">
<p data-start="638" data-end="745"><strong data-start="638" data-end="667">Dynamic Frontend Display:</strong> Automatically update prices, stock, and messages on product and shop pages.</p>
</li>
</ul>
<hr />
<h3 data-start="303" data-end="360">Wholesale Pricing & Inventory Control for WooCommerce</h3>
<p data-start="362" data-end="636">Take full control of your WooCommerce store with <strong data-start="411" data-end="452">Wholesale Pricing & Inventory Control</strong>. This powerful plugin lets you set wholesale and role-based pricing, control product visibility, manage inventory, and display custom messages for each user role — including guests.</p>
<p data-start="638" data-end="793">It’s the perfect solution for wholesale, B2B, membership-based, and multi-tier pricing stores that require flexible pricing and advanced inventory control.</p>
<h3 data-start="800" data-end="834">Wholesale & Role-Based Pricing</h3>
<p data-start="836" data-end="1065">Easily set custom pricing for each user role, including Administrators, Editors, Authors, Customers, Shop Managers, and Guest users. Define separate regular and sale prices per role to create a fully customized pricing structure.</p>
<p data-start="1067" data-end="1258">If a specific role does not have a custom price set, the default WooCommerce product price is automatically applied — ensuring smooth and reliable pricing management across your entire store.</p>
<p><img class="alignnone size-large wp-image-18734006112430" src="https://woocommerce.com/wp-content/uploads/2025/11/User-Role-Based-Pricing.png?w=980" alt="Illustration showing user role-based pricing in WooCommerce, highlighting custom prices for different roles like Administrators, Editors, Authors, Customers, Shop Managers, and Guests, with default product price applied if no custom price is set." width="980" height="460" /></p>
<h3 data-start="140" data-end="176">Hide Price or Add-to-Cart Button</h3>
<p data-start="178" data-end="446">Easily control product visibility in your WooCommerce store by hiding prices or the Add-to-Cart button for specific user roles. This feature is ideal for wholesale and B2B stores where certain products should only be visible or purchasable by approved customer groups.</p>
<h3><img class="alignnone size-large wp-image-18734006112429" style="font-family: 'Inter var', 'Inter Fallback', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Fira Sans', 'Droid Sans', 'Helvetica Neue', sans-serif;font-size: 16px;letter-spacing: -0.011em" src="https://woocommerce.com/wp-content/uploads/2025/11/Hide-Price-or-Add-to-Cart-Button.png?w=980" alt="Graphic showing hiding product prices or Add-to-Cart button in WooCommerce, allowing store owners to control visibility and purchases for specific user roles, ideal for wholesale or B2B stores." width="980" height="460" /></h3>
<h3>Custom Messages Per User Role</h3>
<p data-start="149" data-end="387">Display personalized messages for user roles where prices or the Add-to-Cart button are hidden. Clearly explain product availability restrictions to avoid confusion and improve communication with guest users or restricted customer groups.</p>
<p><img class="alignnone size-large wp-image-18734006112428" src="https://woocommerce.com/wp-content/uploads/2025/11/Custom-Messages-Per-User-Role.png?w=980" alt="Illustration showing custom messages in WooCommerce for specific user roles, explaining why product prices or Add-to-Cart buttons are hidden, improving communication and reducing confusion for restricted customers." width="980" height="460" /></p>
<h3>Stock Management for Products and Variations</h3>
<p>Manage and update stock levels for each product and variation individually. The plugin supports global stock tracking while providing flexible inventory control per product and per variation, ensuring accurate availability for all user roles in your WooCommerce store.</p>
<h3><img class="alignnone size-large wp-image-18734006112427" src="https://woocommerce.com/wp-content/uploads/2025/11/Stock-Management-for-Products-and-Variations.png?w=980" alt="Graphic illustrating stock management in WooCommerce, showing individual stock tracking for products and variations, with global inventory control and accurate availability information for all user roles." width="980" height="460" /></h3>
<h3>Quick Popup-Based Editor</h3>
<p>Quickly manage wholesale and role-based pricing with a convenient popup editor directly from the product page. Update prices, hide Add-to-Cart buttons, or set custom messages without leaving the page — making store management faster and more efficient.</p>
<p><img class="alignnone size-large wp-image-18734006112426" src="https://woocommerce.com/wp-content/uploads/2025/11/Quick-Popup-Based-Editor.png?w=980" alt="Illustration showing a quick popup-based editor in WooCommerce for managing user role-based pricing, hiding buttons, and setting custom messages directly on the product page for fast and efficient management." width="980" height="460" /></p>
<h3>Shop & Single Product Page Display</h3>
<p>Wholesale prices, sale prices, and custom messages are dynamically displayed on shop, archive, and single product pages. Each user sees pricing and content tailored to their role, delivering a personalized WooCommerce shopping experience.</p>
<p><img class="alignnone size-large wp-image-18734006112424" src="https://woocommerce.com/wp-content/uploads/2025/11/vip-customer-price.png?w=980" alt="Illustration showing VIP customer pricing in WooCommerce, highlighting a lower price for VIP users compared to regular customers." width="980" height="460" /></p>
<p><img class="alignnone size-large wp-image-18734006112425" src="https://woocommerce.com/wp-content/uploads/2025/11/customer-price.png?w=980" alt="Graphic showing standard pricing for regular customers in WooCommerce, displaying the default product price." width="980" height="460" /></p>
<h3 data-start="127" data-end="180">Perfect for Wholesale, B2B, and Membership Stores</h3>
<p data-start="182" data-end="516">Ideal for wholesale, B2B, and membership-based WooCommerce stores, this plugin provides complete control over role-specific pricing, inventory management, and purchase restrictions. Ensure that each customer sees only the prices and products relevant to their role, giving store owners full control and a seamless shopping experience.</p>
<hr />
<h3 data-start="173" data-end="246">Why Choose <strong data-start="188" data-end="229">Wholesale Pricing & Inventory Control</strong> for WooCommerce?</h3>
<ul class="wccom-tick-list-secondary">
<li data-start="248" data-end="314">
<p data-start="250" data-end="314">Quickly manage pricing and stock for large WooCommerce stores.</p>
</li>
<li data-start="315" data-end="372">
<p data-start="317" data-end="372">Ideal for wholesale, B2B, and membership-based shops.</p>
</li>
<li data-start="373" data-end="439">
<p data-start="375" data-end="439">Fully compatible with all WooCommerce products and variations.</p>
</li>
</ul>

Wholesale Pricing & Inventory Control

<p>Set wholesale and role-based pricing in WooCommerce, control inventory visibility, hide prices or add-to-cart buttons, and display custom messages for each user role including guests. Ideal for B2B, wholesale stores.</p>

Price Text vs Wholesale Pricing & Inventory Control