Generate optimized product feeds for multiple sales channels like Google Shopping, Facebook, Instagram, TikTok, Pinterest, Bing, Fruugo, and more. Automatically sync your product data, apply advanced filtering, and schedule updates to maximize visibility and sales.
<h2>Expand Your Store’s Reach With Multi-Channel Product Feeds for WooCommerce</h2>
<img class="alignnone size-medium wp-image-18734005039167" src="https://woocommerce.com/wp-content/uploads/2025/03/Custom-feed.png?w=896" alt="Custom Feeds" width="896" height="571" />
The Product Feed extension for WooCommerce lets you create and sync product feeds across Google Shopping, Facebook, Instagram, TikTok, Pinterest, Bing, Fruugo, and more. It provides an easy way to export and integrate your WooCommerce products with major advertising and eCommerce platforms, helping you increase product visibility and sales.
With advanced category mapping, attribute customization, and automated updates, this all-in-one solution ensures your product listings are always optimized and up-to-date.
Supported Channels:
<ul>
<li style="font-weight: 400">Google Shop</li>
<li style="font-weight: 400">Facebook/Instagram Shop</li>
<li style="font-weight: 400">Google Local Product Inventory</li>
<li>Google Local Product Inventory ads</li>
<li style="font-weight: 400">Google Promotions</li>
<li style="font-weight: 400">Google Product Reviews</li>
<li style="font-weight: 400">Buy on Google</li>
<li style="font-weight: 400">TikTok Ads</li>
<li style="font-weight: 400">Pinterest Shop and Pinterest RSS feed</li>
<li style="font-weight: 400">Bing Shopping</li>
<li style="font-weight: 400">Snapchat</li>
<li> X Shopping Manager(Twitter) channels</li>
<li>Fruugo</li>
</ul>
<h2>Advanced Features for WooCommerce Product Feed Generation</h2>
The extension simplifies product feed management by offering robust tools for automation, customization, and seamless platform integration. You can generate channel-specific feeds and keep them updated without manual intervention.
<img class="alignnone size-medium wp-image-18734005151253" src="https://woocommerce.com/wp-content/uploads/2025/03/Advanced-Features-for-WooCommerce-Product-Feed-Generation.png?w=840" alt="Advanced Features for WooCommerce Product Feed Generation" width="840" height="435" />
 
<h2>Create Custom Product Feeds Tailored to Your Needs</h2>
The WebToffee Product Feed extension for WooCommerce gives you complete control over your product data with its custom feed generation feature. Whether you need a feed tailored to a specific marketplace, comparison site, or advertising platform, this feature allows you to generate custom feeds based on unique requirements.
With custom feed generation, you can select specific attributes, set custom field mappings, and apply advanced filtering rules to ensure that your feed matches the exact specifications of your chosen platform. 
<h2>Advanced Filtering Options for Precise Product Feed Customization</h2>
<img class="alignnone size-medium wp-image-18734005038797" src="https://woocommerce.com/wp-content/uploads/2025/03/Filter-1.png?w=896" alt="Advanced Filtering Options for Precise Product Feed Customization" width="896" height="607" />
This extension offers powerful filtering options, allowing you to create highly customized product feeds tailored to specific sales channels. These filters help refine your product selection, ensuring only relevant and up-to-date products appear in your feed.
Key Filtering Options:
<ul>
<li style="font-weight: 400">Category-Based Filtering: Include or exclude product categories to control which groups of products appear in your feed.</li>
<li style="font-weight: 400">Product-Specific Exclusion: Manually search for and exclude specific products that you don’t want to list in the feed.</li>
<li style="font-weight: 400">Exclude Out-of-Stock Products: Enable this option to automatically remove unavailable products from the feed, ensuring customers only see in-stock items.</li>
<li style="font-weight: 400">Default Product Variation Selection: Choose to include only the default variation of variable products, reducing unnecessary duplicates in the feed.</li>
<li style="font-weight: 400">Filter by Product Type: Select specific product types (e.g., Simple, Variable, Grouped, or Affiliate products) to be included in the feed.</li>
</ul>
<h2>Automated Scheduling and Feed Refresh Options</h2>
<img class="alignnone size-medium wp-image-18734005038798" src="https://woocommerce.com/wp-content/uploads/2025/03/Automation.png?w=896" alt="Automated Scheduling and Feed Refresh Options" width="896" height="815" />
This WooCommerce Product Feed Plugin offers powerful automation features to keep your product feeds updated without manual intervention. With flexible scheduling options, you can ensure that your product listings remain accurate and optimized across multiple sales channels.
You can set custom auto-refresh intervals to match your store’s needs, choosing from hourly, daily, weekly, or monthly updates. Additionally, the plugin provides more granular scheduling options, allowing updates every 30 minutes, 6 hours, or 12 hours. This ensures that your product feeds stay up-to-date.
For greater control, the plugin lets you specify the exact hour and minute for feed refreshes. You can also choose between two cron options: WordPress cron or server cron, depending on your hosting setup and performance preferences. If you prefer to update your feeds manually, the No Refresh option allows you to disable automatic updates entirely.
<h2>Seamless Attribute Mapping for Optimized Product Feeds</h2>
<img class="alignnone size-medium wp-image-18734005038799" src="https://woocommerce.com/wp-content/uploads/2025/03/Attribute-mapping.png?w=896" alt="Seamless Attribute Mapping for Optimized Product Feeds" width="896" height="569" />
Product Feed for WooCommerce provides a flexible attribute mapping feature, allowing store owners to accurately match WooCommerce product fields with the required attributes of various sales channels, including Facebook, Instagram, Google Shopping, Fruugo and more. This ensures that product feeds are structured correctly and optimized for platform-specific requirements.
With the attribute mapping tool, you can easily link WooCommerce product data such as Product ID, Title, Description, URL, Categories, Images, and more to the corresponding attributes required by third-party platforms. 
<h2>Easy Category Mapping for Accurate Product Listings</h2>
<img class="alignnone size-medium wp-image-18734005038802" src="https://woocommerce.com/wp-content/uploads/2025/03/Category-mapping.png?w=896" alt="Easy Category Mapping for Accurate Product Listings " width="896" height="536" />
You can seamlessly map your WooCommerce store categories to the predefined categories of various sales channels using this extension. This ensures that your products are accurately classified and properly synchronized, improving their visibility and searchability on different platforms.
Many marketplaces require products to be mapped to a structured category system for better organization and discoverability. With this plugin, you can easily match your WooCommerce store categories to the required categories using a simple dropdown selection. Any new category that hasn’t been mapped before will automatically appear for verification, ensuring your product feed remains updated.
You also have the flexibility to revisit and modify category mappings whenever needed. By correctly categorizing your products, you enhance their discoverability, improve listing accuracy, and ensure compliance with marketplace requirements, ultimately leading to better sales performance.
 
<h2>Flexible Feed Generation and Export Options</h2>
<img class="alignnone size-medium wp-image-18734005031741" src="https://woocommerce.com/wp-content/uploads/2025/03/Screenshot-2025-03-12-at-6.49.55 PM.png?w=896" alt="Flexible Feed Generation and Export Options" width="896" height="372" />
With the batch processing option, users can define the number of records processed per iteration. This helps optimize server performance, preventing timeouts or excessive resource usage when generating large product feeds.
The plugin supports multiple export file formats, including XML, CSV, and TXT, giving users the flexibility to choose the format best suited for their target platform. After configuring these settings, the feed can be generated with a single click, ensuring a smooth and efficient product synchronization process.
<h2>Easily Manage and Track Your Product Feeds</h2>
<img class="alignnone size-medium wp-image-18734005038803" src="https://woocommerce.com/wp-content/uploads/2025/03/Manage-feed.png?w=896" alt="Easily Manage and Track Your Product Feeds" width="896" height="569" />
The Manage Feeds page provides a centralized interface to monitor, edit, and update your product feeds effortlessly. This page displays all generated feeds along with essential details such as the catalog type, file format, URL, number of products, refresh interval, and last update timestamp.
From this interface, users can copy feed URLs for quick integration with external platforms, edit feed settings, download feed files, or manually refresh feeds when needed. With built-in actions like edit, delete, refresh, and download, the Manage Feeds page simplifies feed handling.

Product Feed

Generate WooCommerce product feeds optimized for popular ecommerce sales channels like Google Shop, Facebook/Instagram Shop, Fruugo and more.

Pinterest gives people their next great idea. Part collection, part marketplace, it’s a one-stop shop for millions of pinners to source inspiration, new products and new possibilities. It’s like a visual search engine, guiding people to ideas, inspiration and products that are just right for them.
With the Pinterest for WooCommerce extension, you can put your products in front of Pinterest users who are already looking for ideas and things to buy. Connect your WooCommerce store to your <a href="https://business.pinterest.com/" target="_blank" rel="noopener">Pinterest business account</a>. Your entire catalog will become browsable on Pinterest!
<hr />
<h2>Open-minded and undecided</h2>
People on Pinterest are eager for new ideas, which means they want to hear from you. In fact, 97% of top Pinterest searches are unbranded1. Content from brands doesn’t interrupt on Pinterest — it inspires. Shopping features are built into both the organic Pinner experience, and our ad solutions.
We’ll also automatically set up your Pinterest tag, and a shop tab on your Pinterest profile.
<a href="https://business.pinterest.com/en/shopping/" target="_blank" rel="noopener">Learn more about Shopping on Pinterest</a>.
<img class="alignnone size-full wp-image-18734000316269" src="https://woocommerce.com/wp-content/uploads/2021/10/Shop_your_board-US.gif" alt="Pinterest Shop tab" width="980" height="653" />
<hr />
<h2>Set up your foundation</h2>
<h3>Connect your account</h3>
Install the extension and connect your account to quickly publish product Pins, automatically update your product catalog every day, and track performance with the Pinterest tag.
<h3>Catalogs</h3>
Turn your entire product catalog into browsable product Pins, all at once.
<img class="alignnone size-full wp-image-18734000313334" src="https://woocommerce.com/wp-content/uploads/2021/10/Pinterest-product-tags.png" alt="Pinterest product tagging" width="980" height="1029" />
<img class="alignnone size-full wp-image-8688791" src="https://woocommerce.com/wp-content/uploads/2021/10/image_catalogs.png" alt="Pinterest Catalog for WooCommerce" width="980" height="434" />
<h3>Pinterest tag</h3>
Add the tag to your site to measure conversions and to optimize ads for shopping campaigns or retargeting.
Consider longer attribution windows to capture shoppers who take more time to convert.
<img class="alignnone size-full wp-image-8688795" src="https://woocommerce.com/wp-content/uploads/2021/10/image_pinterest_tag.png" alt="Pinterest tag setup in WooCommerce" width="980" height="456" />
<h3 id="h-conversions-api">Conversions API</h3>
Maximize conversions and minimize complexity with the Pinterest Conversions API. Track your ad performance across channels, optimize campaigns, and improve your return on investment (ROI). Get the full data picture and see more impact.
<a href="https://business.pinterest.com/capi/" target="_blank" rel="noopener">Learn more about the Conversions API</a>.
<hr />
<h2>Build brand loyalty</h2>
People on Pinterest are nearly 50% more likely to be open to new brands while shopping. And once they find a brand they like, they’re more loyal.
Become their new favorite with merchant solutions like the Shop Tab and the Verified Merchants Program. Shop Tab on profile: Consider this your always-on Pinterest shop. It’s automatically created when you upload your catalog so people can shop right from your profile.
<h2>Verified Merchant Program</h2>
People love to shop from brands they trust. That’s what the Verified Merchant Program is all about. It includes benefits like a “verified” badge on your profile and eligibility for enhanced distribution.
<h2>More about Pinterest</h2>
Pinterest is a visual discovery engine people use to find inspiration for their lives and make it easier to shop for home decor, fashion and style, electronics and more. 450 million people have saved more than 240 billion Pins across a range of interests, which others with similar tastes can discover through search and recommendations.
<hr />
<h2>To connect your WooCommerce store to Pinterest:</h2>
<ol>
<li>Download, install, and activate the extension in your store.</li>
<li>From your WP Admin dashboard, navigate to Marketing > Pinterest, then click Get started.</li>
<li>Follow the prompts to create and/or connect your Pinterest Business account.</li>
<li>Sync your products to Pinterest and add the Save to Pinterest button to your site.</li>
<li>Enjoy more revenue as you connect with and reach more customers.</li>
</ol>
1 Pinterest analysis, English searches, April 2020

Pinterest

Get your products in front of Pinterest users searching for ideas and things to buy. Connect your WooCommerce store to make your entire catalog browsable.

Product Feed vs Pinterest