Product image zoom allows your customers to magnify images to view products from all angles. A combination of three main options is available in the product image zoom plugin for WooComerce, i.e, zoom in magnifier on hover, display in a lightbox on click, and a 360° rotating image option. This helps your product pages to become more engaging, which directly increases your store’s conversion rate. 
Product image zoom for WooCommerce magnifies images on products and category pages. Moreover, it has enhanced mobile responsiveness and is fully optimized for desktops, tablets, and other handheld devices.
Customize the tools to ensure a clear product view for your end users. A clearer product picture yields higher returns and conversions.
<h2>Features of Product Image Zoom for WooCommerce</h2>
<ul>
<li style="font-weight: 400">3 Zoom-in tools: Magnifier, Lightbox, and Rotate 360</li>
<li style="font-weight: 400">Add Magnifier or Lightbox image zoom to the shop page as well</li>
<li style="font-weight: 400">Apply Zoom to all the products at once</li>
<li style="font-weight: 400">Display 360° for all product variations. (New)</li>
<li style="font-weight: 400">Exclude specific products or categories from WooCommerce Zoom features</li>
<li style="font-weight: 400">Choose from multiple types of magnifiers such as tint, inner zoom, fade, and many more. </li>
<li style="font-weight: 400">Customize the magnifiers as per your preferences.</li>
</ul>
<h3>3 in 1 Image Zoom Options for WooCommerce</h3>
With the product image zoom plugin for WooCommerce, you can have three different image zoom options for your product images. When you enable the plugin, it will automatically apply zoom options to your entire product catalog. You can exclude or include products by navigating to the ‘settings’. Configure the image zoom options for the shop and product page separately.
The three functionalities of the Product Image Zoom extension:
<ol>
<li style="font-weight: 400">Magnifier (Zoom product image on hover)</li>
<li style="font-weight: 400">Lightbox (Zoom on Click)</li>
<li style="font-weight: 400">360° Image</li>
</ol>
<img class="size-medium wp-image-18734006363550 aligncenter" src="https://woocommerce.com/wp-content/uploads/2024/12/3-in-1-Image-Zoom-Options.png?w=843" alt="3 in 1 Image Zoom Options" width="843" height="646" />
<h3>Magnifier Options:</h3>
Image zoom for WooCommerce offers a variety of customization options for the magnifier tools so that you can modify the image preview to your liking. You can choose from different magnifier types and sizes. You can also customize the magnifier boxes based on your requirements.
<img class="size-medium wp-image-18734006363596 aligncenter" src="https://woocommerce.com/wp-content/uploads/2024/12/Image-zoom-Magnifying.gif?w=896" alt="Image zoom Magnifying" width="896" height="364" />
<h3>Set a Magnifier Animation Type</h3>
The product image zoom plugin for WooCommerce allows you to set the different magnifier types to enable customers to view product images. These types include:
<ul>
<li style="font-weight: 400">Basic</li>
<li style="font-weight: 400">Tint</li>
<li style="font-weight: 400">Inner zoom</li>
<li style="font-weight: 400">Lens zoom</li>
<li style="font-weight: 400">Fade</li>
<li style="font-weight: 400">Easing</li>
<li style="font-weight: 400">Mouse wheel zoom </li>
<li style="font-weight: 400">Image constraint</li>
<li style="font-weight: 400">Window</li>
</ul>
<img class="size-medium wp-image-18734006363600 aligncenter" src="https://woocommerce.com/wp-content/uploads/2024/12/Set-a-Magnifier-Animation-Type.png?w=791" alt="Set a Magnifier Animation Type" width="791" height="359" />
<h3>Configure Zoom Box Size – Width and Height</h3>
Product zoom boxes are configured by default with a recommended size, but you can customize them to suit your needs. Enter the width and height of the box in the available fields.
<img class="size-medium wp-image-18734006363603 aligncenter" src="https://woocommerce.com/wp-content/uploads/2024/12/Configure-Zoom-Box-Size-–-Width-and-Height.png?w=896" alt="Configure Zoom Box Size – Width and Height" width="896" height="257" />
<h3>Lightbox Options:</h3>
Image zoom for WooCommerce allows you to add a lightbox tool to your website. This feature helps users to preview products in full-size images. The lightbox features only need to be activated once as it applies to all the catalog items in your store.
<img class="aligncenter wp-image-18734002269848 size-full" src="https://woocommerce.com/wp-content/uploads/2019/10/Lightbox.gif" alt="Lightbox tool feature" width="600" height="338" />
<h3>360° Image Zoom Option:</h3>
Product Image Zoom for WooCommerce offers a 360° view that lets customers explore products from every angle without clicking through multiple images. This immersive, interactive experience helps improve engagement and can boost conversions. To use this feature, simply integrate 360° product photography into your store.
<img class="aligncenter wp-image-18734002269860 size-full" src="https://woocommerce.com/wp-content/uploads/2019/10/360.gif" alt="WooCommerce image zoom 360° tool" width="600" height="339" />
 
<h3>360° Image for Product Variations:</h3>
Display unique 360° images for each product variation, enabling customers to easily compare differences between options, such as colors or styles. Clear and interactive previews help customers make informed decisions and enhance the overall buying experience.
<img class="size-medium wp-image-18734006363601 aligncenter" src="https://woocommerce.com/wp-content/uploads/2024/12/360°-Images-for-Product-Variations.png?w=896" alt="360° Images for Product Variations" width="896" height="598" />
<h3>Additional Customization Options for the Image Zoom WooCommerce Plugin</h3>
<ul>
<li style="font-weight: 400">Set the cursor type for basic magnifiers such as pointer and crosshair</li>
<li style="font-weight: 400">Select color, opacity, and cursor type for the tint magnifier type</li>
<li style="font-weight: 400">Configure the position for the window magnifier either on the right, left, or bottom right</li>
<li style="font-weight: 400">Configure Lens size and shape for the lens zoom magnifier</li>
</ul>

Product Image Zoom

Product Image Zoom for WooCommerce helps your customers zoom on product images to see the product more clearly for a better User Experience.

<h1>Did you know adding video to your site has been shown to improve conversion by 80%?</h1>
With the Vimeo plugin for WordPress and WooCommerce, you can easily create, upload, and embed powerful videos that engage audiences and inspire them to act—no video experience or big marketing budget required. Seamlessly publish your product videos to your WooCommerce storefront, or share beautiful video ads to social media to promote your business for seasonal events all year round.
Unlock new audiences and opportunities through video:
<ul>
<li>Create with ease: Build videos with customizable templates using your existing images and videos, or use Vimeo’s vast stock library and music options. No time-consuming production required.</li>
<li data-stringify-indent="0" data-stringify-border="0">Automate video production: Let Vimeo build your video for you in just one click of a button. Your product page’s title and images are automatically pulled into a ready-to-be-published video (don’t worry, you can still edit it if you’d like!).</li>
<li style="font-weight: 400">Engage visitors: Build a more compelling website by embedding Vimeo videos from within your WordPress site and WooCommerce product pages, and customize your video player to showcase your brand.</li>
<li style="font-weight: 400">Showcase products: Easily create high-impact product videos with your branding and product images to increase engagement & conversion.</li>
<li style="font-weight: 400">Measure results: Track insights to understand the impact of video on your pages and how customers are engaging with your content.</li>
<li style="font-weight: 400">Rinse and repeat: Repurpose high-performing videos across social media, email campaigns, and more to maximize your impact.</li>
</ul>
<h4>Vimeo’s guided templates provide a simplified creation process for popular eCommerce use cases, including:</h4>
<ul>
<li>Product introduction: Showcase your product with this video. Create, download, and share on social media, as an ad, or to attract buyers to your store.</li>
<li style="font-weight: 400">New product arrivals: Introduce your customers to new products. Create, download, and share on social media as an ad, or on your site.</li>
<li style="font-weight: 400">Highlight a special sale: Planning a special discount for your product? Create, download, and share on social media as an ad, or on your storefront</li>
<li style="font-weight: 400">Product Testimonial: Share product reviews to increase sales. Create, download, and share on social media as an ad, or on your site.</li>
</ul>
 
<img class="alignnone size-medium wp-image-8775598" src="https://woocommerce.com/wp-content/uploads/2021/10/unnamed.png?w=512" alt="" width="512" height="384" />
       Create Product Videos
       Easily turn your product listings and photos into videos that increase sales.
 
 
<img class="alignnone size-medium wp-image-8775600" src="https://woocommerce.com/wp-content/uploads/2021/10/unnamed-3.png?w=512" alt="" width="512" height="384" />
Boost your Sales 
Increase your conversion rate now with high quality videos.
 
<img class="alignnone size-medium wp-image-8775599" src="https://woocommerce.com/wp-content/uploads/2021/10/unnamed-2.png?w=512" alt="" width="512" height="384" />
Create Video ads
Over 3,000 templates to help you drive traffic to your store.
 
 
Ready to get started? Add Vimeo to your site today!
<ol>
<li> Download and install the plugin</li>
<li><a href="https://woocommerce.com/document/vimeo/">Follow these steps</a> to connect Vimeo</li>
</ol>

Vimeo

Turn your product images into stunning videos that engage and convert audiences – no video experience required.

Product Image Zoom vs Vimeo