WooCommerce Product Prices by User Roles allows you to set product prices and shipping charges based on user roles at the global and product level.
<h3>Benefits of having user-role based pricing</h3>
Many WooCommerce stores have different prices for user roles. For example, the price for a Customer (logged-in user) will be different from a Guest who has yet to make a purchase on the site. WooCommerce Product Prices by User Roles gives you the flexibility to create different prices based on user roles.
Below is an example of how the prices will be displayed for different roles.
<figure id="attachment_5984813" aria-describedby="caption-attachment-5984813" style="width: 980px" class="wp-caption aligncenter"><img class="size-full wp-image-5984813" src="https://woocommerce.com/wp-content/uploads/2020/05/product_prices_user_role.png" alt="Price for different user roles." width="980" height="214" /><figcaption id="caption-attachment-5984813" class="wp-caption-text">Price for different user roles.</figcaption></figure>
As shown above, a price of $25 is displayed for guest visitors vs. $18 for a logged-in customer. The normal price for a Shop Manager is $20.
With this extension you can hide prices for guest users.
<h3>Modify shipping charges</h3>
With this WooCommerce pricing plugin for customers groups & user roles you can also set shipping charges based on user roles. Based on the example above, you can set a reduced shipping charge for customers vs. guest users and a further shipping price reduction for a custom role such as “wholesaler.”
<h3>Other key features</h3>
<ul class="wccom-tick-list-secondary">
<li>Assign a user role while creating or editing an order to apply the correct role-based pricing manually. 
Example: While creating an order for a walk-in wholesale customer, assign the “Wholesale” role to ensure discounted prices are applied.</li>
<li>Display role-based pricing tiers on the product page so customers can see the benefits of each user role. 
Example: Show “Retail – $30”, “Wholesale – $25”, and “VIP – $20” on the same product to highlight bulk savings.</li>
<li>Apply user role-based prices that depend on the quantity purchased to support wholesale, retail, or category-specific discounts. 
Example: Wholesalers pay $10 per unit when buying 10–50 items, while Gold Members get $8 per unit on Accessories when they purchase between 2 and 10 units</li>
<li>Exclude specific product categories from role-based pricing to keep their prices consistent for all customers. 
Example: Keep gift cards and sale items at fixed prices, while applying dynamic pricing to the rest of the catalog.</li>
<li>Prices can be set globally or on a per product basis. When setting prices globally, you must set a price multiplier for each user role. When setting prices on a per-product basis, you can set the exact price for each product.</li>
<li>Hide WooCommerce product prices for selected user roles. You can even make the price empty for certain roles.</li>
<li>Works with variable products. You can set different WooCommerce prices based on user roles for each variation.</li>
<li>Custom user roles created on the stores are also supported.</li>
<li>You can disable prices for bots.</li>
<li>Price precision up to six decimals.Set Storewide Price Multipliers for Each User Role<a href="https://woocommerce.com/wp-content/uploads/2020/05/Global-Price-Multipliers-by-User-Role-Edited-Woo.png"><img class="aligncenter wp-image-18734006651474 size-full" src="https://woocommerce.com/wp-content/uploads/2020/05/Global-Price-Multipliers-by-User-Role-Edited-Woo.png" alt="Set Storewide Price Multipliers for Each User Role" width="610" height="500" /></a>Assign exact prices for each user role on specific products<a href="https://woocommerce.com/wp-content/uploads/2020/05/Product-Level-Fixed-Prices-by-User-Role-Woo-Edited.png"><img class="aligncenter wp-image-18734006651480 size-full" src="https://woocommerce.com/wp-content/uploads/2020/05/Product-Level-Fixed-Prices-by-User-Role-Woo-Edited.png" alt="" width="610" height="500" /></a>
Apply Rule-Based Pricing in Bulk
<a href="https://woocommerce.com/wp-content/uploads/2020/05/Apply-Rule-Based-Pricing-in-Bulk-Woo-Edited.png"><img class="aligncenter wp-image-18734006651481 size-full" src="https://woocommerce.com/wp-content/uploads/2020/05/Apply-Rule-Based-Pricing-in-Bulk-Woo-Edited.png" alt="Manage Role-Based Pricing in Bulk" width="610" height="500" /></a>
Offer Quantity-Based Pricing for User Roles 
<a href="https://woocommerce.com/wp-content/uploads/2020/05/Quantity-Based-Pricing-by-User-Role-Woo-Edited.png"><img class="aligncenter wp-image-18734006651484 size-full" src="https://woocommerce.com/wp-content/uploads/2020/05/Quantity-Based-Pricing-by-User-Role-Woo-Edited.png" alt="Offer Quantity-Based Pricing for User Roles" width="610" height="500" /></a></li>
</ul>
Support Custom User Roles from Other Plugins
<a href="https://woocommerce.com/wp-content/uploads/2020/05/Set-product-prices-for-custom-user-roles-Woo-Edited-1.png"><img class="aligncenter size-full wp-image-18734006651490" src="https://woocommerce.com/wp-content/uploads/2020/05/Set-product-prices-for-custom-user-roles-Woo-Edited-1.png" alt="" width="610" height="500" /></a>
Set Shipping Charges by User Role 
<a href="https://woocommerce.com/wp-content/uploads/2020/05/Adjust-shipping-charges-based-on-the-user-roles-woo-edited-2.png"><img class="aligncenter size-full wp-image-18734006651494" src="https://woocommerce.com/wp-content/uploads/2020/05/Adjust-shipping-charges-based-on-the-user-roles-woo-edited-2.png" alt="Set Shipping Charges by User Role" width="610" height="500" /></a>Limit Pricing Settings to Specific User Roles 

<a href="https://woocommerce.com/wp-content/uploads/2020/05/Restrict-pricing-change-only-for-selected-user-roles-Edited.png"><img class="aligncenter size-full wp-image-18734006651495" src="https://woocommerce.com/wp-content/uploads/2020/05/Restrict-pricing-change-only-for-selected-user-roles-Edited.png" alt="Limit Pricing Settings to Specific User Roles" width="610" height="500" /></a>
Exclude Categories From Role-Based Pricing 
<a href="https://woocommerce.com/wp-content/uploads/2020/05/Exclude-Product-Categories-Woo-Edited.png"><img class="aligncenter size-full wp-image-18734006651501" src="https://woocommerce.com/wp-content/uploads/2020/05/Exclude-Product-Categories-Woo-Edited.png" alt="Exclude Categories From Role-Based Pricing" width="610" height="500" /></a> 
Get control over WooCommerce product prices for different roles.

Product Prices by User Roles

Set up product prices and shipping charges based on user roles.

<h2>Create custom fields for products using the extensive capabilities of WS Form PRO</h2>
<a href="https://wsform.com">WS Form PRO</a> is a powerful form development plugin for WordPress.
This extension allows you to create customizable products using <a href="https://wsform.com/knowledgebase_category/field-types/" target="_blank" rel="noopener noreferrer">60+ field types</a>, <a href="https://wsform.com/knowledgebase/conditional-logic/" target="_blank" rel="noopener noreferrer">conditional logic</a>, <a href="https://wsform.com/knowledgebase/repeatable-sections/" target="_blank" rel="noopener noreferrer">repeaters</a>, <a href="https://wsform.com/knowledgebase/tabs/" target="_blank" rel="noopener noreferrer">multiple steps</a> and more!
You can use this extension to request additional information about a product before it is added to the cart. Furthermore, it works with popular WooCommerce extensions such as QuickView, Wishlist and Dynamic Pricing.
<div class="woo-sc-box normal">This extension requires you to own the <a title="WS Form PRO" href="https://wsform.com/" target="_blank" rel="noopener noreferrer">WS Form PRO</a> plugin.</div>
<h2>Example Use Cases</h2>
<ul>
<li><a href="https://woocommerce.wsform.com/product/t-shirt/" target="_blank" rel="noopener noreferrer">Interactive product configurators</a></li>
<li><a href="https://woocommerce.wsform.com/product/make-a-donation/" target="_blank" rel="noopener noreferrer">Donation or ‘name your price’ products</a></li>
<li><a href="https://woocommerce.wsform.com/product/repeatable-sections/" target="_blank" rel="noopener noreferrer">Repeatable sections of fields</a></li>
<li><a href="https://woocommerce.wsform.com/product/woocommerce-field-types/" target="_blank" rel="noopener noreferrer">Placing ‘Add to Cart’ in a desired location</a></li>
<li><a href="https://woocommerce.wsform.com/product/multi-tab/" target="_blank" rel="noopener noreferrer">Multi-step product configurators</a></li>
<li><a href="https://woocommerce.wsform.com/product/calculations/" target="_blank" rel="noopener noreferrer">Complex price calculations</a></li>
<li><a href="https://woocommerce.wsform.com/product/file-upload/" target="_blank" rel="noopener noreferrer">File uploads</a></li>
<li><a href="https://woocommerce.wsform.com/product/google-map/" target="_blank" rel="noopener noreferrer">Google maps</a></li>
<li><a href="https://woocommerce.wsform.com/product/color-swatches/" target="_blank" rel="noopener noreferrer">Color swatch selectors</a></li>
</ul>
… and more! Visit the <a href="https://woocommerce.wsform.com/" target="_blank" rel="noopener noreferrer">demo website</a> to see more examples.
<h2>Key Features</h2>
<ul>
<li>A fully integrated solution that fits seamlessly into your product pages</li>
<li>Assign forms to individual products, all products, product categories and tags</li>
<li>Use any <a href="https://wsform.com/knowledgebase_category/field-types/" target="_blank" rel="noopener noreferrer">WS Form PRO field type</a></li>
<li>Create dynamic product pricing by using the <a href="https://wsform.com/knowledgebase_category/field-types-ecommerce/" target="_blank" rel="noopener noreferrer">WS Form e-commerce field types</a> with real-time price updates</li>
<li>Customize the position of ‘Add to Cart’, ‘Quantity’ and other WooCommerce product page elements in your form</li>
<li>Customize the WooCommerce ‘Add to Cart’ button and price format</li>
<li><a href="https://wsform.com/knowledgebase/calculated-fields/" target="_blank" rel="noopener noreferrer">Calculated fields</a></li>
<li><a href="https://wsform.com/knowledgebase/conditional-logic/" target="_blank" rel="noopener noreferrer">Conditional logic</a></li>
<li><a href="https://wsform.com/knowledgebase/tabs/" target="_blank" rel="noopener noreferrer">Multi-step forms</a></li>
<li>Run <a href="https://wsform.com/knowledgebase/introduction-actions/" target="_blank" rel="noopener noreferrer">WS Form actions</a> when an order is paid (e.g. Send a product customization to a <a href="https://wsform.com/knowledgebase/slack/" target="_blank" rel="noopener noreferrer">Slack</a> channel, or <a href="https://wsform.com/knowledgebase/run-wordpress-hook/" target="_blank" rel="noopener noreferrer">run a WordPress hook</a>)</li>
</ul>
<h2>How it Works</h2>
<img class="size-full wp-image-5281625 aligncenter" src="https://woocommerce.com/wp-content/uploads/2019/10/ws_form_pro_product_add_ons_woocommerce_add_form.jpg" alt="Adding a form to a product" width="980" height="559" />
Adding a form to a WooCommerce product is easy! Simply click on the WS Form tab under ‘Product data’ and choose a template or choose an existing form. You can also start with a blank template and create a fully customized form for your product.
<img class="size-full wp-image-5281627 aligncenter" src="https://woocommerce.com/wp-content/uploads/2019/10/ws_form_pro_product_add_ons_woocommerce_form_assigned.jpg" alt="Assigned form" width="980" height="385" />
Managing your product customization is easy. Simply click ‘Edit Form’ to make changes to your form.
<img class="size-full wp-image-5281634 aligncenter" src="https://woocommerce.com/wp-content/uploads/2019/10/ws_form_pro_product_add_ons_woocommerce_layout_editor.jpg" alt="Layout Editor" width="980" height="615" />
Use the powerful features of the WS Form PRO <a href="https://wsform.com/knowledgebase/the-layout-editor/" target="_blank" rel="noopener noreferrer">layout editor</a> to edit your product customization.
<img class=" wp-image-5281628 aligncenter" src="https://woocommerce.com/wp-content/uploads/2019/10/ws_form_pro_product_add_ons_woocommerce_fields.gif" alt="WooCommerce Fields" width="421" height="212" />
Use the WooCommerce field types to fully customize where product components are positioned on your product page.
<img class="size-full wp-image-4796928 aligncenter" src="https://woocommerce.com/wp-content/uploads/2019/09/5.-T-Shirt-customization.jpg" alt="T-Shirt Customization" width="980" height="559" />
Create product customizations that dovetail seamlessly into your website.
<img class="size-full wp-image-4796926 aligncenter" src="https://woocommerce.com/wp-content/uploads/2019/09/3.-Your-product-is-customized-with-the-form.jpg" alt="Multi-Tab Forms" width="980" height="559" />
Create multi-step product customizations using all of the features available in WS Form PRO!
<a class="woo-sc-button custom" href="https://woocommerce.wsform.com" target="_blank" rel="noopener noreferrer">View a demo of the WS Form Product Add-Ons extension</a>

WS Form PRO Product Custom Fields Add-Ons

Create custom fields for products with 60+ customization field types. Customize product pages with tabs, conditional logic, repeaters, calculations, multi-step and more!

Product Prices by User Roles vs WS Form PRO Product Custom Fields Add-Ons