<ul class="wccom-tick-list-primary">
<li>Setup retailers/distributors and assign them products</li>
<li>Set a unique link for each retailer/distributor globally or on a per-product basis</li>
<li>List multiple retailers for each product</li>
<li>Customize the text for the “Purchase” button</li>
<li>Optionally make a product purchasable only from the retailer/distributor</li>
<li>Use buttons or a drop-down menu to show available retailers NEW</li>
<li>Option to show retailers only if the product is out of stock NEW</li>
</ul>
<hr />
<h2>Add External Links for Product Retailers or Distributors to Your Products</h2>
External / Affiliate products are a great feature of WooCommerce, but they have one major limitation: you can’t sell a product yourself and link to the same product on a retailer or distributor’s website. This extension removes that limitation, and also allows you to list multiple retailers rather than one affiliate link.
Easily setup retailers or distributors for products in your store, including a URL to their website, then assign them to individual products. Customers can then purchase the item directly on your store, or they can visit the retailer or distributor’s website to purchase.
Perfect for products sold through multiple sales channels, such as a book available directly on-site, through Amazon, for Kindle, and Nook.
<a href="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-hero.png"><img class="aligncenter size-medium wp-image-150755" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-hero.png" alt="WooCommerce Product Retailers" width="550" height="370" /></a>
<figure id="attachment_150750" aria-describedby="caption-attachment-150750" style="width: 550px" class="wp-caption aligncenter"><img class="aligncenter size-medium wp-image-156910" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-simple-product-single-retailer.png" alt="WooCommerce product retailers single retailer display" width="550" height="220" /><figcaption id="caption-attachment-150750" class="wp-caption-text">Simple Product Page</figcaption></figure>
<h3>Easily Add Retailers / Distributors</h3>
Add your retailers or distributors quickly and then assign them a default link. After they’ve been added, you can assign them to products and set a unique URL per product. This is useful to link the product directly to the related product on the retailer’s / distributor’s website.
<figure id="attachment_152645" aria-describedby="caption-attachment-152645" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-adding-retailers.png"><img class="size-medium wp-image-152645" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-adding-retailers.png" alt="WooCommerce Product Retailers Add Retailer" width="550" height="267" /></a><figcaption id="caption-attachment-152645" class="wp-caption-text">Add & View Retailers / Distributors</figcaption></figure>
Add retailers to specific products:
<figure id="attachment_152645" aria-describedby="caption-attachment-152645" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-adding-retailers.png"><img class="size-medium wp-image-152645" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-adding-retailers.png" alt="WooCommerce Product Retailers Add Retailer" width="550" height="267" /></a><figcaption id="caption-attachment-152645" class="wp-caption-text">Add & View Retailers/Distributors</figcaption></figure>
You can now also use buttons rather than a drop-down menu to display retailers to your customers by simply clicking “Use Buttons” while creating your product:
<figure id="attachment_156909" aria-describedby="caption-attachment-156909" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-use-buttons1.png"><img class="size-medium wp-image-156909" src="https://woocommerce.com/wp-content/uploads/2013/05/woocommerce-product-retailers-use-buttons1.png" alt="WooCommerce Product Retailers buttons" width="550" height="485" /></a><figcaption id="caption-attachment-156909" class="wp-caption-text">Using Buttons for Retailers</figcaption></figure>
You can even opt to only show retailers when your product is out of stock, letting you generate referral revenue instead of backorders!
This allows you to sell products directly, or generate revenue via your affiliate / referral links with other retailers (such as Amazon). Give customers purchasing options without losing out on revenue!
<h3>Product Retailers vs. External Products</h3>
<table class="aligncenter" style="padding: 15px 0 15px" summary="Product Retailers vs. External Products">
<tbody>
<tr>
<th></th>
<th>Product Retailers</th>
<th>External/Affiliate Products</th>
</tr>
<tr>
<td> Purchase the product directly?</td>
<td style="text-align: center">Yes</td>
<td style="text-align: center">No</td>
</tr>
<tr>
<td> Purchase the product only from retailer/distributor?</td>
<td style="vertical-align: middle;text-align: center">Yes</td>
<td style="vertical-align: middle;text-align: center">Yes</td>
</tr>
<tr>
<td> Multiple links per product?</td>
<td style="text-align: center">Yes</td>
<td style="text-align: center">No</td>
</tr>
<tr>
<td> Limit to “Out of stock” usage?</td>
<td style="text-align: center">Yes</td>
<td style="text-align: center">No</td>
</tr>
<tr>
<td> Customize button text?</td>
<td style="text-align: center">Yes</td>
<td style="text-align: center">Yes</td>
</tr>
</tbody>
</table>
<h3>How to Get Started</h3>
<ol>
<li>Buy this extension 🙂</li>
<li>Download and install into your WooCommerce store</li>
<li>Add your Retailers/Distributors, then assign them to products</li>
<li>That’s it! Sit back and enjoy flexible sales!</li>
</ol>
Need any more reason to buy? When you purchase a SkyVerge-developed extension, you’re getting the highest quality extensions for your WooCommerce store. Gain peace of mind by knowing that when you purchase our products, your store’s performance is as important to us as it is to you.

Product Retailers

Allow customers to purchase external products directly on your site, or from a selection of retailers.

Product addons for WooCommerce enable you to add unlimited extra product options by using 19 types of fields such as text field, drop-down, check-boxes, multiple select, color swatches, etc.
Set individual pricing for each field or offer them for free based on your needs. You can create individual options or multiple sets of product fields and assign them to different products and categories.
<h2>Features:</h2>
<ul>
<li style="font-weight: 400">Add unlimited product options and add-ons.</li>
<li style="font-weight: 400">19 Types of product fields.</li>
<li style="font-weight: 400">Create multiple rules for products or categories.</li>
<li style="font-weight: 400">Add product-specific options for individual products.</li>
<li style="font-weight: 400">Add global product options to apply the same options to multiple products.</li>
<li style="font-weight: 400">show or hide fields based on customer choices with conditional logic.</li>
<li style="font-weight: 400">Display the addon price with the product or separately.</li>
<li style="font-weight: 400">Flexible pricing options
<ul>
<li style="font-weight: 400">Free (leave the price field empty)</li>
<li style="font-weight: 400">Fixed Price</li>
<li style="font-weight: 400">Percentage price</li>
<li style="font-weight: 400">Fixed and Percentage price based on quantity</li>
</ul>
</li>
<li style="font-weight: 400">Add color and image radio buttons (swatches).</li>
<li style="font-weight: 400">Set the sorting order of the fields and of the whole rule.</li>
<li style="font-weight: 400">Hide or display custom product fields for specific user roles.</li>
<li style="font-weight: 400">Preselect default options for checkboxes and radio buttons.</li>
<li style="font-weight: 400">Display and manage the stock of the addon.</li>
<li style="font-weight: 400">Add a tooltip for each option</li>
<li style="font-weight: 400">Hide or Display custom fields in cart and checkout pages.</li>
<li style="font-weight: 400">Hide or Display fields in the order details page.</li>
<li style="font-weight: 400">Easily manage rules from the backend.</li>
</ul>
<div class="woo-sc-box normal info ">This plugin is fully compatible with Cart and Checkout blocks.</div>
<h3>Add Extra Product Options</h3>
Create extra product options that let customers enhance their purchases with product addons for WooCommerce. Choose from multiple field types and set conditions to control how options appear, making product customization simple and intuitive.
<img class="size-medium wp-image-18734006340674 aligncenter" src="https://woocommerce.com/wp-content/uploads/2026/02/Add-Extra-Product-Options.png?w=885" alt="Add Extra Product Options" width="885" height="1300" />
<h3>Create Extra Product Options with 19 Field Types</h3>
Add a wide range of fields to customize your products and enhance the customer experience with Product Addons and Extra Options. Choose from 19 field types.
<ul>
<li style="font-weight: 400">Text Field</li>
<li style="font-weight: 400">Text Area</li>
<li style="font-weight: 400">Font Style</li>
<li style="font-weight: 400">Number</li>
<li style="font-weight: 400">Heading</li>
<li style="font-weight: 400">URL</li>
<li style="font-weight: 400">Separator</li>
<li style="font-weight: 400">File</li>
<li style="font-weight: 400">Dropdown</li>
<li style="font-weight: 400">Image Radio Button</li>
<li style="font-weight: 400">Radio Button</li>
<li style="font-weight: 400">Checkbox</li>
<li style="font-weight: 400">Multiple Select</li>
<li style="font-weight: 400">Date</li>
<li style="font-weight: 400">Time</li>
<li style="font-weight: 400">Color Picker</li>
<li style="font-weight: 400">Color Button (Swatches)</li>
<li style="font-weight: 400">Google Fonts</li>
<li style="font-weight: 400">Range Picker</li>
</ul>
<h3>Add Conditional Fields for Product Options</h3>
Show or hide product options based on customer selections or other conditions. You can apply the conditions on the cross rule as well.
<img class="size-medium wp-image-18734006340677 aligncenter" src="https://woocommerce.com/wp-content/uploads/2026/02/Add-Conditional-Fields-for-Product-Options.png?w=896" alt="Add Conditional Fields for Product Options" width="896" height="585" />
<h3>Add Global Product Options</h3>
Create a set of options once and apply them across your entire store. Global product options save time by letting you define fields that automatically appear on all products without setting them up individually.
<img class="alignnone size-medium wp-image-18734006522749" src="https://woocommerce.com/wp-content/uploads/2026/02/Add-Global-Product-Options.png?w=896" alt="Add Global Product Options" width="896" height="252" />
<h3>Add Product-Specific Options</h3>
Create options that apply only to a specific product. Set unique fields for individual products alongside global options to offer tailored customizations without affecting the rest of your catalog.
<img class="alignnone size-medium wp-image-18734006522751" src="https://woocommerce.com/wp-content/uploads/2026/02/Add-Product-Specific-Options.png?w=896" alt="Add Product-Specific Options" width="896" height="580" />
<h3>Flexible Pricing Options for Addons</h3>
Easily set prices for your product addons to match your store’s needs. Offer them for free, charge a fixed or percentage fee, apply fees based on quantity, or multiply the addon price by the product quantity in the cart for accurate pricing.
<ul>
<li style="font-weight: 400">Free (leave the field empty)</li>
<li style="font-weight: 400">Fixed Price</li>
<li style="font-weight: 400">Percentage Price</li>
<li style="font-weight: 400">Fixed and Percentage price based on quantity</li>
</ul>
<img class="size-medium wp-image-18734006340678 aligncenter" src="https://woocommerce.com/wp-content/uploads/2026/02/Flexible-Pricing-Options-for-Addons.png?w=896" alt="Flexible Pricing Options for Addons" width="896" height="210" />
<h3>Enable Price Per Character for Text</h3>
Extra product options for WooCommerce let you charge per character for personalized customizations. Set prices for adding names, initials, or phrases on products like cups, t-shirts, caps, and cards using printing, embossing, or engraving, and define a character limit for each customization.
<img class="size-medium wp-image-18734006340682 aligncenter" src="https://woocommerce.com/wp-content/uploads/2026/02/Enable-Price-Per-Character-for-Text.png?w=896" alt="Enable Price Per Character for Text" width="896" height="385" />
<h3>Manage Stock for Product Options</h3>
Control of your addon inventory and ensure accurate stock tracking. It lets you manage the availability of product addons, so customers can only select options that are in stock.
<img class="size-medium wp-image-18734006340685 aligncenter" src="https://woocommerce.com/wp-content/uploads/2026/02/Manage-Stock-for-Product-Options.png?w=896" alt="Manage Stock for Product Options" width="896" height="450" />
<h3>Assign Fields to Product or Categories</h3>
Assign extra product options to specific products or entire categories. This saves time by letting you set one rule and apply it to multiple products or categories at once.
<img class="size-medium wp-image-18734006340686 aligncenter" src="https://woocommerce.com/wp-content/uploads/2026/02/Assign-Fields-to-Product-or-Categories.png?w=896" alt="Assign Fields to Product or Categories" width="896" height="218" />
<h3>Show or Hide Product Options by User Role</h3>
Product addons for WooCommerce allow you to hide or display product options based on user roles. Make options visible to specific users, all registered users, or guests, giving you full control over who can access each feature.
<img class="size-medium wp-image-18734006340689 aligncenter" src="https://woocommerce.com/wp-content/uploads/2026/02/Show-or-Hide-Product-Options-by-User-Role.png?w=896" alt="Show or Hide Product Options by User Role" width="896" height="363" />

Product Addons and Extra Options

Personalize your products with product addons and extra options using 19 field types for free or paid. Set up conditional logic to automatically show or hide options based on what your customers select.

Product Retailers vs Product Addons and Extra Options