<ul class="wccom-tick-list-primary">
<li>Dedicated User Roles Report: A full analytics page just for User roles, complete with performance cards, charts, and comparisons.</li>
<li>Performance Cards: At a glance, see key metrics like Orders, Customer count, Gross sales, returns, net sales, Total sales, and Average order value.</li>
<li>Single or Multiple User Role Filters: Drill into a single User Role or compare multiple User Roles side by side.</li>
<li>User Role Comparison Charts: Visualize User Role performance over time with line or bar charts.</li>
<li>Leaderboard : Instantly see your top-performing User Roles ranked by orders, gross sales, returns, net sales, and total sales—right in your WooCommerce analytics dashboard.</li>
<li>User Role Aliases (Analytics-Only) – Group multiple User Roles under custom aliases for simplified reporting.</li>
<li>User Roles Column: See which User Roles are associated with orders,  products, categories, coupons, downloads and Customers report page.</li>
<li>Export to CSV: All reports and the dedicated User Roles page export with User Role data included.</li>
<li>Works with Any User Role: Supports WordPress built-in User Roles plus custom User Roles created by plugins or code.</li>
<li>No Setup Required: Just activate the plugin—your Analytics dashboard gets powerful new insights instantly.</li>
</ul>
<h3>Works with All User Roles, Globally</h3>
Role Based Analytics for WooCommerce plugin fully supports custom user roles created by any plugin, as well as the default roles that come with WordPress and WooCommerce. This means you don’t have to worry about compatibility—whether roles are built-in or added by another tool, they’re all recognized.
To make it clear, here are some of the default roles you’ll already find in WordPress and WooCommerce: Administrator, Editor, Author, Shop Manager, and Customer.
Because the plugin supports user roles globally, you can be confident that sales data will always be tracked and reported correctly, no matter how your site defines or organizes its users.
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“We were looking for a solution to get analytics of the different user roles we have in WooCommerce (b2c and different b2b-roles). I tested different plugins of which “Role Based Analytics” was the best integrated one in the WooCommerce environment. You still use the same reports as before but get the opportunity to show the stats by user-role. Also it creates dashboard widgets with the most important stats which helps a lot! At the beginning we had some functionalities that we were missing but the support-team integrated them within days and the support in generel is phenomenal! So thank you so much for that beautiful solution and the great support! This is how it should be done by all plugin-developers!”

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Note: We are currently collecting verified reviews from our users. Once enough feedback has been submitted, reviews will automatically appear in the public Reviews section of this page.
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<h2>Unlock Powerful User Role Insights in WooCommerce</h2>
When organize your customers with Custom User Roles, Role Based Analytics for WooCommerce gives you deeper insights into those User Roles. The plugin adds a dedicated User Roles report to your Analytics dashboard, letting you filter, compare, and track performance by User Role. In just a few clicks, view sales, orders, product performance, and coupon usage for any User Role—all without changing your usual WooCommerce workflow.
<figure id="attachment_18734005698044" aria-describedby="caption-attachment-18734005698044" style="width: 896px" class="wp-caption alignnone"><img class="size-medium wp-image-18734005698044" src="https://woocommerce.com/wp-content/uploads/2025/07/Copy-of-See-sales-performance-by-user-role.jpg?w=896" alt="WooCommerce User Roles report with performance cards, time comparison chart, and role table" width="896" height="597" /><figcaption id="caption-attachment-18734005698044" class="wp-caption-text">Performance cards for gross, net, and total sales with a time comparison chart and detailed user role table.</figcaption></figure>
 
<h3>User Roles Report Page</h3>
Dive deeper into customer behavior with the User Roles Report Page in Role Based Analytics for WooCommerce. It gives you powerful tools to analyze sales and performance across User roles, all in one place:
<ul class="wccom-tick-list-primary">
<li>Performance Cards 
Instantly see key metrics like orders, customer count gross sales, returns, net sales, total sales, and average order value—summarized for the selected period.</li>
<li>User Role Comparisons 
Compare multiple User roles side by side with interactive charts. Track trends over time and see how different User roles perform across sales metrics.</li>
<li>Visualize with Time & User Role Charts 
Switch between Time Comparison (this period vs. previous) and User Role Comparison charts to spot trends. View sales over time or compare multiple User roles side by side.</li>
<li>Single & Multi-User Role Filtering 
Zoom into a specific User Role or analyze several User Roles at once for more flexible insights.</li>
<li>CSV Export 
Download detailed, User role-based reports in CSV format for deeper analysis outside WooCommerce.</li>
<li>Actionable Insights 
Spot role-based trends at a glance and use the data to refine pricing strategies, promotions, or loyalty programs tailored to each customer group.</li>
</ul>
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<h3>Leaderboard</h3>
Easily identify your most valuable customer groups! The new Leaderboard feature in Role Based Analytics for WooCommerce gives you a clear table showing:
<ul class="wccom-tick-list-primary">
<li>User Role Rankings 
See which user roles generate the most orders, gross sales, returns, net sales, and total sales.</li>
<li>Quick Insights 
Spot trends and compare user group performance at a glance—perfect for tracking wholesale, retail, member, and guest sales.</li>
<li>Actionable Data 
Use leaderboard insights to shape your marketing, target high-value segments, or reward your top-performing user roles.</li>
</ul>
<hr />
<h3>Products Report Page</h3>
<ul class="wccom-tick-list-primary">
<li>See which user roles are buying each product. 
Instantly view and compare sales, revenue, and order counts segmented by user role.</li>
<li>Filter the products report by any user role. 
Focus only on the data for Wholesale, Retail, Member, or any custom group.</li>
</ul>
<hr />
<h3>Categories Report Page</h3>
<ul class="wccom-tick-list-primary">
<li>Analyze category sales by user role. 
Understand which customer groups are purchasing from each category.</li>
<li>Filter category analytics for detailed insights. 
Drill down to see sales for a specific user role in any product category.</li>
</ul>
<hr />
<h3>Orders Report Page</h3>
<ul class="wccom-tick-list-primary">
<li>Segment orders by user role. 
Instantly identify who is placing orders—Retail, Wholesale, Guest, and more.</li>
<li>Apply user role filters to order analytics. 
Quickly narrow down reports to see orders placed by a specific customer group.</li>
</ul>
<hr />
<h3>Coupons Report Page</h3>
<ul class="wccom-tick-list-primary">
<li>Track coupon usage by user role. 
See which customer segments are using your discounts and promotions.</li>
<li>Filter coupon analytics to optimize offers. 
Analyze coupon performance for each user role and adjust your marketing strategy.</li>
</ul>
<hr />
<h3>Downloads Report Page</h3>
<ul class="wccom-tick-list-primary">
<li>Monitor downloads by user role. 
View which User Roles are accessing your downloadable products.</li>
<li>Filter download reports for targeted analysis.</li>
<li>Understand digital product usage across different customer groups.</li>
</ul>
<hr />
<h3>Customers Page</h3>
<ul class="wccom-tick-list-primary">
<li>Filter customers by User Role. Works with built-in and custom roles.</li>
<li>See key metrics at a glance. Orders, Total Spend, Last Active, Date Registered, Postal Code, Email, and Role.</li>
<li>Search within any role. Quickly locate specific customers by name, username, or email.</li>
<li>Include Guest customers. Track non-registered buyers alongside registered users.</li>
<li>Export filtered results. Download role-specific customer lists for outreach or analysis.</li>
</ul>
<hr />
<h2>How to Get Started</h2>
<ol>
<li>Purchase and download the Role Based Analytics for WooCommerce extension.</li>
<li>Install and activate the .zip file in your WooCommerce store.</li>
<li>Customize to your needs in the Analytics > Settings panel (optional).</li>
<li>Open WooCommerce Analytics—your reports now have user role filters and columns!</li>
</ol>
That’s it! Instantly start analyzing your WooCommerce data by user role for smarter insights.
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<h2>Documentation</h2>
Need guidance? Check out the comprehensive documentation to learn everything you need to know about the Role Based Analytics for WooCommerce extension.
<h4><a href="https://woocommerce.com/document/role-based-analytics-for-woocommerce/" target="_blank" rel="noopener">View documentation</a></h4>
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<h2>Support</h2>
If you have pre-sale questions or need help, get in touch with our friendly Support Engineers.
<h4><a href="https://coderplus.co/contact/" target="_blank" rel="noopener">Get support</a></h4>
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Role Based Analytics

Filter and compare WooCommerce sales reports by user role. Supports WordPress defaults and custom roles to highlight customer group-level performance.

<blockquote>TRACK CONTACTS, SYNC WOOCOMMERCE CUSTOMERS AND DO MUCH MORE TO EFFICIENTLY AUTOMATE YOUR MARKETING TASKS ON WOOCOMMERCE STORE</blockquote>
Mautic Integration for WooCommerce connects your WooCommerce store with Mautic. Once integrated, the plugin sends your customer data to Mautic in real time. You can create highly effective marketing campaigns with pre-defined customer segments, target your customers, increase sales, and avoid abandoned carts.
With Mautic Integration for WooCommerce plugin by WP Swings, you can:
<ul>
<li>Customer segmentation with RFM analysis</li>
<li>Email personalization and automation</li>
<li>Fewer abandoned carts and more conversions</li>
<li>Dynamic segmentation</li>
<li style="font-weight: 400">Compatibility with Events Tickets Manager for WooCommerce</li>
<li style="font-weight: 400">Compatibility with WooCommerce HPOS</li>
</ul>
This Mautic plugin lets you sync and manage your WooCommerce data such as customers and their orders via Mautic CRM.
<h3>Benefits</h3>
<ul>
<li style="font-weight: 400">Abandoned cart coupon codes: Entice customers with abandoned carts to complete their purchases by offering a discount or free shipping to them as well as to guest users.</li>
<li style="font-weight: 400">Creates 70+ best practice Mautic custom fields: Select the required custom fields from the 70+ variants manually to capture your customer’s data and order information in Mautic custom fields.</li>
<li style="font-weight: 400">Sync WooCommerce data via Mautic automatically: The most real-time data syncing between WooCommerce and Mautic CRM. Sync your data, orders, and subscription information in one click.</li>
<li style="font-weight: 400">Segment WooCommerce customers with predefined segments: Create 19 predefined Mautic segments to sort your customers based on their WooCommerce properties.</li>
<li style="font-weight: 400">Create targeted and converting campaigns: Create highly adaptive and converting campaigns based on your customer’s information.</li>
</ul>
<h3>Features</h3>
<h4>1. Integrate CF7 With Mautic </h4>
With Mautic Integration for WooCommerce, you can send all your contact form 7 submission data to Mautic according to the field mappings.
<ul>
<li>Data sync: Sync all your CF7 form data over Mautic.</li>
<li>Associate form fields with Mautic: You can create contact forms and associate form fields with Mautic. You can effortlessly sync form submissions/entries data over your Mautic account.</li>
<li>Filter CF7 submissions as per Feeds: You can filter the contact form 7 submissions based on user input using AND/OR logic. This logic will filter contact form submissions and send them to Mautic depending on user inputs.</li>
<li>Comprehensive log: The Mautic Integration for WooCommerce plugin will provide a detailed log of each contact form 7 entry sent to Mautic. Integrate your contact form 7 with Mautic which comes with logging off all the API interactions with Mautic for better error handling.</li>
<li>Delete plugin data on uninstall: This plugin allows you to delete a huge amount of data stored in the database whenever you uninstall it.</li>
<li>Receive error email notification: Mautic Integration for WooCommerce sends an email notification if any input error occurs in the process of data or sending entries over Mautic. You will be notified whenever any minor error occurs.</li>
<li>Mautic custom values: You can opt for custom values from the field type for field mapping of the feed. Then, your value will sync. Also, you can name the custom value and select the CF7 field per your requirement.</li>
</ul>
<h3>2. Syncs Data in Real-Time</h3>
Sync the data of your users to Mautic in real-time or every 5 minutes. If you choose the “Instant Sync” option, then as soon as users register on your site, Mautic Integration for Woo will start syncing their data whenever an activity like a change-in-order status takes place. If you choose the “Every 5 Minutes” option, the cron will run every 5 minutes and will sync the data.
<h3>3. Abandoned Carts</h3>
<h4>a. Offer Coupon Codes for Abandoned Carts</h4>
Entice your customers and guest users with abandoned carts. So that they can complete their purchases by offering a discount or free shipping using the Abandoned Cart Coupon Code feature of Mautic Integration for WooCommerce.
<h4>b. Current Abandoned Carts</h4>
The admin can view all their abandoned cart data such as Cart Email, Cart Total, and User Type in the Current Abandoned Carts section.
<h4>c. Abandoned Cart Settings: </h4>
You can change all your abandoned cart settings in this tab such as abandoned cart syncing, cart timer, delete data, delete coupons, etc.
<h3>4. Creates 50+ Best Practice Mautic Custom Fields</h3>
Mautic Integration for Woo plugin creates over 43 predefined custom fields to capture contact information based on the nature of your business. These custom fields help you in segmenting customers so that you can create high-converting marketing campaigns.
<h3>5. Segments WooCommerce Customers With Predefined Segments</h3>
Mautic Integration for WooCommerce plugin helps you organize your contacts by dividing them into different segments. You can create several segments in Mautic based on the custom field data that the plugin provides and create campaigns accordingly.
<h3>6. Syncs WP and Mautic fields</h3>
Mautic Integration for WooCommerce enables you to perform synchronization of your WordPress user’s field to your Mautic account. You can create a custom field on Mautic and map it with existing users’ meta fields.
<h3>7. Customize RFM Scoring</h3>
Assign scores to your customers according to their behavior such as buying frequency, the number of products they bought, and the monetary value they spent on a scale of 1 to 5.
<h3>8. Syncs With One Click</h3>
With the one-click option, you can sync Mautic with all your historical customer data gathered before you installed the plugin.
<h3>9. Dynamic Segmentation</h3>
You can add tags according to your preferences such as adding tags to your contacts based on user roles, products bought, product attributes, SKUs bought, etc. Similarly, you can add tags based on products, product attributes, SKUs, product categories, and much more.
<h3>10. Tracking Script</h3>
You will be able to inject your tracking script either in Header or Footer depending upon your choice.
<h3>11. Mautic Forms</h3>
You will be able to use Mautic forms on your website. For this, list Mautic forms with shortcodes in your plugin settings. By using these shortcodes on your website, you can render particular forms on your website. The entire data will be sent to Mautic when the form is submitted.
<h3>12. Create Targeted Campaigns to Increase Your Sales</h3>
You can build several personalized and effective automated campaigns through Mautic Woo to target your customers. These marketing campaigns let you take different actions for different conditions.
<h2>Compatibility </h2>
<h3>1. Compatibility with WooCommerce Subscription: </h3>
The WooCommerce Mautic Integration is compatible with the <a href="https://woocommerce.com/es-es/products/woocommerce-subscriptions/" target="_blank" rel="noopener">WooCommerce Subscription</a> Plugin. As you activate the subscription plugin, 11 custom fields are automatically created in the Mautic Custom fields section, allowing you to sync the WooCommerce subscription order data over to the Mautic CRM. 
You can effortlessly sync data regarding Subscription Order Number, Status, Order Creation Date, Billing Period, and more. It creates the most efficient way to manage your subscription order data. 
<h3>2. Compatibility with the Events Tickets Manager Plugin:</h3>
The Mautic Integration for WooCommerce seamlessly integrates with the <a href="https://wpswings.com/product/event-tickets-manager-for-woocommerce-pro/" target="_blank" rel="noopener">Events Tickets Manager Pro</a> plugin by WP Swings. This compatibility offers a comprehensive solution for managing your WooCommerce store and events.
Events Tickets Manager Pro simplifies event ticket personalization, layout creation, and product category addition. It enables swift event creation, customer notifications, and seamless ticket delivery via email. The data inputs are taken from the events plugin and then synced to Mautic. 
With this compatibility, custom fields like last name, price, venue, start/end date, time and form details as well can be smoothly synced. Enhancing your Woocommerce store’s event management capabilities.
<h3>3. Compatible With WooCommerce HPOS:</h3>
High-performance order Storage (HPOS), formerly known as “Custom Order Tables,” offers a robust database structure tailored for eCommerce requirements. The WooCommerce Mautic Integration works smoothly with HPOS, ensuring a cohesive synchronization of your WooCommerce store and Mautic’s marketing automation features to process orders efficiently during high surge in order placements. 
<h2>Support</h2>
Visit <a href="https://woocommerce.com/document/mautic-integration-for-woocommerce/" target="_blank" rel="noopener">Mautic Integration for WooCommerce</a> to learn more about the features and working of the plugin. If you need support or have questions, kindly <a href="https://woocommerce.com/my-account/create-a-ticket/" target="_blank" rel="noopener">submit your query</a>.

Mautic Integration

Mautic Integration for WooCommerce integrates your WooCommerce store with open-source marketing automation software.

Role Based Analytics vs Mautic Integration