<p><span style="font-weight: 400">WooCommerce Role Based Pricing extension empowers you to set your product prices based on user roles and individual customers. You can discount or markup prices by fixed or percentage amount. Once the prices are changed only the specified customer & user roles will see the new prices, whereas the rest of the customers will see the regular prices.</span></p>
<p><span style="font-weight: 400">This extension comes with rule-based management that allows you to change prices in bulk for a whole category or selected products. While setting up a price change, you can choose to set a minimum & maximum order quantity and restrict customers from purchasing beyond the predefined quantity limit.</span></p>
<p>You can also hide price and/or add to cart button for not logged in customers and replace them with a custom text & link. If you need to add the custom fields on the registration form and assign user roles during registration, try our <a href="https://woocommerce.com/products/custom-user-registration-fields-for-woocommerce/">Custom User Registration Plugin</a>.</p>
<p> <br />
<img class="aligncenter wp-image-18734005635358 size-full" src="https://addify.store/adv-banners/addify-store.gif" alt="" width="900" height="141" /></p>
<div class="woo-sc-box normal">Need to set quantity-based tiered pricing for user roles? Try our <a href="https://woocommerce.com/products/wholesale-tiered-pricing/">WooCommerce Wholesale Pricing</a> OR <a href="https://woocommerce.com/products/b2b-for-woocommerce/">B2B for WooCommerce</a> – an ultimate wholesale solution.</div>
<div></div>
<h2><b>Features:</b></h2>
<ul>
<li style="font-weight: 400"><span style="font-weight: 400">Adjust pricing for individual customers and user roles</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Set a fixed product price</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Increase price by fixed or percentage amount</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Discount price by fixed or percentage amount</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Change prices on the product level</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Add rules to change prices in bulk for specific products or categories</span></li>
<li>Import and Export role based pricing using a CSV file</li>
<li>Apply role based prices discount to regular or sale price</li>
<li>Option to not apply role based discount to on-sale products</li>
<li>Ability to Import and export pricing rules</li>
<li>Compatible with product variations</li>
<li style="font-weight: 400"><span style="font-weight: 400">Set minimum & maximum quantity</span></li>
<li>Replace original price in case of price increase</li>
<li>Strikethrough old price and show the new price as a special price</li>
<li><span style="font-weight: 400">Configure start & end date for each price rules</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Hide price & add to cart for not logged in and specific user roles</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Replace price with custom text </span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Replace add to cart with a new custom button & link</span></li>
</ul>
<h2><b>How Does Price Change Work?</b></h2>
<p><span style="font-weight: 400">WooCommerce Role Based pricing is a smart plugin that handles the price markup and markdown efficiently. Incase</span><b> of price markup</b><span style="font-weight: 400">, the original price is replaced with the new increased price whereas </span><b>incase of price markdown</b><span style="font-weight: 400">, the original price is strikethrough and the new price is displayed just below the original price. This makes your customers feel special and helps in improving the conversion rate.</span></p>
<p><img class="alignnone size-full wp-image-5112659" src="https://woocommerce.com/wp-content/uploads/2019/11/WooCommerce-Prices-by-User-Roles-Customer.png" alt="WooCommerce Prices by User Roles" width="980" height="1005" /></p>
<h2><b>Pricing on Product Level</b></h2>
<p><span style="font-weight: 400">You can update the price based on the user role and customer on the product level. The product level settings enable you to,</span></p>
<ul>
<li style="font-weight: 400"><span style="font-weight: 400">Set price for each user role (Leave empty to use default price)</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Change price for any customer</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Specify minimum & maximum order quantity</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Set a fixed price or increase/discount price by a percentage or a fixed amount.</span></li>
</ul>
<p><img class="alignnone size-full wp-image-5025694" src="https://woocommerce.com/wp-content/uploads/2019/11/Role-Based-Pricing-on-Product-Page.jpg" alt="Role Based Pricing on Product Page" width="980" height="645" /></p>
<p><strong>Compatible with Product Variations:</strong></p>
<p>With WooCommerce Price by User Role, you can configure separate prices of each variation. Set different prices for different user roles and individual customers.</p>
<p><img class="alignnone size-full wp-image-5025707" src="https://woocommerce.com/wp-content/uploads/2019/11/Compatible-with-Variations-1.jpg" alt="Compatible with Variations" width="811" height="1374" /></p>
<h2><b>Rule-Based Price Management</b></h2>
<p><span style="font-weight: 400">The rule-based price management empowers you to change product prices in bulk. Instead of changing prices product by product, you can utilize the rule-based feature to change prices in bulk for specific products and categories.</span></p>
<p><img class="alignnone size-full wp-image-5025708" src="https://woocommerce.com/wp-content/uploads/2019/11/05_Woocommerce-Role-Based-Pricing-2.png" alt="" width="963" height="440" /></p>
<p><span style="font-weight: 400">While creating a new price rule you can,</span></p>
<ul>
<li style="font-weight: 400"><span style="font-weight: 400">Specify user roles and individual customers</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Specify minimum & maximum order quantity</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Set a fixed price or increase/discount price by a percentage or a fixed amount.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Select products & categories to apply the new price change.</span></li>
</ul>
<p><img class="alignnone size-full wp-image-5025691" src="https://woocommerce.com/wp-content/uploads/2019/11/Price-Based-on-Roles-Bulk-Rule.jpg" alt="Price Based on Roles Bulk Rule" width="980" height="1242" /></p>
<h2><b>Import Export Role Based Prices:</b></h2>
<p>You can import and export role based pricing using a CSV file.</p>
<p><img class="alignnone size-full wp-image-18734003327129" src="https://woocommerce.com/wp-content/uploads/2019/11/Import-export-prices.png" alt="WooCommerce Role based prices import export" width="980" height="777" /></p>
<h2>Hide Price & Add to Cart:</h2>
<p>With WooCommerce Role-based Prices plugin, you can hide price and/or add to cart button for non-loggedin and specific user roles. You can also choose to hide prices for all or specific products & categories.</p>
<p><img class="alignnone size-full wp-image-5113005" src="https://woocommerce.com/wp-content/uploads/2019/11/WooCommerce-Hide-Price.png" alt="WooCommerce Hide Price" width="858" height="1283" /></p>
<h2><strong>Use Cases of WooCommerce Role Based Pricing:</strong></h2>
<p>To better understand this WooCommerce Prices By User Role extension, we have listed a detailed use case that covers every aspect. All these price rules can be active at the same time.</p>
<div><strong>Registered <span class="il">Customer</span> A</strong></div>
<ul>
<li>Has discount 50% on product category Z</li>
<li>Has discount 20% for specific products</li>
<li>Has Markup 20% on product category X</li>
</ul>
<div><strong>Registered C<span class="il">ustomer</span> B</strong></div>
<div>
<ul>
<li>Has discount 40% on product category Z</li>
<li>Has discount 30% on specific products</li>
<li>Has Markup 30% on product category X</li>
</ul>
</div>
<div><strong>Registered Customer C</strong></div>
<ul>
<li>Has Discount 10% for All Products</li>
</ul>
<p><strong>Registered Customer D</strong></p>
<ul>
<li>Has Markup 10 for All Products</li>
</ul>
<div>In the above cases, the “Registered Customer” can be an individual customer or user role. Feel free to contact us if you have any questions.</div>
<p> </p>

Role Based Pricing

<p>Add user roles and customer specific pricing. Add a fixed price, markup or discount existing price in percentage or fixed amount.</p>

<p><strong data-start="105" data-end="207">Running a WooCommerce store that requires flexible pricing or handles bulk, B2B, or custom orders?</strong> Standard checkout flows don’t support price negotiations or quote requests, which can lead to lost leads and poor user experience. <strong data-start="339" data-end="450">Quotes for WooCommerce Pro solves this by letting customers request custom quotes directly from your store.</strong> You can review, respond, and convert quotes into WooCommerce orders—all while streamlining your sales process and boosting conversions.</p>
<ul class="wccom-tick-list-primary">
<li><strong>Allow customers to request price quotes for products and product variations</strong></li>
<li><strong>Enable quotes based on product categories, item quantity, stock availability and more</strong></li>
<li><strong>Allow quote and purchasable items in a single cart<br /></strong></li>
<li><strong>Automatically respond to quote requests</strong></li>
<li><strong>Enable quotes based on user roles and products with no prices</strong></li>
</ul>
<hr class="wccom-product-heading__hr" />
<h2 class="wp-block-heading"><strong>Features</strong></h2>
<ul class="wccom-tick-list-secondary">
<li><strong>Quotes in Woo order cycle</strong> – Modify the “Add to Cart” button into a “Request a Quote” button.</li>
<li><strong data-start="0" data-end="25" data-is-only-node="">Role‑Based Visibility</strong> – Show quote buttons only to specific user roles or wholesale customers.</li>
<li><strong data-start="0" data-end="16" data-is-only-node="">Price Hiding</strong> – Conceal prices for items requiring quotes.</li>
<li><strong>Category based Quoting</strong> – Enable quotes based on product category.</li>
<li><strong data-start="0" data-end="22" data-is-only-node="">Mixed Cart Support</strong> – Allow quote-only and purchasable products together.</li>
<li><strong data-start="0" data-end="23" data-is-only-node="">Stock‑Based Quoting</strong> – Auto‑enable quotes for out‑of‑stock items.</li>
<li><strong>Quantity based Quoting</strong> – Enable quotes automatically for products when users try to place orders for bulk quantities (B2B)</li>
<li><strong data-start="0" data-end="27" data-is-only-node="">Automated Notifications</strong> – Send quote emails to admins and customers on submission.</li>
<li><strong data-start="0" data-end="27" data-is-only-node="">Launched Quote Requests</strong> – Use the “Request Quote” form to take quote requests while still allowing normal WooCommerce orders.</li>
<li><strong data-start="0" data-end="29" data-is-only-node="">Quote‑to‑Order Conversion</strong> – Convert quote requests into WooCommerce orders with one click.</li>
<li><strong data-start="0" data-end="24" data-is-only-node="">Document Attachments</strong> – Include files in quote emails</li>
<li><strong data-start="0" data-end="24" data-is-only-node="">Dashboard Management</strong> – Dedicated admin pages for viewing and managing quotes.</li>
<li><strong>HPOS & Legacy orders</strong> – Quick and seamless integration with your Woo store</li>
</ul>
<h4>Allow quote and purchasable items in a single cart</h4>
<p>Determine how the plugin should handle cases where users add both quote-only and purchasable products to the same cart. You can either process payment for the purchasable items at checkout and automatically create a separate order for the quote products, or convert the entire cart into a quote order.</p>
<p><img class="alignnone wp-image-18734004335802 size-medium" src="https://woocommerce.com/wp-content/uploads/2024/03/mixed-carts-1.gif?w=896" alt="purchasable-and-quote-items-in-single-cart" width="896" height="527" /></p>
<h4><strong>Take quotations for back-ordered products</strong></h4>
<p>Set up Quotes for WooCommerce Pro to automatically enable quotes for a product as soon as the stock quantity reaches zero. Reach out to the user when the product is back in stock with a quotation email. <img class="alignnone wp-image-18734004337005 size-medium" src="https://woocommerce.com/wp-content/uploads/2024/03/backorder-quote-gif.gif?w=896" alt="stock based quotes" width="896" height="566" /></p>
<h4>Effortlessly manage wholesale and retail customers</h4>
<p>Cater to wholesale and retail customers by enabling quotations based on either user roles or item quantities. The extension allows you to replace the Add to Cart button with a Request Quote button, depending on user roles or when a customer’s order exceeds a preset quantity.</p>
<p>You can differentiate between bulk buyers and retail customers by automatically enabling quotes for larger orders, while allowing retail users to place normal WooCommerce orders for the same products.</p>
<p><img class="alignnone wp-image-18734003464217 size-medium" src="https://woocommerce.com/wp-content/uploads/2024/03/role-settings1.png?w=886" alt="user role based settings" width="886" height="306" /></p>
<h4><strong>Enable quotes based on item quantity globally for all products or select products</strong></h4>
<p><img class="alignnone size-medium wp-image-18734004335838" src="https://woocommerce.com/wp-content/uploads/2024/03/item-qty-product.png?w=782" alt="quotes-based-on-quantity-product-level" width="782" height="411" /></p>
<p><img class="alignnone size-medium wp-image-18734004335841" src="https://woocommerce.com/wp-content/uploads/2024/03/item-qty-global.png?w=772" alt="quotes-based-on-quantity-global" width="772" height="156" /></p>
<h4>Include/Exclude products for quotes based on categories</h4>
<p>Effortlessly tailor your quoting process by including or excluding products based on categories. Streamline your workflow and provide customized quotes with ease.</p>
<p><img class="alignnone wp-image-18734003464283 size-medium" src="https://woocommerce.com/wp-content/uploads/2024/03/category-settings_5e104d.png?w=847" alt="product category quotation" width="847" height="448" /></p>
<h4>Enable simultaneous quote requests and orders</h4>
<p>Enable the Request Quote form with a single click. This adds a Request Quote button on single product pages and the standard WooCommerce Add to Cart button.</p>
<p>With both buttons available, customers can make quotation requests and purchase products simultaneously.</p>
<p><img class="alignnone size-medium wp-image-18734003321773" src="https://woocommerce.com/wp-content/uploads/2024/02/quotesatc-1.png?w=896" alt="request quote button" width="896" height="552" /></p>
<p style="text-align: center"><strong>Request Quote form</strong></p>
<p><img class="alignnone wp-image-18734003321597 size-medium" src="https://woocommerce.com/wp-content/uploads/2024/02/request-form.png?w=896" alt="request quote page" width="896" height="567" /></p>
<h4>Automatically send quotation emails to customers</h4>
<p>Setup a fixed interval, from when requests are received to send quote emails.<br />Modify and set up the quote prices in that duration. The extension will send the email to the customer automatically without manual intervention.</p>
<h4>Convert quote requests to WooCommerce orders using a single click</h4>
<p>Effortlessly convert quotation requests from the Request Quote page into WooCommerce orders with a single click.<br />Tailor, adjust, and finalize prices at your convenience, either before or after conversion. Send the quotation email and seamlessly receive payments.</p>
<div id='gallery-1' class='gallery galleryid-0 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>
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				<a href='https://woocommerce.com/?attachment_id=18734003464242'><img width="150" height="150" src="https://woocommerce.com/wp-content/uploads/2024/03/advanced.png?w=150&h=150&crop=1" class="attachment-thumbnail size-thumbnail" alt="Advanced quote settings" loading="lazy" /></a>
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				<a href='https://woocommerce.com/?attachment_id=18734003464249'><img width="150" height="150" src="https://woocommerce.com/wp-content/uploads/2024/03/email-settings.png?w=150&h=150&crop=1" class="attachment-thumbnail size-thumbnail" alt="Quote email settings" loading="lazy" /></a>
			</div></figure><figure class='gallery-item'>
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				<a href='https://woocommerce.com/?attachment_id=18734003321774'><img width="150" height="150" src="https://woocommerce.com/wp-content/uploads/2024/02/request-settings.png?w=150&h=150&crop=1" class="attachment-thumbnail size-thumbnail" alt="request quote page" loading="lazy" /></a>
			</div></figure><figure class='gallery-item'>
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				<a href='https://woocommerce.com/?attachment_id=18734003321773'><img width="150" height="150" src="https://woocommerce.com/wp-content/uploads/2024/02/quotesatc-1.png?w=150&h=150&crop=1" class="attachment-thumbnail size-thumbnail" alt="request quote button" loading="lazy" /></a>
			</div></figure><figure class='gallery-item'>
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				<a href='https://woocommerce.com/?attachment_id=18734003321775'><img width="150" height="150" src="https://woocommerce.com/wp-content/uploads/2024/02/view-quotes-1.png?w=150&h=150&crop=1" class="attachment-thumbnail size-thumbnail" alt="view quotes page" loading="lazy" /></a>
			</div></figure><figure class='gallery-item'>
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				<a href='https://woocommerce.com/?attachment_id=18734003321776'><img width="150" height="150" src="https://woocommerce.com/wp-content/uploads/2024/02/view-quotes-2.png?w=150&h=150&crop=1" class="attachment-thumbnail size-thumbnail" alt="view quotes page" loading="lazy" /></a>
			</div></figure>
		</div>

<h3>Benefits</h3>
<ul class="wccom-tick-list-secondary">
<li>End users can submit quotation requests with minimal clicks and minimal required information using the Request Quote form, enhancing user satisfaction.</li>
<li>Convert quotation requests to WooCommerce orders effortlessly with just a single click, saving time and effort.</li>
<li>Enable quotations based on specific user roles, product stock, variations and more offering tailored pricing and options to different customer groups.</li>
</ul>
<h3>Upcoming features</h3>
<ul class="wccom-tick-list-secondary">
<li>Display prices for quote products based on user roles</li>
<li>Quote statistics to analyze conversions, most requested products, and more</li>
<li>Follow-up email reminders</li>
</ul>
<hr />
<p><strong>Join our family of 4000+ delighted users and experience the difference!”</strong></p>
<ul class="wccom-tick-list-secondary">
<li>Enjoy unparalleled support</li>
<li>Streamline your quotation and order management process</li>
<li>Take orders for out of stock products, bulk queries without any manual intervention</li>
<li>Receive email notifications for a quote request in real-time</li>
</ul>
<hr />
<p>Have a feature request?  Submit one <a href="https://woocommerce.com/feature-requests/quotes-for-woocommerce-pro/">here.</a></p>

Quotes for WooCommerce Pro

<p>Let customers request custom quotes in your WooCommerce store. Perfect for B2B, bulk, or service-based sales—review, negotiate, and convert quotes into orders with ease.</p>

Role Based Pricing vs Quotes for WooCommerce Pro