<p class="p1">Roles & Rules B2B for WooCommerce helps you create professional B2B pricing without complex wholesale setups. Use your existing WooCommerce prices as the foundation and apply flexible role-based rules on top. Perfect for wholesale stores, distributors, VIP pricing, and B2B + B2C shops.</p>
<p class="p1">No pricing duplication.<br />
No stacking conflicts.<br />
Just clean, predictable role-based pricing.</p>
<p class="p1"><b>Why Choose Roles & Rules B2B?</b></p>
<p class="p2">Unlike large wholesale suites, Roles & Rules B2B focuses on <b>accurate pricing, flexibility, and performance</b>.</p>
<ul class="ul1">
<li class="li2">Built on native WooCommerce pricing</li>
<li class="li2">No duplicate price lists</li>
<li class="li2">Flexible role-based rules</li>
<li class="li2">Category & product rule inheritance</li>
<li class="li2">VAT exempt and net pricing</li>
<li class="li2">B2B + B2C store support</li>
<li>Coupons automatically applied for role</li>
<li class="li2">Lightweight and fast</li>
</ul>
<p class="p2">Update your WooCommerce price once — role pricing follows automatically.</p>
<p class="p1"><b>Key Features<br />
</b></p>
<ul class="wccom-tick-list-primary">
<li class="li1" data-start="702" data-end="792"><strong data-start="704" data-end="735">Role-based pricing</strong><br data-start="735" data-end="738" />Create discounts or markups per role using your existing WooCommerce prices. Perfect for wholesalers, partners, and VIP customers.</li>
<li class="li1" data-start="794" data-end="949"><strong data-start="796" data-end="821">Cart-aware quantity discounts</strong><br data-start="821" data-end="824" />Create deals like “Buy 3+, get 40%” that replace — never stack — with other rules.</li>
<li class="li1" data-start="951" data-end="1090"><strong data-start="953" data-end="985">Product & Category Rules</strong><br data-start="985" data-end="988" />Apply pricing to specific products or categories. Child categories automatically inherit parent rules.</li>
<li class="li1" data-start="1092" data-end="1173"><strong data-start="1094" data-end="1118">Storewide Role Promotions</strong><br data-start="1118" data-end="1121" />Schedule role-based promotions with start and end dates.</li>
<li class="li1" data-start="1175" data-end="1274"><strong data-start="1177" data-end="1205">Privacy & Access Control</strong><br data-start="1205" data-end="1208" />Hide prices, products, or categories for selected roles or guests.</li>
<li class="li1" data-start="1276" data-end="1388"><strong data-start="1278" data-end="1302">Role-Based VAT & Tax</strong><br data-start="1302" data-end="1305" />Exempt roles, show net pricing, and control tax display.</li>
<li class="li1"><strong>B2B Customer Benefits Page</strong><br />
Show customers their role, pricing rules, and discounts directly in My Account.</li>
<li class="li1"><strong>Centralized Role Management</strong><br />
Manage B2B and B2C roles in one place.</li>
<li class="li1"><strong>Private Store Mode</strong><br />
Hide prices and restrict store access for non-logged-in users.</li>
<li class="li1" data-start="1390" data-end="1459"><strong data-start="1392" data-end="1405">Dark mode</strong><br data-start="1405" data-end="1408" />Built-in dark mode for a clean, low-glare admin experience.</li>
</ul>
<p class="p1"><b>Built for B2B + B2C Stores<br />
</b>Roles & Rules B2B is designed for stores serving both business and retail customers.</p>
<p class="p2">Use cases include:</p>
<ul class="ul1">
<li class="li2">Wholesale stores</li>
<li class="li2">Distributor pricing</li>
<li class="li2">VIP customer programs</li>
<li class="li2">Partner pricing</li>
<li class="li2">Private catalogs</li>
<li class="li2">B2B + B2C hybrid stores</li>
</ul>
<h2><strong>General Rules & Storewide Discounts</strong></h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.13-general.png"><img class="alignnone wp-image-18734004605519 size-large" title="Roles & Rules B2B - rules list" src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.13-general.png?w=980" alt="Set up general rules" width="980" height="644" /></a></p>
<p class="p1">Start by defining roles like VIP, Wholesale, or Distributor.</p>
<ul class="ul1">
<li class="li1">Apply storewide discounts</li>
<li class="li1">Schedule promotions</li>
<li class="li1">Add optional coupons (automatically applied)</li>
<li class="li1">Fine-tune later with category and product rules</li>
</ul>
<h2><strong><br />
Category Rules & Promotions</strong></h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.13-categories.png"><img class="alignnone wp-image-18734004605518 size-large" src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.13-categories.png?w=980" alt="Set up category rules" width="980" height="616" /></a></p>
<p class="p1">Customize pricing at the category level.</p>
<ul class="ul1">
<li class="li1">Parent category inheritance</li>
<li class="li1">Quantity-based discounts</li>
<li class="li1">Scheduled promotions</li>
<li class="li1">Hide categories per role</li>
</ul>
<h2>Product-Specific Pricing</h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.13-products.png"><img class="alignnone wp-image-18734004605517 size-large" src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.13-products.png?w=980" alt="Set up product rules" width="980" height="721" /></a></p>
<p class="p1">Fine-tune pricing for individual products.</p>
<ul class="ul1">
<li class="li1">Role-based adjustments</li>
<li class="li1">Quantity pricing</li>
<li class="li1">Variable product support</li>
<li class="li1">Subscription support</li>
</ul>
<h2>Flexible Role Management</h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.1-roles.png"><img class="alignnone wp-image-18734003342778 " src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.1-roles.png" alt="Roles & Rules B2B - roles" width="850" height="628" /></a></p>
<p class="p1">With the <b>Roles</b> tab, you can quickly create and manage roles for both B2B and B2C customers. Set VAT exemptions, bulk-assign roles, and customize permissions to align with your business needs. Easily edit, delete, or expand role capabilities as needed.</p>
<p> </p>
<h2>Customer Benefits Page</h2>
<p class="p1"><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.6.4-benefits.png"><img class="alignnone wp-image-18734006488667 size-medium" style="padding: 4px;border: 8px solid silver" src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.6.4-benefits.png?w=825" alt="Customer benefits" width="825" height="1033" /></a></p>
<p class="p1">Add a dedicated Benefits page in My Account.</p>
<p class="p1">Customers can view:</p>
<ul class="ul1">
<li class="li1">Role-based pricing</li>
<li class="li1">Category discounts</li>
<li class="li1">Product-specific rules</li>
<li class="li1">Quantity pricing</li>
<li class="li1">VAT settings</li>
<li>Coupon discounts</li>
<li class="li1">Restricted items</li>
</ul>
<p class="p1">This reduces confusion and improves the B2B experience.</p>
<p> </p>
<h2>Streamlined Order Creation for B2B Customers</h2>
<h2><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.9-edit-order.png"><img class="alignnone wp-image-18734004164682" src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.9-edit-order.png" alt="Roles & Rules B2B for WooCommerce - edit order" width="850" height="537" /></a></h2>
<p class="p1">Create orders directly in WooCommerce admin with role-based pricing. When placing orders by phone or email, the customer’s role is automatically applied, ensuring accurate pricing. Use the “Recalculate Prices” button to update prices according to the customer’s role.</p>
<h2>Customizable Registration Form and User Roles</h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-1.2.17-reg-form.png"><img class="alignnone wp-image-18734000515131 " src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-1.2.17-reg-form.png" alt="" width="689" height="628" /></a></p>
<p class="p1">Create a customized registration form on the “My Account” page with configurable fields. Control access by preventing auto-login for security, and easily customize or translate field labels. Display essential customer information on profiles for streamlined management.</p>
<h2>Format prices & labels</h2>
<figure id="attachment_18734004185836" aria-describedby="caption-attachment-18734004185836" style="width: 694px" class="wp-caption alignnone"><a href="https://woocommerce.com/wp-content/uploads/2020/12/cas-shop-discounts.png"><img class="wp-image-18734004185836" src="https://woocommerce.com/wp-content/uploads/2020/12/cas-shop-discounts.png" alt="Shop - filter and discounts" width="694" height="759" /></a><figcaption id="caption-attachment-18734004185836" class="wp-caption-text">Screenshot: Net prices with percent savings and a “Buy 3+, get 25%” label (custom color).</figcaption></figure>
<p>Show prices exactly how each role expects to see them. In this example, the role sees <strong data-start="360" data-end="384">net prices (ex. VAT)</strong>, a <strong data-start="388" data-end="413">percent savings badge</strong>, and a <strong data-start="421" data-end="446">dynamic quantity deal</strong> (“Buy 3+, get 25%”). The yellow highlight and label style are fully configurable in Roles & Rules settings.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-product-discounted.png"><img class="alignnone wp-image-18734004185860 " src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-product-discounted.png" alt="Roles & Rules B2B for WooCommerce - product discounted" width="693" height="670" /></a></p>
<p>Here is an example on how a variable product can look with dynamic pricing.</p>
<h2>Net Prices and Tax Exemption</h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.12-cart-ex-vat.png"><img class="alignnone wp-image-18734004231357 " src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-2.4.12-cart-ex-vat.png" alt="Roles & Rules B2B for WooCommerce, cart ex. VAT" width="692" height="574" /></a></p>
<p class="p1">Display prices excluding VAT for selected roles.</p>
<p class="p1">Perfect for:</p>
<ul class="ul1">
<li class="li1">International B2B</li>
<li class="li1">Wholesale customers</li>
<li class="li1">VAT-exempt clients</li>
</ul>
<h2 class="p1">Private Store Mode</h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-private-store.png"><img class="alignnone wp-image-18734004185876 " src="https://woocommerce.com/wp-content/uploads/2020/12/rrb2b-private-store.png" alt="Roles & Rules B2B for WooCommerce - private store" width="667" height="804" /></a></p>
<p class="p1">Create a members-only catalog.</p>
<ul class="ul1">
<li class="li1">Hide prices</li>
<li class="li1">Hide add-to-cart</li>
<li class="li1"><span style="letter-spacing: -0.011em">Restrict guest access</span></li>
</ul>
<p class="p1"><b>Seamless WooCommerce Integration</b></p>
<p class="p2">Works with:</p>
<ul class="ul1">
<li class="li2">WooCommerce Subscriptions</li>
<li class="li2">Product Bundles</li>
<li class="li2">Currency Switchers</li>
<li class="li2">Cart & Checkout Blocks</li>
<li class="li2">Popular WooCommerce plugins</li>
</ul>
<p class="p1"><b>Why Store Owners Choose Roles & Rules B2B</b></p>
<ul class="ul1">
<li class="li2">Flexible pricing rules</li>
<li class="li2">Clean pricing logic</li>
<li class="li2">Lightweight performance</li>
<li class="li2">No duplicate price lists</li>
<li class="li2">Easy to maintain</li>
</ul>
<p class="p2">Roles & Rules B2B gives you powerful B2B pricing without complexity.</p>

Roles & Rules B2B

<p>Role-based pricing for B2B + B2C WooCommerce stores — with quantity discounts, coupons, VAT control, and no pricing duplication.</p>

<div class="woo-sc-box" style="background: #fff;border: 1px solid #cfb9f6;border-left-width: 1px !important;border-radius: 5px;color: #000000;margin: 2em 0;padding: 17px">
<h2>Top Features</h2>
<ul class="wccom-tick-list-primary">
<li>Offer Product based discounts & Cart based discounts</li>
<li>Set Quantity Range, Price per Quantity and Mix & Match discount on products</li>
<li>Provide Cart based discount on cart items quantity and create multiple conditions</li>
<li>Option to provide quantity discount if any from the selected products are in cart</li>
<li>Option to highlight the current applicable discount for customers</li>
<li>Create multiple rules to set quantity-based discounts</li>
<li>Supports three types of discounts: fixed, percentage, and discounted prices</li>
<li>Apply discount rules on specific products, variations or categories</li>
<li>Offer discounts for specific user roles</li>
<li>Display pricing tables on product pages</li>
<li>Customize pricing tables with text colors, background colors, etc.</li>
<li>Option to display smallest price on shop page</li>
<li>Display pricing tables before product summary, after, or before add to cart button</li>
<li>Option to show discount amount (saved money) on the product page</li>
<li>Option to display total price after discount (final price) on the product page</li>
<li>Option to apply only quantity discount or discount coupons or both</li>
<li>Templates for product discount table: Table, List, Grid, Card 1, 2, 3 <strong>(New)</strong></li>
</ul>
<p><a class="wccom-button is-primary" style="font-weight: 400;text-decoration: none;width: 130px" href="https://woocommerce.com/?add-to-cart=8232229" target="_blank" rel="noopener"><span class="wccom-button__text">Buy Now</span></a></p>
</div>
<hr style="clear: both" />
<h2>Offer Quantity-Based Discounts</h2>
<p><strong>WooCommerce quantity discounts plugin</strong> allows to create product based discounts as well as cart based discounts. With product based discount rule you can offer discount on products’ quantity ranges or set price per product quantity. It creates a pricing table to set discounts on various quantity ranges, creates multiple rules to set different discount offers on various products, and applies each rule to various products and categories to save time.</p>
<p>Using cart based discount rule you can provide a discount in cart totals on the cart page. You can provide a discount based on the quantity of total cart items. Option add multiple conditions which customers have to meet to avail cart discount.</p>
<p>You can also set offer discounts to specific user roles—a useful feature for B2B stores. With WooCommerce quantity discounts plugin, you can provide fixed or percentage discounts or set discounted prices. The extension displays the pricing table on product pages that encourages customers to increase their order quantities to get valuable discounts.</p>
<hr style="clear: both" />
<h2>Features Details:</h2>
<h3>Discount on quantity ranges</h3>
<p>WooCommerce quantity based pricing plugin allows you to set various discounts on quantity ranges. It also displays pricing tables on product pages and instantly highlights the current applicable discount based on product quantity selected by customer. It is a great way to encourage customers to add more quantity to their carts to trigger the discount offers.</p>
<p><strong>Frontend Example: <a href="https://demos.plugifystore.com/quantity-discounts/product/wild-life-calendar/" target="_blank" rel="noopener">Live Demo</a><br />
</strong></p>
<p><img class="aligncenter size-full wp-image-18734000531447" src="https://woocommerce.com/wp-content/uploads/2021/07/quantity-range-gif.gif" alt="WooCommerce quantity discounts and pricing" width="980" height="494" /></p>
<p><strong>Backend Rule Settings</strong></p>
<p><img class="aligncenter size-full wp-image-18734004140557" src="https://woocommerce.com/wp-content/uploads/2021/07/Quantity-discount-Backend-Rule-Settings.png" alt="woocommerce quantity discounts plugin" width="980" height="399" /></p>
<h3><strong>Price per quantity </strong></h3>
<p>The price per quantity feature allows you to set a different price for each product quantity.</p>
<p><strong>Frontend Example: <a href="https://demos.plugifystore.com/quantity-discounts/product/1-price-per-quantity/" target="_blank" rel="noopener">Live Demo</a></strong></p>
<p><img class="aligncenter size-full wp-image-18734000531389" src="https://woocommerce.com/wp-content/uploads/2021/07/price-per-quantity-gif.gif" alt="WooCommerce quantity discounts and pricing" width="980" height="496" /></p>
<p><strong>Backend Rule Settings</strong></p>
<p><img class="aligncenter size-full wp-image-18734004140565" src="https://woocommerce.com/wp-content/uploads/2021/07/Price-Per-Qunatity-Backend-Rule-Settings.png" alt="woocommerce quantity discounts plugin" width="980" height="411" /></p>
<h3>Display total discounted price & save money</h3>
<p>This extension offers you to display total discounted price as well as saved money on the product page to engage the customers.<img class="aligncenter size-full wp-image-18734005965760" src="https://woocommerce.com/wp-content/uploads/2021/07/Discounted-Total-and-Total-amount-saved.png" alt="woocommerce quantity discount and pricing plugin" width="980" height="506" /></p>
<h3><strong>Supports Variable Product</strong></h3>
<p>You can also apply discount rules on variable products.</p>
<p><img class="aligncenter size-full wp-image-8962032" src="https://woocommerce.com/wp-content/uploads/2021/07/ezgif.com-gif-maker-2.gif" alt="woocommerce discount plugin" width="966" height="880" /></p>
<h3><strong>Display Smallest Price on Shop</strong></h3>
<p>You can display the smallest price on the shop and product page to your customers and customize the price label as well.</p>
<p><img class="aligncenter size-full wp-image-18734004140568" src="https://woocommerce.com/wp-content/uploads/2021/07/Display-Smallest-Price-on-Shop-1.png" alt="woocommerce quantity discounts plugin" width="980" height="473" /></p>
<h3><strong>Customize Table Columns</strong></h3>
<p>WooCommerce quantity discounts plugin lets you enable or disable any column of the pricing table and customize the text of columns.</p>
<p><img class="aligncenter size-full wp-image-18734004140569" src="https://woocommerce.com/wp-content/uploads/2021/07/Customize-Table-Columns-1.png" alt="woocommerce quantity discounts plugin" width="980" height="396" /></p>
<h3><strong>Provide Cart based Discounts</strong></h3>
<p>Offer cart discounts based on:</p>
<ul class="wccom-tick-list-secondary">
<li>Cart items’ quantity</li>
<li>Cart subtotals</li>
<li>Coupon code</li>
<li>User roles</li>
<li>Product in cart</li>
<li>Category in cart</li>
</ul>
<p>Create cart discounts with multiple “<strong>And</strong>” conditions which customers have to meet to avail the discount.</p>
<p><img class="aligncenter size-full wp-image-18734004140573" src="https://woocommerce.com/wp-content/uploads/2021/07/Provide-Cart-based-Discounts.png" alt="woocommerce quantity discounts plugin" width="980" height="422" /></p>
<p>Highlight cart discounts on multiple shop pages by displaying customizable discount button which shows cart discount rules in a popup.</p>
<p><img class="aligncenter size-full wp-image-18734004140576" src="https://woocommerce.com/wp-content/uploads/2021/07/Provide-Cart-based-Discounts-Button-On-Shop-page.png" alt="woocommerce quantity discounts plugin" width="980" height="448" /></p>
<p><img class="aligncenter size-full wp-image-18734004140580" src="https://woocommerce.com/wp-content/uploads/2021/07/Provide-Cart-based-Discounts-Popup-On-Shop-page.png" alt="woocommerce quantity discounts plugin" width="980" height="465" /></p>
<p>Cart discount is provided to customers in cart totals on cart page.</p>
<p><img class="aligncenter size-full wp-image-18734004140584" src="https://woocommerce.com/wp-content/uploads/2021/07/Provide-Cart-based-Discounts-On-Cart-page.png" alt="woocommerce quantity discounts plugin" width="980" height="461" /></p>
<h3>Three types of discounts</h3>
<p>WooCommerce quantity discounts plugin allows you to set three types of discounts such as fixed, percentage, and discounted price.</p>
<p><img class="aligncenter size-full wp-image-18734004140588" src="https://woocommerce.com/wp-content/uploads/2021/07/Three-types-of-discounts-1.png" alt="woocommerce quantity discounts plugin" width="980" height="444" /></p>
<h3>Apply to specific products or categories</h3>
<p>Save your time by applying each rule to multiple products and categories.</p>
<p><img class="aligncenter size-full wp-image-18734004140592" src="https://woocommerce.com/wp-content/uploads/2021/07/Apply-to-specific-products-or-categories-1.png" alt="woocommerce quantity discounts plugin" width="980" height="443" /></p>
<h3>Set quantity discounts for user roles</h3>
<p>WooCommerce quantity based pricing plugin enables you to restrict discounts to specific user roles. This feature is useful for B2B businesses.</p>
<h3><img class="aligncenter size-full wp-image-18734004140593" src="https://woocommerce.com/wp-content/uploads/2021/07/Set-quantity-discounts-for-user-roles-1.png" alt="woocommerce quantity discounts plugin" width="980" height="446" />Customize pricing tables</h3>
<p>Customize the pricing table such as table color, text color, header color, etc. and, you can also add the text before or after the table.</p>
<p><img class="aligncenter size-full wp-image-18734004140597" src="https://woocommerce.com/wp-content/uploads/2021/07/Customize-pricing-tables-1.png" alt="woocommerce quantity discounts plugin" width="980" height="338" /></p>
<h3>Pricing table location</h3>
<p><strong>WooCommerce quantity discounts plugin</strong> allows you to display the pricing table on various locations such as before product summary, after, or before add to cart.</p>
<p><img class="aligncenter size-full wp-image-18734004140598" src="https://woocommerce.com/wp-content/uploads/2021/07/Pricing-table-location-1.png" alt="woocommerce quantity discounts plugin" width="980" height="334" /></p>
<hr style="clear: both" />
<h2>Advantages</h2>
<ul class="wccom-tick-list-secondary">
<li>Helps to boost store sales</li>
<li>Encourages customers to increase order values to get discounts</li>
<li>Offer discounts based on loyalty using its user-role feature</li>
<li>Improves the user experience of customers</li>
<li>Good for B2B business</li>
</ul>
<hr style="clear: both" />
<p><a class="wccom-button is-primary" style="font-weight: 400;text-decoration: none;width: 130px" href="https://woocommerce.com/?add-to-cart=8232229" target="_blank" rel="noopener"><span class="wccom-button__text">Buy Now</span></a></p>

Quantity Discounts & Pricing

<p>Enable discounts on quantity ranges or set price per quantity for specific products, categories, and user roles.</p>

Roles & Rules B2B vs Quantity Discounts & Pricing