<p><strong>Smart Gift Cards for WooCommerce</strong> makes it easy to sell and manage digital Gift Cards directly from your store.</p>
<p>Instead of relying on limited or complex systems, this plugin gives you a straightforward way to turn any product into a fully functional Gift Card with flexible pricing, automated rewards, and direct delivery to recipients.</p>
<hr />
<h3 data-section-id="1hth1xn">Sell any product as a Gift Card</h3>
<p>With just a few settings, you can convert any WooCommerce product into a Gift Card.</p>
<p><img class="alignnone wp-image-18734006531769 size-medium" src="https://woocommerce.com/wp-content/uploads/2026/04/giftcard-simple-product-settings_30ef50.png?w=896" alt="" width="896" height="370" /></p>
<ul>
<li data-section-id="z2wre6">Works with <strong>simple products</strong></li>
<li data-section-id="1ij8gow">Supports <strong>variable products</strong> with multiple values</li>
<li data-section-id="om1kpv">Lets customers choose the amount that fits their needs</li>
</ul>
<p>This gives you full flexibility in how you offer Gift Cards across your store.</p>
<hr />
<h3 data-section-id="1rsko7q">Flexible pricing with variations</h3>
<p>Offer multiple Gift Card values using product variations.</p>
<p><img class="alignnone wp-image-18734006531771 size-medium" style="letter-spacing: -0.176px" src="https://woocommerce.com/wp-content/uploads/2026/04/giftcard-variation-product-settings_d41e68.png?w=896" alt="" width="896" height="418" /></p>
<p>For example:</p>
<ul>
<li data-section-id="1k4uk92">10, 25, 50, 100 options</li>
<li data-section-id="j387y0">Custom pricing strategies per variation</li>
<li data-section-id="2ra53w">Easy management using WooCommerce’s native product system</li>
</ul>
<p>No need for complex setups. Everything works within the familiar product interface.</p>
<hr />
<h3 data-section-id="19879z0">Send Gift Cards to anyone</h3>
<p>Customers can send Gift Cards directly to a recipient via email.</p>
<p><img class="alignnone size-medium wp-image-18734006523380" src="https://woocommerce.com/wp-content/uploads/2026/04/giftcard-send-modal.png?w=896" alt="" width="896" height="457" /></p>
<p>This allows them to:</p>
<ul>
<li data-section-id="17fxp0w">Gift friends or family instantly</li>
<li data-section-id="1i69vn9">Enter recipient email details</li>
<li data-section-id="1n9qpr3">Deliver the gift without extra steps</li>
</ul>
<p>Perfect for birthdays, holidays, or last-minute purchases.</p>
<hr />
<h3 data-section-id="1g480rf">Automatically reward customers with Gift Cards</h3>
<p>Encourage higher spending by automatically generating Gift Cards when orders reach a certain total.</p>
<p><img class="alignnone size-medium wp-image-18734006523375" src="https://woocommerce.com/wp-content/uploads/2026/04/auto-giftcard-email.png?w=546" alt="" width="546" height="688" /></p>
<ul>
<li data-section-id="zzbmov">Set a minimum order amount</li>
<li data-section-id="1too5jg">Trigger automatic Gift Card creation</li>
<li data-section-id="11jz5yc">Reward customers after checkout</li>
</ul>
<p>This is ideal for promotions, loyalty rewards, or seasonal campaigns.</p>
<hr />
<h3 data-section-id="kpmtj8">Create Gift Cards manually</h3>
<p>Need more control? You can create Gift Cards manually from the admin panel.</p>
<p><img class="alignnone wp-image-18734006531783 size-medium" src="https://woocommerce.com/wp-content/uploads/2026/04/giftcard-edit-page_5489a7.png?w=896" alt="" width="896" height="449" /></p>
<p>Use this to:</p>
<ul>
<li data-section-id="92gnws">Issue refunds as store credit</li>
<li data-section-id="sz0mv3">Reward loyal customers</li>
<li data-section-id="1box9h4">Create custom Gift Cards for specific cases</li>
</ul>
<p>Manage everything directly within your WooCommerce dashboard.</p>
<hr />
<h3 data-section-id="bh2cei">Real-world use cases</h3>
<ul>
<li data-section-id="92h06o">Sell digital Gift Cards as standalone products</li>
<li data-section-id="r0ouoz">Offer Gift Cards as promotional rewards</li>
<li data-section-id="1rlnpfp">Let customers send gifts directly to others</li>
<li data-section-id="1xozguh">Replace refunds with store credit</li>
<li data-section-id="1b3uv2g">Run campaigns like “Spend 100, get a 10 Gift Card”</li>
</ul>
<hr />
<h3 data-section-id="gs5k4h">Why choose Smart Gift Cards?</h3>
<p>Gift Cards are one of the easiest ways to increase revenue and attract new customers.<br />
Smart Gift Cards keeps things simple while giving you the flexibility to run real-world promotions and gifting scenarios.</p>

Smart Gift Cards

<p>Turn any WooCommerce product into a Gift Card and let customers send it to others instantly.<br data-start="269" data-end="272" />Create, manage, and automate Gift Cards with flexible values and smart conditions.</p>

<ul class="wccom-tick-list-primary">
<li>Define how many points are earned for purchases, and the value of points for discounts.</li>
<li>Control the maximum discount that can be earned using points at the cart, category, or product level.</li>
<li>Award points for actions like signing up or writing a product review.</li>
<li>Apply points earned to all previous orders so customers can start redeeming points for discounts immediately.</li>
<li>Quickly adjust the points balance for a customer.</li>
<li>View a log of all points changes made for customers</li>
</ul>
<hr class="wccom-product-heading__hr" />
<p>Reward your customers for purchases and other actions with points that can be redeemed for discounts. Easily set how many points customers should earn for each dollar spent and how many points can be redeemed for a specific discount amount. Points can be awarded by product, category, or global level, and you can also control the maximum discount available when redeeming points.</p>
<figure id="attachment_4210186" aria-describedby="caption-attachment-4210186" style="width: 1668px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_cart_pointsbanners.png"><img class="wp-image-4210186 size-full" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_cart_pointsbanners.png" alt="Reward Your Customers with Points-based Discounts!" width="1668" height="1112" /></a><figcaption id="caption-attachment-4210186" class="wp-caption-text">Reward customers with points-based discounts!</figcaption></figure>
<h3>Earn points for purchases and actions</h3>
<p>Points are earned for purchases based on the conversion rate you set. For example, customers could earn 1 point for every dollar spent. This conversion rate can be overridden at the category or product level, so you can encourage customers to purchase specific products. Points earned are displayed on the product page and on the cart/checkout page.</p>
<h3>Redeem points for discounts</h3>
<p>Customers can redeem points for discounts based on the conversion rate you set. For example, 100 points could be worth a $1 discount. You can set a maximum discount at the cart, product category, or product level that will limit the discount available.</p>
<figure id="attachment_4210189" aria-describedby="caption-attachment-4210189" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_cart_discountapplied.png"><img class="wp-image-4210189 size-full" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_cart_discountapplied.png" alt="Points and Rewards In-Cart Discount Applied" width="980" height="914" /></a><figcaption id="caption-attachment-4210189" class="wp-caption-text">Points and Rewards in-cart discount applied.</figcaption></figure>
<h3>Manage customer points</h3>
<p>Quickly update the points balance for a customer on the Manage page. Any changes to a customer’s points balance are then logged and displayed on the customer’s My Account page.</p>
<figure id="attachment_4210428" aria-describedby="caption-attachment-4210428" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_admin_managepoints.png"><img class="size-full wp-image-4210428" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_admin_managepoints.png" alt="Easily manage customer points" width="980" height="556" /></a><figcaption id="caption-attachment-4210428" class="wp-caption-text">Managing customer points is simple and straightforward.</figcaption></figure>
<figure id="attachment_4210431" aria-describedby="caption-attachment-4210431" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_admin_pointslog.png"><img class="size-full wp-image-4210431" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_admin_pointslog.png" alt="All points changes are logged" width="980" height="313" /></a><figcaption id="caption-attachment-4210431" class="wp-caption-text">All points changes are logged.</figcaption></figure>
<figure id="attachment_4210433" aria-describedby="caption-attachment-4210433" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_customer_mypoints.png"><img class="size-full wp-image-4210433" src="https://woocommerce.com/wp-content/uploads/2013/06/points_rewards_customer_mypoints.png" alt="Show customers their points history on the My Account page" width="980" height="554" /></a><figcaption id="caption-attachment-4210433" class="wp-caption-text">Show a customer’s points history on their My Account page.</figcaption></figure>
<h3>Powerful customization</h3>
<p>It’s simple to customize messages shown on the product page and the cart/checkout page. You can also change what points are called, so customers could earn “Coins” or “Tokens” instead.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2013/06/points_and_rewards_admin_allsettings.png"><img class="aligncenter size-full wp-image-4210436" src="https://woocommerce.com/wp-content/uploads/2013/06/points_and_rewards_admin_allsettings.png" alt="" width="980" height="1279" /></a></p>
<div class="woo-sc-box normal">Points and Rewards is compatible with the new <a href="https://woocommerce.com/checkout-blocks/">Cart and Checkout blocks</a> — a customizable, conversion-optimized checkout experience available in the core WooCommerce plugin.</div>

WooCommerce Points and Rewards

<p>Reward your customers for purchases and other actions with points which can be redeemed for discounts.</p>

Smart Gift Cards vs WooCommerce Points and Rewards