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This extension requires the subscription functionality to be enabled on your store. Before purchasing this extension, first purchase and install <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a>.
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<ul class="wccom-tick-list-primary">
<li>Add a simple-to-use, feature-rich, and powerful WooCommerce Subscriptions extension for configuring, creating, and managing product- and cart-level subscriptions in your store.</li>
<li>Define and customize subscription plans for your existing products.</li>
<li>Offer discounts as an extra incentive for subscribing to increase conversions.</li>
<li>Boost store revenue and customer loyalty through recurring sales.</li>
<li>Run proven subscription models that customers love:
<ul>
<li>Buy Once or Subscribe Now – Allow customers to choose between a one-time purchase or a subscription.</li>
<li>Subscribe and Save – Boost loyalty with discounts that reward customers for subscribing.</li>
<li>Subscriptions on Existing Products – Extend subscription flexibility to the products you already sell.</li>
</ul>
</li>
</ul>
This extension works seamlessly with WooCommerce Subscriptions, bringing more flexibility, customer choice, and growth potential to your store.
<hr class="wccom-product-heading__hr" />

 
<h3>Buy Now or Subscribe – Your Products, Your Way</h3>
Let customers choose one-time purchases or flexible subscriptions on your existing products — complete with subscribe-and-save discounts to drive more sales.
<h2 id="h-top-3-features">Features</h2>
<ul class="wccom-tick-list-secondary">
<li>Supports product & cart-level subscriptions.</li>
<li>Supports subscribe now option in shop or category pages. (New)</li>
<li>Site admin can easily configure product & cart level subscriptions via rules.</li>
<li>Site admin can offer custom subscription plans to their customers for subscribing.</li>
<li>Site admin can offer percentage discounts to their customers for subscribing.</li>
<li>Site admin can offer fixed discounts to their customers for subscribing. (New)</li>
<li>Site admin can offer a free trial to their customers for subscribing.</li>
<li>Site admin can set up a signup fee for subscribing.</li>
<li>Site admin can set up subscription expiration for subscribing.</li>
<li>Site admin can set up subscription synchronization for subscribing.</li>
<li>Site admin can restrict users sitewide based on their roles & countries. (New)</li>
<li>Site admin can force “Never expire” for customer defined Plan. (New)</li>
<li>Option for site admin to switch between subscription plans.</li>
<li>Added user filter option under rule criteria to limit the product and cart level subscriptions by users.</li>
<li>Added minimum & maximum subtotal options under rule criteria to limit the cart-level subscription by cart subtotal.</li>
<li>Site admin can display their own subscription message under shop, single product, cart, and checkout pages.</li>
</ul>
These features make it easier to increase recurring revenue while giving your customers more ways to engage with your products.
<h2 id="h-top-3-features">Benefits</h2>
<img class="emoji" role="img" src="https://s.w.org/images/core/emoji/16.0.1/svg/2705.svg" alt="" />Quick setup — start offering subscriptions instantly, even for large stores. 
<img class="emoji" role="img" src="https://s.w.org/images/core/emoji/16.0.1/svg/2705.svg" alt="" />Boost recurring revenue while still keeping one-time sales. 
<img class="emoji" role="img" src="https://s.w.org/images/core/emoji/16.0.1/svg/2705.svg" alt="" />Attract and retain new customers with flexible subscription incentives. 
<img class="emoji" role="img" src="https://s.w.org/images/core/emoji/16.0.1/svg/2705.svg" alt="":" />Highly customizable — adapt it to your store’s exact needs.
<h2>Supported Extensions</h2>
<ul>
<li><a href="https://woocommerce.com/products/name-your-price/">Name Your Price for WooCommerce</a></li>
<li><a href="https://woocommerce.com/products/product-add-ons/">Product Add-Ons for WooCommerce</a></li>
<li><a href="https://woocommerce.com/products/bulk-updater-for-woocommerce-subscriptions/">Bulk Updater for WooCommerce Subscriptions</a></li>
</ul>
<h2 id="h-top-3-features">Why you need Buy Now or Subscribe and Save</h2>
WooCommerce Subscriptions is a powerful solution for managing recurring payments. This extension enhances its functionality by:
👉Allowing customers to choose between one-time purchase and subscription on the same product.
👉Making it possible to configure subscriptions for your existing simple and variable products.
👉Allowing customers to choose their preferred subscription plan.
👉Encouraging more sales with subscribe-and-save discounts.
With this extension, you give customers more freedom of choice while building sustainable, recurring revenue streams for your store.
<h3 id="h-top-3-features">Product Level Subscribe Plans</h3>
Customers can choose either predefined or custom subscribe plans for the regular products on the product page.
Before using our extension:
<img class="alignnone size-full wp-image-18734003645175" src="https://woocommerce.com/wp-content/uploads/2024/05/product-before-subscribe-and-save.png" alt="" width="980" height="328" />
After using our extension, site admin can setup their subscribe plans in the following ways:
<img class="alignnone wp-image-18734003851306 " src="https://woocommerce.com/wp-content/uploads/2024/05/shop-with-subscribe-msg.png" alt="" width="981" height="523" />
Offer predefined or custom subscribe plans in Shop page:
<img class="alignnone size-full wp-image-18734003851308" src="https://woocommerce.com/wp-content/uploads/2024/05/shop-with-subscribe.png" alt="" width="980" height="573" />
Subscribe via Pop-up:
<img class="alignnone wp-image-18734003851776 " src="https://woocommerce.com/wp-content/uploads/2024/05/shop-with-subscribe-modal-1.png" alt="" width="988" height="567" />
Offer predefined subscribe plans on a Product page:
<img class="alignnone wp-image-18734006226890 size-full" src="https://woocommerce.com/wp-content/uploads/2024/05/ssws-product-level-pre-defined-page-2.png" alt="" width="1546" height="571" />
Offer custom subscribe plans on a Product page:
<img class="alignnone wp-image-18734006226889 size-full" src="https://woocommerce.com/wp-content/uploads/2024/05/ssws-product-level-customer-defined-page-2.png" alt="" width="1531" height="774" />
<h3 id="h-top-3-features">Cart-Level Subscription Plans</h3>
Customers can subscribe to their entire cart as a single subscription from the predefined or custom subscribe plans on the cart/checkout page.
Offer predefined subscription plans on Cart/Checkout page:
<img class="alignnone wp-image-18734006226892 size-full" src="https://woocommerce.com/wp-content/uploads/2024/05/ssws-cart-level-pre-defined-page-1.png" alt="" width="1529" height="1402" />
Offer custom subscription plans on Cart/Checkout page:
<img class="alignnone wp-image-18734006226891 size-full" src="https://woocommerce.com/wp-content/uploads/2024/05/ssws-cart-level-customer-defined-page-1.png" alt="" width="1522" height="1609" />
<hr class="wccom-product-heading__hr" />
<div class="woo-sc-box" style="border-left-color: #007cba">
Check out our other best-selling and popular extensions for WooCommerce below,
<ul>
<li><a href="https://woocommerce.com/products/ultimate-payment-plans/">Ultimate Payment Plans or Deposits</a></li>
<li><a href="https://woocommerce.com/products/ultimate-raffle/">Ultimate Raffle</a></li>
<li><a href="https://woocommerce.com/products/ultimate-tax-exemption/">Ultimate Tax Exemption</a></li>
<li><a href="https://woocommerce.com/products/ultimate-refunds/">Ultimate Refunds</a></li>
<li><a class="row-title" href="https://woocommerce.com/products/ultimate-order-approval/">Ultimate Order Approval</a></li>
</ul>
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Buy Now or Subscribe and Save for WooCommerce Subscriptions

Make your existing products subscribable and offer discounts as an extra incentive.

<ul class="wccom-tick-list-primary">
<li>Track Subscription Performance in Real-Time</li>
<li>Subscriptions by Product – Analyze Product Performance</li>
<li>Upcoming Recurring Revenue – Plan for the Future</li>
<li>Subscriptions by Customer – Understand Your Subscribers</li>
</ul>
<hr class="wccom-product-heading__hr" />
<h3>Track Subscription Performance in Real-Time</h3>
The Analytics for WooCommerce Subscriptions plugin provides a comprehensive overview of your subscription business, allowing you to monitor key metrics such as new signups, renewals, cancellations, and plan switches. By tracking these critical KPIs, you can gain real-time insights into the growth and stability of your subscription revenue. Understanding these trends helps you identify patterns in customer behavior, optimize your offerings, and make informed business decisions.
<img class="aligncenter size-full wp-image-18734005813748" src="https://woocommerce.com/wp-content/uploads/2025/09/Track-Subscription-Performance-in-Real-Time-1.png" alt="" width="810" height="593" />
<h3>Subscriptions by Product – Analyze Product Performance</h3>
This feature gives you detailed analytics on how each subscription product is performing in your store. You can measure total revenue generated by individual subscription products, including revenue from signups, renewals, and plan switches. By analyzing product-specific trends, you can identify the most profitable subscriptions and refine your pricing and marketing strategies to maximize conversions and retention.
<img class="aligncenter size-full wp-image-18734005777049" src="https://woocommerce.com/wp-content/uploads/2025/09/Subscriptions-by-Product-–-Analyze-Product-Performance-1.png" alt="" width="810" height="593" />
<h3>Upcoming Recurring Revenue – Plan for the Future</h3>
Forecasting revenue is crucial for any subscription-based business. With the upcoming recurring revenue feature, you can predict your expected income from active subscriptions in upcoming billing cycles. The plugin provides insights into renewal income, expected renewal orders, and average renewal amounts, helping you manage your cash flow efficiently. The revenue breakdown by day, week, or month enables you to anticipate fluctuations and prepare financial strategies accordingly.
<img class="aligncenter size-full wp-image-18734005776929" src="https://woocommerce.com/wp-content/uploads/2025/09/Upcoming-Recurring-Revenue-–-Plan-for-the-Future.png" alt="" width="810" height="593" />
<h3>Subscriptions by Customer – Understand Your Subscribers</h3>
Understanding your subscribers is essential for improving customer retention and increasing lifetime value. This feature allows you to track active subscriptions, total subscriptions per customer, and their overall subscription history. With detailed insights into total subscription orders and lifetime value, you can identify high-value customers and create targeted engagement strategies to retain and nurture long-term relationships.
<img class="aligncenter size-full wp-image-18734005776930" src="https://woocommerce.com/wp-content/uploads/2025/09/Subscriptions-by-Customer-–-Understand-Your-Subscribers.png" alt="" width="810" height="593" />
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Analytics for WooCommerce Subscriptions

Buy Now or Subscribe and Save for WooCommerce Subscriptions vs Analytics for WooCommerce Subscriptions