<h2>User Role Pricing Manager for WooCommerce</h2>
<p><strong>User Role Pricing Manager for WooCommerce</strong> gives store owners complete control over pricing based on user roles. Whether you’re selling to wholesale customers, members, staff, or guest users, you can set unique prices per product or per variation with ease. Both simple and variable products are fully supported, ensuring flexibility for any store setup.</p>
<p>The plugin comes with powerful tools to save time and reduce manual work. Quickly update prices across multiple products using the bulk editor, import or export role-based pricing data, and apply percentage-based discounts. You can also hide prices or the “Add to Cart” button when no price is set, improving the shopping experience and preventing confusion for customers.</p>
<p>With smart shortcodes and custom notifications, you can display role-specific prices anywhere on your store and provide personalized messages for different customer groups. <strong>User Role Pricing Manager</strong> simplifies pricing management, improves conversions, and offers a professional, flexible solution for WooCommerce stores of any size.</p>
<h2>Key Benefits of User Role Pricing Manager for WooCommerce</h2>
<ul class="wccom-tick-list-primary">
<li><strong>Flexible Role-Based Pricing</strong> – Offer unique prices for wholesale, members, staff, or guest users to target the right customers.</li>
<li><strong>Per-Product & Variation Control</strong> – Set prices individually for each product or variation, ensuring accurate pricing everywhere.</li>
<li><strong>Save Time & Reduce Errors</strong> – Use the bulk editor and import/export tools to manage large product catalogs efficiently.</li>
<li><strong>Customizable Price Visibility</strong> – Hide prices or the “Add to Cart” button when no price is set to improve shopping experience.</li>
<li><strong>Automated Discounts</strong> – Apply percentage-based discounts for specific user roles without manual calculation.</li>
<li><strong>Enhanced Customer Experience</strong> – Display personalized pricing and messages using shortcodes and notifications for different user roles.</li>
</ul>
<h2>Features</h2>
<h3>User Role-Based Pricing</h3>
<ul class="wccom-tick-list-primary">
<li>Set unique prices for different user roles like <strong>wholesale, members, staff, or guests</strong>, giving you full control over pricing.</li>
</ul>
<h3>Product & Variation Pricing Control</h3>
<ul class="wccom-tick-list-primary">
<li>Configure prices per <strong>product and variation</strong>, ensuring accurate pricing for simple and variable products alike.</li>
</ul>
<h3>Custom Price Visibility</h3>
<ul class="wccom-tick-list-primary">
<li>Hide <strong>prices or the “Add to Cart” button</strong> when no price is set, improving customer experience and store flexibility.</li>
</ul>
<h3>Advanced Bulk Pricing Editor</h3>
<ul class="wccom-tick-list-primary">
<li>Quickly <strong>add, update, or remove prices</strong> across multiple products using the bulk editor for faster management.</li>
</ul>
<h3>Import & Export Role Pricing</h3>
<ul class="wccom-tick-list-primary">
<li>Seamlessly <strong>import or export role-based pricing data</strong> to streamline updates, migrations, or store setup.</li>
</ul>
<h3>Percentage-Based Discounts</h3>
<ul class="wccom-tick-list-primary">
<li>Apply <strong>percentage-based pricing adjustments</strong> for specific user roles to automate discounts.</li>
</ul>
<h3>Custom Notification Messages</h3>
<ul class="wccom-tick-list-primary">
<li>Display <strong>personalized messages</strong> to customers based on their role and pricing setup.</li>
</ul>
<h3>Shortcodes for Pricing Display</h3>
<ul class="wccom-tick-list-primary">
<li>Use <strong>shortcodes</strong> to display role-based pricing or full pricing anywhere on your store for better visibility.</li>
</ul>
<h2>How User Role Pricing Manager Works</h2>
<p>User Role Pricing Manager seamlessly integrates with WooCommerce, allowing you to set and manage prices directly from the product edit screen. Once activated, simply choose a user role and assign custom prices for each product or variation.</p>
<p>For larger catalogs, use the powerful bulk editor to add or update prices in seconds, or import/export role-based pricing data in one click. The plugin automatically displays the correct price to each customer based on their role, and hides prices or Add to Cart buttons when no pricing is set.</p>
<p>With flexible options, percentage-based discounts, and shortcode support, you can fully control how pricing appears across your store. <strong>The result is</strong> a smarter, more personalized shopping experience for every user role.</p>
<h3>Display Prices on Shop, Category, Archive, and Product Pages</h3>
<p>You can display user role prices in a table format using the shortcode below, which works for both simple and variable products:</p>
<pre><code>[mrbp_prices_per_role product_id="74"]</code></pre>
<p>If you prefer a single-line display instead of a table, the plugin will automatically show prices based on your backend settings, where you can easily manage and customize display strings.</p>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/shop.png" alt="User Role Prices on Shop Page" /></p>
<h3>Simple Product Page User Role Pricing</h3>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/product-page-simple.png" alt="Simple Product Role Pricing Backend" /></p>
<h3>Variable Product User Role Pricing</h3>
<p>Each variation of a variable product has the same pricing wizard as the main product. Set <strong>Regular</strong> and <strong>Sale</strong> prices for every user role per variation. Enable the switch to activate role-based pricing for the variation, optionally apply percentage-based pricing, and save changes. Prices will automatically reflect on the frontend for the respective user roles.</p>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/varaible-product-page-backend.png" alt="Variable Product Role Pricing Backend" /></p>
<h3>Manage Prices with Bulk Editor and Import/Export</h3>
<p>The plugin includes a powerful <strong>Bulk Editor</strong> to quickly add, update, or remove prices for multiple products at once. You can also <strong>import or export role-based pricing data</strong> using a CSV file, making it easy to migrate data, perform bulk updates, or back up your pricing information.</p>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/Bulk-Editor.png" alt="User Role Pricing Bulk Editor" /></p>
<h3>Plugin Settings Options</h3>
<p>The plugin provides flexible settings to control its behavior across your store:</p>
<ul class="wccom-tick-list-primary">
<li><strong>Enable Plugin:</strong> Turn the plugin on or off globally.</li>
<li><strong>Enable Item-Wise Setting:</strong> Show role-based pricing fields on individual product pages.</li>
<li><strong>Exclude User Roles:</strong> Choose roles you don’t want to display in the product backend.</li>
<li><strong>Display Notifications:</strong> Enable or disable notifications when role-based prices are applied.</li>
<li><strong>Product Page Notification Message:</strong> Set custom messages to display for each user role.</li>
</ul>
<p><img style="max-width: 100%;height: auto;margin-top: 15px" src="https://woocommerce.com/wp-content/uploads/2025/11/settings_0012d3.png" alt="User Role Pricing Settings Options" /></p>

User Role Pricing Manager

<p>Set custom WooCommerce prices for different user roles, manage per-product and per-variation pricing, apply discounts, and hide prices or Add to Cart when needed. Easily update pricing with bulk editor, import/export data, and shortcodes, giving you full control and a professional, flexible WooCommerce pricing solution.</p>

<ul class="wccom-tick-list-primary">
<li style="font-weight: 400"><b>Enhanced Pricing Strategy:</b><span style="font-weight: 400"> Use various pricing types, including fixed prices, percentage increases or decreases, and fixed increases or decreases. </span></li>
<li style="font-weight: 400"><b>User and Role Customization:</b><span style="font-weight: 400"> Pricing can be tailored based on specific user roles or usernames, enabling personalized pricing experiences for different customer segments. </span></li>
<li style="font-weight: 400"><b>Flexible Rule Configuration:</b><span style="font-weight: 400"> Multiple rules can be set up with priorities and conditions, such as minimum and maximum quantities and optional start and end dates, allowing for highly customizable pricing scenarios. </span></li>
<li style="font-weight: 400"><b>Product and Category Inclusion/Exclusion:</b><span style="font-weight: 400"> Admins can include or exclude specific products and categories from pricing rules, giving precise control over which items are affected by dynamic pricing. </span></li>
<li style="font-weight: 400"><b style="color: var(--wp--preset--color--woo-text-gray,#101517);font-family: var(--wccom-font-family-default);letter-spacing: -0.011em">Improved Customer Experience:</b><span style="font-weight: 400"> Dynamic pricing information is displayed on product pages via tooltips, and prices are updated in the cart and at checkout, providing transparency. </span></li>
</ul>
<hr />
<p><b>Optimize your WooCommerce store’s pricing strategy with Dynamic and Role-Based Pricing for tailored and dynamic pricing based on user roles and attributes.</b></p>
<p><span style="font-weight: 400">Elevate your WooCommerce store’s pricing strategy with Dynamic and Role-Based Pricing for WooCommerce. Empower your business to offer personalized pricing experiences based on user roles and attributes, ensuring every customer’s seamless and tailored shopping journey. Experience unparalleled flexibility and precision in your pricing approach, revolutionizing your e-commerce setup for optimized sales and customer satisfaction.</span></p>
<h2>Features</h2>
<h3>User Role-Based Pricing and Username-Based Pricing</h3>
<p><img class="aligncenter wp-image-18734003997550 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/User-Role-Based-Pricing-and-Username-Based-Pricing-1.webp" alt="User Role Based Pricing and Username Based Pricing Feature" width="1792" height="1100" /></p>
<ul>
<li style="font-weight: 400"><b>Tailored Pricing:</b><span style="font-weight: 400"> Set specific prices based on user roles (e.g., wholesale, agent, retail, subscribers) or individual usernames. This allows for personalized pricing strategies that cater to different customer segments.</span></li>
<li><b>Role Management:</b><span style="font-weight: 400"> Manage various user roles with unique pricing rules, ensuring each customer sees prices relevant to their user category.</span></li>
</ul>
<h3>Dynamic Pricing Types with Minimum and Maximum Quantities:</h3>
<p><img class="aligncenter wp-image-18734003997552 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Dynamic-Pricing-Types-with-Minimum-and-Maximum-Quantities-1.webp" alt="Dynamic Pricing Types with Minimum and Maximum Quantities Feature" width="1792" height="1100" /></p>
<ul>
<li style="font-weight: 400"><b>Fixed Price:</b><span style="font-weight: 400"> Assign a specific price to a product, regardless of the original price.</span></li>
<li style="font-weight: 400"><b>Fixed Increase:</b><span style="font-weight: 400"> Add a fixed amount to the original product price, useful for handling additional costs like customizations.</span></li>
<li style="font-weight: 400"><b>Fixed Decrease:</b><span style="font-weight: 400"> Subtract a fixed amount from the original product price, ideal for offering discounts.</span></li>
<li style="font-weight: 400"><b>Percentage Increase:</b><span style="font-weight: 400"> Increase the original product price by a percentage, useful for marking up prices for certain customer segments.</span></li>
<li style="font-weight: 400"><b>Percentage Decrease:</b><span style="font-weight: 400"> Decrease the original product price by a percentage, perfect for providing percentage-based discounts.</span></li>
</ul>
<h3>Enable/Disable Toggle Button for Rules</h3>
<p><img class="aligncenter size-full wp-image-18734006036048" src="https://woocommerce.com/wp-content/uploads/2024/06/enable_disable_toggle_button_for_rules_2x.webp" alt="Enable/Disable Toggle Button for Rules" width="980" height="602" /></p>
<p>Take full control of your pricing setup with a simple toggle switch. Instantly activate or deactivate any pricing rule without deleting or modifying it—perfect for seasonal discounts or temporary promotions.</p>
<h3>Rule Adjustment (Spend-Based Conditions)</h3>
<p><img class="aligncenter size-full wp-image-18734006036044" src="https://woocommerce.com/wp-content/uploads/2024/06/rule_adjustment_spend_based_conditions__2x.webp" alt="Rule Adjustment (Spend-Based Conditions)" width="980" height="602" /></p>
<p>Make your pricing smarter by applying extra conditions based on customer spending history. Reward loyal customers or create exclusive offers for high-value buyers with targeted price adjustments.</p>
<h3>Flat Price</h3>
<p><img class="aligncenter size-full wp-image-18734006036046" src="https://woocommerce.com/wp-content/uploads/2024/06/flat_price_2x.webp" alt="Flat Price" width="980" height="602" /></p>
<p>Set a single fixed price for any product—no tiers, quantities, or complex structures. Ideal for creating straightforward promotions or fixed-rate deals for specific users or roles.</p>
<h3>Multi-Level Pricing</h3>
<p><img class="aligncenter size-full wp-image-18734006036047" src="https://woocommerce.com/wp-content/uploads/2024/06/multi_level_pricing_2x.webp" alt="Multi-Level Pricing" width="980" height="602" /></p>
<p><span style="font-weight: 400">Enhance Flat Price rules with additional discount levels. Apply extra discounts when customers meet specific criteria, such as reaching a minimum quantity or subtotal—unlocking deeper, smarter incentives.</span></p>
<p><strong><i>Quantity-Based Multi-Level Pricing: </i></strong><span style="font-weight: 400">Automatically reward customers with extra discounts when their purchase quantity meets defined thresholds. Great for bulk buyers and wholesale customers.</span></p>
<p><strong><i>Product Subtotal Value-Based Multi-Level Pricing: </i></strong><span style="font-weight: 400">Apply layered discounts based on the total product subtotal. Once customers reach the required spending amount, they instantly receive additional savings.</span></p>
<h3>Tooltip on Product Pages:</h3>
<p><img class="aligncenter wp-image-18734003997553 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Tooltip-on-Product-Pages-1.webp" alt="Tooltip on Product Pages Feature" width="1792" height="1100" /></p>
<ul>
<li style="font-weight: 400"><b>Dynamic Pricing Information:</b><span style="font-weight: 400"> Display clear and concise dynamic pricing details via tooltips on product pages. Customers can easily see how prices are calculated based on the rules applied to them.</span></li>
<li><b>Enhanced Transparency:</b><span style="font-weight: 400"> Improve customer trust by providing detailed information on how prices are determined directly on the product page.</span></li>
</ul>
<h3>Enforce Minimum and Maximum Quantity Limits in the Cart:</h3>
<p><img class="aligncenter wp-image-18734003997554 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Enforce-Minimum-Maximum-Quantity-Limits-in-the-Cart-1.webp" alt="Enforce Minimum Maximum Quantity Limits in the Cart Feature" width="980" height="602" /></p>
<ul>
<li style="font-weight: 400"><b>Quantity Control:</b><span style="font-weight: 400"> Set specific minimum and maximum quantity limits for products in the cart, ensuring orders meet your desired purchase criteria.</span></li>
<li><b>Order Management:</b><span style="font-weight: 400"> Automatically enforce these limits during the checkout process, helping manage inventory and preventing over or under-ordering.</span></li>
</ul>
<h3>Hide Prices & Add to Cart Button from Guest Users:</h3>
<p><img class="aligncenter wp-image-18734003997555 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Hide-Price-from-Guest-Users-1.webp" alt="Hide Price from Guest Users Feature" width="1792" height="1100" /></p>
<p><img class="aligncenter wp-image-18734003997556 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/Hide-Add-To-Cart-Button-1.webp" alt="Hide Add To Cart Button Feature" width="1792" height="1100" /></p>
<ul>
<li style="font-weight: 400"><b>Customizable Visibility:</b><span style="font-weight: 400"> Choose to hide prices and the “Add to Cart” button for guest users, encouraging them to create an account or log in to see prices.</span></li>
<li><b>Custom Text Display:</b><span style="font-weight: 400"> Customize the text displayed when prices are hidden, providing instructions or incentives for users to sign up or log in.</span></li>
</ul>
<h3>General Settings and Permissions:</h3>
<p><img class="aligncenter wp-image-18734003997558 size-full" src="https://woocommerce.com/wp-content/uploads/2024/06/General-Settings-and-Permissions-1.webp" alt="General Settings and Permissions Feature" width="1792" height="1100" /></p>
<ul>
<li><b>Visibility Management:</b><span style="font-weight: 400"> Control product and category visibility, customize the “Add to Cart” button, and set redirect URLs to enhance user experience and sales strategies.</span></li>
</ul>
<h2>Why Choose Dynamic and Role-Based Pricing for WooCommerce:</h2>
<h3>Personalized Pricing:</h3>
<p><span style="font-weight: 400">Tailor your pricing strategy to different customer segments, offering personalized pricing to enhance customer satisfaction and loyalty.</span></p>
<h3>Increased Conversions:</h3>
<p><span style="font-weight: 400">With dynamic pricing options and clear tooltip displays, you can provide customers with transparent pricing information, reducing purchase hesitation and increasing conversions.</span></p>
<h3>Enhanced User Experience:</h3>
<p><span style="font-weight: 400">Enforce quantity limits and hide prices for guest users, creating a streamlined and customized shopping experience that caters to individual preferences.</span></p>
<h3>Flexible Pricing Strategies:</h3>
<p><span style="font-weight: 400">Choose from a range of dynamic pricing types and configure pricing rules based on user roles and attributes, giving you the flexibility to adapt your pricing strategy to changing market conditions.</span></p>
<h3>Get Dynamic and Role-Based Pricing for WooCommerce Today!</h3>
<p><span style="font-weight: 400">Dynamic and role-based pricing allows you to take control of your pricing strategy and unlock new possibilities for your WooCommerce store. With personalized pricing options, transparent tooltip displays, and enforced quantity limits, you can create a seamless shopping experience that drives conversions and fosters customer loyalty.</span></p>
<h3>How to Get Started</h3>
<ol>
<li style="font-weight: 400"><span style="font-weight: 400">Buy Dynamic and Role-Based Pricing for WooCommerce.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Download and install the extension. You can find the installation <a href="https://woocommerce.com/document/dynamic-and-role-based-pricing-for-woocommerce/#section-2">guide here</a>.</span></li>
<li style="font-weight: 400"><span style="font-weight: 400">Activate, set up, and configure the extension.</span></li>
</ol>
<p><span style="font-weight: 400">Read the </span><a href="https://woocommerce.com/document/dynamic-and-role-based-pricing-for-woocommerce/">technical documentation</a><span style="font-weight: 400"> to set up Dynamic and Role-Based Pricing for WooCommerce today.</span></p>

Dynamic And Role Based Pricing

<p>Offer role-based cart discounts for a better shopping experience.</p>

User Role Pricing Manager vs Dynamic And Role Based Pricing