<h2>WooCommerce Role Based Pricing Plugin – Set WooCommerce Prices by User Role</h2>
If you’re running a WooCommerce wholesale store, a B2B shop, or a membership-based website, this WooCommerce role based pricing plugin allows you to easily set WooCommerce prices by user role — no coding required.
With this powerful solution, you can configure WooCommerce role based prices for wholesalers, VIP members, resellers, or any custom customer role. Whether you want to apply wholesale discounts, membership pricing, or dynamic pricing rules, this plugin lets you manage WooCommerce role based pricing directly from the WooCommerce product editor.
Each user automatically sees their assigned WooCommerce prices by user role, ensuring accurate pricing for different customer groups.
<h2>Why Use WooCommerce Role Based Pricing?</h2>
This WooCommerce role based pricing plugin provides powerful tools to manage WooCommerce role based prices and dynamic WooCommerce prices by user role for wholesale and B2B stores.
<ul>
<li>Set Fixed WooCommerce Prices by User Role: Create different prices for wholesale, reseller, VIP, or custom roles.</li>
<li>Automatic Discounts: Apply percentage discounts to generate WooCommerce role based prices automatically.</li>
<li>Supports Variable Products: Configure WooCommerce prices by user role for both simple and variable products.</li>
<li>WooCommerce Block Theme Compatible: Fully compatible with modern block-based WooCommerce themes.</li>
<li>Clear Discount Display: Show discounted WooCommerce role based prices with strikethrough and badges.</li>
</ul>
<h2>Features</h2>
This plugin makes managing WooCommerce role based pricing simple and flexible.
<ul>
<li>Role-Based Pricing: Assign custom WooCommerce prices by user role for any WordPress role.</li>
<li>Flexible Pricing Options
<ul>
<li>Fixed Prices for each role</li>
<li>Percentage Discounts applied automatically</li>
</ul>
</li>
<li>Smart Price Display
<ul>
<li>Shows regular price with strikethrough</li>
<li>Displays discount percentage badge</li>
<li>Supports accurate decimal pricing</li>
</ul>
</li>
<li>Accordion Interface: Easily manage WooCommerce role based prices inside the product edit page.</li>
<li>Role Management: Create or edit user roles directly from plugin settings.</li>
<li>Cart & Checkout Integration: WooCommerce prices by user role apply automatically during cart and checkout.</li>
<li>Variable Product Pricing: Assign WooCommerce role based prices for each product variation.</li>
</ul>
<h2>Advantages</h2>
<ul>
<li>Increase Sales: Offer exclusive WooCommerce role based pricing to wholesalers and members.</li>
<li>Save Time: Manage WooCommerce prices by user role directly from product pages.</li>
<li>Automatic Discounts: Percentage discounts calculate automatically.</li>
<li>Professional Pricing Display: Show clear WooCommerce role based prices on the front end.</li>
<li>Flexible Pricing Strategy: Perfect for wholesale, B2B, and membership stores.</li>
</ul>
<h2>How It Works</h2>
<ol>
<li>Manage Roles: Create or edit user roles in WooCommerce → Role Pricing settings.</li>
<li>Set WooCommerce Role Based Prices: Open a product → Role Pricing tab → choose fixed price or percentage discount.</li>
<li>Save Product: Prices automatically apply to users based on their role.</li>
<li>Cart & Checkout: Customers automatically see their WooCommerce prices by user role.</li>
</ol>
<h2>Pricing Logic</h2>
<ul>
<li>Fixed Price: Apply direct WooCommerce role based prices for each role.</li>
<li>Percentage Discount: Automatically calculate discounted WooCommerce prices by user role.</li>
</ul>
<h2>Use Cases</h2>
This WooCommerce role based pricing plugin is perfect for:
<ul>
<li>B2B shops supplying retailers</li>
<li>Wholesale WooCommerce stores</li>
<li>Membership sites offering VIP discounts</li>
<li>Multi-tier pricing stores</li>
<li>Stores needing automated WooCommerce role based prices</li>
</ul>
<h2>WooCommerce Wholesale Pricing Features Comparison</h2>
<table>
<tbody>
<tr>
<th>Feature</th>
<th>User Role Based Price</th>
<th>Other Plugins</th>
</tr>
<tr>
<td>Fixed prices per user role</td>
<td>✅</td>
<td>Limited</td>
</tr>
<tr>
<td>Percentage discounts per role</td>
<td>✅</td>
<td>Some support</td>
</tr>
<tr>
<td>Supports block-based themes</td>
<td>✅</td>
<td>Often no</td>
</tr>
<tr>
<td>Front-end discount badges</td>
<td>✅</td>
<td>No</td>
</tr>
<tr>
<td>Custom user role creation</td>
<td>✅</td>
<td>Extra plugin required</td>
</tr>
<tr>
<td>Variable product pricing</td>
<td>✅</td>
<td>Limited</td>
</tr>
<tr>
<td>Cart & checkout integration</td>
<td>✅</td>
<td>Partial</td>
</tr>
</tbody>
</table>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/user-role-based-price-variable.png"> 
<img class="alignnone wp-image-18734005962867 size-full" src="https://woocommerce.com/wp-content/uploads/2025/11/user-role-based-price-variable.png" alt="Variable Product Role Pricing" width="1269" height="4301" /> 
</a>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/Edit-product-page.png"> 
<img class="alignnone wp-image-18734005962804 size-full" src="https://woocommerce.com/wp-content/uploads/2025/11/Edit-product-page.png" alt="Edit Product Role Pricing" width="1281" height="1554" /> 
</a>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/user-role-based-price_bd2077.png"> 
<img class="alignnone wp-image-18734005962817 size-medium" src="https://woocommerce.com/wp-content/uploads/2025/11/user-role-based-price_bd2077.png?w=896" alt="Front-end Role Price Display" width="896" height="462" /> 
</a>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/Cart-–-WooCommerce.png"> 
<img class="alignnone wp-image-18734005962834 size-medium" src="https://woocommerce.com/wp-content/uploads/2025/11/Cart-–-WooCommerce.png?w=896" alt="Cart Showing Role-Based Prices" width="896" height="462" /> 
</a>
<a href="https://woocommerce.com/wp-content/uploads/2025/11/Role-Based-Pricing-Settings.png"> 
<img class="alignnone wp-image-18734005962841 size-medium" src="https://woocommerce.com/wp-content/uploads/2025/11/Role-Based-Pricing-Settings.png?w=896" alt="Role-Based Pricing Settings" width="896" height="777" /> 
</a>

User Roles Based Price

Create dynamic WooCommerce role based pricing and easily set WooCommerce prices by user role. Perfect for wholesale, B2B, and membership stores needing custom WooCommerce role based prices.

<ul class="wccom-tick-list-primary">
<li>Flexible Payment Options: Offer partial payments to make large purchases more manageable for your B2B customers. 💵</li>
<li style="font-weight: 400">Customizable Conditions: Set specific conditions such as user roles, cart totals, and product selections to determine when and how payment plans are displayed. 🎯</li>
<li style="font-weight: 400">Improved Cash Flow: BNPL B2B payments help maintain a steady flow of income by allowing customers to pay in increments rather than upfront. 💰</li>
<li style="font-weight: 400">Automated Reminders: Reduce the need for manual follow-ups with built-in email reminders for upcoming and overdue payments. 📧</li>
<li style="font-weight: 400">Enhanced Customer Satisfaction: By offering flexible buy now, pay later payment plans, you can appeal to a broader range of customers, increasing retention and satisfaction. 🌟</li>
</ul>
<hr />
B2B Payments is an innovative WooCommerce extension that enables businesses to offer flexible partial payment options for their customers. Designed for the unique needs of B2B transactions, this extension allows the admin to create multiple BNPL payment plans, enabling customers to split their payments over time based on predefined conditions.
Whether it’s for large orders or long-term clients, this extension helps you manage buy now, pay later payment plans effectively, ensuring full control over when and how payments are made. 🤝
<div class="woo-sc-box normal">If this BNPL plugin is not compatible with your payment gateway, kindly approach us for <a href="mailto:woo@wpexperts.io" target="_blank" rel="noopener">support</a>.</div>
<h2 style="font-size: 26px">B2B Payments Key Features 📢</h2>
<h3 style="font-size: 20px">B2B Payments Settings ⚙️</h3>
<img class="alignnone wp-image-18734004279419 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/b2b_payments_key_features.webp" alt="B2B Payments Key Features" width="980" height="602" />
With this buy now, pay later plugin you can easily enable or disable the B2B installment payment plan functionality using the “Enable/Disable” toggle button. By default, this feature is disabled, but once enabled, the BNPL payment options will appear at checkout for eligible customers. This setting ensures that partial payments are only available when needed, offering flexibility in handling various types of transactions.
<h3 style="font-size: 20px">Enable BNPL Plan Breakdown 💳</h3>
<img class="aligncenter wp-image-18734004279420 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/enable_plan_breakdown.webp" alt="Enable BNPL Plan Breakdown" width="1792" height="1100" />
When enabled, the “Plan Breakdown” option displays a clear and detailed payment breakdown on the checkout page, helping customers understand how their payments will be split over time. This transparency ensures that customers know exactly when payments are due and the amount for each B2B installment.
<h3 style="font-size: 20px">B2B Future Payments for Orders ⏳</h3>
<img class="size-full wp-image-18734004279415 aligncenter" src="https://woocommerce.com/wp-content/uploads/2024/09/b2b_future_payments_for_pending_orders.webp" alt="B2B Future Payments for Orders" width="980" height="602" />
Easily track and manage pending B2B future payments directly from the order details in your WooCommerce dashboard. View a detailed breakdown of all pending payments associated with the order.
<h3 style="font-size: 20px">Adding New Installment Payment Plans ➕</h3>
This feature allows the admin to create multiple payment plans tailored to different customer groups, product categories, or individual products. The process includes three sections:
<h4>General Settings  📝</h4>
<img class="aligncenter wp-image-18734004279421 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/general_settings.webp" alt="B2B Payments General Settings WooCommerce" width="1792" height="1100" />
<ul>
<li>Enable/Disable Payment Plan: Admin can activate or deactivate any specific BNPL payment plan.</li>
<li>Plan Description: Add a clear, informative description that appears on the checkout page to inform customers about the available plan.</li>
</ul>
<h4>BNPL Payment Plan Breakdown 📊</h4>
<img class="aligncenter wp-image-18734004279422 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/payment_plan_breakdown.webp" alt="BNPL Payment Plan Breakdown" width="1792" height="1100" />
<ul>
<li>Define Payment Type, Amount, and Duration: The admin can configure the total amount to be paid and the payment time frame and choose the payment type. The breakdown (installments) will be displayed on the checkout page, helping customers understand the plan structure easily.</li>
</ul>
<h4>Buy Now, Pay Later Payment Plan Conditions 🔒</h4>
<img class="aligncenter wp-image-18734004279423 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/payment_plan_conditions.webp" alt="Buy Now, Pay Later Payment Plan Conditions" width="1792" height="1100" />
<ul>
<li>User Condition: Show the installment plan only to specific users the admin selects. This ensures that only approved customers have access to the bulk order payment plans.</li>
<li>User Role Condition: Restrict payment plans based on the customer’s user role (e.g., wholesaler, retailer). Only the designated user roles will see these B2B installment plans at checkout.</li>
<li>Payment Method Condition: Limit the availability of a payment plan based on the payment method selected by the customer (e.g., Credit Card, Bank Transfer).</li>
<li>Cart Condition: Define a minimum or maximum cart amount to qualify for a Wholesale payment plan. For example, the plan may only be available for orders over $500 or within a specific range.</li>
<li>Product Condition: The admin can link a payment plan to specific products or exclude certain products. If a customer adds a product from this category, the B2B payment plan will be automatically offered.</li>
</ul>
<h3 style="font-size: 20px">B2B Payments Email Notifications 📧</h3>
<img class="aligncenter wp-image-18734004279416 size-full" src="https://woocommerce.com/wp-content/uploads/2024/09/b2b_payments_email_notifications.webp" alt="B2B Payments Email Notifications" width="1792" height="1100" />
Once a customer chooses a B2B partial payment plan, the system sends automated emails reminding them of upcoming payments. These emails cover:
<ul>
<li>Overdue Payment Notifications: If a payment deadline passes, the system will notify the customer.</li>
<li>Payment Reminder Emails: Sent before the due date to remind the customer of an upcoming installment.</li>
</ul>
<h3 style="font-size: 20px">How to Get Started 📝</h3>
<ol>
<li style="font-weight: 400">Buy B2B Payments for WooCommerce.</li>
<li style="font-weight: 400">Download and install the extension.</li>
<li style="font-weight: 400">You can find the <a href="https://woocommerce.com/document/b2b-payments/#section-3">installation guide</a> here. Activate, set up, and configure the extension.</li>
</ol>
Read the <a href="https://woocommerce.com/document/b2b-payments">technical documentation</a> to set up BNPL B2B Payment Plans for WooCommerce today.
<h3 style="font-size: 20px;text-align: center">Unlock Seamless B2B Transactions: Start Offering Buy Now, Pay Later Payment Plans Today! 💸</h3>
Transform your WooCommerce store with BNPL Payments and provide your customers with flexible, reliable payment options. By offering tailored payment solutions for your business clients, you can increase your sales, improve cash flow, and build long-term relationships.

B2B Payments

B2B Payments is an innovative WooCommerce extension that enables businesses to offer flexible payment plans, including BNPL (Buy Now Pay Later), tailored to B2B transactions. It allows admins to create multiple Wholesale payment plans, helping customers split payments with ease and control.

User Roles Based Price vs B2B Payments