<h2>Smart Product, Payment & Shipping Controls Without Complexity</h2>
Take command of your store’s experience with precision rules that automatically:
<ul>
<li>Show/hide products, prices, or add-to-cart buttons based on who’s shopping.</li>
<li>Restrict payment and shipping methods by order value, customer type, or location.</li>
<li>Personalize displays without touching code – configure once and forget.</li>
</ul>
Eliminate checkout friction and create tailored shopping journeys for every visitor.
<h3>How It Works</h3>
Visibility Vault intelligently adjusts your store in real-time by analyzing three core aspects of each visitor:
<ol start="1">
<li>Customer Identity 
The system first identifies who is shopping, whether it’s a guest visitor, a specific registered customer, or a user belonging to particular roles like wholesalers or VIP members. This allows you to create rules like hiding prices from guests or showing exclusive products only to premium subscribers.</li>
<li>Geographic Location 
Using accurate geolocation data, Visibility Vault detects each customer’s country automatically. This enables geographic restrictions, letting you hide certain products in specific markets or offer location-based payment methods.</li>
<li>Shopping Context 
The plugin continuously monitors what customers have in their carts – including order value, product categories, and item quantities. This allows dynamic adjustments like disabling payment options for low-value orders.</li>
</ol>
The system combines these data points to enforce your rules precisely, creating a seamless, personalized shopping experience while maintaining your business requirements behind the scenes. All this happens automatically after your initial setup – no manual intervention needed.
<h3>Features</h3>
<ol start="1">
<li>Role-Based Catalog Control 
Hide/show entire product categories or individual items for different user roles (e.g., display wholesale-only products, hide clearance items from VIPs).</li>
<li>Geo-Targeted Catalog Control 
Automatically show/hide products by country (e.g., comply with regional regulations, run country-specific promotions).</li>
<li>Smart Button Replacement 
Transform “Add to Cart” into custom actions (e.g., “Get Quote” for B2B users, “Pre-Order Now” for coming soon items).</li>
<li>Cart-Adaptive Payment Gateways 
Dynamically enable/disable payment methods based on cart value (e.g., block COD for orders under $50) or product types.</li>
<li>Cart-Adaptive Shipping Methods Restrict shipping methods based on order total, customer role, product type, or location (e.g., disable free shipping below $100).</li>
<li>VIP-Exclusive Access 
Create private product collections visible only to specific customer tiers (e.g., early access for “Gold Member” users).</li>
<li>Bulk Category Restrictions 
Apply visibility rules to entire product categories or tags with one click (e.g., hide “Seasonal” category after holidays).</li>
<li>Time-Limited Visibility 
Schedule product displays (e.g., hide Black Friday deals post-event) using start/end dates.</li>
<li>Conflict Resolution System 
Priority-based rule hierarchy ensures correct application (e.g., country restrictions override user role exceptions).</li>
</ol>
Rule Based Catalog Management
Create and manage multiple rules to restrict products, prices, or add-to-cart buttons by user roles, specific customers, and countries. Configure each rule to hide entire products, only prices, or just buttons, with flexible targeting across individual products, categories, or global settings.
<img class="alignnone size-medium wp-image-18734005536105" alt="" /> <img class="alignnone size-medium wp-image-18734005536117" src="https://woocommerce.com/wp-content/uploads/2025/07/edr-vis-1_126954.png?w=896" alt="" width="896" height="362" />
<h3>Hide Entire Product</h3>
Tailor your store’s catalog by completely hiding products from specific countries. Ensure customers only see items available in their region, reducing confusion and improving conversion rates.
When creating a “Restrict Product” rule, you can:
<ul>
<li>Select countries where the rule should apply – choose specific nations or apply globally</li>
<li>Choose to either show (whitelist) or hide (blacklist) selected products</li>
<li>Target by user roles (e.g., wholesalers) or specific customer accounts</li>
<li>Apply to individual products, entire categories, product tags, or brands</li>
<li>Set custom messages for restricted users or redirect them to another page</li>
</ul>
<img class="alignnone size-medium wp-image-18734005536214" src="https://woocommerce.com/wp-content/uploads/2025/07/edr-vis-2_778c88.png?w=721" alt="" width="721" height="843" />
<h3>Control Price & Add to Cart Button Visibility</h3>
Precisely manage which customers can view prices or checkout options. Hide sensitive pricing from competitors or show member-exclusive deals while replacing restricted elements with custom messages or alternative actions.
<h4 class="ds-markdown-paragraph">Configuration Options:</h4>
<ul>
<li>Hide prices and/or add to cart buttons</li>
<li>Replace with:
<ul>
<li>Custom text (e.g., “Login to view price”)</li>
<li>Alternative buttons (e.g., “Request Quote”) with custom URLs</li>
<li>Complete removal (show blank space</li>
</ul>
</li>
</ul>
<h4>Scenario 1: Geo-Based Price Masking</h4>
Description:
Prevent price scraping by hiding prices in competitor-heavy regions, while showing them in target markets.
Rule Configuration:
<ul>
<li>Target: Countries = [China, Germany]</li>
<li>Actions:
<ul>
<li>Hide Price → Show “Request Quote” button (links to contact form)</li>
<li>Remove Add-to-Cart</li>
</ul>
</li>
<li>Scope: High-margin product categories</li>
</ul>
<h4>Scenario 2: “Contact Us” for Custom Orders</h4>
Description:
Your products require customization (e.g., engraved jewelry, bulk quotes) and can’t be bought directly.
Rule Configuration:
<ul>
<li>Target: Products = [Customizable Items]</li>
<li>Actions:
<ul>
<li>Keep Price Hidden</li>
<li>Replace Add to Cart with:
<ul>
<li>Button Text: “Request Quote”</li>
<li>Link: <code>/quote-form</code></li>
</ul>
</li>
</ul>
</li>
<li>Scope: Specific products requiring customization</li>
</ul>
<img class="alignnone size-medium wp-image-18734005537991" src="https://woocommerce.com/wp-content/uploads/2025/07/edr-vis-5.png?w=896" alt="" width="896" height="525" />
<h3>General Payment Method Settings</h3>
Configure default payment gateway availability that applies when no specific restriction rules are met. This serves as your store-wide baseline, allowing you to globally enable or disable payment options like PayPal, credit cards, or bank transfers. These settings are ideal for temporary maintenance (e.g., disabling COD during holidays) or establishing fallback behavior. Changes here affect all customers unless overridden by higher-priority restriction rules.
<img class="alignnone size-medium wp-image-18734005536277" src="https://woocommerce.com/wp-content/uploads/2025/07/edr-vis-3.png?w=893" alt="" width="893" height="356" />
<h3>Payment Method Restrictions</h3>
Create advanced rules to dynamically control payment options based on real-time conditions. Restrict gateways by:
<ul>
<li>Order value: Disable premium options for small orders</li>
<li>Customer location: Block high-risk payment methods in fraud-prone regions</li>
<li>User Status:Display wholesale payment methods only to approved business accounts</li>
</ul>
Each rule can combine multiple conditions (e.g., disable COD for international orders under $100). Rules use a priority system (1-10) where lower numbers override higher ones when conflicts occur, giving you precise control over which payment methods appear in different scenarios.
<img class="alignnone size-medium wp-image-18734005536289" src="https://woocommerce.com/wp-content/uploads/2025/07/edr-vis-4.png?w=896" alt="" width="896" height="746" />
<h3>Shipping Method Restrictions</h3>
Build flexible rules that automatically adjust available shipping options based on real-time cart, user, and location conditions. Restrict shipping methods by:
Order value: Disable free shipping for low-value carts (e.g., hide “Free Shipping” for orders under $75).
Customer location: Block specific methods in restricted regions (e.g., hide “Express Delivery” for remote areas or non-serviceable countries).
User status: Show premium delivery services only to logged-in members or VIP users (e.g., “Same-Day Delivery” for Gold members only).
Products in cart:  Automatically disable shipping methods whenever certain products are added to the cart. Example: If a fragile item is in the cart, hide “Standard Shipping” and force “Secure Packaging Shipping”.
Each rule can combine multiple conditions (e.g., disable “Free Shipping” for guest users ordering restricted products in international regions). Like payment rules, shipping rules also use a priority system (1–10) where lower numbers override higher ones, giving you full control over how shipping options appear in different scenarios.
<img class="alignnone size-medium wp-image-18734005950389" src="https://woocommerce.com/wp-content/uploads/2025/07/shipping-method-rule.png?w=746" alt="" width="746" height="727" />

Visibility Vault

Customize store displays by hiding products, prices, or add-to-cart buttons. Control payment and shipping methods by customer group, location, or order value.

The original WooCommerce catalog and pricing visibility tool.
Not every store should show everything to everyone.
Whether you’re selling wholesale, managing restricted pricing, complying with MAP policies, or preparing a catalog before launch, you may need more control over what customers can see and do. Catalog Visibility Options gives you that control while continuing to use WooCommerce and your existing products.
<h2>Control product, price, and purchasing visibility</h2>
Decide exactly what different visitors can access throughout your store:
<ul>
<li>Show or hide products</li>
<li>Show or hide prices</li>
<li>Enable or disable purchasing</li>
</ul>
You can run a fully public store, a private catalog, or a hybrid experience from the same WooCommerce installation.
<h2>Flexible visibility rules</h2>
Configure visibility based on the audience you want to reach:
<ul>
<li>User roles</li>
<li>Specific users</li>
<li>User attributes and capabilities</li>
<li>Logged-in vs guest visitors</li>
<li>GeoLocation rules</li>
</ul>
This allows you to create different shopping and browsing experiences for different customers without duplicating products or managing multiple stores.
<h2>Common use cases</h2>
<ul>
<li>Wholesale / B2B stores 
Only approved customers can view pricing or place orders.</li>
<li>MAP pricing compliance 
Hide prices publicly while still allowing approved or logged-in customers to access them.</li>
<li>Private catalogs 
Restrict products or categories so that only certain users or roles can see them.</li>
<li>Geo-targeted visibility 
Show or hide products, prices, or purchasing options based on customer location.</li>
<li>Catalog mode / pre-launch stores 
Display products without enabling cart and checkout functionality.</li>
</ul>
<h2>Key features</h2>
<ul>
<li>Hide products, prices, or Add to Cart functionality</li>
<li>Show pricing only to specific users or user roles</li>
<li>Restrict entire catalogs or selected products to authenticated users</li>
<li>Disable cart and checkout functionality when needed</li>
<li>Replace prices or purchase actions with custom content or messaging</li>
<li>Configure GeoLocation-based visibility rules</li>
<li>Works with your existing WooCommerce products and store setup</li>
</ul>
<h2>Summary</h2>
<ul>
<li>Control who sees your products</li>
<li>Control who sees your prices</li>
<li>Control who can purchase</li>
<li>Apply rules by user, role, attributes, or location</li>
</ul>

Catalog Visibility Options

Control who sees prices—and who can buy—while keeping WooCommerce flexible for any business model. Hide prices and control purchasing options based on users, roles, and locations.

Visibility Vault vs Catalog Visibility Options