<h2 style="text-align: center">Set up Role Based & Wholesale Tiered Pricing</h2>
<p>WooCommerce Wholesale Pricing extension enables you to adjust product pricing based on quantity and user roles. You can set different quantity-based discounts for customers and user roles. Markup and discount prices in fixed or percentage amounts, or you can set a fixed price for different quantity ranges.</p>
<p>Enforce the minimum and maximum ordered quantity, or choose to keep it open, and the extension applies the standard price if a customer orders outside the pre-defined quantity range. For example, if you set a discounted price for wholesale customers, and you’ve set a minimum 50-quantity range, with the enforce feature, you can either force the wholesale customer to order 50+ or order below 50 and apply the standard price.</p>
<p>Wholesale Tiered Pricing is a complete B2B wholesale and tiered-pricing solution that allows you to configure quantity-based pricing and, at the same time, enables you to set up different prices for different customers and user roles.</p>
<h2><strong>Features of WooCommerce Wholesale Prices</strong></h2>
<ul>
<li>Add quantity based product prices</li>
<li>Apply quantity based prices to all or specific customers and user roles only</li>
<li>5 Price adjustment types
<ul>
<li>Percentage increase</li>
<li>Percentage decrease</li>
<li>Fixed increase</li>
<li>Fixed decrease</li>
<li>Fixed-price</li>
</ul>
</li>
<li>Add price adjustment from product level</li>
<li>Ability to import export prices using a CSV file</li>
<li>Global pricing rules to apply on specific products, categories and user roles</li>
<li>Apply price discounts on standard or special price</li>
<li>Option to enforce minimum and maximum quantity</li>
<li>Display wholesale pricing table, card or list view</li>
<li>Customize color and font size and other details of each template</li>
<li>Option to hide price and add to cart for guest or registered users by their roles</li>
<li>Hide for selected products and categories</li>
<li>Replace price with custom text and add to cart with custom button and link</li>
<li>Compatible with variable product to set price adjustments for each variation</li>
<li>Compatible with backend admin order</li>
<li>Automatically change price with quantity change</li>
<li>Option to disable coupons when wholesale prices are applied</li>
</ul>
<div class="woo-sc-box normal">Looking for a Complete B2B Wholesale Solution? Checkout our <a href="https://woocommerce.com/products/b2b-for-woocommerce/">B2B for WooCommerce</a></div>
<p> </p>
<h2>Add quantity based pricing</h2>
<p>With WooCommerce Quantity Based Pricing feature offered by extension, you to set up different prices for different quantity ranges. The extension displays the quantity-based pricing table on products to let customers know the discounts they can get by increasing the quantity. You can choose to adjust prices in five ways.</p>
<ul>
<li>Fixed prices</li>
<li>Percentage discounts</li>
<li>Fixed discounts</li>
<li>Percentage markups</li>
<li>Fixed markups</li>
</ul>
<p><img class="alignnone size-full wp-image-7497648" src="https://woocommerce.com/wp-content/uploads/2021/02/WooCommerce-Tiered-Pricing-Table-Frontend.png" alt="" width="980" height="560" /></p>
<h2>Add role based pricing:</h2>
<p>With WooCommerce Wholesale Prices extension, you can set prices based on user roles. For example, you can set different prices for B2B user roles, Specific VVIP customers, and other general customers.</p>
<p><img class="size-full alignnone" src="https://woocommerce.com/wp-content/uploads/2019/11/WooCommerce-Prices-by-User-Roles-Customer.png" alt="WooCommerce Wholesale Prices" width="1351" height="1385" /></p>
<h2>Quantity based pricing based User Roles</h2>
<p>This feature makes the WooCommerce Tiered Pricing extension stand out as it gives extra leverage to merchants who wish to configure tiered pricing based on specific user roles and customers. They can choose to add similar or different prices for each user role. Forexample, B2B user roles will get 10% discount if purchases 1-10 quantities and 20% if the purchases from 11-50 and 30% if purchases more than 51 quantity of a specific product.</p>
<p><img class="alignnone size-full wp-image-7497662" src="https://woocommerce.com/wp-content/uploads/2021/02/Role-based-tiered-pricing.png" alt="Role based tiered pricing" width="980" height="581" /></p>
<h2>Import prices using CSV file:</h2>
<p>You can import wholesale prices using a CSV file enabling you to update your product prices in bulk.</p>
<p><img class="alignnone size-full wp-image-18734003914195" src="https://woocommerce.com/wp-content/uploads/2021/02/Import-Export-Wholesale-Prices.jpg" alt="" width="980" height="738" /></p>
<h2>Add wholesale prices from product level:</h2>
<p>You can add prices adjustments from product level to setup different wholesale prices for different products.</p>
<p><img class="alignnone size-full wp-image-18734003115871" src="https://woocommerce.com/wp-content/uploads/2021/02/WooCommerce-Wholesale-prices-product-level.png" alt="" width="980" height="455" /></p>
<h2>Add wholesale prices using rules:</h2>
<p>Instead of just offering the price settings on a product level, the extension comes with a rule-based management feature for merchants who wants to update prices in bulk for specific products and categories. You can create multiple rules to set different prices for products, categories, user roles, and customers.</p>
<p><img class="alignnone size-full wp-image-7497651" src="https://woocommerce.com/wp-content/uploads/2021/02/All-Rules-tiered-and-wholesale-pricing.png" alt="" width="980" height="605" /></p>
<p><strong>While creating a rule, you can:</strong></p>
<ul>
<li>Set a unique rule title for future reference</li>
<li>Add priority</li>
<li>Add specific products and categories</li>
<li>Add customer-specific pricing</li>
<li>Add role-specific pricing</li>
</ul>
<p><img class="alignnone size-full wp-image-7497652" src="https://woocommerce.com/wp-content/uploads/2021/02/Creating-new-wholesale-and-tiered-rule.png" alt="" width="980" height="1492" /></p>
<h2>Customize pricing templates:</h2>
<p>You can show quantity based pricing in a table, card or list view. The attractive template enables you to better display your offers and increase conversions. You can customize font size, color and other details of each template.</p>
<p><img class="alignnone size-full wp-image-18734003914214" src="https://woocommerce.com/wp-content/uploads/2021/02/Pricing-Templates.jpg" alt="" width="980" height="1397" /></p>
<h2>Hide price and add to cart button:</h2>
<p>Hide prices and add to cart button of select products and categories for guest users or registered users by their user roles. This additional feature comes in handy where you have set different prices for different user roles and would like to keep the prices hidden for guest users until they are loggedin.</p>
<p><img class="alignnone size-full wp-image-8110403" src="https://woocommerce.com/wp-content/uploads/2021/02/Hide-Price-and-Add-to-cart.jpg" alt="" width="980" height="1260" /></p>
<h3>Apply discounts to standard or special prices</h3>
<p>You can choose to apply a markup and discount on standard or special product prices. This helps you avoid giving double discounts if a product already has a special price.</p>
<p><img class="alignnone size-full wp-image-7497654" src="https://woocommerce.com/wp-content/uploads/2021/02/Standard-and-Special-Prices-Settings.png" alt="" width="980" height="852" /></p>
<h3>Enforce minimum and maximum quantities</h3>
<p>You can choose to enforce the minimum and maximum quantities a customer can order. If you choose not to manage it, the extension allows customers to order outside the pre-defined quantity-based price ranges at the standard product price. You can also customize error messages displayed when a user adds a quantity outside the pre-defined range to their cart.</p>
<p><img class="alignnone size-full wp-image-7497653" src="https://woocommerce.com/wp-content/uploads/2021/02/Enforce-minimum-and-maximum-quantity.png" alt="" width="980" height="599" /></p>
<p> </p>
<p> </p>
<p> </p>
<h2><strong>Use Cases</strong></h2>
<p>To better understand how the wholesale tiered pricing works, see our list of use cases that follow. All these price rules can be active at the same time.</p>
<p>Bulk discounts for all customers based on products and categories</p>
<p>10% discount on category X for 1-20 quantity<br />
15% discount on category X for 21 and above<br />
20% discount on category X for 10 or more</p>
<p>Wholesale user role discounts and markup</p>
<p>Has discount 25% on product category Z for 1-20 quantity<br />
Has discount 35% on product category Z for 21-100 quantity<br />
Has discount 50% on product category Z for 101+ quantity<br />
Has discount 20% for specific products<br />
Has markup of 20% on product category X</p>
<p>VIP user Role discounts and markup</p>
<p>Has markup 10 for all products<br />
Registered customer A<br />
Has discount 20% on product category Z<br />
Has discount 30% on specific products<br />
Has markup 30% on product category X</p>
<div class="woo-sc-box normal"></div>
<h3>FAQs</h3>
<p><strong>Can we choose to display the new price as a special price?</strong></p>
<p>Yes. You can choose to replace the price or keep it visible, and the new price displays as a discounted special price.</p>
<p><strong>Is it compatible with variable products?</strong></p>
<p>Yes, you can set different prices for each variation.</p>
<h3>Requirements</h3>
<p>Minimum PHP version: 5.2</p>

Wholesale Pricing

<p>Encourage customers to purchase more by offering quantity based prices. Show pricing table on product pages. Option to Markup or discount prices for all or specific customers and user roles.</p>

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<ul class="wccom-tick-list-primary">
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</ul>
<h3>Agent Structure & Access Control</h3>
<figure id="attachment_18734006492546" aria-describedby="caption-attachment-18734006492546" style="width: 980px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2026/03/agents.png" alt="Agent Structure & Access Control" width="980" height="551" class="size-full wp-image-18734006492546" /><figcaption id="caption-attachment-18734006492546" class="wp-caption-text">Agent Structure & Access Control</figcaption></figure>
<p>Build a fully scalable sales organization by structuring agents into flexible levels with dedicated rules, permissions, and behaviors tailored to your business model. Each level can define what agents are allowed to access and manage—including notes, coupons, billing data, notifications, and available payment methods—ensuring precise control over operational capabilities. The system also supports automatic level progression, dynamically upgrading agents based on performance and total commissions, creating a self-scaling structure that rewards growth and simplifies administration.</p>
<h3>Commission Intelligence & Revenue Automation</h3>
<figure id="attachment_18734006492548" aria-describedby="caption-attachment-18734006492548" style="width: 980px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2026/03/commissions-1.png" alt="Commission Intelligence & Revenue Automation" width="980" height="551" class="size-full wp-image-18734006492548" /><figcaption id="caption-attachment-18734006492548" class="wp-caption-text">Commission Intelligence & Revenue Automation</figcaption></figure>
<p>Optimize profitability with a smart, fully automated commission engine that calculates earnings in real time. Set fixed or percentage-based commissions that adapt to products, fees, shipping costs, taxes, and price ranges for maximum accuracy. Extend flexibility further with per-product and per-level overrides, allowing custom commission rules that replace global settings when needed. This ensures a highly granular and scalable revenue model that aligns incentives with business performance.</p>
<h3>Agent Operations & Sales Execution</h3>
<p><figure id="attachment_18734006492549" aria-describedby="caption-attachment-18734006492549" style="width: 980px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2026/03/purchase.png" alt="Agent Operations & Sales Execution" width="980" height="551" class="size-full wp-image-18734006492549" /><figcaption id="caption-attachment-18734006492549" class="wp-caption-text">Agent Operations & Sales Execution</figcaption></figure><br />
Empower agents with advanced operational tools to actively drive sales. Agents can place orders directly on behalf of customers by securely switching into their account context, enabling a seamless assisted-selling experience. A dedicated “Pay Later” workflow allows agents to complete orders while deferring payment responsibility to customers, making B2B transactions smoother and more efficient. This turns your sales network into an active, conversion-focused engine.</p>
<h3>Onboarding, Performance & Customer Management</h3>
<p><figure id="attachment_18734006492550" aria-describedby="caption-attachment-18734006492550" style="width: 980px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2026/03/registration.png" alt="Onboarding, Performance & Customer Management" width="980" height="551" class="size-full wp-image-18734006492550" /><figcaption id="caption-attachment-18734006492550" class="wp-caption-text">Onboarding, Performance & Customer Management</figcaption></figure><br />
Streamline the entire agent lifecycle from registration to performance tracking. A controlled onboarding system supports custom fields, billing data, and optional manual approval workflows to ensure qualified access. Once active, agents gain a real-time performance dashboard with full visibility over customers, orders, revenues, and commissions (earned, pending, and payable). Customers can be clearly assigned to specific agents, with transparent relationships displayed in the My Account area for accountability and trust.</p>
<h3>Communication & Real-Time Visibility</h3>
<p><figure id="attachment_18734006492551" aria-describedby="caption-attachment-18734006492551" style="width: 980px" class="wp-caption alignnone"><img src="https://woocommerce.com/wp-content/uploads/2026/03/notifications.png" alt="Communication & Real-Time Visibility" width="980" height="551" class="size-full wp-image-18734006492551" /><figcaption id="caption-attachment-18734006492551" class="wp-caption-text">Communication & Real-Time Visibility</figcaption></figure><br />
Keep your sales network constantly informed with automated communication flows. Agents receive real-time notifications, including copies of customer order emails, ensuring they never miss important updates. This improves responsiveness, strengthens customer relationships, and keeps the entire sales process aligned across all stakeholders.</p>
<h2>So many features in a single product!</h2>
<p><strong>Agents Management</strong><br />
Organize agents into flexible levels with dedicated rules, permissions, and behaviors tailored to your sales structure.</p>
<p><strong>Smart Commission Engine</strong><br />
Automatically calculate fixed or percentage commissions based on products, fees, shipping, taxes, and price ranges.</p>
<p><strong>Per-Product Commission Overrides</strong><br />
Define specific commission rules per product and level, overriding global settings for maximum flexibility.</p>
<p><strong>Automated Agent Onboarding</strong><br />
Control agent registration with custom fields, billing data, and optional manual account approval workflows.</p>
<p><strong>Agent Performance Dashboard</strong><br />
Give agents real-time visibility on customers, orders, revenues, earned, pending, and payable commissions.</p>
<p><strong>Customer–Agent Assignment</strong><br />
Link customers to agents and display assignments clearly in My Account for full transparency.</p>
<p><strong>Agent Order Placement</strong><br />
Allow agents to place orders on behalf of customers by securely switching into their account context.</p>
<p><strong>Pay Later for Agents</strong><br />
Enable a dedicated payment method for agents to complete orders while deferring payment to customers.</p>
<p><strong>Level-Based Permissions</strong><br />
Control notes, coupons access, billing edits, notifications, and payment methods per agent level.</p>
<p><strong>Automatic Level Progression</strong><br />
Move agents between levels automatically based on total commissions and performance thresholds.</p>
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DWH Agentify

<div class="d-flex">
<div class="flex-grow-1 ms-3">
<header class="mb-5">
<div class="lead">
<div class="lead">
<p>Empower agents. Boost sales.</p>
</div>
</div>
</header>
</div>
</div>

Wholesale Pricing vs DWH Agentify