<h2>Advanced WooCommerce conversion data for better targeting</h2>
<p><img class="alignnone wp-image-4844827 size-large" src="https://woocommerce.com/wp-content/uploads/2019/08/wc-conversion-tracking-pro-interaface.png?w=980" alt="" width="980" height="465" /></p>
<p>Connect your WooCommerce store with the best-in-the-game ad platforms out there. Send user-triggered events from your eCommerce store to your chosen platform. Retargeting is now as simple as ABC!</p>
<p><b>WooCommerce Conversion Tracking at a glance </b></p>
<ul>
<li>Advanced conversion tracking for your store</li>
<li>Ability to <a href="https://wedevs.com/blog/367661/woocommerce-google-ads-conversion-tracking/">connect multiple ad platforms</a></li>
<li>Track trigger-based events</li>
<li>Fine-tuned audience retargeting</li>
<li>Facebook multiple Pixel and product catalog</li>
<li>Quick and easy step by step installation</li>
<li>Option to submit values to connected sites, even using custom parameters</li>
<li>No custom coding means you save time</li>
<li>Control access to the setting by user role</li>
</ul>
<h1>How it works</h1>
<p><img src="https://wedevs.s3.amazonaws.com/uploads/2019/07/WCT2.png" /></p>
<h1>Facebook conversion tracking</h1>
<p>Send Facebook Ads data about who’s viewed your products, added things to a cart, searched, purchased, and registered so you can get the most out of your ROI when you remarket to those users. Add multiple pixels and create product catalogs when required.</p>
<p><img src="https://wedevs.s3.amazonaws.com/uploads/2019/07/WCT3.png" /></p>
<h1>Import products to Facebook Product Catalog</h1>
<p>The Facebook product catalog is a list of the products that you want to advertise. Rather than adding products individually, you can add them all at once with this function.</p>
<p><img class="alignnone size-medium wp-image-4844992" src="https://woocommerce.com/wp-content/uploads/2019/08/wc-conversion-tracking-facebook-product-catalogue.png?w=450" alt="" width="450" height="900" /></p>
<h1>Add multiple Facebook pixels</h1>
<p>This feature is essential if you have more than one Facebook pixel, especially if you work with agencies or partners who want to have their own pixels on your site.</p>
<p><img src="https://cdn.wedevs.com/uploads/2018/02/7_click_on_add_new_button.png" /></p>
<h1>Google Ads Tracking</h1>
<p>Add your Google Adwords Account ID and send your purchase events, along with purchase labels, to Google’s own platform. Get better ideas on making the most out of your Paid Ads by targeting the right people.</p>
<p><img src="https://wedevs.s3.amazonaws.com/uploads/2019/07/WCT4.png" /></p>
<h1>Twitter Conversion Tracking</h1>
<p>Advanced conversion tracking integrated with Twitter Ads lets you measure your events like products that have been added to a cart, successful purchases, registrations, and much more.</p>
<p><img src="https://wedevs.s3.amazonaws.com/uploads/2019/07/WCT5.png" /></p>
<h1>Microsoft Advertising Tracking</h1>
<p>This is the easiest way to connect your WooCommerce store with Bing Ads. Send your conversion data to Microsoft Advertising platform to create a better target audience.</p>
<p><img src="https://wedevs.s3.amazonaws.com/uploads/2019/07/WCT6.png" /></p>
<h1>Perfect Audience conversion tracking</h1>
<p>Want to have the best retargeting results ever? Our integration with Perfect Audience means you can target customers who are most likely to convert.</p>
<p><img src="https://wedevs.s3.amazonaws.com/uploads/2019/07/WCT7.png" /></p>
<h1>Custom platform conversion tracking</h1>
<p>Don’t want to be restricted to these platforms? Have something else you already use? Connect the platform of your choice with JavaScript tracking scripts feature!</p>
<p><img src="https://wedevs.s3.amazonaws.com/uploads/2019/07/WCT8.png" /></p>
<h2>WooCommerce Conversion Tracking helps you with</h2>
<ul>
<li>Obtaining advanced user behavioral data</li>
<li><a href="https://wedevs.com/blog/275689/best-woocommerce-conversion-tracking-tools/">Tracking your WooCommerce business better</a></li>
<li>Getting detailed conversion data for analytics</li>
<li>Creating better ad campaigns</li>
<li>Increasing ROI from all paid media investments</li>
<li>Securing better customer retargeting for future marketing efforts</li>
</ul>
<p><img src="https://wedevs.s3.amazonaws.com/uploads/2019/07/WCT9.png" /></p>

Conversion Tracking Pro

<p>Send conversion data of your WooCommerce store to Google/ Facebook/ Twitter/ Bing and many more.</p>

<p>The Google Product Feed extension allows you to create a real-time feed to supply product information to Google Merchant Center, a prerequisite for setting up Product Ads.</p>
<h3>Why use this?</h3>
<ul>
<li>Imports product data to Google Merchant Centre, but gives you full control over your ad setup & spend</li>
<li>Maximize your campaign performance, and minimize your costs by improving product data quality with our extensive list of supported fields allowing you to provide the richest possible data to Google</li>
<li>Improve your product quality scores by mapping existing product data onto Google’s required fields from your site’s taxonomies, attributes or product fields</li>
<li>Capture additional data recommended by Google not normally held in WooCommerce using the plugin’s additional data entry fields</li>
<li>Lower your data entry burden with store-wide defaults, category-level data entry, or product-specific information against products or even individual variations if required</li>
<li>Add rich data more easily with full support for WooCommerce’s importer and REST API for bulk importing data</li>
<li>On-demand feed shows the latest information for your products, maximising product approvals</li>
<li>Integrates with a wide range of <a href="https://woocommerce.com/document/google-product-feed-extension-compatibility/" target="_blank" rel="noopener noreferrer">common WooCommerce extensions</a></li>
<li>Extensive documentation covering setup and customisation and</li>
<li>Rich set of WordPress filters and actions allowing flexible customisation if necessary</li>
<li>Get your products found more easily with support for Google’s local product feeds, and review feeds</li>
<li>Keep control over your product listings with category-specific feeds and individual product submission opt-out</li>
</ul>
<p>Once your products have imported into Google Merchant Centre they’ll be available to your linked Google Adwords account, giving you the flexibility to set up product ads as you want. Using the full power of Google Adwords – <strong><em>you’re in full control of your ad setup and budgets</em></strong>.</p>
<h3>Product data fields</h3>
<p>The extension supports <strong>50+</strong> feed attributes including all mandatory fields. Simple fields such as link, title, image_link etc are all populated automatically for you. Other fields provide a simple one-click mapping to allow you to map across your product fields onto the feed. You can provide store-level, or category level defaults and the feed will automatically pick the right values to include.</p>
<p>Where you don’t have data, the plugin provides custom fields on your products to allow you to enter richer product data. These fields are all available to the standard WooCommerce CSV import tool, and exposed via the WooCommerce REST API.</p>
<p>Fields currently supported include:</p>
<ul>
<li><strong><em>Core fields</em></strong>: availability, brand, color, condition, description <em>(main product short/long, variant description or both)</em>, google product category, GTIN, ID, image links (including featured images, product gallery images, embedded content images, and support for custom images), link, MPN, price, product type, sale price (including effective date), shipping label, size, size system, size type, title (including ability to provide custom titles), short title</li>
<li><em><strong>Rich data fields</strong></em>: adult content flag, age group, consumer datasheet, consumer notice, energy efficiency class (including min/max), energy label, gender, lifestyle image, material, pattern, product detail, product highlights, tax category, transit time label</li>
<li><em><strong>Advanced fields</strong></em>: adwords grouping filter, adwords label, availability date, bundle flag, cost of goods sold, custom labels, disclosure date, expiration date, identifier exists flag, included/excluded destination, instalments, minimum/maximum handling time, multipack, pause flag, promotion ID, ships from country, unit pricing measure & base measure</li>
<li><strong>Shopping actions-specific fields</strong>: google funded promotion eligibility, product fee, purchase quantity limit, return address label, return policy label, sell on google quantity, shopping ads excluded country,</li>
<li><strong>Local-inventory-specific fields</strong>: pickup method, pickup SLA</li>
</ul>
<h3>Product review feeds</h3>
<p><img class="alignleft wp-image-3894232" src="https://woocommerce.com/wp-content/uploads/2011/11/hoodie-ad-with-product-review.png?w=120" alt="" width="102" height="201" />In addition to the standard product feed, the extension provides a Google Product Review feed which integrates with WooCommerce’s built-in review system to provide a feed of product reviews that Google can cross-link to your products to display more compelling product ads including product ratings.</p>
<p>These ratings can show star ratings on Shopping ads and, in some instances, on product listings on Google. These ratings can help shoppers with their purchase decisions, driving more qualified shoppers to your product pages.</p>
<p>The extension provides full feeds, and incremental weekly, and daily feeds. Review data is automatically linked with your product feed data to allow Google to match reviews to products, and you have the ability to exclude reviews from the feed if required to meet Google’s policies.</p>
<h3>Integrated with other WooCommerce extensions</h3>
<p>The extension includes automatic integration with a wide range of WooCommerce extensions, including:</p>
<ul>
<li>Product Bundles</li>
<li>Composite Products</li>
<li>Brands</li>
<li>Product Brands for WooCommerce</li>
<li>Cost of Goods</li>
<li>Multi-Currency</li>
<li>Min/Max Quantities</li>
<li>Product CSV Import Suite</li>
<li><a href="https://woocommerce.com/document/google-product-feed-extension-compatibility/" target="_blank" rel="noopener noreferrer">and more</a>….</li>
</ul>
<h3>Feeds</h3>
<p>The extension provides a number of feeds to help you integrate, including:</p>
<ul>
<li><strong>Google Product feed</strong> – integrate your products to Google Merchant Centre so you can use them in surfaces across Google, and product ad campaigns</li>
<li><strong>Google Local inventory feed </strong>– set up local surfaces, and local inventory ads</li>
<li><strong>Google Product Reviews feed</strong> – send product review / ratings data to Google to enhance your product ad campaigns</li>
<li><strong>Google Promotions feed</strong> – automatically send supported promotion data & pricing to Google</li>
<li><strong>Bing product feed</strong> – integrate your products to Bing’s Merchant Centre so you can use them in product ad campaigns</li>
</ul>

Google Product Feed

<p>Feed rich product data to Google Merchant Center for setting up free product listings, product ads, and local inventory campaigns. Full control over your field mappings, and feed content so you can maximize campaign performance and ad spend.</p>

Conversion Tracking Pro vs Google Product Feed