<h2>Full-featured Profit and Cost of Goods Tracking for your WooCommerce Store</h2>
<p>WooCommerce gives you access to great reports on revenue and top-sellers or earners. Now we’ve added <strong>Profit Reporting</strong> to make these reports even more valuable! You can evaluate not only revenue, but costs and profit all from <em>within your WooCommerce store</em>. Quickly and easily get the information you need to make marketing and sales decisions to <strong>optimize your store’s revenue</strong>.</p>
<figure id="attachment_160400" aria-describedby="caption-attachment-160400" style="width: 950px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-profit-by-date-report.png" rel="attachment wp-att-160400"><img class="size-large wp-image-160400" src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-profit-by-date-report.png?w=950" alt="WooCommerce Cost of Goods Profit by date" width="950" height="839" /></a><figcaption id="caption-attachment-160400" class="wp-caption-text">Profit by Date report</figcaption></figure>
<p>Easily track total profit and cost of goods by adding a “Cost of Good” field to simple and variable products. Costs are automatically calculated on checkout so that you can see your profit in addition to simple sales information, and the in-depth reports provide exactly the details you need to improve your bottom line.</p>
<figure id="attachment_152653" aria-describedby="caption-attachment-152653" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-bulk-view.png"><img class="size-medium wp-image-152653" src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-bulk-view.png" alt="WooCommerce Cost of Goods Product Table Display" width="550" height="254" /></a><figcaption id="caption-attachment-152653" class="wp-caption-text">Costs in Product Table Display</figcaption></figure>
<h3>How “Cost of Goods” Improves Your Reporting</h3>
<ul class="wccom-tick-list-primary">
<li>Gives you vital information about your business – adds information about store profit and most profitable products so you know about more than just revenue</li>
<li>Add a Cost of Good to each product (including variations!) to always know total costs of products sold in each order</li>
<li>Apply costs to previous orders (placed before installation) after you set product cost</li>
<li>View profit and cost by date range, by product, or by product category <strong><sup>NEW</sup></strong></li>
<li>Export profit / cost report data to CSV <strong><sup>NEW</sup></strong></li>
<li>Include costs in orders exported with <a href="https://woocommerce.com/products/ordercustomer-csv-export/">Order/Customer CSV Export Suite</a></li>
<li>Include costs in orders exported with <a href="https://woocommerce.com/products/customerorder-xml-export-suite/">Customer/Order XML Export Suite</a> <strong><sup>NEW</sup></strong></li>
<li>Compatible with <a href="https://woocommerce.com/products/product-csv-import-suite/">Product CSV Import Suite</a></li>
<li>Edit line item costs for editable orders <strong><sup>NEW</sup></strong></li>
<li>Gain insight into your <strong>most profitable</strong> and least profitable sellers so you know where to focus your marketing</li>
<li>See a <strong>total inventory valuation</strong> based on retail prices or cost of goods.</li>
<li>Quickly view costs next to prices in your product manager table display</li>
</ul>
<h3>Add Costs to Products</h3>
<p>Quickly add a Cost of Good to each product, including product variations, which are then used to calculate your total order costs so that you can always know what you <em>really</em> earned on every order – not just how much you sold. Total costs for each order line item are saved at checkout, so even if your costs increase in the future, your total costs are <strong>always historically accurate</strong>.</p>
<figure id="attachment_152654" aria-describedby="caption-attachment-152654" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-set-product-cost.png"><img class="size-medium wp-image-152654" src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-set-product-cost.png" alt="WooCommerce Cost of Goods Simple Product Cost Configuration" width="550" height="307" /></a><figcaption id="caption-attachment-152654" class="wp-caption-text">Simple Product Cost Configuration</figcaption></figure>
<p>Adding costs to variable products is easy as well. You can add a default cost for all variations or set costs for a variation manually.</p>
<h3>Focus Your Marketing on Top Products</h3>
<p>The Cost of Goods extension allows you to determine your true top products by viewing which products are <strong>most profitable</strong> and least profitable for your store, not just those that generate the most revenue.</p>
<div class="twocol-one">
<figure id="attachment_160402" aria-describedby="caption-attachment-160402" style="width: 238px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-most-profitable-widget.png" rel="attachment wp-att-160402"><img class="size-full wp-image-160402" src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-most-profitable-widget.png" alt="WooCommerce Cost of Goods most profitable products widget" width="238" height="419" /></a><figcaption id="caption-attachment-160402" class="wp-caption-text">Most Profitable Products</figcaption></figure>
</div><div class="twocol-one last">
<figure id="attachment_160403" aria-describedby="caption-attachment-160403" style="width: 236px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-least-profitable-widget.png" rel="attachment wp-att-160403"><img class="size-full wp-image-160403" src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-least-profitable-widget.png" alt="WooCommerce Cost of Goods least profitable products widget" width="236" height="420" /></a><figcaption id="caption-attachment-160403" class="wp-caption-text">Least Profitable Products</figcaption></figure>
</div></p>
<p>Maybe you track pay-per-click or print advertising with the <a href="https://woocommerce.com/products/url-coupons/">WooCommerce URL Coupons extension</a>? Now you know which products to create these coupons for since you know which will earn the most for your store.</p>
<h3>Detailed Reporting</h3>
<p>Tracking your cost of goods is pointless without in-depth reporting to give you actionable information to improve your profitability. Reports include:</p>
<ul>
<li><strong>Profit by date</strong> – See your net sales, cost of goods, profit, and average profit per order for any date range.</li>
<li><strong>Profit by product</strong> – See your net sales for the item, total costs, total item profit, and total item purchases for the given date range.</li>
<li><strong>Most/Least Profitable Sellers</strong> – See the most or least profitable products for a given date range.</li>
<li><strong>Profit by category</strong> – View total profit for any product category or multiple categories for a date range.</li>
<li><strong>Inventory Valuation</strong> – See the total value of your inventory, calculated using the retail price or the cost of good.</li>
</ul>
<figure id="attachment_160401" aria-describedby="caption-attachment-160401" style="width: 944px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-profit-by-product-report.png" rel="attachment wp-att-160401"><img class="size-full wp-image-160401" src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-profit-by-product-report.png" alt="WooCommerce Cost of Goods Profit by product" width="944" height="846" /></a><figcaption id="caption-attachment-160401" class="wp-caption-text">Profit by Product report</figcaption></figure>
<figure style="width: 814px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-product-valuation.png"><img src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-product-valuation.png?w=814" alt="WooCommerce Cost of Goods Product Valuation report" width="814" height="643" class="aligncenter size-large wp-image-711842" /></a><figcaption class="wp-caption-text">Product Valuation</figcaption></figure>
<figure id="attachment_161022" aria-describedby="caption-attachment-161022" style="width: 550px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-total-valuation-report.png" rel="attachment wp-att-161022"><img class="size-medium wp-image-161022" src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-total-valuation-report.png" alt="WooCommerce Cost of Goods total valuation" width="550" height="364" /></a><figcaption id="caption-attachment-161022" class="wp-caption-text">Total inventory values</figcaption></figure>
<h3>Powerful Configuration</h3>
<p>You can apply costs to <strong>previous orders</strong> to gain immediate insight into profitability. Simply add costs for your products, and any orders placed before using this extension can be updated from <strong>Settings > Products > Inventory</strong> to see most and least profitable sellers without waiting for new sales to roll in.</p>
<figure id="attachment_160404" aria-describedby="caption-attachment-160404" style="width: 938px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-profit-by-category-report.png" rel="attachment wp-att-160404"><img class="size-full wp-image-160404" src="https://woocommerce.com/wp-content/uploads/2013/04/woocommerce-cost-of-goods-profit-by-category-report.png" alt="WooCommerce Cost of Goods Profit by category" width="938" height="847" /></a><figcaption id="caption-attachment-160404" class="wp-caption-text">Profit by Category report</figcaption></figure>
<h3>How to Get Started</h3>
<ol>
<li>Buy this extension 🙂</li>
<li>Download and install into your WooCommerce store</li>
<li>Add a cost to each of your products (you can bulk-add this too!)</li>
<li>Optionally apply those costs to previous orders</li>
<li>Check out your profits under <strong>WooCommerce > Reports > Profit</strong></li>
<li>That’s it! Sit back and enjoy your shiny-new Profit Reports!</li>
</ol>
<p><em>Need any more reason to buy? When you purchase a SkyVerge-developed extension, you’re getting the highest quality extensions for your WooCommerce store. Gain peace of mind by knowing that when you purchase our products, your store’s performance is as important to us as it is to you.</em></p>

Cost of Goods

<p>Easily track profit by including your cost of goods in your orders and reports.</p>

<h2>Get Insights Into Your WooCommerce Sales Funnel with Google Analytics Pro</h2>
<p>WooCommerce Google Analytics Pro turbo charges the integration between your WooCommerce store and your free Google Analytics account. Get <strong>detailed insights</strong> in your shop’s traffic and eCommerce events so that you can improve your sales funnel and drive more revenue.</p>
<div class="woo-sc-box info  info ">Not sure if you need the free plugin or this Pro version? <a href="https://woocommerce.com/document/woocommerce-google-analytics-pro-vs-free/">Check out our comparison here</a>.</div>
<p>WooCommerce Google Analytics Pro adds advanced event tracking to your WooCommerce store and automatically pushes these events into Google Analytics, letting you easily get insights into important metrics like <strong>average order value</strong>, <strong>conversion rate</strong>, <strong>sales by product or category</strong>, and other valuable data.</p>
<figure id="attachment_160338" aria-describedby="caption-attachment-160338" style="width: 950px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-ecommerce-stats.png" rel="attachment wp-att-160338"><img class="size-large wp-image-160338" src="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-ecommerce-stats.png?w=950" alt="WooCommerce Google Analytics Pro: eCommerce report" width="950" height="690" /></a><figcaption id="caption-attachment-160338" class="wp-caption-text"><em>eCommerce Tracking with almost no setup!</em></figcaption></figure>
<h3>Detailed Tracking with Easy Setup</h3>
<p>Once you’ve installed WooCommerce Google Analytics Pro, you can choose your event names (if you don’t like the defaults), ensure that <strong>enhanced eCommerce tracking</strong> is enabled in your GA account, and then you’re ready to go! The plugin handles tracking and sending all of the appropriate events to Google Analytics so you can easily access your sales data and valuable store metrics.</p>
<figure id="attachment_160323" aria-describedby="caption-attachment-160323" style="width: 443px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-settings-1.png" rel="attachment wp-att-160323"><img class="size-medium wp-image-160323" src="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-settings-1.png?w=443" alt="WooCommerce Google Analytics: General Settings" width="443" height="550" /></a><figcaption id="caption-attachment-160323" class="wp-caption-text"><em>Plugin Settings</em></figcaption></figure>
<p>It only takes <strong>3 clicks</strong> to get your WooCommerce store connected to your Google Analytics account.</p>
<h3>Why use Google Analytics Pro</h3>
<ul class="wccom-tick-list-primary">
<li>Provides basic site tracking and analytics, such as pageviews or customer sessions</li>
<li>Includes all of the great features the free version has, like Universal Analytics and enhanced eCommerce tracking, but with more advanced event tracking</li>
<li>Allows you <strong>exclude shop managers</strong> from tracking along with site admins</li>
<li>Track <strong>User IDs</strong> for more accurate user counts</li>
<li>Tracks basic eCommerce events like “add to cart” or “checkout started”</li>
<li>Adds <strong>advanced eCommerce event tracking</strong>, such as “coupon addition / removal” and “cart quantity changed”</li>
<li>Track manually added orders</li>
<li>Adds events for <strong>customer actions</strong>, such as sign in or out, or leaving a product review / comment</li>
<li>Adds <strong>order refund and cancellation</strong> tracking</li>
<li>Track customer email opens as events in the “Emails” category</li>
<li>Includes full support for <strong>Shopping Behavior</strong> and <strong>Checkout Behavior</strong> analysis reports <sup><strong>NEW</strong></sup></li>
<li>Adds <strong>checkout options</strong> to get deeper insights into checkout choices made by customers, such as selected payment method <sup><strong>NEW</strong></sup></li>
</ul>
<h3>Detailed Event Tracking</h3>
<p>The advanced event tracking in WooCommerce Google Analytics Pro gives you even more details about your sales process, and you can track things like “viewed account” or “coupon applied” to get a full view of what customers do on your site. You can also track these events in your purchasing workflow, such as viewing coupon data for orders and conversion rates with coupons.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-events.png" rel="attachment wp-att-160334"><img class="aligncenter size-medium wp-image-160334" src="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-events.png?w=550" alt="WooCommerce Google Analytics Pro: events tracked" width="550" height="504" /></a></p>
<h3>Advanced eCommerce Reports</h3>
<p>Full support for generating Shopping or Checkout Behavior analyses is included! View the customer lifecycle with your browsing and purchasing experience in the Shopping Behavior report:</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-shopping-behavior-analysis.png"><img class="aligncenter size-large wp-image-368929" src="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-shopping-behavior-analysis.png?w=950" alt="WooCommerce Google Analytics Pro Shopping Behavior analysis" width="950" height="556" /></a></p>
<p>Or see your checkout in fine-grained detail to gain more insight into where customers leave at that point in the purchasing process:</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-checkout-behavior-analysis.png"><img class="aligncenter size-large wp-image-368930" src="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-checkout-behavior-analysis.png?w=950" alt="WooCommerce Google Analytics Pro Checkout Behavior analysis" width="950" height="558" /></a></p>
<p>This plugin even provides support for sending <strong>checkout options</strong> to filter your checkout sessions based on customer actions or data:</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-checkout-option.png"><img class="aligncenter size-large wp-image-368933" src="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-pro-checkout-option.png?w=950" alt="WooCommerce Google Analytics Pro checkout options" width="950" height="401" /></a></p>
<h3>Powerful Customization</h3>
<p>All event names are customizable through the plugin settings and can be individually disabled. User IDs can also be tracked for more accurate user counts. Custom events can be tracked by adding a snippet to your theme.</p>
<figure style="width: 456px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-settings-2.png" rel="attachment wp-att-160324"><img class="aligncenter size-medium wp-image-160324" src="https://woocommerce.com/wp-content/uploads/2016/01/woocommerce-google-analytics-settings-2.png?w=456" alt="WooCommerce Google Analytics: Event Names 1" width="456" height="550" /></a><figcaption class="wp-caption-text"><em>Already using Google Analytics? Easily customize the event names to match your existing data</em></figcaption></figure>
<h3>How to Get Started</h3>
<p><o</p>
<ul>
<li>Buy this extension 🙂</li>
<li>Download and install into your WooCommerce store</li>
<li>Login to your Google Analytics account (<a href="https://www.google.com/analytics/web/" target="_blank" rel="noopener noreferrer">sign up for free</a> if you don’t already have an account) and connect it to this plugin</li>
<li>Enabled enhanced eCommerce tracking in your GA account</li>
<li>That’s it! Sit back and enjoy detailed site analytics!</li>
</ul>
<p>Read the <a href="https://woocommerce.com/document/woocommerce-google-analytics-pro/">plugin documentation</a> to see a full list of tracked events, to learn how to customize event names, track custom events, and more!</p>
<div class="woo-sc-box info  info ">Not sure if you need the free plugin or this Pro version? <a href="https://woocommerce.com/document/woocommerce-google-analytics-pro-vs-free/">Check out our comparison here</a>.</div>
<p><em>Need any more reason to buy? When you purchase a SkyVerge-developed extension, you’re getting the highest quality extensions for your WooCommerce store. Gain peace of mind by knowing that when you purchase our products, your store’s performance is as important to us as it is to you.</em></p>

Google Analytics Pro

<p>Add advanced event tracking and enhanced eCommerce tracking to your WooCommerce site.</p>

Cost of Goods vs Google Analytics Pro