<ul class="wccom-tick-list-primary">
<li><strong>Organize coupons by campaign</strong> to create targeted and focused promotions.</li>
<li><strong>Measure the success</strong> of each campaign and optimize future marketing efforts.</li>
<li><strong>Encourage repeat purchases</strong> and foster long-term customer relationships.</li>
</ul>
<hr class="wccom-product-heading__hr" />
<h2>Organize coupons by campaign</h2>
<p>The <strong>WooCommerce Coupon Campaigns </strong>extension is designed to help you measure your coupons’ impact within your market. Whether you’re sending out a batch of coupons to an event your company is sponsoring or are running a particular kind of promotion once a month on a variety of products, Coupon Campaigns makes tracking of these campaigns a breeze.</p>
<figure id="attachment_506338" aria-describedby="caption-attachment-506338" style="width: 1259px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2014/09/create-a-coupon.jpg" target="_blank" rel="noopener"><img class="wp-image-506338 size-full" src="https://woocommerce.com/wp-content/uploads/2014/09/create-a-coupon.jpg" alt="Easily create coupon campaigns, using a familiar WordPress interface." width="1259" height="524" /></a><figcaption id="caption-attachment-506338" class="wp-caption-text">Easily create coupon campaigns, using a familiar WordPress interface.</figcaption></figure>
<h2>Track the performance of your promotions</h2>
<p><strong>WooCommerce Coupon Campaigns </strong> integrates directly into your WooCommerce reporting dashboard. This enables performance tracking of campaigns across various date ranges, with several default options included (this week, this month, last month, this year).</p>
<figure id="attachment_18734002264916" aria-describedby="caption-attachment-18734002264916" style="width: 3028px" class="wp-caption alignnone"><a href="https://woocommerce.com/wp-content/uploads/2014/09/coupon_campaigns_reports.webp"><img class="wp-image-18734002264916 size-full" src="https://woocommerce.com/wp-content/uploads/2014/09/coupon_campaigns_reports.webp" alt="" width="3028" height="1814" /></a><figcaption id="caption-attachment-18734002264916" class="wp-caption-text">Visual reports of coupon campaign performance, directly in your WooCommerce reporting dashboard.</figcaption></figure>
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<h2>Documentation</h2>
<p>Need guidance? Check out the comprehensive documentation to learn everything about you need to know about WooCommerce Coupon Campaigns.</p>
<h4><a href="https://woocommerce.com/document/woocommerce-coupon-campaigns/" target="_blank" rel="noopener">View documentation</a></h4>
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<h2>Questions and Support</h2>
<p>If you have pre-sale questions or need help, <span class="link-annotation-unknown-block-id--992406005">get in touch</span> with our friendly Happiness Engineers.</p>
<h4><a href="https://woocommerce.com/my-account/create-a-ticket/" target="_blank" rel="noopener">Get support</a></h4>
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<p>Accelerate the performance of your coupons and promotions. Purchase <a href="https://woocommerce.com/products/woocommerce-coupon-campaigns/?add-to-cart=506329"><strong>WooCommerce Coupon Campaigns</strong></a>, today!</p>

WooCommerce Coupon Campaigns

<p>Categorize coupons within coupon campaigns, making it easier to track the performance of a collection of coupons.</p>

<ul class="wccom-tick-list-primary">
<li>Detailed reports on source tracking</li>
<li>Multiple Reporting Methods (First and Last Touch)</li>
<li>Identify High-Performing Traffic Sources</li>
<li>Track the origin of every order, even when UTM parameters are unavailable.</li>
<li>Zero setup. Activate the plugin and start tracking</li>
</ul>
<hr />
<h3>Track and Analyze Revenue Sources with UTM Tracking for WooCommerce</h3>
<p>Gain valuable insights into where your sales are coming from with <strong>UTM Tracking for WooCommerce</strong>. This powerful tool enables you to monitor traffic sources such as organic search, Google Ads, Facebook Ads, or any other through UTM parameters.</p>
<p>The <strong>Performance Report</strong> provides a detailed breakdown of revenue by:</p>
<ul class="wccom-tick-list-secondary">
<li>Campaigns</li>
<li>Referring websites</li>
<li>Top-performing landing pages</li>
</ul>
<p>Additionally, the extension tracks and categorizes sales based on <strong>UTM Campaign, UTM Medium, UTM Source, UTM Content, and UTM Term</strong>, helping you measure the effectiveness of your marketing efforts.</p>
<p><img class="alignnone size-full wp-image-18734004832604" src="https://woocommerce.com/wp-content/uploads/2025/01/image-2.webp" alt="" width="980" height="684" /></p>
<h3>Detailed Reporting with First- and Last-Touch Attribution</h3>
<p>Easily identify the source of every order right from your order list. <strong>UTM Tracking for WooCommerce</strong> categorizes all traffic sources, offering clear insights into where your customers are coming from, including:</p>
<ul class="wccom-tick-list-secondary">
<li>First-touch attribution – See which channels introduced customers to your store.</li>
<li>Last-touch attribution – Tracks the last channel a customer interacted with before making a purchase.</li>
</ul>
<p>This dual-reporting approach ensures you accurately credit the right marketing channels for both <strong>initiating and closing sales</strong>, giving you a complete view of your customer journey and campaign performance.</p>
<h3>Discover Your Most Valuable Traffic Sources</h3>
<p>Easily pinpoint which websites and campaigns drive the most sales with the <strong>Top Referrers</strong> feature.</p>
<ul class="wccom-tick-list-secondary">
<li>Identify high-performing traffic sources that generate conversions</li>
<li>Understand which channels contribute most to your revenue</li>
<li>Optimize your marketing strategy based on real data</li>
</ul>
<p>By recognizing your top referrers, you can allocate resources more effectively and maximize your store’s growth.</p>
<p><img class="alignnone size-full wp-image-18734004830682" src="https://woocommerce.com/wp-content/uploads/2025/01/wpgens-utm-woo.gif" alt="" width="800" height="561" /></p>
<h3>Optimize Your High-Performing Pages</h3>
<p>Uncover which <strong>landing pages</strong> drive the most conversions and turn visitors into customers.</p>
<ul class="wccom-tick-list-secondary">
<li>Identify your most effective entry points</li>
<li>Analyze which pages lead to the highest sales</li>
<li>Replicate successful elements across your store</li>
</ul>
<p>By leveraging insights from top-performing pages, you can refine your strategy and <strong>continuously improve your conversion rates</strong>.</p>
<h3>Effortless Data Filtering for Deeper Insights</h3>
<p>Easily refine your reports with <strong>one-click filtering</strong> right from the dashboard.</p>
<ul class="wccom-tick-list-secondary">
<li>Instantly filter by any UTM parameter</li>
<li>Quickly analyze trends and correlations across different metrics</li>
<li>Gain actionable insights without navigating complex reports</li>
</ul>
<p>With our <strong>intuitive filtering system</strong>, you can drill down into your data in seconds and make informed marketing decisions with ease.</p>
<p><img class="alignnone size-full wp-image-18734004832623" src="https://woocommerce.com/wp-content/uploads/2025/01/image-5.webp" alt="" width="980" height="641" /></p>
<h3>Complete UTM Parameter Tracking for Granular Insights</h3>
<p>Capture and analyze <strong>all UTM parameters</strong> to gain a deeper understanding of your marketing performance.</p>
<ul class="wccom-tick-list-secondary">
<li>Track <strong>UTM Campaign, UTM Medium, UTM Source, UTM Content, and UTM Term</strong></li>
<li>Measure the impact of every marketing initiative, from broad campaigns to specific ads or links</li>
<li>Optimize your strategy with precise, data-driven insights</li>
</ul>
<p>With this <strong>UTM Tracking for WooCommerce</strong> extension, you’ll always know which efforts drive the best results.</p>

UTM Tracking

<p>Cpture and track UTM parameters, fbclid, and gclid, providing insights to analyze your marketing campaigns.</p>

WooCommerce Coupon Campaigns vs UTM Tracking