<p><img class="aligncenter size-full wp-image-18734005868714" src="https://woocommerce.com/wp-content/uploads/2018/10/top-quality-store-program.gif" alt="An animation of the “Top Quality Store on Google” badge on desktop." width="980" height="490" /></p>
<h2>Integrate with Google’s Store Quality Program and Display the Top Quality Store Badge in your WooCommerce store</h2>
<ul>
<li>This extension integrates the <strong data-start="7805" data-end="7832">Google Customer Reviews</strong> opt‑in and website badge on WooCommerce. When customers opt in, Google emails a brief survey after delivery; their responses feed your <strong data-start="7968" data-end="7984">Store rating</strong>, which can appear on Search & Shopping and help drive qualified traffic. Store ratings are also an input to Google’s <strong data-start="8102" data-end="8119">Store Quality</strong> program, which may unlock the <strong data-start="8150" data-end="8171">Top Quality Store</strong> badge for merchants that consistently deliver exceptional experiences.</li>
<li>The <strong>Google Customer Reviews</strong> badge is a useful tool for letting your users know what others think of their experiences on your site. By adding the badge to your website, you can lead to higher levels of engagement and bringing in more qualified shoppers to your site.</li>
<li>Google will display your <strong>Seller Rating</strong> in search and shopping ads.</li>
<li>Save time! <strong>No coding required</strong> to integrate your WooCommerce store with Google Merchant Center Customer Reviews.</li>
<li>Easy setup! Enter your <strong>Google Merchant ID</strong> and begin displaying the <strong>Google Reviews Badge</strong> on your site, and the <strong>Opt-In Survey pop-up</strong> on the Thank You page (immediately after checkout), and start collecting valuable reviews. Get a free Google Merchant ID <a href="https://www.google.com/retail/solutions/merchant-center/" target="_blank" rel="noopener">here</a>.</li>
</ul>
<h2>How does the Google Customer Reviews Program generate reviews?</h2>
<h3>Step 1: Customer Reviews Opt-In Survey Pop-up</h3>
<p>Your shoppers will see this Customer Reviews Opt-In Window <strong>immediately after Checkout</strong>. In this pop-up Google asks for permission to send a one-minute survey to collect feedback on the shopping experience.</p>
<figure id="attachment_3385545" aria-describedby="caption-attachment-3385545" style="width: 712px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2018/08/woocommerce-google-merchant-center-screenshot-survey-request1.jpg"><img class="wp-image-3385545" src="https://woocommerce.com/wp-content/uploads/2018/08/woocommerce-google-merchant-center-screenshot-survey-request1.jpg" alt="Google Customer Reviews Optin Window" width="712" height="406" /></a><figcaption id="caption-attachment-3385545" class="wp-caption-text">Your shoppers will see this Customer Reviews Opt-In Window immediately after Checkout.</figcaption></figure>
<p>Once your customers agree by clicking “Yes” they will see a confirmation of their opting in.</p>
<figure id="attachment_3384631" aria-describedby="caption-attachment-3384631" style="width: 714px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2018/08/woocommerce-google-merchant-center-screenshot-confirmation-survey-request.jpg"><img class="wp-image-3384631" src="https://woocommerce.com/wp-content/uploads/2018/08/woocommerce-google-merchant-center-screenshot-confirmation-survey-request.jpg" alt="Opt-In Survey Confirmation" width="714" height="407" /></a><figcaption id="caption-attachment-3384631" class="wp-caption-text">Customer Reviews Opt-In Survey Confirmation</figcaption></figure>
<h3>Step 2: Your customers will then receive an email from the Google Customer Reviews Program</h3>
<p>This email will ask your customer to review their shopping experience.</p>
<figure id="attachment_18734001387182" aria-describedby="caption-attachment-18734001387182" style="width: 826px" class="wp-caption aligncenter"><img class="size-full wp-image-18734001387182" src="https://woocommerce.com/wp-content/uploads/2018/10/google-customer-reviews-review-request.png" alt="Email from Google Customer Reviews Program asking for review of shopping experience." width="826" height="530" /><figcaption id="caption-attachment-18734001387182" class="wp-caption-text">Google Customer Reviews Program will send an email to your customers asking them to review their shopping experience.</figcaption></figure>
<h3>Step 3: Customers will be able to rate their experience and leave a review</h3>
<figure id="attachment_18734001387223" aria-describedby="caption-attachment-18734001387223" style="width: 765px" class="wp-caption aligncenter"><img class="size-full wp-image-18734001387223" src="https://woocommerce.com/wp-content/uploads/2018/10/google-customer-reviews-leaving-five-star-review.png" alt="Google Customer Reviews program allows users to leave a review about their shopping experience. " width="765" height="577" /><figcaption id="caption-attachment-18734001387223" class="wp-caption-text">Your customers will be able to rate their experience and write a review.</figcaption></figure>
<figure id="attachment_18734001387233" aria-describedby="caption-attachment-18734001387233" style="width: 770px" class="wp-caption aligncenter"><img class="size-full wp-image-18734001387233" src="https://woocommerce.com/wp-content/uploads/2018/10/google-customer-reviews-review-confirmation-page.png" alt="Google Customer Reviews program review confirmation page." width="770" height="439" /><figcaption id="caption-attachment-18734001387233" class="wp-caption-text">Once your customer leaves a review, they will see a confirmation page and the process will be complete.</figcaption></figure>
<h2>How to Display your Google Store Quality Widget and Seller Rating on your site</h2>
<h3>Google Store Quality Widget (formerly Customer Reviews Ratings Badge) – DESKTOP</h3>
<figure id="attachment_18734005868740" aria-describedby="caption-attachment-18734005868740" style="width: 980px" class="wp-caption aligncenter"><img class="size-large wp-image-18734005868740" src="https://woocommerce.com/wp-content/uploads/2018/10/top-quality-store-badge-2.jpg?w=980" alt="The "Top Quality Store" badge, which displays on your listings, improves customer confidence in buying products from your business" width="980" height="499" /><figcaption id="caption-attachment-18734005868740" class="wp-caption-text">The “Top Quality Store” badge, which displays on your listings, improves customer confidence in buying products from your business</figcaption></figure>
<p><img class="aligncenter size-full wp-image-18734005868739" src="https://woocommerce.com/wp-content/uploads/2018/10/top-quality-store-badge-1.jpg" alt="The Top Quality Store Widget shows your seller rating and it is linked to a Google page where all the reviews are displayed." width="980" height="496" /></p>
<h3>Google Store Quality Widget (formerly Customer Reviews Ratings Badge) – MOBILE</h3>
<figure id="attachment_18734005868810" aria-describedby="caption-attachment-18734005868810" style="width: 450px" class="wp-caption aligncenter"><img class="wp-image-18734005868810 " src="https://woocommerce.com/wp-content/uploads/2018/10/top-quality-store-badge-mobile-1.jpg?w=714" alt="Top Quality Store Badge Mobile" width="450" height="818" /><figcaption id="caption-attachment-18734005868810" class="wp-caption-text">Top Quality Store Badge on Mobile</figcaption></figure>
<h3>Clicking on the Top Quality Store Widget will open the “Store Quality” page by Google</h3>
<figure id="attachment_18734005868832" aria-describedby="caption-attachment-18734005868832" style="width: 750px" class="wp-caption aligncenter"><img class="size-medium wp-image-18734005868832" src="https://woocommerce.com/wp-content/uploads/2018/10/top-quality-store-page-1.jpg?w=750" alt="Top Quality Store Google Page" width="750" height="692" /><figcaption id="caption-attachment-18734005868832" class="wp-caption-text">Clicking on “More about this store”</figcaption></figure>
<hr />
<h2>Actual customer website using this extension:</h2>
<ul>
<li style="list-style-type: none">
<ul>
<li><a href="https://worldofhoney.com/" target="_blank" rel="noopener">World of Honey</a> <strong>Top Quality Store</strong> – USA, <a href="https://www.google.com/storepages?q=worldofhoney.com&c=US&v=19" target="_blank" rel="noopener">Customer Reviews</a></li>
</ul>
</li>
</ul>
<hr />
<h2>Other ways to Display a Google Customer Reviews Badge on your Website</h2>
<h3>Add Badge Anywhere Via Shortcodes, Widgets or Menus</h3>
<figure id="attachment_5687002" aria-describedby="caption-attachment-5687002" style="width: 295px" class="wp-caption aligncenter"><img class="size-medium wp-image-5687002" src="https://woocommerce.com/wp-content/uploads/2018/10/google-merchant-center-badge-shortcode.jpg?w=295" alt="google merchant center badge shortcode" width="295" height="407" /><figcaption id="caption-attachment-5687002" class="wp-caption-text">Add Badge Shortcode Anywhere via Gutenberg Editor</figcaption></figure>
<figure id="attachment_5687010" aria-describedby="caption-attachment-5687010" style="width: 300px" class="wp-caption aligncenter"><img class="wp-image-5687010" src="https://woocommerce.com/wp-content/uploads/2018/10/add-google-merchant-center-light-badge-via-menu.png?w=446" alt="add google merchant center badge via menu" width="300" height="260" /><figcaption id="caption-attachment-5687010" class="wp-caption-text">Add Light or Dark Background Badge via Appearance > Menu</figcaption></figure>
<h2>Light and Dark background Google Customer Reviews Badges.</h2>
<figure id="attachment_5686997" aria-describedby="caption-attachment-5686997" style="width: 466px" class="wp-caption aligncenter"><img class="size-medium wp-image-5686997" src="https://woocommerce.com/wp-content/uploads/2018/10/google-merchant-center-light-badge.jpg?w=466" alt="Google Merchant Center light Background Badge" width="466" height="153" /><figcaption id="caption-attachment-5686997" class="wp-caption-text">Light Background Vanity Badge</figcaption></figure>
<figure id="attachment_5686998" aria-describedby="caption-attachment-5686998" style="width: 466px" class="wp-caption aligncenter"><img class="wp-image-5686998 size-medium" src="https://woocommerce.com/wp-content/uploads/2018/10/google-merchant-center-dark-background-badge.jpg?w=466" alt="add google merchant center badge via menu" width="466" height="155" /><figcaption id="caption-attachment-5686998" class="wp-caption-text">Dark Background Vanity Badge</figcaption></figure>
<h3>Get GTIN Data from Your Products from Different Sources</h3>
<figure id="attachment_5687018" aria-describedby="caption-attachment-5687018" style="width: 620px" class="wp-caption aligncenter"><img class="size-medium wp-image-5687018" src="https://woocommerce.com/wp-content/uploads/2018/10/GTIN-data-google-merchant-center-customer-reviews.jpg?w=620" alt="GTIN data google merchant center customer reviews" width="620" height="208" /><figcaption id="caption-attachment-5687018" class="wp-caption-text">Get GTIN from Custom Fields, or Google Product Feed plugin, or have the plugin Add a custom GTIN field in your products.</figcaption></figure>
<h3>Customer Reviews Extension Settings</h3>
<figure id="attachment_3384614" aria-describedby="caption-attachment-3384614" style="width: 980px" class="wp-caption aligncenter"><a href="https://woocommerce.com/wp-content/uploads/2018/08/woocommerce-google-merchant-center-screenshot-1.jpg"><img class="wp-image-3384614 size-full" src="https://woocommerce.com/wp-content/uploads/2018/08/woocommerce-google-merchant-center-screenshot-1.jpg" alt="Google Merchant Center Customer Reviews extension" width="980" height="559" /></a><figcaption id="caption-attachment-3384614" class="wp-caption-text">The Google Merchant Center Customer Reviews plugin settings are simple and easy to use.</figcaption></figure>
<hr />
<h2>Activate Google Customer Reviews in your Google Merchant Center account</h2>
<p>In order to use Google Customer Reviews, you’ll need to enable it in your Google Merchant Center account.</p>
<ol>
<li>Access your <a href="https://www.google.com/retail/solutions/merchant-center/" target="_blank" rel="noopener">Merchant Center account</a> by logging in.</li>
<li>To make sure that your Merchant Center account is fully functional, ensure that it has been verified and claimed.</li>
<li>Select Settings > Add-ons</li>
<li>Locate for Google Customer Reviews in the Discover tab.</li>
<li>To sign up, click on the “<strong>Set up</strong>“, or “<strong>Add</strong>” button.</li>
</ol>
<p>More about about Google Customer Reviews <a href="https://support.google.com/googleshopping/answer/7163734?hl=en#:~:text=Google%20Customer%20Reviews%20is%20a,an%20informed%20decision%20to%20purchase." target="_blank" rel="noopener">here</a>. Once you create your <a href="https://www.google.com/retail/solutions/merchant-center/" target="_blank" rel="noopener noreferrer">Google Merchant Center</a> account, you can proceed to enable the Customer Reviews program:</p>
<figure id="attachment_18734005868883" aria-describedby="caption-attachment-18734005868883" style="width: 800px" class="wp-caption aligncenter"><img class="wp-image-18734005868883 size-medium" src="https://woocommerce.com/wp-content/uploads/2018/10/merchant-center-setup-menu-3.jpg?w=800" alt="Enable the Customer Reviews Program" width="800" height="503" /><figcaption id="caption-attachment-18734005868883" class="wp-caption-text">Enable the Customer Reviews Program</figcaption></figure>
<h2>Track your Reviews in Google Merchant Center</h2>
<p>In order to use Google Customer Reviews, you’ll need to enable it in your Google Merchant Center account.</p>
<figure id="attachment_18734001396717" aria-describedby="caption-attachment-18734001396717" style="width: 650px" class="wp-caption aligncenter"><img class="size-large wp-image-18734001396717" src="https://woocommerce.com/wp-content/uploads/2018/10/google-merchant-center-review-tracking.png?w=650" alt="" width="650" height="450" /><figcaption id="caption-attachment-18734001396717" class="wp-caption-text">Google Merchant Center Customer Reviews dashboard</figcaption></figure>
<ul>
<li><strong>Top Quality Store</strong> eligibility is determined solely by <strong>Google</strong> using multiple quality signals; using this extension does not guarantee a badge.</li>
<li>To make a store<strong> Top Quality</strong>, Google asks businesses for data on certain experience categories when you shop, like shipping and returns policies, among others. Google also checks user ratings and the business’s website to measure its quality and accessibility. To estimate the expected quality of a shopping experience, Google considers all of that info together. The businesses with the highest ratings earn the Top Quality Store badge. You can find the badge on Google and the store’s website.</li>
</ul>

Google Top Quality Store & Reviews Integration

<p>Integrate Google’s Customer Reviews survey opt-in and the official Top Quality Store widget — collect verified seller ratings after checkout and display your store’s rating badge. Includes customizable badge positioning, margin controls, and optional custom ratings badges for both desktop and mobile.</p>

<h2><strong>Grow your store and make more money with AutomateWoo</strong></h2>
<p><span style="font-weight: 400">Using the powerful, feature-rich automation available within AutomateWoo, you can create a near-endless range of automated workflows to help you grow your store with a fraction of the effort! </span>AutomateWoo allows you to create Workflows – made up of different combinations of Triggers, Rules, and Actions within WooCommerce.</p>
<ul class="wccom-tick-list-primary">
<li><strong>Triggers</strong> determine the circumstances in which the workflow will run. An example trigger would be doing something when an order is made.</li>
<li><strong>Rules</strong> allow you to perform more advanced logic on your workflows so they only trigger in certain situations. An example rule would be only trigger the workflow for orders with a total above $100.</li>
<li><strong>Actions</strong> define what happens when a workflow is triggered. With AutomateWoo there are a range of customisable actions available to you such as sending an email, changing order statuses or if you are a developer you can define a custom function.</li>
</ul>
<p>Once you’ve created your Workflow you can schedule your workflow to run at virtually any time. Whether immediately, after a set time, or even at a particular hour or day of the week.</p>
<hr />
<h2><strong>Convert and retain customers with marketing that does the hard work for you</strong></h2>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/hero-dashboard.png"><img class="alignnone wp-image-4870905 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/hero-dashboard.png" alt="" width="1050" height="500" /></a></p>
<p>Automate and optimize customer communication by sending beautiful <strong>follow-up emails</strong>.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/incentive-fresh.png"><img class="alignnone wp-image-4873970 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/incentive-fresh.png" alt="" width="1050" height="500" /></a></p>
<p>Set up <strong>abandoned cart emails</strong> for WooCommerce – with a <a href="https://www.businessinsider.com/heres-how-retailers-can-reduce-shopping-cart-abandonment-and-recoup-billions-of-dollars-in-lost-sales-2014-4?r=US&IR=T">63% chance</a> of recovering a lost sale, sending abandoned cart emails is one of the best ways to grow your store.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/beautiful-emails-2.png"><img class="alignnone wp-image-4873973 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/beautiful-emails-2.png" alt="" width="1050" height="500" /></a></p>
<hr />
<h2>AutomateWoo Features</h2>
<ul class="wccom-tick-list-secondary">
<li><strong>Follow-Up Emails</strong> – Automatically email customers who buy specific products and ask for a review or suggest other products they might like.</li>
<li><strong>Abandoned Cart</strong> – Remind customers who left items in their cart using emails at set intervals.</li>
<li><strong>Win Back Inactive Customers</strong> – Target inactive customers with email marketing campaigns. Include special offers and recommendations.</li>
<li><strong>SMS Notifications</strong> – Send SMS notifications to customers or admins for any of AutomateWoo’s wide range of triggers. (Requires a paid Twilio account).</li>
<li><strong>Review Rewards</strong> – Encourage more product reviews by offering discounts. Limit the discount based on number of reviews posted and the rating given.</li>
<li><strong>Wishlist Marketing</strong> – Send timed wishlist reminder emails and notify when a wished product goes on sale. Integrates with WooCommerce Wishlists or YITH Wishlists.</li>
<li><strong>Birthday Emails</strong> – Delight customers with a special WooCommerce birthday email and coupon using the AutomateWoo Birthdays Add-on (separate purchase).</li>
<li><strong>Card Expiry Notifications</strong> – Notify customers before a saved credit or debit card expires. This can reduce failed payments and churn when selling subscriptions.</li>
<li><strong>Personalized Coupons</strong> – Generate dynamic customized coupons for customers to raise purchase rate.</li>
<li><strong>Subscriptions Automation</strong> – Action WooCommerce Subscription events such as status changes, failed payments and renewal reminders.</li>
<li><strong>Bookings Automations</strong> – Send emails on WooCommerce Bookings events such as booking confirmation or completion.</li>
<li><strong>Refer A Friend</strong> – Boost word-of-mouth sales with the AutomateWoo Refer A Friend Add-on (separate purchase).</li>
<li><strong>Automatic VIP</strong> – Reward your best customers with VIP status based on different spend requirements.</li>
</ul>
<hr />
<h2>Why Use AutomateWoo?</h2>
<h3>Effortless setup and management, right from your WordPress backend</h3>
<p>Start sending emails immediately using the template already set up for WooCommerce transactional emails. Design emails in the familiar WordPress editor enhanced by variables that let you insert products using a variety of display options and insert dynamic content.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/send-email.jpg"><img class="alignnone wp-image-4871092 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/send-email.jpg" alt="" width="1100" height="736" /></a></p>
<h3>Send targeted, multi-step campaigns and offer customer incentives</h3>
<p>AutomateWoo gives you complete control over campaigns. Schedule different emails to be sent at intervals or after specific customer interactions and offer incentives using the personalized coupon system.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/email-simple.png"><img class="alignnone wp-image-4874051 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/email-simple.png" alt="" width="1100" height="736" /></a></p>
<h3>Track opens, clicks and conversions</h3>
<p>AutomateWoo extends WooCommerce reporting – measure success of your campaigns with the many reports included with AutomateWoo. You can also see a detailed log of every email sent and conversion recorded.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/track-opens.jpg"><img class="alignnone wp-image-4870819 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/track-opens.jpg" alt="" width="1240" height="830" /></a></p>
<h3>Intelligent session tracking and pre-submit email capture</h3>
<p>AutomateWoo’s session tracking technology can detect registered users even before sign-in and can capture guest emails during checkout using the common pre-submit technique. Guest emails can also be captured from any form on your website, such as the newsletter signup.</p>
<p><a href="https://woocommerce.com/wp-content/uploads/2019/08/intelligent-session-tracking.png"><img class="alignnone wp-image-4870872 size-full" src="https://woocommerce.com/wp-content/uploads/2019/08/intelligent-session-tracking.png" alt="" width="1060" height="609" /></a></p>
<h3>Unlimited Email Sending</h3>
<p>Many services charge based on email volume, and with AutomateWoo you need not worry about exceeding your plan.</p>
<h3>Developer Friendly</h3>
<p>AutomateWoo is 100% extendable, and we have code examples in our documentation to get developers started.</p>
<h3>WPML Support</h3>
<p>Need to send multilingual emails? AutomateWoo has support for the popular WPML plugin.</p>
<hr />
<h2>Integrations</h2>
<p>AutomateWoo integrates with your favorite plugins and services, giving you the marketing edge you need.</p>
<ul class="wccom-tick-list-secondary">
<li><strong>WooCommerce Subscriptions:</strong> Make managing subscriptions in <a href="https://woocommerce.com/products/woocommerce-subscriptions/">WooCommerce Subscriptions</a> almost effortless. Using AutomateWoo, you can create workflows based on subscription events, such as a status change or a renewal payment failure.</li>
<li><strong>WooCommerce Memberships:</strong> Take <a href="https://woocommerce.com/products/woocommerce-memberships/">WooCommerce Memberships</a> to the next level with AutomateWoo. Create workflows that automatically send follow-up emails, reward loyal customers with VIP status, and keep an eye on membership cancellations.</li>
<li><strong>WooCommerce Bookings:</strong> Integrate <a href="https://woocommerce.com/products/woocommerce-bookings/">WooCommerce Bookings</a> with AutomateWoo to help improve your customers experience, decrease cancellations, or even upsell customers after they make bookings with automated booking confirmation or completion emails.</li>
<li><strong>WooCommerce Points and Rewards:</strong> Set up automated workflows with AutomateWoo to reward specific customer actions and easily create complex reward scenarios for <a href="https://woocommerce.com/products/woocommerce-points-and-rewards/">WooCommerce Points and Rewards</a>. Giving points is a great way to build loyalty.</li>
<li><strong>WooCommerce Wishlists:</strong> Supercharge <a href="https://woocommerce.com/products/woocommerce-wishlists/">WooCommerce Wishlists</a>. Use custom triggers in AutomateWoo to notify customers when products on their wishlist go on sale and/or send reminders for unpurchased items at different intervals to bring them back to your site.</li>
</ul>
<h3>And Many More…</h3>
<ul class="wccom-tick-list-secondary">
<li>Active Campaign</li>
<li>AgileCRM</li>
<li>Campaign Monitor</li>
<li>MadMimi</li>
<li>Mailchimp</li>
<li>Twilio SMS</li>
<li>YITH Wishlist</li>
</ul>
<hr />
<h2>AutomateWoo Add-ons</h2>
<ul class="wccom-tick-list-secondary">
<li><a href="https://woocommerce.com/products/automatewoo-refer-a-friend/"><strong>Refer A Friend</strong></a> – Boost your word-of-mouth sales with the AutomateWoo Refer A Friend Add-on.</li>
<li><a href="https://woocommerce.com/products/automatewoo-birthdays/"><strong>Birthdays</strong></a> – Delight customers and boost organic sales with a special WooCommerce birthday email and coupon on their special day.</li>
</ul>
<div class="woo-sc-box normal">AutomateWoo is compatible with the new <a href="https://woocommerce.com/checkout-blocks/" target="_blank" rel="noopener">Cart and Checkout blocks</a> — a customizable, conversion-optimized checkout experience coming soon to WooCommerce.</div>

AutomateWoo

<p>Powerful marketing automation for WooCommerce. AutomateWoo has the tools you need to grow your store and make more money.</p>

Google Top Quality Store & Reviews Integration vs AutomateWoo