Brent Wilson

WP Sendy Newsletter Generator is a simple no frills plugin that creates a simple and clean newsletter template that is mobile friendly and automatically compatible with Sendy.co.
Not familiar with Sendy.co? Check out <a href="https://www.wpsendynewsletter.com" rel="nofollow ugc">What Is Sendy.co</a>

WP Sendy Newsletter Generator

A simple, free Wordpress Newsletter Generator compatible with Sendy.co.

Gunjan Jaswal

📧 Quillrush Newsletter Studio for Sendy turns your WordPress dashboard into a full-blown newsletter creation studio for the Sendy + Amazon SES stack. Drag your latest posts into a beautiful responsive HTML email, pick the Sendy lists/segments to ship to, and send via your self-hosted Sendy installation, which forwards every message through Amazon SES. No HTML coding. No external SaaS. No paid tier.
<blockquote>
⚠️ Requires a self-hosted Sendy install backed by Amazon SES. This plugin is the WordPress front-end — it does not replace Sendy or SES. If you don’t have Sendy + SES set up yet, see <a href="https://sendy.co/" rel="nofollow ugc">sendy.co</a> and <a href="https://aws.amazon.com/ses/" rel="nofollow ugc">aws.amazon.com/ses</a>.
</blockquote>
<h4>✨ Headline features</h4>
<ul>
<li>🎨 Visual newsletter builder — drag posts in, see the rendered email update live.</li>
<li>📨 Two newsletter formats per campaign — The Roundup (subscriber-facing) and The Insider Brief (editorial pitch for media & partners).</li>
<li>📋 Auto-fetched Sendy lists & segments — pulled live via the Sendy API, shown as checkboxes with active subscriber counts. Cached 10 minutes; one-click refresh.</li>
<li>🧠 Remembers your last selection — the lists you sent to last time are pre-checked next time.</li>
<li>🔍 Infinite-scroll post search — AJAX-loads posts in batches of 10 as you scroll.</li>
<li>🖼️ Smart hero image — uses your uploaded banner if present, otherwise falls back to the first post’s featured image.</li>
<li>📱 Mobile-first responsive layout — 2 columns on desktop, single column on mobile (< 600px), auto-height cards.</li>
<li>📅 Three send modes — Save as Draft in Sendy, Send Immediately, or Schedule for a future date/time.</li>
<li>🕐 Timezone-aware scheduling — uses your WordPress timezone; shows current server time + zone next to the picker.</li>
<li>♻️ Auto-recovery for overdue campaigns — if WP-Cron didn’t fire on time, overdue scheduled campaigns are auto-sent on next admin page-load.</li>
<li>🛠️ Retry on failure — failed sends show the exact Sendy error + a one-click Retry Send button.</li>
<li>⚙️ Optional cron trigger — after each send, optionally hit <code>scheduled.php?i=BRAND_ID</code> on your Sendy host so queued campaigns process without a server cron.</li>
<li>✍️ Custom footer block — extra text/HTML above the footer in a highlighted box. Supports anchor tags + auto <code>nl2br</code>.</li>
<li>🌐 Social footer icons — Instagram, LinkedIn, X (Twitter), YouTube.</li>
<li>🗃️ Campaign history — every campaign stored as a <code>qrnss_campaign</code> custom-post-type entry with Status / Scheduled For / Error columns.</li>
<li>🔒 WordPress-native security — nonces on every action, <code>manage_options</code> capability checks, <code>wp_safe_redirect()</code> for all redirects.</li>
</ul>
<h4>📨 The two newsletter formats</h4>
🗞️ The Roundup — visual hero + 2-column story grid for your subscribers. Uses the “Custom Footer Text” highlighted box.
✉️ The Insider Brief — personal greeting, lead paragraph, centered hero with featured image, “What Else We’re Seeing” 2-column grid, “Why this matters” callout, “For Media & Collaborations” CTA block, and a centered About Us block. Built for media pitches & partner updates. All copy editable from Settings → The Insider Brief — Template Texts.
Pick the format per-campaign on the Create Newsletter page (Design Settings → Newsletter Format). Header and dark footer (logo, social, copyright, unsubscribe) are shared across both formats.
<h4>📋 Full settings reference</h4>
🔌 Sendy Connection Settings
<ul>
<li>Sendy Installation URL — base URL of your Sendy install (e.g. <code>https://sendy.yourdomain.com/</code>).</li>
<li>API Key — from Sendy → Settings → Your API Key.</li>
<li>Brand ID (Optional) — from Sendy → Settings → Your Brand → ID. Required by some Sendy versions and used for auto-fetching lists.</li>
<li>Default From Name — pre-filled into every new campaign.</li>
<li>Default From Email — pre-filled into every new campaign.</li>
<li>Auto-Trigger Cron — checkbox. After sending, hit <code><sendy-url>/scheduled.php?i=BRAND_ID</code> so queued campaigns process without a system cron.</li>
<li>Show Article Excerpt — checkbox. Insert a 20-word excerpt between the post title and the “Read More” button.</li>
</ul>
🎨 Footer & Social Settings
<ul>
<li>Footer Logo URL — logo shown in the dark footer band.</li>
<li>Copyright Text — footer copyright line. <code>{year}</code> is replaced with the current year.</li>
<li>Custom Footer Text — textarea, HTML allowed. Shown in a highlighted box above the footer in The Roundup. Newlines → <code> </code> automatically.</li>
<li>“Read More Articles” Link — optional link below the post grid.</li>
<li>Instagram URL / LinkedIn URL / X (Twitter) URL / YouTube URL — social icons in footer.</li>
</ul>
✉️ The Insider Brief — Template Texts (used only by The Insider Brief format)
<ul>
<li>Greeting — e.g. <code>Hi [First Name],</code></li>
<li>Intro Paragraph — lead paragraph above the hero story (HTML allowed).</li>
<li>Hero Section Label — small label above the hero (e.g. <code>Hero Story</code>).</li>
<li>Grid Section Heading — e.g. <code>🔍 What Else We're Seeing</code></li>
<li>“Why This Matters” Heading + Body</li>
<li>Collaboration Heading + Body — e.g. <code>📩 For Media & Collaborations</code> + CTA bullets and contact info (HTML allowed).</li>
<li>About Us Heading + Body — centered About block above the footer.</li>
</ul>
<h4>📅 Send modes</h4>
<ul>
<li>💾 Save as Draft in Sendy — POSTs to <code>create-campaign.php</code> with <code>send_campaign=0</code>. Campaign appears in your Sendy dashboard as a draft. WP logs status: <code>draft</code>.</li>
<li>🚀 Send Immediately — POSTs to <code>create-campaign.php</code> with <code>send_campaign=1</code>. Sendy queues + dispatches via SES. WP logs status: <code>sent</code>. If Auto-Trigger Cron is on, also hits <code>scheduled.php?i=BRAND_ID</code>.</li>
<li>⏰ Schedule — stored as a <code>qrnss_campaign</code> post with status <code>scheduled</code>. WordPress registers a one-off <code>wp_schedule_single_event</code> for the chosen datetime. When the event fires, the plugin sends via Sendy. Datetime picker is timezone-aware and uses your WP timezone setting.</li>
</ul>
<h4>🛟 Failure handling</h4>
Failed sends never silently disappear:
<ul>
<li>❌ Red admin notice at the top of the Campaigns screen.</li>
<li>📋 Exact Sendy error in the Error column.</li>
<li>🔁 One-click Retry Send button (CSRF-nonced).</li>
<li>♻️ Auto-recovery — overdue scheduled campaigns automatically send on next admin page-load.</li>
</ul>
<h4>🗄️ Campaign history (CPT)</h4>
Every campaign is stored as a <code>qrnss_campaign</code> custom-post-type entry. Admin columns:
<ul>
<li>Title — subject line.</li>
<li>Status — <code>draft</code> (grey), <code>scheduled</code> (yellow), <code>sent</code> (green), <code>failed</code> (red).</li>
<li>Scheduled For — datetime if scheduled.</li>
<li>Error — Sendy error message if the send failed.</li>
</ul>
<h4>🔌 Sendy API endpoints used</h4>
All requests go straight to your own self-hosted Sendy installation at the URL you set in Settings. The plugin never talks to any third-party SaaS — Sendy itself fans out to Amazon SES from your host.
<ul>
<li><code>api/lists/get-lists.php</code> — fetch lists for the Create Newsletter screen (cached 10 min). Sends: <code>api_key</code>, <code>brand_id</code>.</li>
<li><code>api/subscribers/active-subscriber-count.php</code> — per-list subscriber counts. Sends: <code>api_key</code>, <code>list_id</code>.</li>
<li><code>api/campaigns/create.php</code> — Save as Draft, Send Immediately, scheduled fire. Sends: <code>api_key</code>, <code>from_name</code>, <code>from_email</code>, <code>reply_to</code>, <code>title</code>, <code>subject</code>, <code>html_text</code>, <code>plain_text</code>, <code>list_ids</code>, <code>brand_id</code>, <code>send_campaign</code>.</li>
<li><code>scheduled.php</code> (your Sendy host) — only when Auto-Trigger Cron is ticked. Sends: <code>i=BRAND_ID</code> query param.</li>
</ul>
<h4>🔒 Requirements</h4>
<ul>
<li>WordPress 5.8 or higher (tested up to 7.0).</li>
<li>PHP 7.4 or higher.</li>
<li>A reasonably recent self-hosted Sendy installation.</li>
<li>Amazon SES configured inside Sendy (out of scope for this plugin).</li>
</ul>

Quillrush Newsletter Studio for Sendy

Newsletter studio for the Sendy + Amazon SES stack. Visual builder, two formats, scheduling, multi-list, auto-fetched lists.

WP Sendy Newsletter Generator vs Quillrush Newsletter Studio for Sendy