ZDAPPS

ZDAnalytics Connector helps you connect Google Analytics 4 (GA4) and/or Google Tag Manager (GTM) to your WordPress site without editing theme files.
Key features 
* Simple settings page (Settings → ZDAnalytics Connector) 
* Supports GA4 Measurement ID (G-XXXXXXXXXX) and GTM Container ID (GTM-XXXXXXX) 
* Consent-friendly: when enabled, the plugin waits for consent before loading Google scripts 
* Cache-friendly: consent checking happens in the browser, so it works with full-page caches (LiteSpeed, server cache, CDN, etc.) 
* Optional: do not load tracking for logged-in users
<h3>External services</h3>
This plugin connects to external services provided by Google:
1) Google Analytics 4 
* What it is used for: Website analytics/measurement. 
* What data is sent: When loaded, Google scripts may collect usage data (e.g., page views, events, device/browser information) as configured in your Google Analytics property. 
* When it is sent: When tracking is enabled and (if configured) the user has consented. 
* Terms: https://policies.google.com/terms 
* Privacy: https://policies.google.com/privacy
2) Google Tag Manager 
* What it is used for: Tag management (loading additional tags you configure in GTM). 
* What data is sent: Data collection depends on the tags you configure inside your GTM container. 
* When it is sent: When tracking is enabled and (if configured) the user has consented. 
* Terms: https://policies.google.com/terms 
* Privacy: https://policies.google.com/privacy

ZDAnalytics Connector (GA4 + GTM)

Consent-friendly GA4 + GTM connector for WordPress (opt-in, cache-safe, no theme edits).

Marcin Pietrzak

The Simple Consent Mode plugin helps seamlessly integrate Google Tag Manager’s (GTM) Consent Mode v2 on your website, ensuring compliance with privacy regulations like GDPR. This lightweight plugin automatically configures Consent Mode and manages user consent for analytics and marketing cookies.
With Simple Consent Mode, you can dynamically adjust the behavior of your tags based on whether the user has granted or denied consent, while still gathering anonymous data when consent is not provided. The plugin makes it easy to implement, providing a simple interface for enabling and configuring consents, without needing to manually adjust code.
<h4>Key Features</h4>
<ul>
<li>Automatic Consent Mode Configuration: Integrates GTM Consent Mode v2 with no need for complex manual setup.</li>
<li>Granular Consent Control: Allows users to opt in or out of specific types of cookies (e.g., analytics, marketing).</li>
<li>GTM Tag Support: Works seamlessly with Google Analytics, Google Ads, and other GTM tags that rely on user consent.</li>
<li>GDPR and Privacy Compliant: Helps ensure compliance with global privacy regulations by allowing proper consent tracking.</li>
<li>Lightweight & Easy Setup: Minimal configuration required.</li>
</ul>
This plugin simplifies the process of integrating and managing GTM’s Consent Mode v2, giving site owners better control over cookie usage while respecting user privacy preferences.
<h4>GitHub</h4>
The Simple Consent Mode plugin is available also on <a href="https://github.com/iworks/simple-consent-mode" rel="nofollow ugc">GitHub – Simple Consent Mode</a>.

Simple Consent Mode

Simple Consent Mode helps integrate GTM Consent Mode v2 on your website.

ZDAnalytics Connector (GA4 + GTM) vs Simple Consent Mode