Plugin info

Total downloads: 2,335
Active installs: 100
Total reviews: 0
Average rating: 0
Support threads opened: 0
Support threads resolved: 0 (0%)
Available in: 1 language(s)
Contributors: 1
Last updated: 11/20/2025 (41 days ago)
Added to WordPress: 4/18/2024 (1 years old)
Minimum WordPress version: 4.7.0
Tested up to WordPress version: 6.8.3
Minimum PHP version: f

Maintenance & Compatibility

Maintenance score

Actively maintained • Last updated 41 days ago

59/100

Is Blotout EdgeTag abandoned?

Likely maintained (last update 41 days ago).

Compatibility

Requires WordPress: 4.7.0
Tested up to: 6.8.3
Requires PHP: f

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Description

Blotout EdgeTag is a Personalization Platform for Growth Marketers. We enable the restoration of ID when cookies are deprecated. Our current offering allows advertisers to restore post-iOS identity issues and stitch users across devices when consented.

Installation

  1. Find the plugin in the list in WordPress Admin and click to install it. You can also upload the ZIP file through the admin backend.
  2. Install the plugin
  3. Go to EdgeTag App and create an account.
  4. Complete the onboarding process and get your EdgeTag URL.
  5. Go back in WordPress and pate the EdgeTag URL in the plugin settings.

Frequently Asked Questions

No FAQ available

Review feed

No reviews available

Screenshots

No screenshots available

Changelog

[1.4.2] – 20 November 2025

  • Fixes Header not being set correctly
  • Fixes JS crash when data is not defined

[1.4.0] – 07 November 2025

  • Klaviyo popup is not captured correctly
  • AddShippingInfo event is firing multiple times
  • Add destination to events
  • Add secure flag to server side cookie
  • Prevent duplicated purchase fires

[1.3.0] – 25 April 2025

  • Fixes multiple Purchase events firing on thank you page
  • Add support for custom user ID

[1.2.0] – 29 July 2024

  • Generalization of Add to Cart triggers
  • Add support for variant products for older WooCommerce versions

[1.1.1] – 11 July 2024

  • Fixes race condition in initialisation of the plugin
  • Adds Wisepops popup support

[1.1.0] – 21 June 2024

  • Adds purchase subtotal checkbox
  • Fixes encoding headerScript
  • Adds Newesletter custom event name

[1.0.1] – 18 April 2024

  • Fixes version number

[1.0.0] – 18 April 2024

  • Initial Release