Easy Pixels eCommerce extension

“Easy Pixels for WooCommerce” is the “Easy Pixels” plugin extension to set the tracking codes on WooCommerce.

• Google Analytics tracking
• Google Ads tracking
• Microsoft Advertising (Bing) tracking
• Facebook Ads Pixel tracking
• Twitter Ads Pixel tracking
• Google Tag Manager Events

Enhanced Analytics tracking for WooCommerce

It tracks standard Enhanced Analytics events in WooCommerce:

• Google Analytics purchase event
• Single product views
• Product views in listings
• Add to cart events (ajax and no ajax methods)
• Initiate checkout

Requeriments

This plugin requires The “Easy Pixels” plugin and “Woocommerce” plugin .

1. Upload the plugin files to the /wp-content/plugins/easy-pixels-ecommerce-extension-by-jevnet directory, or install the plugin through the WordPress plugins screen directly.
2. Activate the plugin through the ‘Plugins’ screen in WordPress
3. Go to “Easy Pixels” Menu option and set the codes you will use.

1. 

   The admin interface

2.12

WordPress version update

2.11

WordPress version update

2.10

Extension hooks added
Menu fixed
Version update

2.05

Microsoft Advertising tracking: “add_to_cart”,”view_item_list”,”view_item” and “page_view” events included.
Microsoft Advertising tracking: “purchase” event includes transaction_id

2.0

MAJOR RELEASE
Performance improvements
Easy Pixels 2.0 compatibility
Add to cart info improved
WPML compatibility
Multisite compatibility

1.4.68

Bug fix in currency param for Google Ads Conversion
Additional verification on Facebook init_checkout

1.4.65

WC Version update

1.4.64

Bug fix

1.4.63

Compatibility update

1.4.62

Resolve bug when WooCommerce is not installed
WooCommerce Compatibility updates

1.4.61

Bug fix

1.4.6

No WooCommerce Installed message
Fix issue when WooCommerce is not active
Fix issue when Easy Pixels is not active

1.4.5

Security issues
Begin checkout event in analytics
Begin checkout event in Tag Manager
Initiate checkout event in Facebook

1.4

Send add to cart event to Analytics
Send add to cart event to Google Tag Manager
Send add to cart event to Facebook
Send view_item_list event to analytics
Send product lists impressions event to Google Tag Manager
Bug fix in analytics tracking when multiple products are purchased
Tag Manager status is displayed

1.3

Bug fix: resolve js error in productview events when gtag label is not set
Google Tag Manager productview and purchase events

1.2

Release Date – 04 Sept 2019
Message improvements
Text domain updated
Translations

1.0

Release Date – 31 August 2019

• Basic function.