etracker analytics

The plugin is the perfect solution for seamlessly integrating powerful web analytics into your WordPress website or WooCommerce store with etracker analytics. With etracker analytics, you can achieve comprehensive data analyses without data loss, even if blocking add-ons or browser protection measures are activated. Thanks to data privacy-friendly processing in compliance with GDPR and TDDDG, outstanding data quality is achieved!

Functions of the plugin

• Integration of the tracking code via plugin: Automatically record page views, scroll and download events, video playbacks and clicks on external links.
• Optimized for WooCommerce: In addition to the general tracking functions in WooCommerce stores, automatically receive e-commerce activities such as product views, items added to the shopping cart, removed items and orders.
• Integrated tag and consent management: For third-party tags, the integrated etracker tag manager and etracker consent manager is the comfortable all-in-one solution for managing consent easily as well as controlling it conveniently and in compliance with data protection regulations. Google Consent Mode is supported as standard for Google tags.

Easy setup

Already have an etracker account?

Activate the plugin, enter your etracker account key and you’re ready to go!

Don’t have an etracker account yet?

Go to etracker.com, start your 30-day no-obligation trial and convince yourself of etracker analytics!

Optimize your website or online store with etracker analytics, the data protection-compliant web analysis without data loss made in Germany.

1. Upload etracker folder to the /wp-content/plugins/ directory
2. Activate the plugin through the ‘Plugins’ menu in WordPress

1. 

   Dashboard

2. 

   Consent management

3. 

   Tag management

4. 

   Traffic sources

5. 

   Click paths

6. 

   Scroll map

7. 

   E-Commerce report

8. 

   Custom segments

9. 

   Integrated reporting

2.7.7

• Support for WordPress 6.9 verified

2.7.6

• Fix: class WPSEO_Utils not found exception

2.7.5

• Improved: WooCommerce integration stability through enhanced error handling

2.7.4

• Support for WordPress 6.8 verified

2.7.3

• Fix: removed unnecessary inline script tag

2.7.2

• Support for WordPress 6.7 verified
• Fix: deployment errors

2.7.1

• unreleased version

2.7.0

• New: Performance optimization of integrated reporting
• Fix: PHP 8.2 deprecated warnings