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Plugin info

Total downloads: 3,254
Active installs: 300
Total reviews: 3
Average rating: 5
Support threads opened: 0
Support threads resolved: 0 (0%)
Available in: 1 language(s)
Contributors: 1
Last updated: 4/17/2024 (623 days ago)
Added to WordPress: 12/19/2022 (3 years old)
Minimum WordPress version: 4.4
Tested up to WordPress version: 6.4.4
Minimum PHP version: 7.4

Maintenance & Compatibility

Maintenance score

Possibly abandoned • Last updated 623 days ago • 3 reviews

28/100

Is Marketing Insights abandoned?

Possibly abandoned (last update 623 days ago).

Compatibility

Requires WordPress: 4.4
Tested up to: 6.4.4
Requires PHP: 7.4

Ratings

3
0
0
0
0See all reviews

Developers

dashhounddev (Owner)1

Languages

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Description

UNLOCK CUSTOMER INSIGHTS TO DRIVE RESULTS

The Marketing Insights plugin integrates a powerful data engine to reveal who your customers are and how to reach them. You’ll get the actionable intel you need to optimize your marketing strategy.

HOW IT WORKS

Our tracking pixel gathers behavioral data from your website visitors. We process and analyze over 50K data points from 40+ sources to build rich customer profiles. The plugin shows top-level insights and links to our full reporting dashboard.

VALUABLE CUSTOMER REPORTS

These are just a few of the powerful reports you’ll get:

  • Demographic: Age, Gender, Number of Children, Language, Size of Home, Home Value, Length of Residence, Education, and more.
  • Psychographic: Lifestyle, Feelings, Affluence, Social Attributes, Political Views, Charity, and more.
  • Behavioral: Leisure Activities, Travel and Vacation Activities, Types of Cuisine Eaten, Consumer Goods Purchased, and more.
  • Firmographic: Business Industry, Size of Business, Roles within Business, Annual Revenue, Purchase Intent, and more.

OPTIMIZE YOUR MARKETING

Use these insights to:

  • Create targeted ads and messaging
  • Identify new customer acquisition opportunities
  • Produce tailored content that resonates
  • Discover untapped markets to expand reach
  • Benchmark and analyze campaign performance
  • Make every marketing dollar count

LEARN MORE

Learn more about how DashHound turns website data into revenue at DashHound.com. The future of marketing success starts with insights.

Installation

Minimum Requirements:

PHP 7.4 or greater
WordPress 4.4 or higher

Automatic installation

  1. Log into WordPress Admin Dashboard
  2. Go to the Plugins menu
  3. Click Add New
  4. Search for “Marketing Insights”

Frequently Asked Questions

What’s the tracking pixel for?

The tracking pixel records visitor behavior on your site. We gather the data and generate insights for you.

How quickly will I see data?

Once you have 500+ visitors after installing the plugin, you’ll see top-level insights.

Where do I access the full reports?

Click the “View All Reporting” button in the plugin’s Marketing Insights tab.

What can I do with these insights?

Understand your customers better, create targeted messaging, identify new markets, optimize spend, and make data-driven decisions.

Review feed

dashhounddev
12/22/2022

A Lot Of Really Good Actionable Data

Insights started showing after 500 visitors!

Screenshots

  1. Sample Behavioral Insights

    Sample Behavioral Insights

  2. Sample Demographic Insights

    Sample Demographic Insights

  3. Sample Psychographic Insights

    Sample Psychographic Insights

  4. Sample Firmographic Insights

    Sample Firmographic Insights

Changelog

1.0

Initial release tested up to 6.1.1

1.0.2

Authentication service updated for enhanced security

1.0.6

Admin page rendering updated for wider server configuration compatibility

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