Plugin info

Total downloads: 13,395
Active installs: 400
Total reviews: 25
Average rating: 4.8
Support threads opened: 0
Support threads resolved: 0 (0%)
Available in: 1 language(s)
Contributors: 1
Last updated: 11/5/2025 (55 days ago)
Added to WordPress: 9/8/2019 (6 years old)
Minimum WordPress version: 3.1
Tested up to WordPress version: 6.8.3
Minimum PHP version: 5.3

Maintenance & Compatibility

Maintenance score

Actively maintained • Last updated 55 days ago • 25 reviews

65/100

Is Personizely — A/B Testing, Personalization, Popups & CRO abandoned?

Likely maintained (last update 55 days ago).

Compatibility

Requires WordPress: 3.1
Tested up to: 6.8.3
Requires PHP: 5.3

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Description

Personizely helps you improve your website performance through A/B testing, real-time personalization, and engaging popups. It’s an all-in-one optimization toolkit that allows marketers and developers to test ideas, tailor content to each visitor, and convert more traffic — all without writing code.

With Personizely, you can easily experiment with different versions of pages and elements, personalize user experiences, and display targeted popups that encourage visitors to subscribe, buy, or engage before leaving your site.

Create a Personizely account for free now
Find out more about Personizely
https://www.youtube.com/watch?v=iQkf_2uKRhk

Key Features

A/B Testing
Run experiments to discover what works best. Test popup variations, landing page URLs, and on-page content elements such as headlines, buttons, or images. Review results directly in your Personizely dashboard to make confident, data-driven decisions.

Personalization & Targeting
Deliver relevant experiences for every visitor. Show personalized messages based on factors like geographic location, device type, referral source, and on-site behavior. Segment your audience and adapt campaigns for new vs. returning users.

Popups & Widgets
Build and launch popups, bars, callouts, and embedded forms using a simple drag-and-drop builder. Choose from pre-made templates for lead generation, sales promotions, or announcements, or design your own from scratch. All popups are mobile-responsive and fully customizable.

Analytics
Monitor results with reliable performance analytics. Understand views, click-throughs, and conversions in real time. Combine insights from A/B testing and personalization campaigns to continuously improve user experience and conversion rates.

Behavioral Triggers
Engage users based on behavior. Trigger popups on exit intent, scroll depth, link clicks, or time on page. Customize when and where popups appear to maximize relevance and impact.

Integrations
Seamlessly connect Personizely with leading email, CRM, and analytics platforms such as Klaviyo, Omnisend, HubSpot, Mailchimp, Google Analytics, Heap, Mixpanel, Segment, and Microsoft Clarity. You can also use Zapier or webhooks to integrate Personizely with the rest of your marketing stack.

How It Works

  • Install the Personizely plugin and connect your account.
  • Create your first A/B test, personalization rule, or popup campaign.
  • Set display and targeting options.
  • Launch and track performance in the analytics dashboard.

Use Cases

  • Run A/B tests to improve content and design.
  • Personalize messaging for different audience segments.
  • Capture more leads with targeted popups.
  • Reduce cart abandonment and increase conversions.

Installation

  1. Install the Personizely plugin onto your WordPress Website, Activate it.
  2. Press connect in the plugin setup screen.
  3. You’re all set up. All the popups and experiences created in Personizely will be applied to you WordPress website.

Frequently Asked Questions

Can I use the plugin without having a Personizely account?

You can install the plugin but in order to use Personizely’s capabilities you’d need to have an account.

Is the plugin free?

The plugin itself is free but in order to use it properly you’d need a Personizely account. Plans start at 39$ per month.

Do you have a free trial?

Yes you can test Personizely for free (no credit card required) for 14 days.

Do I have to install the code manually?

No, the code is going to be inserted manually. You just have to connect your Personizely account.

Review feed

No reviews available

Screenshots

  1. A/B Testing

    A/B Testing

  2. Analytics

    Analytics

  3. Personalization

    Personalization

  4. Widget builder

    Widget builder

  5. Popup and widget templates

    Popup and widget templates

  6. Cart abandonment

    Cart abandonment

  7. Support

    Support

Changelog

0.1

  • Initial release

0.4

  • Optimized snippet bundle

0.6

  • Support for PHP 8 and later

0.8

  • Automatically exclude from JS concatenation (SiteGround, WP Rocket, WP Meteor, Jetpack Boost)

0.9

  • Security improvements