Plugin info

Total downloads: 1,324
Active installs: 20
Total reviews: 2
Average rating: 5
Support threads opened: 0
Support threads resolved: 0 (0%)
Available in: 1 language(s)
Contributors: 2
Last updated: 9/19/2025 (103 days ago)
Added to WordPress: 12/12/2019 (6 years old)
Minimum WordPress version: 5.0
Tested up to WordPress version: 6.3.7
Minimum PHP version: 8.2.0

Maintenance & Compatibility

Maintenance score

Maintained • Last updated 103 days ago • 2 reviews

52/100

Is The Insertr abandoned?

Likely maintained (last update 103 days ago).

Compatibility

Requires WordPress: 5.0
Tested up to: 6.3.7
Requires PHP: 8.2.0

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Description

The Insertr allows marketers and site owners to dynamically insert words and phrases into landing pages. Control your parameters using a shortcode and simple query string in the page URL.

A fallback can be entered for cases where the URL does not contain the expected query string. Options are available for uppercase, lowercase and title case text.

Usage

To use the plugin, add the following shortcode where you wish to insert a dynamic word or phrase:

[insertr key=”urlParameter” fallback=”fallbackWord”]

In the shortcode, the “key” option contains the URL parameter you’d like to use.

The “fallback” option contains the fallback word to be displayed if the URL does not contain a query string using the URL parameter you’ve defined.

For example:

We’ll set the URL parameter to be “key” which we’ll assign a value for in the URL. Our fallback word will be “PPC Agency” if the correct query string isn’t used.

[insertr key=”Digital Agency” fallback=”PPC Agency”]

The link for the landing page will use a query string with the parameter set above, “key”, and the value we’d like to use – in this case we want to dynamically insert “Digital Agency”.

example.com?key=”digital%20agency”

When this URL is used to visit the landing page, all instances of the shortcode will display “Digital Agency”. If the query string is not used, all instances of the shortcode will display “PPC Agency”.

For reference, “%20” is the URL encoded value for a space.

Support

For support, please visit the support forum.

Installation

  1. Download the latest release as a .zip file.
  2. Go to your WordPress admin panel and navigate to Plugins > Add New.
  3. Click on ‘Upload Plugin’ and choose the downloaded .zip file.
  4. Click ‘Install Now’ and then ‘Activate’ the plugin.

Frequently Asked Questions

There are currently no frequently asked questions for this project.

Review feed

garethmorgans
2/6/2020

Great for Dynamic Ads

Using this on sites where I am running PPC campaigns to improve landing page experience

Screenshots

No screenshots available

Changelog

1.2.0

  • Add ability to use shortcodes on ACF and Yoast SEO

1.1.0

  • Use the correct WordPress escaping and sanitisation functions.

1.0.0

  • Initial release.