Marty Spellerberg

This is a (very) simple plugin for embedding a Google Analytics (GA) tracking code in your site. It has two features:
<ul>
<li>It stores the GA code as a site setting. This means no modifying theme files, which is especially useful in a Multisite context;</li>
<li>The GA code is NOT inserted for logged-in users, meaning you won’t run up your visitor counts as you administer your site;</li>
</ul>
And that’s it! It works with Google’s “Asynchronous” tracking code, which goes in the page’s head.

Carolyn Google Analytics

A (very) simple plugin for embedding a Google Analytics tracking code in your WordPress site.

Greg Ross

Mostafa Soufi

Navid Kashani

VeronaLabs

Mehrshad Darzi

Discover GDPR-compliant analytics with <a href="https://wp-statistics.com/?utm_source=wporg&utm_medium=link&utm_campaign=website" rel="nofollow ugc">WP Statistics</a>, the top choice for WordPress users seeking an alternative to Google Analytics. No external accounts, unlimited visitor tracking, and full data ownership—all stored directly in your WordPress database.
<a href="https://wp-statistics.com/demo" rel="nofollow ugc">Checkout Demo</a> | <a href="#screenshots" rel="nofollow ugc">View Screenshots</a>
<h4>GDPR Compliant (Data Privacy)</h4>
WP Statistics is GDPR, CCPA, PECR, and cookie compliance by default.
<ul>
<li>We do not use cookies</li>
<li>We do not store personally identifiable information (PII) by default</li>
<li>100% data ownership. Data is entirely created and stored on your server</li>
<li>Enhance IP Hashing with Random Daily Salt Mechanism</li>
<li>Features to export and delete data for GDPR</li>
<li>Respect for User Privacy with Do Not Track (DNT)</li>
<li>Privacy Audit Tool for compliance with privacy laws</li>
</ul>
Your site won’t need to have a cookie popup since WP Statistics uses <a href="https://wp-statistics.com/resources/counting-unique-visitors-without-cookies/?utm_source=wporg&utm_medium=link&utm_campaign=doc" rel="nofollow ugc">cookie-less tracking</a>.
You can find more information in “<a href="https://wp-statistics.com/resources/what-we-collect/?utm_source=wporg&utm_medium=link&utm_campaign=doc" rel="nofollow ugc">What we collect</a>“.
<h4>Top Features</h4>
<ul>
<li>Fully integrate with your WordPress and your content structure and you have the all reports all in your WP dashboard</li>
<li>Content and Category Analytics: Track performance based on your site’s content and categories.</li>
<li>Simple analytics dashboard</li>
<li>Super easy to install. No coding or technical knowledge needed</li>
<li>Advanced data privacy settings that are customizable to fit your needs, in compliance with diverse data protection laws</li>
<li>Track URL parameters, including UTMs, for campaign analysis</li>
<li>With configurable settings, manage large amounts of data on high-traffic websites</li>
<li>Monitor live online user traffic in real-time</li>
<li>Fully customized overview dashboard page</li>
<li>Shows your most popular posts and pages</li>
<li>Referrals Tracking: Track and analyze referrals with five reports: Referred Visitors, Referrers, Search Engines, Social Media, and Source Categories. The new Source Categories report includes support for Organic Search, Paid Search, Organic Social, Paid Social, and more.</li>
<li>Lists your top referral sources such as search engines</li>
<li>Author Analytics: Measures author performance.</li>
<li>Geographic Reports: Location-based analytics, including countries, cities, European countries, US states, and regions within your country.</li>
<li>Devices Report: Detailed device-specific analytics covering browsers, operating systems, device categories and device models.</li>
<li>Bypass Ad Blockers: Dynamically load the tracking script with a unique name and address to bypass ad blockers.</li>
<li>Integrate with WP Consent API: Ensures compatibility with consent plugins like Complianz and Cookiebot.</li>
<li>Email reports with customizable content</li>
<li>Customize role-based access to view analytics and modify settings.</li>
<li>Advanced Filtering & Exceptions: By user roles, IPs, countries, URLs, and more.</li>
<li>Premium Add-on: <a href="https://wp-statistics.com/product/wp-statistics-data-plus?utm_source=wporg&utm_medium=link&utm_campaign=dp" rel="nofollow ugc">Data Plus</a>
<ul>
<li>Custom Post Type Tracking: DataPlus extends WP Statistics’ tracking to include all custom post types in addition to Posts and Pages.</li>
<li>Custom Taxonomy Analytics: In addition to monitoring default taxonomies like Categories and Tags, DataPlus also tracks custom taxonomies.</li>
<li>Link Tracker: Find out which outbound links your audience clicks on, giving you insights into their preferences and behaviors.</li>
<li>Download Tracker: Keep track of what’s being downloaded, who’s downloading it, and when.</li>
<li>Individual Author Performance: Detailed metrics on the performance of individual authors.</li>
<li>Detailed Analytics for Each Country: In-depth analytics for each country to enhance geographical reporting.</li>
<li>And more!</li>
</ul>
</li>
<li>Premium Add-on: <a href="https://wp-statistics.com/product/wp-statistics-marketing/?utm_source=wporg&utm_medium=link&utm_campaign=marketing" rel="nofollow ugc">Marketing</a>
<ul>
<li>Campaign Analytics: Track UTM-tagged links and see which campaigns drive the most visitors.</li>
<li>Google Search Console Integration: Monitor impressions, clicks, and queries.</li>
<li>Custom Event Tracking: Create goals based on clicks, pageviews, or events and monitor conversions.</li>
<li>Built-in UTM Link Builder: Generate and validate campaign URLs inside your dashboard.</li>
</ul>
</li>
</ul>
Get the most out of your website analytics by using WP Statistics Premium Add-ons 
Upgrade your analytics toolkit with our range of premium add-ons, including <a href="https://wp-statistics.com/product/wp-statistics-data-plus?utm_source=wporg&utm_medium=link&utm_campaign=dp" rel="nofollow ugc">Data Plus</a>, <a href="https://wp-statistics.com/product/wp-statistics-advanced-reporting/?utm_source=wporg&utm_medium=link&utm_campaign=adv-report" rel="nofollow ugc">Advanced Reporting</a>, <a href="https://wp-statistics.com/product/wp-statistics-realtime-stats/?utm_source=wporg&utm_medium=link&utm_campaign=realtime" rel="nofollow ugc">Real-Time Stats</a>, <a href="https://wp-statistics.com/product/wp-statistics-mini-chart/?utm_source=wporg&utm_medium=link&utm_campaign=mini-chart" rel="nofollow ugc">Mini Chart</a>, <a href="https://wp-statistics.com/product/wp-statistics-marketing/?utm_source=wporg&utm_medium=link&utm_campaign=marketing" rel="nofollow ugc">Marketing</a>, and <a href="https://wp-statistics.com/add-ons/?utm_source=wporg&utm_medium=link&utm_campaign=add-ons" rel="nofollow ugc">more</a>. Making informed decisions is easier with these powerful tools.
Special Offer: Save up to 60% on all premium features when you purchase <a href="https://wp-statistics.com/pricing/?utm_source=wporg&utm_medium=link&utm_campaign=premium" rel="nofollow ugc">WP Statistics Premium</a>.
<h4>Report Bugs</h4>
Having trouble with a bug? Please <a href="https://github.com/wp-statistics/wp-statistics/issues/new" rel="nofollow ugc">create an issue</a> on GitHub. Kindly note that <a href="https://github.com/wp-statistics/wp-statistics" rel="nofollow ugc">GitHub</a> is exclusively for bug reports; other inquiries will be closed.
For security vulnerabilities, please report them through the <a href="https://patchstack.com/database/wordpress/plugin/wp-statistics/vdp" rel="nofollow ugc">Patchstack Vulnerability Disclosure Program</a>. The Patchstack team will validate, triage, and handle any security issues.

WP Statistics – Simple, privacy-friendly Google Analytics alternative


Although I am using a non pro version and have no support contract, when I found an error, I got resolution within 24hrs. So thank you. Good job


Great Support


WP-Statistics est un très bon outil et son suivi est réel. De plus en cas de problème le support est efficace. Que du plaisir !


Un super plugin et un support efficace :-)

Get website traffic insights with GDPR/CCPA compliant, privacy-friendly analytics. Includes visitor data, stunning graphs, and no data sharing.

Carolyn Google Analytics vs WP Statistics – Simple, privacy-friendly Google Analytics alternative