sta1r

Fanis Strezos

bsstaveley

Dotdigital

Shaun Hogan

<p>Dotdigital is a marketing automation platform that provides brands globally with the tools they need to acquire, convert, and retain customers. Our plug and play connector lets you sync your data from your store to your Dotdigital account to empower your marketing. Dotdigital gives you all the tools you need to send on-brand emails, automate campaigns, and manage mailing lists to engage with your audience.</p>
<ul>
<li>Sync all your contacts to dotdigital, and segment them for your cross-channel campaigns.</li>
<li>Use your customers’ order history and browsing behavior to better target your audience.</li>
<li>Build and automate lifecycle programs to engage your customers and drive revenue.</li>
<li>Subscribe customer and guest mobile numbers to SMS marketing, with consent data.</li>
</ul>
<p>If you’re not a Dotdigital user already you can find out more about us at <a href="https://www.dotdigital.com" rel="nofollow ugc">dotdigital.com</a>.</p>
<p>Once you’ve set up your integration, you can build automated journeys with data-driven marketing programs. Boost your ROI with abandoned cart, AI-powered product recommendations, advanced personalization, social re-targeting, and cross-channel marketing automation programs.</p>
<p>Dotdigital for WooCommerce will help you:<br />
* Inspire customer engagement with beautifully designed email campaigns<br />
* Identify valuable customers with multiple segment templates and a fully flexible segment builder<br />
* Reach niche audiences with hyper-targeted landing pages, surveys, and forms<br />
* Automate lifecycle campaigns based on customer behavior across email, SMS, social, push, and more.<br />
* Encourage repeat sales with replenishment programs<br />
* Optimize every customer touchpoint, from account creation to post-purchase with transactional emails<br />
* Win back lapsed shoppers with abandoned cart campaigns<br />
* Re-target customers who are browsing your store and showing high purchase intent<br />
* Sell more with predictive product recommendations in email and on your store<br />
* Keep an eye on your most important store KPIs with commerce intelligence dashboards<br />
* And much more</p>
<h3>How the plugin works</h3>
<ul>
<li>When you activate, deactivate or uninstall the plugin, we send a plugin id (a random string that we create) to dotdigital. This allows Dotdigital to identify your website.</li>
<li>To connect to dotdigital, you install some additional files (see below) to create a ‘bridge’ with some middleware called <a href="https://api2cart.com/" rel="nofollow ugc">API2Cart</a>.</li>
<li>Once connected, Dotdigital syncs data from your website to the platform via API2Cart, using your plugin id to confirm it’s you.</li>
</ul>
<h3>Disclaimer</h3>
<p>The software made available to you is provided “as is” without warranty of any kind, either expressed or implied and such software is to be used at your own risk and without modification.</p>


Dotdigital for WooCommerce

Connect your WooCommerce store to Dotdigital and put customer, subscriber, product and order data at your fingertips.

mikeaag

wearecontrast

fredrivett

<p>Outstanding Bar is a simple plugin that adds a newsletter sign up bar to your site. It comes with 3 options to give you flexibility in how you display the bar which you can tweak in the settings.</p>
<h4>Consistent</h4>
<p>This option simply keeps your bar at the bottom. This is the default option.</p>
<h4>Distraction free</h4>
<p>This option allows you to collect email subscriptions without getting in your users way. Similar to how some sites will only show the navigation when the user scrolls up & hide when the user scrolls down, you can enable this option to do the same.</p>
<h4>Surprise</h4>
<p>This option makes Outstanding Bar slide up after the user has scrolled through 50% of the page. It can work well for blogs as it presents the email sign up option at the appropriate time, after the user has read some of your content, rather than asking them to sign up as soon as they land on your post.</p>
<h4>The Dismiss Button</h4>
<p>The other feature we’ve added is again with users in mind, with a ‘dismiss’ button. The dismiss button can be customised to any text you want & simply put it slides the newsletter bar off into the corner, so the user can enjoy your website without always having a newsletter sign up bar in the way. Then when they want to sign up, or get intrigued what the button in the bottom right is, they can click it and it slides back out.</p>


Outstanding Bar

Outstanding Bar allows you to easily collect emails in a way that your users won't find offensive.

Dotdigital for WooCommerce vs Outstanding Bar