kdev

knattk

<p>Easy GTM is a simple plugin to add Google Tag Manager to your WordPress site. It allows you to easily insert the GTM container code into the head and body tags of your website.</p>
<p>Originally created by manishah.</p>
<h3>External services</h3>
<p>This plugin connects to Google Tag Manager to load the container JavaScript used for tag management.</p>
<p>It sends data to the following service:</p>
<ul>
<li>Service name: Google Tag Manager</li>
<li>Service URL: https://www.googletagmanager.com</li>
<li>What the service is used for: Loading your configured GTM container script and fallback iframe on site pages</li>
<li>What data is sent and when: When a visitor loads a page where this plugin outputs GTM code, the visitor’s browser requests resources from googletagmanager.com. This request may include data such as IP address, browser and device details (user agent), referrer URL, and the GTM container ID you configured.</li>
</ul>
<p>Google privacy policy: https://policies.google.com/privacy<br />
Google terms of service: https://policies.google.com/terms</p>
<h3>Acknowledgements</h3>
<ul>
<li>Credits: Inspired by Easy WP Google Tag Manager by manishah.</li>
</ul>


Easy GTM Snippet

A simple plugin to add Google Tag Manager to your WordPress site.

digitalapps

<p><a href="https://digitalapps.com/wordpress-plugins/wp-global-site-tag/" title="WP Global Site Tag" rel="nofollow ugc">Global Site Tag</a> (gtag.js) is a new Google Analytics replacement. WP Global Site Tag provides a framework for streamlined web page tagging – giving you better control while making implementation easier. Using gtag.js lets you benefit from the latest tracking features and integrations as they become available. This is the WordPress version.</p>
<p>To use gtag.js to track your site, install the plugin and activate.</p>
<ul>
<li>Simple to install and use even your clients can do it</li>
<li>Configure multiple Google Analytics properties</li>
<li>Minified version of the code is injected for faster loading times</li>
<li>Built using WordPress best practices and standards</li>
<li>Great for marketing agencies and individuals</li>
</ul>
<h3>Supercharge Your GTM Setup with gtag</h3>
<p>Wondering if you can make the most of gtag and set up Google Tag Manager (GTM) simultaneously? Heck yeah, you can!</p>
<p>Setting up GTM with gtag is a breeze. Just swap out that initial GA_TRACKING_ID with your GTM container ID, and you’re good to go. You can still keep the universal analytics tag running smoothly within GTM, all while having gtag in the mix.</p>
<h3>How to use Global Site Tag</h3>
<p>To use gtag.js to track your site, install the plugin. Replace GA_TRACKING_ID with the tracking ID of the Google Analytics property you want to send data to.</p>
<h3>Why use Global Site Tag</h3>
<p>Global Site Tag streamlines tracking across all Google products, including their measurement, conversion tracking, and remarketing products. Global Site Tag is the new replacement for old Google Analytics script.</p>
<h3>Difference between Universal Analytics & Global Site Tag</h3>
<p>There are few differences you need to know before thinking of migrating to Global Site Tag.</p>
<p>Install:<br />
Universal Analytics(analytics.js) is only used for installing Google Analytics, and global tag can be used to install multiple tools like, GA and GTM.</p>
<p>Tracking:<br />
Universal Analytics uses trackers(ga(‘create’, ‘G-XXXXX-Y’, ‘auto’);) to send pageviews to Google Analytics while gtag send pageviews to GA property identified by the GA_Tracking_ID(gtag(‘config’,’GA_Tracking_ID’)).</p>
<p>Use:<br />
Global Site Tag can be used for conversion tracking and remarketing while universal analytics can’t.</p>


WP Global Site Tag

Global Site Tag (gtag.js) is a new Google Analytics replacement – giving you better control while making implementation easier. Using gtag.

Easy GTM Snippet vs WP Global Site Tag