Jason Norwood-Young

<p>HeadlineEngine is part of a suite of tools for news publishers, built by <a href="https://mavengine.com" rel="nofollow ugc">MavEngine</a>, a division of <a href="https://dailymaverick.co.za" rel="nofollow ugc">Daily Maverick</a>.</p>
<p>It analyses your headline as you type it and provides a score, based on the readability (how complex it is), length (how long it is), and powerwords (how many words it contains).</p>
<h3>Features</h3>
<h4>Readability</h4>
<p>We use the <a href="https://en.wikipedia.org/wiki/Flesch%E2%80%93Kincaid_readability_tests" rel="nofollow ugc">Flesch Kincaid</a> formula to calculate readability. A good range of not too complex or too simple would be between 45 and 90. This is configurable in the system.</p>
<h4>Reading Grade</h4>
<p>We use the <a href="https://en.wikipedia.org/wiki/Flesch%E2%80%93Kincaid_readability_tests" rel="nofollow ugc">Flesch Kincaid</a> formula to calculate reading grade. This is configurable in the system.</p>
<h4>Length</h4>
<p>You should aim for a letter count in the mid-80s. We recommend between 40 and 90 characters. This is configurable in the system.</p>
<h4>Word Count</h4>
<p>Our analysis of best-performing headlines shows that the ideal limit for a news article is around 12 to 14 words. This is configurable in the system.</p>
<h4>Powerwords</h4>
<p>Powerwords are emotional words. You can set your own, or use the words from <a href="https://rankmath.com/blog/power-words/" rel="nofollow ugc">RankMath</a>.</p>


HeadlineEngine

What makes a good headline? Get instant headline analysis based on readability, length, and powerwords.

CoSchedule

<h3>Are you looking for an easy way to write eye-catching headlines that reach & convert more readers?</h3>
<p>The <a href="https://coschedule.com/headline-analyzer?utm_source=wp&utm_medium=repository&utm_campaign=hs-wordpress&utm_content=link" rel="nofollow ugc">Headline Analyzer Studio</a> plugin helps you quickly optimize your headlines to hook readers & boost engagement…without ever leaving WordPress.</p>
<p>Don’t struggle to get satisfactory views, clicks, engagement, and conversions on your WordPress content.</p>
<p>Create or connect your Headline Analyzer Studio account to your WordPress account for your whole team to use. Then score & improve your headlines based on proven data from millions of existing headlines.</p>
<p>Your content will be more likely to rank higher & become more visible in search, driving traffic back to your brand and converting more readers into customers.</p>
<h3>Analyze your headlines directly in the posts you write</h3>
<p>Score your headlines on their likelihood to appeal to readers & rank in search based on data from millions of headlines. Then optimize them to hook more readers & rank higher.</p>
<h3>Write and analyze side-by-side with your team</h3>
<p>Share one Headline Analyzer Studio account across your entire team. Just connect the plugin once and your team can analyze headlines directly inside WordPress, no matter who’s logged in.</p>
<h3>See all your headline scores together</h3>
<p>Get an overall view of the Headline Analyzer Score & SEO Score for each of your headlines, right on your Posts page. Easily keep track of analyzed headlines to make sure every headline is a top performer.</p>
<h3>Connect the Headline Analyzer Studio plugin to confidently create headlines that reach & convert more readers into customers.</h3>


Headline Analyzer

Headline Studio WordPress plugin allows you to easily analyze & improve your headlines as you create content in WordPress

HeadlineEngine vs Headline Analyzer