Jason Norwood-Young

<p>HeadlineEngine is part of a suite of tools for news publishers, built by <a href="https://mavengine.com" rel="nofollow ugc">MavEngine</a>, a division of <a href="https://dailymaverick.co.za" rel="nofollow ugc">Daily Maverick</a>.</p>
<p>It analyses your headline as you type it and provides a score, based on the readability (how complex it is), length (how long it is), and powerwords (how many words it contains).</p>
<h3>Features</h3>
<h4>Readability</h4>
<p>We use the <a href="https://en.wikipedia.org/wiki/Flesch%E2%80%93Kincaid_readability_tests" rel="nofollow ugc">Flesch Kincaid</a> formula to calculate readability. A good range of not too complex or too simple would be between 45 and 90. This is configurable in the system.</p>
<h4>Reading Grade</h4>
<p>We use the <a href="https://en.wikipedia.org/wiki/Flesch%E2%80%93Kincaid_readability_tests" rel="nofollow ugc">Flesch Kincaid</a> formula to calculate reading grade. This is configurable in the system.</p>
<h4>Length</h4>
<p>You should aim for a letter count in the mid-80s. We recommend between 40 and 90 characters. This is configurable in the system.</p>
<h4>Word Count</h4>
<p>Our analysis of best-performing headlines shows that the ideal limit for a news article is around 12 to 14 words. This is configurable in the system.</p>
<h4>Powerwords</h4>
<p>Powerwords are emotional words. You can set your own, or use the words from <a href="https://rankmath.com/blog/power-words/" rel="nofollow ugc">RankMath</a>.</p>


HeadlineEngine

What makes a good headline? Get instant headline analysis based on readability, length, and powerwords.

Carter

<p>This plugin takes the 5 latest posts from the FrontPage category and rotates their titles and excerpts using a JQuery scroller. Based on <a href="http://www.learningjquery.com/2006/10/scroll-up-headline-reader" rel="nofollow ugc">Scroll Up Headline Reader</a> by Karl Swedberg.</p>
<p>User options allow setting custom width and height. Timing and direction of the scroll cannot currently be set by the user.</p>


Simple Headline Rotator

A simple headline rotator that uses JQuery and pulls data from the FrontPage category.

HeadlineEngine vs Simple Headline Rotator