jonashellmann

This plugin lets you integrate your existing Matomo On-Premise into WordPress. If you don’t already have a working Matomo (either <a href="https://matomo.org/matomo-on-premise/" rel="nofollow ugc">On-Premise</a> or <a href="https://matomo.org/hosting/" rel="nofollow ugc">Matomo Cloud</a>), use the <a href="https://wordpress.org/plugins/matomo/" rel="ugc">Matomo Analytics</a> plugin instead.
Matomo, formerly called Piwik, is an self-hosted open-source tool to analyze your pages. It needs a tracking code to be included in the pages that should be monitored. Also campaigns can be created by using specific parameters in the URL.
Therefore in this plugin, you can configure the URL where Matomo is hosted and the site ID for tracking your WordPress page. You can find it in the tracking code. You only need to fill in these both information. The rest of the tracking code is standartized and automatically inserted in the page. Also, you can set a campaign name (pk_campaign) and source (pk_source) which will be adds to the links in your RSS feed. This helps you to analyze how many users enter your pages by using your RSS feed. 
If you like to, there is an additional field to deactivate the usage of cookies by Matomo.

Include Matomo Tracking, by Jonas Hellmann

Simple to setup

This plugin lets you integrate your existing Matomo On-Premise into WordPress. If you don't already have a working Matomo (either On-Premise or M …

Openmost

Matomo Site Kit is the ultimate WordPress plugin for integrating <a href="https://matomo.org/" rel="nofollow ugc">Matomo Analytics</a> – the leading open-source, privacy-focused alternative to Google Analytics.
Whether you use Matomo Cloud or self-hosted Matomo On-Premise, this plugin provides everything you need for comprehensive website analytics while respecting your visitors’ privacy.
<h4>Why Choose Matomo Site Kit?</h4>
<ul>
<li>Privacy-First Analytics – Full GDPR, CCPA, and PECR compliance out of the box</li>
<li>No Data Sampling – 100% accurate data, unlike Google Analytics</li>
<li>You Own Your Data – No third-party data sharing</li>
<li>Ad-Blocker Resistant – Server-side tracking bypasses most ad blockers</li>
<li>WooCommerce Ready – Complete ecommerce tracking for your online store</li>
</ul>
<h4>Three Powerful Tracking Methods</h4>
Choose the tracking method that best fits your needs:
<ul>
<li>
Classic JavaScript Tracking – Traditional Matomo tracking with full feature support using <code>_paq.push()</code>. Best for most websites.
</li>
<li>
Matomo Tag Manager (MTM) – Advanced tag management with dataLayer integration. Perfect for marketing teams who need flexible trigger and variable management.
</li>
<li>
Server-Side PHP Tracking – Privacy-friendly tracking that works even when JavaScript is disabled or blocked. Ideal for GDPR-focused websites and bypassing ad blockers.
</li>
</ul>
<h4>Complete Feature List</h4>
Analytics Dashboard 
* Real-time analytics overview in WordPress admin 
* Visits, page views, bounce rate, and session duration 
* WordPress Dashboard widget for quick stats 
* Per-post and per-page analytics metabox
WooCommerce Ecommerce Tracking 
* Product view tracking with SKU, name, price, and categories 
* Category page view tracking 
* Add to cart and remove from cart events 
* Cart update tracking 
* Complete order tracking with revenue, tax, and shipping 
* Works with all three tracking methods
Site Search Tracking 
* Automatic WordPress search tracking 
* Search keyword capture 
* Category filter detection 
* Search result count 
* Zero configuration required
Automatic Annotations 
* Create Matomo annotations when content is published 
* Select which post types trigger annotations 
* Customizable format with variables: {post_type}, {title}, {url}, {author} 
* Live preview in settings
Privacy & GDPR Compliance 
* Consent mode options (requireConsent, requireCookieConsent) 
* Privacy opt-out shortcode [matomo_opt_out] 
* Server-side tracking for cookieless analytics 
* Exclude tracking by user role 
* Compatible with cookie consent plugins
Advanced Features 
* User ID tracking with SHA256 hashed email 
* Heartbeat Timer for accurate time-on-page measurement 
* DataLayer integration for Tag Manager (Matomo config + page context: page_type, post_type label, taxonomies, locale, login status, post_id) 
* AI Bot Tracking – Track visits from AI assistants (ChatGPT, Perplexity, Claude, etc.) separately in Matomo (requires Matomo 5.7+) 
* Bot detection and filtering 
* Noscript fallback for JavaScript-disabled browsers 
* DNS prefetch and script preloading for performance 
* Matomo Cloud and On-Premise support
<h4>Perfect For</h4>
<ul>
<li>Bloggers who want simple, privacy-respecting analytics</li>
<li>WooCommerce stores needing detailed ecommerce insights</li>
<li>Agencies managing multiple client websites</li>
<li>Enterprise organizations with strict data privacy requirements</li>
<li>GDPR-conscious website owners in the EU</li>
<li>Marketing teams using Matomo Tag Manager</li>
</ul>
<h4>Matomo Cloud vs On-Premise</h4>
This plugin works seamlessly with both:
<ul>
<li>Matomo Cloud – Hosted solution at matomo.cloud, no server management needed</li>
<li>Matomo On-Premise – Self-hosted on your own server for complete data ownership</li>
</ul>

Matomo Site Kit

The most complete Matomo Analytics plugin for WordPress. Server-side tracking, WooCommerce ecommerce, site search, GDPR compliance, and Tag Manager su …

Include Matomo Tracking, by Jonas Hellmann vs Matomo Site Kit