Mapp Digital

The Mapp Cloud plugin enables customers to quickly and easily set up the tracking environment needed to start analysing customer insights immediately. It creates the data layer used to feed the Mapp Intelligence customer insights and Mapp Acquire dashboards without requiring you to touch any code.
Plugin Features
<ul>
<li>Adds the Mapp Cloud Tag Integration code to the footer of your website.</li>
<li>Creates the standard data layer to start analyzing customer insights immediately.</li>
<li>Enables customers to
<ul>
<li>add the information needed to initialize tracking.</li>
<li>exclude unwanted keys/information from the data layer.</li>
<li>exclude tracking of users logged in the WordPress admin panel.</li>
</ul>
</li>
</ul>
Mapp Cloud
Mapp Cloud allows customers to gain in-depth customer insights and adjust marketing activities based on actual user behavior and data. Thanks to comprehensive first-party data and the tool capable of analysing mission-critical information, our customers can make data-driven decisions based on AI alerts and user-centric predictions.
Key Features
<ul>
<li>Customer insights: Gain in-depth knowledge of your customers.</li>
<li>Smart alerts: Get alerts if any anomaly is detected by the system.</li>
<li>Purchase/Abandon predictions: Check the likelihood of your customers to churn or convert.</li>
<li>Funnel and journey analysis: Follow your users and find the quickest path to conversion.</li>
<li>Recommendation engine: Personalise your content for each individual user.</li>
<li>Dashboards and reports: Use our easy-to-understand dashboards for an in-depth analysis.</li>
<li>Integrate easily with all products to unlock the full potential of the Mapp Cloud</li>
</ul>
Find out more on our <a href="//mapp.com/mapp-cloud"" rel="nofollow ugc">website</a>

Mapp Intelligence

The plugin adds the Mapp Cloud Tag Integration code to your website and creates the data layer for your customer insights dashboards.

David Cancel

Performable Connect adds the necessary JavaScript code to enable Performable Connect logging on any WordPress blog. This eliminates the need to edit your template code to enable Performable Connect.
Features
Performable Connect Has the Following Features:
<ul>
<li>Inserts tracking code on all pages WordPress manages.</li>
<li>Easy install: only need to know your Performable Site ID.</li>
<li>Option to disable tracking of WordPress administrators.</li>
<li>Can include tracking code in the footer, speeding up load times.</li>
<li>Complete control over options; disable any feature if needed.</li>
</ul>
Usage
In your WordPress administration page go to Options > Performable Connect. From there enter your Performable Site ID and enable Connect. Information on how to obtain your Performable Site ID can be found on the options page.
Once you save your settings the JavaScript code should now be appearing on all of your WordPress pages.

Performable Connect

Allows you to easily add the necessary JavaScript code to enable Performable Connect Analytics.

Mapp Intelligence vs Performable Connect