ilektronx

MetaPin was written to do one thing, and hopefully do that one thing well. That one thing? Add metadata to img tags that Pinterest can use to get relevant information about the image. This allows you to change the image that gets pinned, restrict pinning of an image, ensure that all pins will be consolidated to the correct pin on Pinterest, specify the URL that is pinned, and provide rich pin descriptions without spamming your alt or title attributes.
MetaPin allows you to change the pin attributes for every instance of an image. This means that you’ll be able to use an image on multiple posts, say one an item description and category aggregation page, and configure different pin descriptions for each instance of that same image.
The MetaPin plugin is very simple, and you’ll only see a panel show up when you edit an image inserted into a post either with the block editor or classic editor. You will see the fields for each of the configurable items listed below.
The following data is added to instances of images embedded in posts:
<h4>data-pin-description</h4>
Pin description allows you to add hashtags and more wordy pin descriptions without spamming your alt attribute for your images. This can help with SEO and ensure that all the images on a page generate the same pin description
<h4>data-pin-url</h4>
The URL provided here will change which URL the pin created from this image will point to. This could, for example, be used to add UTM tags to pins to be able to track how many clicks you get on your pins because somebody pinned an image from your site.
<h4>data-pin-id</h4>
The Pin ID is less straightforward. Each pin has a unique ID, and this allows you to ensure that when an image is pinned that it counts as the same image as the one with the pin ID that was provided.
<h4>data-pin-media</h4>
The media URL provided here allows you to “force” or encourage a user to pin a different image or media than the one that they chose. This allows you to have a long pinnable image that shows up on the pin that is never loaded on the page that you want them to pin.
<h4>data-pin-nopin</h4>
Simply put, this attribute tells pinterest not to allow pinning of this image.
All of these attributes are just metadata that a pinning client that doesn’t conform to Pinterest’s guidelines may choose to ignore.

MetaPin

Lame name, awesome and simple functionality. Meta for Pinterest adds fields for meta data used by Pinterest in  tags to generate pins.

suhanduman

You shouldn’t have to pay for a GTM Server Container or a premium plugin just to send your WooCommerce events to Meta and Pinterest. This plugin does it for free, directly from your WordPress server.
It connects your store to the Meta (Facebook) Conversions API and the Pinterest Conversions API, sends all the important e-commerce events server-side, and sets up a clean GTM dataLayer so your browser-side tags (Pixel, GA4, Pinterest Tag) work perfectly alongside it. Same event ID on both sides, no duplicates.
What you get:
<ul>
<li>Meta & Pinterest CAPI — PageView, ViewContent, AddToCart, Checkout, Purchase, Search, and more. Sent from your server with hashed user data for high match quality.</li>
<li>GTM dataLayer — Automatic script injection and a standards-compliant dataLayer for GA4, Meta Pixel, Pinterest Tag, and whatever else you run through GTM.</li>
<li>Full WooCommerce coverage — 14 event types including checkout funnel steps (AddShippingInfo, AddPaymentInfo), wishlist, lead forms, and login tracking.</li>
<li>Event batching — CAPI events are queued and sent in bulk every 60 seconds. Your pages load fast, your server stays calm.</li>
<li>Built-in debug log — See exactly what was sent, to which platform, and whether it worked. Filterable, with stats.</li>
</ul>
What you don’t need:
<ul>
<li>No GTM Server Container (saves ~$30-150/month in cloud costs)</li>
<li>No premium plugin tier (everything works, nothing is locked)</li>
<li>No external tracking service subscriptions</li>
</ul>
Please check the installation page for the recommended GTM settings for deduplication.
<h3>Our Philosophy</h3>
This plugin is free. Not “free with limits” — just free. Every feature works, there is no pro version waiting behind a paywall.
I built it because setting up server-side tracking shouldn’t require a cloud engineering degree or a monthly bill. If it helps your store, that’s good enough.
<h3>External Services</h3>
This plugin connects your website to external services to send event data.
<ul>
<li>Service Used: Meta Conversion API
<ul>
<li>Purpose: To send user interaction and e-commerce event data from your server to Meta’s servers for ad performance measurement, optimization, and audience building.</li>
<li>Data Sent: Event details (product ID, price) and user parameters (IP address, user agent, hashed email/name/phone, Facebook cookies) are sent when a user performs a key action.</li>
</ul>
</li>
<li>Service Used: Pinterest Conversions API
<ul>
<li>Purpose: Same as the Meta CAPI, providing reliable tracking for ad performance and audience building on Pinterest.</li>
<li>Data Sent: Event details and hashed user parameters are sent upon user action.</li>
</ul>
</li>
<li>Service Used: Google Tag Manager
<ul>
<li>Purpose: To load a JavaScript container from Google’s servers that allows you to manage and deploy marketing and analytics tags.</li>
<li>Data Sent: The plugin provides your GTM Container ID to Google to fetch the correct script. GTM itself may collect data based on how you configure your tags.</li>
</ul>
</li>
</ul>

All-in-one CAPI for Meta & Pinterest + GTM

Free server-side CAPI for Meta & Pinterest + GTM dataLayer. No cloud server needed, no premium tier.

MetaPin vs All-in-one CAPI for Meta & Pinterest + GTM